Bharti AXA Life Insurance, a joint venture between Bharti Enterprises and AXA, stands as a significant player in the Indian life insurance market. The company leverages the strong domestic presence of Bharti and the global insurance expertise of AXA to offer a diverse range of life insurance and wealth management products. With a pan-India distribution network, Bharti AXA Life Insurance focuses on providing customer-centric and innovative solutions, emphasizing long-term growth and aiming to deepen its market presence. Recent developments include a full acquisition by Bharti Life Ventures and a strategic investment from 360 ONE Asset, indicating a focus on strengthening its financial position and accelerating its expansion plans within India’s competitive insurance sector.

Latest News on Bharti AXA Life

HDFC Life appoints Pritika Shah as Head of Marketing, as CMO Vishal Subharwal departs.

HDFC Life, a leading life insurance provider in India, has announced the elevation of Pritika Shah to the position of Executive Vice President and Head of Marketing and Corporate Social Responsibility (CSR). Shah, who has been with the company for nearly 12 years, will oversee the development and implementation of marketing strategies, brand initiatives, and CSR programs. This move comes after the departure of Vishal Subharwal, who served as the Chief Marketing Officer (CMO) and Group Head at HDFC Life for six years.

During his tenure, Subharwal played a crucial role in shaping the company’s strategic direction, strengthening its digital presence, and expanding its e-commerce capabilities. He implemented innovative marketing strategies that enhanced customer engagement and contributed to the company’s growth. Subharwal’s departure marks the end of an era, and Shah’s appointment is expected to bring new perspectives and ideas to the marketing and CSR functions.

Pritika Shah brings a wealth of experience to her new role, with a career spanning over two decades. She has worked with several financial brands, including Aditya Birla Capital, Bharti AXA, and GE Money, as well as consumer companies like Pizza Hut and Dabur. Her previous role at HDFC Life was as Senior Vice President of Marketing and Customer Relationship Management (CRM). In her new capacity, Shah will aim to further strengthen HDFC Life’s position as a trusted life insurance provider in India.

HDFC Life, a joint venture between HDFC Ltd. and Abrdn (formerly Standard Life), serves over 70 million customers and has been at the forefront of leveraging technology and customer-centric strategies to enhance its offerings. The company has been successful in creating a strong brand presence in the Indian market, and Shah’s appointment is expected to build on this momentum. With her expertise and experience, Shah is well-equipped to lead the marketing and CSR functions and contribute to the company’s continued growth and success. Overall, the elevation of Pritika Shah to EVP and Head of Marketing and CSR is a significant development for HDFC Life, and the company is expected to benefit from her leadership and expertise.

Overloading Cannot Be Considered A Fundamental Breach Of Insurance Policy, NCDRC Rules In Favour Of Insured, Orders Bharti Axa To Pay Partial Amount

The National Consumer Disputes Redressal Commission (NCDRC) has ruled in favor of a complainant, K. Subbulakshmi, in a case against Bharti Axa General Insurance Company. The complainant’s Eicher Van was insured with the company, but when the vehicle was involved in an accident, the insurance company repudiated the claim due to overloading. The company claimed that the vehicle was carrying 11.2 tonnes of load, exceeding the permitted capacity of 9.2 tonnes.

The complainant filed a consumer complaint before the District Consumer Disputes Redressal Commission, Coimbatore, which was dismissed. The complainant then filed a first appeal before the State Consumer Disputes Redressal Commission, Tamil Nadu, which directed the insurance company to disburse Rs. 2,51,723/- to the complainant. The insurance company filed a revision petition before the NCDRC, which was heard by a bench consisting of AVM J. Rajendra and Mr. Justice Anoop Kumar Mendiratta.

The NCDRC referred to a Supreme Court judgment, Ashok Kumar vs New India Assurance Co. Ltd., which held that only a fundamental breach of policy terms can justify a full repudiation of a claim. The NCDRC observed that the vehicle was duly registered and had a valid insurance policy at the time of the accident, and that the driver had a valid driving license. The only contention between the parties was regarding the carrying capacity of the vehicle.

The NCDRC held that overloading of the vehicle does not constitute a fundamental breach, and therefore, the insurance company was liable to pay 75% of the assessed amount on a non-standard basis. The commission directed the insurance company to pay Rs. 1,88,792 (75% of the assessed amount) along with 7% interest per annum from the date of repudiation till the date of final payment, within two months from the date of the order. If the payment is delayed, the simple interest will increase to 10% per annum.

This judgment sets a precedent for insurance companies, emphasizing that overloading of a vehicle does not necessarily constitute a fundamental breach of policy terms, and that insurers may still be liable to pay a portion of the claim amount even if the vehicle is overloaded at the time of the accident. The NCDRC’s decision is a significant victory for consumers, as it ensures that insurance companies do not unfairly repudiate claims based on minor breaches of policy terms.

Prerak Parmar is appointed as Chief Growth Officer at Bharti AXA Life Insurance, driving innovation and expansion.

Bharti AXA Life, a leading life insurance company, has appointed Prerak Parmar as its new Chief Growth Officer. In this role, Parmar will lead the company’s proprietary distribution channels, which include agency, partner offices, insurance managers, and direct distribution. Additionally, he will jointly lead revenue assurance and pricing.

Parmar brings over 26 years of experience in the FMCG and life insurance sectors, with a proven track record of successfully leading multiple distribution channels and driving revenue growth. He has held both sales and general management roles in his previous positions. With a Master’s degree in Business Administration from the Institute of Management Technology, Ghaziabad, Parmar’s expertise will be instrumental in driving Bharti AXA Life’s growth.

Commenting on Parmar’s appointment, Parag Raja, MD & CEO of Bharti AXA Life, expressed excitement about having Parmar on board. He praised Parmar’s industry expertise and experience in leading multi-channel distribution, as well as his understanding of customer-centric strategies. Raja believes that Parmar’s skills will be critical in expanding the company’s market presence and enhancing the value it delivers to customers.

In his new role, Parmar is focused on expanding the company’s distribution network, strengthening customer engagement, and driving profitability by offering innovative solutions to enhance market reach. With his extensive experience, Parmar is well-positioned to lead Bharti AXA Life’s growth and contribute significantly to the company’s future success.

A comprehensive insurance plan catering to expectant mothers: ‘PregnancyGuard’ – Providing tailored coverage for prenatal care, hospital stays, and newborn care, starting at $99 per month.

This article provides an overview of maternity insurance plans in India, which cover pregnancy-related expenses, including prenatal care, delivery, and postpartum care. The article highlights the importance of having maternity insurance, as these plans can help with the significant medical expenses associated with pregnancy and childbirth.

The article then reviews some of the best maternity insurance plans available in India, including Aditya Birla Activ Health Platinum – Enhanced Plan with Maternity Cover, Bajaj Allianz Health Guard Family Floater Health Insurance Plan with Maternity Cover, Care Health Joy Health Insurance Plan with Maternity Cover, Chola MS Family Healthline Insurance Plan with Maternity Cover, and Bharti AXA Smart Super Health Insurance Plan with Maternity Cover.

The article also provides a list of factors to consider when selecting a maternity insurance plan, including the level of coverage, waiting periods, premium costs, network of hospitals, and exclusions. Additionally, it highlights the importance of reviewing the plan’s terms and conditions, including waiting periods and exclusions.

The article concludes by emphasizing the importance of having the right maternity health insurance plan, which can provide comfort and financial stability during this critical time.

Overall, the article is informative and provides a comprehensive overview of the best maternity insurance plans available in India, as well as the factors to consider when selecting a plan. This information is valuable for expectant or new parents who are looking to purchase a maternity insurance plan to cover their medical expenses.

Unlock the benefits of secure living with the Bharti AXA Postal Life Insurance Policy, offering comprehensive premium rates, wide range of benefits, and convenient online status check.

Bharti AXA Postal Life Insurance is a unique life insurance product that combines the trust and reach of India Post with the expertise and innovation of Bharti AXA Life Insurance. This collaboration aims to provide affordable and accessible life insurance solutions to individuals across the country, especially in rural and semi-urban areas. The product is designed to cater to the diverse needs of policyholders, offering financial protection, savings, and investment opportunities.

Bharti AXA Postal Life Insurance offers several advantages that make it a preferred choice for individuals seeking life insurance:

* Affordable premiums
* Wide reach, leveraging the extensive network of India Post
* Flexible plans with multiple premium payment options and policy terms
* Comprehensive coverage, ensuring financial security for the policyholder’s family in case of an unfortunate event
* Trust and reliability, backed by Bharti AXA’s expertise and India Post’s legacy
* Ease of access, with the support of India Post offices, customers can easily access information, purchase policies, and manage their premiums

The company offers a range of plans, including term insurance plans, endowment plans, whole life plans, money-back plans, and child plans. These plans provide financial security, savings, and investment opportunities, and are designed to cater to the diverse needs of customers.

Bharti AXA Postal Life Insurance also offers a hassle-free claims process, with a high claims settlement ratio, and provides tax benefits under Section 80C of the Income Tax Act, 1961. The company’s products are designed to be affordable, with premiums starting from as low as ₹250 per month.

Individuals can purchase a Bharti AXA Postal Life Insurance policy online or offline, and can enhance their coverage by opting for riders such as accidental death benefit, critical illness cover, and waiver of premium. The company’s website provides a range of tools and resources to help customers compare plans, calculate premiums, and manage their policies.

In conclusion, Bharti AXA Postal Life Insurance is a reliable and customer-centric choice for individuals seeking life insurance. With its affordable premiums, comprehensive coverage, and hassle-free claims process, it is an ideal solution for individuals and families looking to secure their future.

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