BMW Group India has reported its best-ever Q1 car deliveries, with a +7% growth. The company delivered 3,914 cars (BMW and MINI) and 1,373 motorcycles (BMW Motorrad) between January and March. The company’s monthly sales in each month of the quarter recorded a peak. Vikram Pawah, President and CEO, BMW Group India, said that the company has set a tone for a successful year ahead and has clocked the highest-ever Q1 car deliveries till date.
BMW Group India has seen a phenomenal growth of over 200% in electric car sales, with a total of 646 BMW and MINI EVs delivered in Q1. The company’s commitment to sustainability and innovation has been reflected in its wide range of electric vehicles and a strong charging network. The BMW iX1 Long Wheelbase was the largest-selling EV in Q1, with over 1,500 bookings.
The company’s long wheelbase range, including the BMW 7 Series, BMW 5 Series, and BMW 3 Series, has seen a +187% growth in sales. The BMW 5 Series Long Wheelbase was the highest-selling business sedan in Q1. The company’s SAVs (Sports Activity Vehicles) contributed 55% to sales, with a growth of +11%.
BMW Motorrad delivered 1,373 motorcycles in Q1, with the BMW G 310 RR being the most popular smart-cc bike and the BMW 900 GS/GSA being the most popular in the high-end CBU range. The company has also launched Retail.NEXT, an immersive retail concept that offers a future-forward retail space that not only showcases its vehicles but also embodies the brand’s commitment to luxury, innovation, and customer satisfaction.