Eicher Motors Limited, headquartered in New Delhi, is a prominent Indian automotive company with a diverse business focusing on motorcycles and commercial vehicles. Established in 1948 as Goodearth Company, it initially dealt with the import and sale of tractors. Over the years, Eicher has evolved through strategic collaborations and acquisitions, notably with Royal Enfield and Volvo Group.

The company operates through two primary divisions. Royal Enfield, its motorcycle arm, is a global leader in the mid-size motorcycle segment (250cc – 750cc). With a history dating back to 1901, Royal Enfield is renowned for its classic designs and a strong global brand presence spanning over 60 countries. Their product portfolio includes popular models like the Classic 350, Himalayan, and the 650 Twins. Royal Enfield fosters a strong community through various events and a wide retail network.

The second key division is VE Commercial Vehicles (VECV), a joint venture with Volvo Group since 2008. VECV manufactures and markets a comprehensive range of Eicher-branded trucks and buses, along with Volvo trucks in India. This division plays a crucial role in modernizing India’s commercial transportation sector. VECV also includes engine manufacturing and exports for Volvo Group, as well as the Eicher Engineering Components business.