The Investor Education and Protection Fund Authority (IEPFA) has partnered with Kotak Mahindra Bank Limited (KMBL) to enhance investor education and protection in India. The partnership aims to disseminate critical investor awareness messages through Kotak Mahindra Bank’s extensive physical and digital network across the country. IEPFA’s curated investor education content will be featured on the bank’s ATMs, kiosks, websites, mobile apps, and social media platforms, raising awareness on responsible investing, financial fraud prevention, and investor rights protection.
The initiative will be rolled out during the current financial year 2025-2026, with no financial obligation on IEPFA. Kotak Mahindra Bank’s widespread domestic presence of over 2,000 branches and 3,000 ATMs will ensure impactful outreach to diverse segments of the population. The partnership is a significant move to promote financial literacy and empower investors to protect themselves from financial fraud.
IEPFA, established under the Ministry of Corporate Affairs, Government of India, has been conducting investor awareness programs since its inception. The authority safeguards investor interests by promoting financial literacy and protecting investor rights. Kotak Mahindra Bank, one of India’s premier financial institutions, serves millions of customers through its extensive network, offering innovative banking and financial solutions.
The partnership is a result of the leadership of Smt. Anita Shah Akella, CEO of IEPFA, and Joint Secretary in the Ministry of Corporate Affairs. The Memorandum of Understanding (MoU) was exchanged between Smt. Samiksha Lamba, Deputy General Manager, IEPFA, and Mr. Vishal Agarwal, Senior Vice President and Head at Kotak Mahindra Bank, reinforcing trust in the financial ecosystem.
The collaboration is expected to have a significant impact on investor education and protection in India, promoting financial literacy and empowering investors to make informed decisions. With the partnership, IEPFA and Kotak Mahindra Bank aim to create a more informed and aware investor community, capable of navigating the complexities of the financial markets and protecting themselves from financial fraud. Overall, the partnership is a positive step towards promoting investor education and protection in India.