FMCG companies warn of temporary challenges as they prepare for GST 2.0 implementation, here’s what you need to know about the potential short-term impact.
The Indian government's decision to reduce the Goods and Services Tax (GST) rates on various fast-moving consumer goods (FMCG) products is expected to cause short-term disruptions in the industry. Companies such as Emami, Godrej Consumer Products, and Hindustan...
Key FMCG companies such as HUL, Nestle, Dabur, and Britannia are set to reveal their Q2 FY26 earnings results in the near future, according to the Goodreturns earnings calendar.
The Q2 FY26 earnings calendar is upcoming, and several fast-moving consumer goods (FMCG) giants are set to announce their results soon. Companies like Hindustan Unilever (HUL), Nestle, Dabur, Britannia, and others will be declaring their quarterly earnings, providing...
Hindustan Unilever Limited (HUL) appoints Shailee Chatrath Tyagi to lead its Functional Nutrition Portfolio division.
Shailee Chatrath Tyagi has been appointed as the Head of the Functional Nutrition Portfolio (Brand Building) at Hindustan Unilever (HUL). In this role, she will be responsible for leading iconic brands such as Horlicks, Boost, and Horlicks Plus, overseeing their...
Direct-to-consumer startups in major fast-moving consumer goods sector show promise, yet struggle to achieve significant profits
In recent years, top Indian consumer goods companies such as Hindustan Unilever, ITC, Marico, and Emami have acquired or taken controlling stakes in numerous digital-first brands, also known as direct-to-consumer (D2C) startups. This move was largely driven by the...
FMCG giants HUL, Marico, and ITC go on a buying binge: What’s behind their D2C shopping spree
Over the past five years, approximately two-thirds of acquisitions made by Fast-Moving Consumer Goods (FMCG) companies have been in the Direct-to-Consumer (D2C) space. This trend is driven by the desire of established players to boost growth, expand into premium...
FMCG giants like Amul and ITC cut prices significantly with new GST rates in effect.
The Indian government's implementation of the Goods and Services Tax (GST) 2.0 has led to a reduction in prices of daily essentials and food items. As a result, several Fast-Moving Consumer Goods (FMCG) companies have announced price cuts, passing on the benefits to...
Unilever names Indian-origin executive Srinivas Phatak as new Chief Financial Officer – What’s his background?
Unilever, a leading consumer goods company, has appointed Srinivas Phatak as its new Chief Financial Officer (CFO), effective immediately. Phatak, 53, is an India-born finance leader who has been with Unilever for over 25 years, serving in various roles across India...
Reliance aims to reach a ₹1 trillion target in the fast-moving consumer goods sector to compete with industry giants HUL and ITC.
Reliance Industries Ltd (RIL) aims to achieve ₹1 trillion in revenue from its packaged consumer products business, Reliance Consumer Products Ltd (RCPL), within five years. This goal is part of the company's plan to become India's largest FMCG company with a global...
The Uncertain Future of Pampore ITC and Jablipora Fruit Mandi
The economic growth of Jammu and Kashmir is being hindered by the delayed execution of key infrastructure projects, resulting in lost opportunities for job creation, revenue generation, and credibility. Two notable examples of this are the International Trade Centre...
FMCG giants HUL, Marico, and ITC go on a buying binge: What’s behind their D2C shopping spree
Over the past five years, approximately two-thirds of acquisitions made by Fast-Moving Consumer Goods (FMCG) companies have been in the Direct-to-Consumer (D2C) space. This trend is driven by the desire of established players to boost growth, expand into premium...
FMCG giants like Amul and ITC cut prices significantly with new GST rates in effect.
The Indian government's implementation of the Goods and Services Tax (GST) 2.0 has led to a reduction in prices of daily essentials and food items. As a result, several Fast-Moving Consumer Goods (FMCG) companies have announced price cuts, passing on the benefits to...
Fortune Airport Road Kochi is now open under the management of ITC Hotels
ITC Hotels Limited has announced the opening of its newest property, Fortune Airport Road Kochi, a contemporary upscale hotel located near the Cochin International Airport. This addition brings the total number of operating Fortune hotels in South India to 15. The...
Rooms with a tariff of up to ₹7,500 will see a price drop of up to ₹525 starting Monday.
Starting from September 22, 2025, hotel rooms in India with tariffs of ₹7,500 or less will experience a price reduction of up to ₹525 per night. This change is a result of the new Goods and Services Tax (GST) rates, which have been reduced from 12% to 5% without input...
Finance Minister Sitharaman announces that CBIC will collaborate with insurance companies to develop a transitional framework for Input Tax Credit on exempted policy services.
The Central Board of Indirect Taxes and Customs (CBIC) will engage with the insurance industry to develop a transition mechanism for accumulated input tax credit (ITC) related to policies exempted from tax starting September 22. Finance Minister Nirmala Sitharaman...
ITC Aashirvaad introduces high-protein Atta, where consuming just three rotis meets approximately 25% of the recommended daily protein intake.
Aashirvaad, India's leading packaged atta brand, has launched a new product called "Aashirvaad Atta with High Protein". This innovative offering aims to make it easier for consumers to meet their daily protein requirements. With the growing awareness of the importance...
ITC Eyes Expansion Through Acquisitions, Aims to Create Rs 1,000 Crore Brands
ITC, a prominent player in the FMCG industry, is prioritizing value accretive acquisitions as a core expansion driver under its 'ITC Next' strategy. According to Shuvadip Banerjee, Chief Digital Marketing Officer, ITC, the company will continue to explore new...
Major international companies cut staff due to poor market outlook and increased automation from artificial intelligence.
Companies around the world are undergoing significant job cuts, with thousands of positions being eliminated due to weakened consumer sentiment and the increasing adoption of AI-driven automation. Major corporations such as Amazon, Nestle, UPS, Target, and Procter &...
North America’s Frozen Food Industry Outlook to 2025: An In-Depth Analysis
The North American frozen food market is expected to reach $145.34 billion by 2033, growing at a CAGR of 3.85% from 2025 to 2033. The market is driven by consumer demand for convenience, extended shelf life, and innovative product options. The United States leads the...
Nestle and Reckitt find a beacon of hope in India amidst worldwide challenges.
Nestle SA, a Swiss packaged foods company, has highlighted India as a market with "strong performance and good momentum" in its post-earnings call. This is the first time India has been mentioned in such a context by the company, amidst global challenges. Nestle's...
Nestle exits international partnership aimed at cutting methane emissions from dairy production
Nestle, a prominent food group, has announced its withdrawal from the Dairy Methane Action Alliance, a global initiative aimed at reducing methane emissions from dairy farming and mitigating its impact on global warming. The alliance, launched in December 2023,...
Nestle Purina marks 40th anniversary of its St. Joseph factory operations, as reported by KQ2.
Nestle Purina is commemorating a significant milestone - 40 years of operation at its factory in St. Joseph. The factory, which has been a cornerstone of the local community, has been producing high-quality pet food for four decades. To mark this occasion, Nestle...
Key FMCG companies such as HUL, Nestle, Dabur, and Britannia are set to reveal their Q2 FY26 earnings results in the near future, according to the Goodreturns earnings calendar.
The Q2 FY26 earnings calendar is upcoming, and several fast-moving consumer goods (FMCG) giants are set to announce their results soon. Companies like Hindustan Unilever (HUL), Nestle, Dabur, Britannia, and others will be declaring their quarterly earnings, providing...
Nestle SA (OTCMKTS:NSRGY) receives a consensus Hold rating from brokerage firms, according to MarketBeat.
Nestle SA, a multinational food and beverage company, has been given an average recommendation of "Hold" by brokerages, according to MarketBeat. This rating is based on the consensus of various analysts who have evaluated the company's performance and potential for...
Nestle brings back beloved Golden Grahams cereal after a four-year absence from stores.
The beloved children's cereal, Golden Grahams, is making a comeback in the UK after being discontinued for over four years. Nestle, the manufacturer, has decided to bring back the popular product due to consumer demand, with many fans expressing their disappointment...
P&G’s Accolades: Fostering Careers, Diversity, and Consumer Excellence
Procter & Gamble (P&G) has been recognized for its commitment to excellence and innovation, earning numerous prestigious awards and honors across various categories. The company has been named a winner in the AI, Automation, and Machine Learning Excellence category of...
US court allows lawsuit against P&G to proceed over allegedly deceptive toothpaste packaging claims
Procter & Gamble (P&G) is facing a lawsuit in the US over allegations that its Kid's Crest toothpaste packaging promotes unsafe amounts of toothpaste for children. The lawsuit, filed by a group of parents, claims that the packaging features an image of a full strip of...
A US judge has ruled that Procter & Gamble can face a lawsuit regarding the packaging of Kid’s Crest toothpaste.
A US judge has ruled that Procter & Gamble (P&G) can be sued over the packaging of its Kid's Crest toothpaste. The lawsuit claims that the packaging is deceptive and misleads consumers into thinking that the product is more healthy and safer for children than it...
Top brands like Mahindra, Procter & Gamble, and Amazon lead the pack with exciting offers; check them out
The Indian Institute of Management Ahmedabad (IIM Ahmedabad) recently completed Cluster 2 of its Summer Placements for the PGP Class of 2027. The placement round, which took place on October 31, 2025, was conducted in a hybrid format, allowing companies to participate...
IIM Ahmedabad’s Cluster 2 Summer Placements for 2025 See Mahindra, Procter & Gamble, and Amazon Emerge as Top Recruiters
The Indian Institute of Management Ahmedabad (IIMA) has completed the second cluster of its Summer Placement process for the PGP Class of 2027. The placement process, which was conducted in hybrid mode, featured companies from seven major sectors: Advertising and...
Procter & Gamble’s Major Overhaul: Can P&G’s Blend of Innovative Marketing Strategies Revitalize the Company – Smartkarma
Procter & Gamble (P&G), one of the world's largest consumer goods companies, has undergone a significant strategic makeover in recent years. The company has been focusing on combining marketing and digital transformation to drive growth and stay competitive in a...
Kenvue Taps P&G Veteran to Help Recover From Tylenol Controversy – Bloomberg.com
Kenvue, the newly spun-off healthcare company from Johnson & Johnson, has hired a former Procter & Gamble (P&G) executive to help the company recover from the fallout of the Tylenol recall. The company has appointed Adrian Thomas as its new Chief Commercial Officer,...
Major international companies cut staff due to poor market outlook and increased automation from artificial intelligence.
Companies around the world are undergoing significant job cuts, with thousands of positions being eliminated due to weakened consumer sentiment and the increasing adoption of AI-driven automation. Major corporations such as Amazon, Nestle, UPS, Target, and Procter &...
Parle holds the number one position as India’s most preferred in-home fast-moving consumer goods brand for the 13th consecutive year.
The Worldpanel Brand Footprint India 2025 report, released by Worldpanel by Numerator, has revealed the most chosen FMCG brands in India, both in-home and out-of-home. The report's rankings are based on Consumer Reach Points (CRPs), which combine population,...
Parle and Britannia retain top spots as India’s most preferred FMCG brands, according to a recent report by Worldpanel.
A recent report by Worldpanel, a global authority on consumer behavior, has revealed that Parle and Britannia continue to be India's most-favored fast-moving consumer goods (FMCG) brands. The report, which analyzed consumer preferences and purchasing habits, found...
Parle retains its top spot as India’s most preferred in-home fast-moving consumer goods brand, while Britannia secures a triple win in the out-of-home category.
The 13th edition of Worldpanel by Numerator's Brand Footprint India report has been released, ranking the most chosen FMCG brands in India based on Consumer Reach Points (CRP). The report reveals that FMCG brand choices in India continued to grow in 2024, although at...
Haldiram’s breaks into top 10, Parle leads as most preferred FMCG brand: Report by Worldpanel from Numerator
According to the latest report by Worldpanel by Numerator, Parle remains the most chosen in-home brand in India for the 13th consecutive year, followed by Britannia, Amul, Clinic Plus, and Surf Excel. In out-of-home consumption, Britannia took the top spot for the...
FMCG companies adjust their advertising budgets for Q1 of FY26, with some seeing slow growth and others reducing spend.
The Fast-Moving Consumer Goods (FMCG) sector in India has shown a mixed performance in the first quarter of the financial year 2026 (Q1 FY26). According to various reports, some FMCG players have posted record-high sales, while others have faced margin squeezes due to...
Britannia reports sluggish sales and increased production expenses, overshadowing its revenue increase in FY25.
Britannia Industries, a leading biscuit manufacturer in India, has reported a challenging year due to inflationary pressures and economic slowdown. The company stated that consumer demand remained subdued for most of the year, with high input costs for key commodities...
Amul continues to hold the top spot as the leading food brand in India.
Amul, a brand owned by the Gujarat Cooperative Milk Marketing Federation (GCMMF), has maintained its position as India's top food brand, according to the Brand Finance India 100 - 2025 report. The brand's value has increased by 24% year-over-year, reaching $4.1...
Britannia and Talented face backlash over greenwashing claims after Cannes victory – Exchange4media
Britannia and Talented, the companies behind a Cannes Lion-winning advertisement, have responded to allegations of greenwashing. The advertisement, which promotes Britannia's Good Day biscuits, received a Bronze Lion at the Cannes Lions International Festival of...
Fatima Sana Shaikh has been roped in by Marico Limited as the new face of its Kaya products.
Marico Limited, a leading Indian FMCG company, has announced Fatima Sana Shaikh as the new brand ambassador for its Kaya products. This partnership marks a significant step forward for the brand, which is known for its science-backed skincare and dermatological...
Marico MD Saugata Gupta predicts the food business will surpass edible oil within 3-4 years.
Marico Ltd, a leading FMCG company, is expanding its presence in the healthy food segment with its Saffola brand. The company's Managing Director and CEO, Saugata Gupta, expects the food business to surpass the edible oil vertical in the future. Marico's food business...
The Parachute Kalpavriksha Foundation, founded by Marico, marks World Coconut Day with festivities.
Marico Limited, a leading company in the Indian FMCG sector, celebrated World Coconut Day by launching a comprehensive initiative to empower coconut farmers in Tamil Nadu. The company hosted knowledge-sharing platforms and training sessions for over 500 coconut...
Dabur, HUL, and Marico are in the spotlight as the GST rate for everyday essentials like shampoo, hair oil, soaps, and toothpaste has been slashed to 5%.
Indian Finance Minister Nirmala Sitharaman has announced significant reforms to the Goods and Services Tax (GST) structure, aiming to ease the burden on common citizens and boost demand. The reforms include slashing GST rates on various fast-moving consumer goods...
Marico Revises Assessment Metrics as Technical Signals Show Mixed Results Amidst Robust Sales Figures
Marico, a mid-sized company in the edible oil sector, has recently seen a change in its evaluation score due to shifts in technical trends. The company's technical indicators show a mixed picture, with daily Moving Averages indicating a mildly bullish trend, while the...
Marico aims to become a Rs 20,000 crore FMCG company by 2030, targeting to double its revenue within the next five years.
Marico, a leading Indian fast-moving consumer goods (FMCG) company, has set an ambitious target to become a Rs 20,000 crore company by 2030. The company aims to achieve this goal by doubling its revenue in the next five years. This target is a part of Marico's...
Marico and Meesho Mall collaborate to introduce personal care products in India’s tier-2 markets.
Meesho Mall, a leading Indian e-commerce platform, has partnered with Marico, a prominent FMCG company, to launch personal care brands in Tier-ll markets. This strategic partnership aims to expand the reach of Marico's popular personal care brands, such as Parachute,...
Hindustan Unilever and Dabur reduced their advertising spend, while Marico experienced a significant 35% increase in ad expenses during the fourth quarter of FY25.
India's leading Fast-Moving Consumer Goods (FMCG) companies experienced moderate growth in advertising and marketing expenditures in the fourth quarter of fiscal year 2025. The growth was impacted by food inflation and sluggish demand in urban markets. Hindustan...
Cheese please, as Amul honors Mohanlal’s prestigious Phalke award
Amul, the renowned dairy company, has paid tribute to veteran actor Mohanlal on its social media platform, celebrating his historic achievement of receiving the prestigious Dadasaheb Phalke Award. The award, which is the highest honor in Indian cinema, was presented...
FMCG giants like Amul and ITC cut prices significantly with new GST rates in effect.
The Indian government's implementation of the Goods and Services Tax (GST) 2.0 has led to a reduction in prices of daily essentials and food items. As a result, several Fast-Moving Consumer Goods (FMCG) companies have announced price cuts, passing on the benefits to...
Your daily milk pouches remain pricey even after GST changes
India's leading dairy companies, Amul and Mother Dairy, have confirmed that the prices of pouch milk will remain unchanged despite the recent Goods and Services Tax (GST) overhaul. The reason for this is that pouch milk is exempt from GST, and therefore, the recent...
BJP secures seven seats at Amul Dairy, while Congress manages to win two.
The Bharatiya Janata Party (BJP) has secured a majority on the board of the Kaira District Cooperative Milk Producers Union Limited, commonly known as Amul Dairy. The party won seven out of the nine seats on the board of directors in the elections held on Thursday,...
Seven people sustain burn injuries in a biogas fire incident at Vadodara’s Amul Dairy.
A tragic accident occurred at the Amul Dairy premises in Anand, resulting in seven workers suffering burns. The incident happened on Friday evening when welding sparks ignited biogas that had accumulated due to a leak in the biogas plant. The workers, hired by an...
Revised prices for Mother Dairy and Amul milk are expected to be implemented starting September 22, with a new rate card.
The Indian government has announced that packaged milk will be exempt from the 5% Goods and Services Tax (GST) to make it more affordable for consumers amid rising inflation. This decision was made at a recent GST Council meeting and is expected to benefit major milk...
Amul gives Kalyani Priyadarshan’s Lokah: Chapter 1 Chandra a superhero twist | Trending News
The iconic dairy brand Amul has paid a quirky tribute to the Malayalam cinema's first female superhero film, Lokah: Chapter 1 – Chandra. The film, written and directed by Dominic Arun, was released on August 28 and has been making waves since then. Amul's creative...
Amul offers a sincere homage to Giorgio Armani: ‘Fashionable attire for everyone’
Giorgio Armani, the renowned Italian fashion designer, has passed away at the age of 91. His company announced his death on Thursday, prompting an outpouring of tributes from around the world. Indian dairy brand Amul shared a creative and moving tribute on their...
India’s FMCG sector is expected to bounce back this fiscal year, according to Marico.
The fast-moving consumer goods (FMCG) sector in India is expected to experience slightly higher volume growth in 2025-26, driven by steady demand and easing inflation. According to Saugata Gupta, Managing Director and CEO of Marico, the consumption trend is better...
Morgan Stanley upgrades Godrej Consumer and Hindustan Unilever, while downgrading Dabur.
Morgan Stanley has updated its ratings on several leading consumer stocks, signaling a shift in its preference towards certain staples. The brokerage has upgraded Godrej Consumer Products Ltd. to "overweight" from "equal-weight", and Hindustan Unilever Ltd. to...
Consumer Goods Producers Anticipate a Lackluster Q4 Performance
The Indian fast-moving consumer goods (FMCG) sector is expected to have a dull quarter, with some companies performing better than others. Marico Ltd reported a high single-digit revenue growth in the quarter, driven by steady growth in key segments and pricing tweaks...
Global Consumer Goods Leaders Prepare to Implement 2-4% Price Adjustments to Mitigate Thin Profit Margins
Several consumer goods companies in India, including Peer Godrej, Emami, and Marico, are experiencing pressure on their profit margins due to high palm oil prices and other raw material costs. As a result, they are implementing price hikes and grammage cuts to...
Three Industry Leaders – United Spirits, United Breweries, and Marico – are Our Top Consumer Picks for a Sizzling Summer Summer
Nuvama, a brokerage firm, has released a report highlighting its top picks for the fourth quarter of FY25. The report identifies several companies that are expected to perform well, including United Spirits Ltd., United Breweries Ltd., Pidilite Industries Ltd., and...
Delhi High Court rebukes Patanjali for misleading Dabur Chyawanprash advertisement, threatens to impose penalties
The Delhi High Court has criticized Patanjali Ayurved for appealing against a previous order that restrained the company from running advertisements that allegedly disparaged Dabur's Chyawanprash brand. A division bench comprising Justice C Hari Shankar and Justice Om...
The Delhi High Court has raised questions over Patanjali’s challenge to an order that prohibited the company from running advertisements disparaging other brands.
The Delhi High Court has questioned Patanjali Ayurved's decision to appeal against an order that restrained the company from running disparaging advertisements against Dabur Chyawanprash. On September 19, 2025, a Division Bench of Justices C. Hari Shankar and Om...
Patanjali challenges Delhi High Court order to stop airing ads that disparage Dabur Chyawanprash.
Patanjali Ayurved, a company founded by yoga guru Ramdev, has approached the Delhi High Court to challenge an order that restrains the company from airing advertisements that allegedly disparage Dabur Chyawanprash, a product of Dabur India Ltd. The order was passed by...
Patanjali disputes Delhi High Court ruling on Dabur Chyawanprash advertisements.
Patanjali, an Indian Ayurvedic products company, has challenged a Delhi High Court order regarding its advertising campaign for Chyawanprash, a traditional Indian herbal supplement. The court had earlier directed Patanjali to delete certain parts of its ad campaign...
Dabur’s CEO praises the GST reform as a catalyst to increase consumer demand.
Dabur India CEO Mohit Malhotra has expressed strong support for the government's recent goods and services tax (GST) reforms, believing they will have a positive impact on the economy. The reforms, which include the removal of differential tax treatment between...
Dabur CEO believes companies will inevitably transfer GST reduction benefits to customers as part of efforts to boost consumer spending.
The CEO of Dabur India has stated that companies will pass on the benefits of the Goods and Services Tax (GST) rate cut to consumers, which will lead to an increase in consumption. This statement was made at a Confederation of Indian Industry (CII) event, where the...
Dabur India has earmarked Rs 37.27 crore for various corporate social responsibility initiatives in the financial year 2025.
Dabur India Limited, a Fast-Moving Consumer Goods (FMCG) giant, has released its 2024-25 Corporate Social Responsibility (CSR) report, detailing its investments in community development, healthcare, education, and environmental sustainability. The company invested Rs...
Dabur, HUL, and Marico are in the spotlight as the GST rate for everyday essentials like shampoo, hair oil, soaps, and toothpaste has been slashed to 5%.
Indian Finance Minister Nirmala Sitharaman has announced significant reforms to the Goods and Services Tax (GST) structure, aiming to ease the burden on common citizens and boost demand. The reforms include slashing GST rates on various fast-moving consumer goods...
Colgate defeats Bucknell 38-19 as Osborne throws for 4 touchdowns, including 2 to Fogler.
According to a report from the Stamford Advocate, Colgate's football team secured a 38-19 win over Bucknell, with quarterback Osborne playing a pivotal role in the victory. Osborne accounted for four touchdowns, demonstrating his impressive skills on the field. Two of...
Bucknell Football Drops Season Finale 38-19 to Colgate
The Bucknell University football team concluded its season with a 38-19 loss to Colgate on Saturday. The Bison finished the year with a 1-10 overall record and a 1-5 mark in the Patriot League. Colgate, on the other hand, improved to 5-6 overall and 3-3 in the league....
Understanding the Significance of Science Through the Eyes of Professor Jason Meyers as Featured in The Colgate Maroon-News
Professor Jason Meyers, a biologist and neuroscientist, has a strong affinity for the liberal arts, which has guided his academic and professional journey. During his undergraduate days at Williams College, Meyers' interactions with his advisor had a profound impact...
Jalen Cox sinks decisive shot, tallying 22 points to propel Colgate to a 72-69 victory over Siena.
In a thrilling matchup, Colgate's Jalen Cox emerged as the hero, hitting a game-winning shot to lead his team to a 72-69 victory over Siena. Cox's clutch performance was the deciding factor in the game, as he scored a total of 22 points to propel the Raiders to a...
The iconic Colgate Clock in Southern Indiana marks its 101st year with a radiant glow.
The iconic Colgate Clock in Southern Indiana is celebrating its 101st year of shining brightly over the Ohio River. The clock, which is one of the largest clocks in the world, has been a beloved landmark in the region for over a century. To mark this milestone, a...
Brown University Men’s Hockey Team Loses to Colgate in ECAC Contest
The Brown University men's hockey team faced off against Colgate University in an ECAC matchup, but ultimately fell short. The game was a closely contested affair, with both teams creating scoring opportunities throughout. However, it was Colgate that emerged...
Clarksville gathers to mark the relighting of the iconic Colgate Clock, a beloved local landmark
The Colgate Clock, a century-old landmark in southern Indiana, has been restored to its former glory. Located on Clark Boulevard in Clarksville, the clock had been out of commission for years, but thanks to a partnership between Clarks Landing and the Town of...
5 notable quotes from Illinois basketball coach Brad Underwood’s press conference following the game against Colgate
The Illinois basketball team secured a win over Colgate on Friday night, despite a slow start. The team trailed early but managed to take control of the game, leading by double digits at halftime and ultimately winning 84-65. After the game, head coach Brad Underwood...