HDFC Bank has launched “My Business QR”, a digital innovation powered by Vyaparify, aimed at empowering small and medium enterprises (SMEs) across India. This solution provides a unified platform for payments, identity, communication, and commerce, all through a single smart QR code. When customers scan the QR, they can not only make payments but also discover the merchant, view their products or services, chat via WhatsApp, and save their contact directly in the phonebook.
My Business QR is more than just a payment QR; it’s a Vyapar QR that enables merchants to create their own digital storefront, get discovered on Google and WhatsApp, showcase products and services, and convert customer interactions into opportunities for repeat business. The platform is powered by Vyaparify’s AI-powered technology, which helps merchants build trust and visibility in their local and digital markets.
The launch of My Business QR is a significant step towards empowering India’s 63 million SMEs, which form the backbone of the economy but often lack a strong digital presence. HDFC Bank and Vyaparify’s partnership aims to change this by providing a digital identity, discoverability, and commerce-ready engagement to every shop, vendor, and service provider.
The My Business QR platform offers four key experiences for customers: seamless UPI payments, discovery of services and offers, instant connection via WhatsApp chatbot, and automatic saving of the merchant’s contact details. The platform also provides a permanent online identity for merchants, hosted at h-id.vyaparify.com/, which is SEO-ready, WhatsApp-enabled, and customer-friendly.
Vyaparify’s mission is to provide visibility, credibility, and digital reach to every business in India, and My Business QR is a significant step towards achieving this goal. The partnership between HDFC Bank and Vyaparify is expected to redefine the future of SME commerce in India, setting a new standard for “One QR – Poora Vyapar.” With My Business QR, SMEs can now establish a strong digital presence, drive discoverability, and build commerce-ready engagement, all without requiring any coding knowledge.