The French automobile brand Citroën has officially entered the Manipur market with the grand opening of its first La Maison Citroën showroom in Imphal. The inauguration ceremony was attended by prominent guests, including MLA Lourembam Rameshwor Meetei and Lukanand Kshetrimayum, Managing Director of Mister International Organization. The event showcased Citroën’s flagship models and featured a cultural performance by Rhythms of Manipur.
The La Maison Citroën showroom, which translates to “The Home of Citroën” in French, offers a modern and immersive retail experience with its unique urban design. The brand is known for its distinctive styling, comfort-driven engineering, and adherence to European design standards. Citroën is rapidly expanding its presence across India, with a focus on digital integration and customer-centric services.
The launch of the showroom in Manipur marks a significant milestone for Citroën in India. The brand aims to provide a unique and engaging experience for its customers, with a focus on comfort, style, and innovation. The La Maison Citroën showroom is designed to be a one-stop destination for customers, offering a wide range of services, including sales, service, and spare parts.
The event was a grand success, with the display of Citroën’s flagship models attracting a lot of attention from the attendees. The cultural performance by Rhythms of Manipur added a touch of local flavor to the event, highlighting the brand’s commitment to embracing and celebrating the diversity of Indian culture. With the launch of the La Maison Citroën showroom, Citroën is poised to make a significant impact in the Manipur market, offering customers a unique and unparalleled ownership experience.
Overall, the launch of Citroën in Manipur is a significant development in the Indian automobile industry, marking the brand’s foray into the northeastern market. With its focus on digital integration, customer-centric services, and European design standards, Citroën is well-positioned to make a mark in the region. The La Maison Citroën showroom is a testament to the brand’s commitment to providing a unique and immersive retail experience, and is sure to attract a lot of attention from car enthusiasts and customers in Manipur.