Marico Limited is one of India’s leading consumer goods companies in the global beauty and wellness space. Headquartered in Mumbai, Marico has a presence in over 25 countries across Asia and Africa. The company nurtures a portfolio of strong brands across various categories, including hair care, skin care, edible oils, healthy foods, male grooming, and fabric care.

Established in 1990, Marico evolved from the consumer products division of Bombay Oil Industries. Over the years, it has built a strong reputation for understanding consumer needs and delivering quality products. Key milestones include the launch of iconic brands like Parachute Coconut Oil and Saffola refined edible oils, which have become household names in India. Marico has also strategically expanded its portfolio through acquisitions and the development of new product lines, venturing into categories like value-added hair oils (Nihar Naturals, Hair & Care), male grooming (Set Wet, Beardo), and healthy foods (Saffola Oats, Saffola FITTIFY Gourmet).

Marico’s business strategy focuses on “growing the core” brands while also building “new growth engines” in adjacent and new categories. The company emphasizes innovation, strong distribution networks (covering millions of retail outlets), and a consumer-centric approach. Marico also has a significant international presence, with brands like Parachute, HairCode, and Caivil holding strong positions in various overseas markets. The international business contributes a substantial portion to the Group’s overall revenue.