Chola MS General Insurance Company Limited is a joint venture between the Murugappa Group and Mitsui Sumitomo Insurance Company Limited, Japan. 1 It offers a wide array of insurance products for individuals and corporates, including motor, health, property, accident, engineering, liability, marine, travel, and crop insurance. Key aspects of Chola MS include a diverse product portfolio catering to various insurance needs, from individual health and auto coverage to specialized commercial and rural insurance. They also have a strong network with numerous branches and a large network of agents and garages/hospitals, giving them a significant presence across India. Their customer-centric approach, embodied in their “T3” philosophy emphasizing Trust, Transparency, and Technology, aims for a positive customer experience. Furthermore, they are technologically driven, utilizing technology for customer service through their website and a 24×7 call center. As a recognized brand, Chola MS has received several awards for its service and innovations in the insurance sector. In the fiscal year 2023-24, Chola MS achieved a Gross Written Premium of INR 75,329 million, indicating a substantial market presence.