Aviva Life Insurance offers a variety of plans, including term insurance, savings plans, ULIP plans, child plans, retirement plans, and group insurance plans. These plans are designed to provide financial security and help customers achieve their long-term goals.
Key highlights of Aviva Life Insurance India include: One of the earliest insurance companies in India, with a legacy dating back to 1834. The current joint venture started in 2002. A partnership between Aviva PLC and Dabur Group, combining global insurance expertise with local business knowledge. Offers diverse insurance and investment solutions, including term life insurance, savings plans, unit-linked insurance plans (ULIPs), retirement plans, child education plans, and group insurance policies. Committed to providing customer-centric services with a focus on digital platforms for ease of access and understanding of products. Aviva Life Insurance Company has a solvency ratio of 1.8 as of the IRDAI annual report 2023-24, indicating its strong ability to meet financial obligations. The company has a high claim settlement ratio of 98.3% in the financial year 2023-24, demonstrating its reliability in fulfilling claims. With over 122 branches across India, Aviva ensures accessibility for policyholders for their service and claim-related needs. Premiums paid for Aviva Life Insurance policies are eligible for tax benefits under the Income Tax Act of 1961. Aviva has been focusing on its online platform, offering several products like Aviva i-Life, Aviva Health Secure, and Aviva i-Shield, making it easier for customers to understand and purchase policies online.
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Policybazaar introduces a 100% claim settlement option for planned hospitalisations on select health insurance policies.
Policybazaar, a leading insurance marketplace, has introduced a 100% claim promise on planned hospitalizations for select health insurance policies. This initiative aims to provide a hassle-free and cashless experience for policyholders, ensuring zero deductions on eligible hospital bills. The benefit is available on specific plans from Bajaj Allianz, Niva Bupa, and Aditya Birla Health Insurance (ABHI).
To avail of this benefit, policyholders must complete certain pre-admission steps and meet policy conditions. These steps include informing the Third-Party Administrator (TPA) 48 hours before hospitalization and choosing a hospital from the insurer’s network. The network includes over 10,000 partner hospitals for Bajaj Allianz, over 2,100 hospitals for Niva Bupa, and a panel of hospitals for ABHI.
The policy-specific details vary across insurers. For Bajaj Allianz, the benefit is available for both new and ported policies with any sum insured, provided a consumables rider is added. For ABHI, the benefit is applicable only to new policies with a minimum sum insured of ₹10 lakh, and pre-admission intimation is required. For Niva Bupa, the benefit is available for both new and ported policies with a minimum sum insured of ₹10 lakh, and the customer must notify the claim team 48 hours prior.
Policybazaar has stated that this initiative will streamline documentation and coordination with hospitals, reducing delays and enhancing the cashless experience. However, claims will not be paid in cases of non-disclosure, waiting periods, or exclusions as per policy terms. The 100% claim promise does not apply to emergency hospitalizations, which will continue to be processed under standard policy terms.
According to Siddharth Singhal, Head of Health Insurance at Policybazaar, this initiative aims to alleviate financial worries during hospitalization, allowing policyholders to focus on their recovery. With this move, Policybazaar aims to provide a more customer-centric and hassle-free experience for its policyholders. The introduction of this benefit is expected to enhance the overall customer experience and increase trust in the insurance marketplace.
On October 8, 2025, insurance agents and associations are likely to raise the issue of Goods and Services Tax (GST) with the Insurance Regulatory and Development Authority of India (IRDAI) and the Finance Ministry.
The insurance industry in India is facing a significant issue related to the Goods and Services Tax (GST) and Input Tax Credit (ITC). Private insurers have reduced distributor payouts by 15-18% to offset the loss of ITC, following the GST exemption on life and health insurance premiums. This move is expected to have a significant impact on agents, brokerages, and individual advisors, particularly small and independent operators. The reduction in payouts will directly cut into their working capital, leading to reduced take-home income and morale, especially in smaller towns and rural markets.
The current GST framework, if left unadjusted, may set a precedent where insurers maintain profitability by squeezing distribution costs rather than improving efficiency. Industry associations and agents are likely to take up the issue with the Insurance Regulatory and Development Authority of India (IRDAI) and the Finance Ministry. The President of the General Insurance Agents Federation Integrated stated that the change will shrink access to insurance, which is against the Prime Minister’s vision of Insurance for All by 2047.
In contrast, Life Insurance Corporation (LIC) and other public sector insurers have decided to maintain existing commission structures, even as they pass the full GST relief to policyholders. LIC plans to offset the impact through higher policy sales and new product pricing. Public sector general insurers, including New India Assurance, Oriental Insurance, United India Insurance, and National Insurance, have also opted against cutting commissions, choosing instead to absorb the ITC loss.
Private insurers, on the other hand, are passing on the ITC burden to agents because their business models and cost structures leave little room to absorb additional expenses. The removal of ITC has raised operating costs by roughly 2-3% of premiums, and private companies must adhere to stricter IRDAI Expense of Management (EoM) caps. Absorbing this loss would directly dent profitability and risk regulatory breaches. Several private general and standalone health insurers, including Tata AIG, Aditya Birla Health Insurance, Niva Bupa, Care Health, and ICICI Lombard, have implemented revised commission structures, making payouts inclusive of 18% GST, which means distributors will bear the tax cost.
National Insurance Awareness Day: Insurers Increasingly Invest in Wellness as Health Plans Undergo Transformation
The health insurance landscape in India is undergoing a significant transformation, shifting from a traditional safety net for emergencies to a wellness partner that encourages policyholders to adopt healthier lifestyles. Insurers are now incorporating wellness-linked benefits into mainstream health plans, using digital tools such as walk-tracking apps, nutrition coaches, and teleconsultations to promote preventive care and reduce long-term healthcare costs. These initiatives are changing the way people engage with insurance and how insurance companies view risk.
Insurers are using behavior-based incentives, such as rewards for exercising, completing check-ups, or maintaining a healthy lifestyle, to encourage policyholders to prioritize their health. These rewards can be redeemed for premium discounts, savings on diagnostic tests, or other benefits. For example, Aditya Birla Health Insurance’s HealthReturns program allows customers to earn rewards for walking 10,000 steps or burning calories, which can be used to pay for outpatient bills or pharmacy expenses.
The use of technology, such as wearables and health apps, is also poised to revolutionize the underwriting process, allowing insurers to assess risk more accurately and offer personalized premiums. Insurers are using real-time health data to design more responsive offerings and provide everyday support to policyholders, including mental health support, fitness guidance, and pet care.
Industry leaders believe that awareness about the benefits of health insurance is still low, particularly among younger or healthier individuals. To bridge this gap, insurers are using gamified tools, AI-driven reminders, and personalized nudges to make wellness engaging and accessible. They are also committed to providing convenient, digital-first experiences that put customers first.
The shift towards wellness-based insurance is expected to have a positive impact on the healthcare system, encouraging people to prioritize preventive care and reducing the burden of lifestyle-related diseases. As Parthanil Ghosh, Executive Director of HDFC ERGO General Insurance, noted, “Insurance is no longer an afterthought — it’s becoming an active partner in daily life.” With the integration of health tech, insurers will be able to assess and reward wellness behavior more effectively, enabling inclusive coverage across India.
The latest claim settlement ratio of health and general insurance companies was released by IRDA in 2025. According to the data, Navi and Acko have taken the lead, while Star Health and Zuno have fallen below the 90% mark.
The rising medical inflation has made it challenging for individuals to bear medical expenses without a comprehensive health insurance policy. In India, the Insurance Regulatory and Development Authority (IRDAI) releases an annual list of claim settlements by health and general insurance companies. The claim settlement ratio, which refers to the percentage of claims paid or settled by an insurer, is a reliable way to assess an insurer’s efficiency.
According to the latest figures for 2023-2024, the general insurers paid out a total of 71,200,854 claims, with 81.13% of total claims paid within 3 months of claim intimation. Among private general insurers, Acko General Insurance and Navi General Insurance Ltd led with claim settlement ratios of 99.91% and 99.97%, respectively. Zuno General Insurance Co. Ltd had the lowest claim settlement ratio among private sector insurers, with 83.12% of claims paid within 3 months.
Among public insurers, The Oriental Insurance Co. Ltd had the lowest claim settlement ratio, with only 65.08% of claims paid within 3 months. United India Insurance Co. Ltd had the highest claim settlement ratio among public insurers, with 96.33% of claims paid within 3 months.
For stand-alone health insurers, Aditya Birla Health Insurance Company had the highest claim settlement ratio within 3 months, at 92.97%. Care Health Insurance and Niva Bupa Health Insurance followed closely, with claim settlement ratios of 92.77% and 92.02%, respectively. Star Health and Allied Insurance Co. Ltd had the lowest claim settlement ratio among stand-alone health insurers, with 82.31% of claims paid within 3 months.
While checking the claim settlement ratio is necessary, it should not be the sole basis for finalizing a health or general insurance company. Other factors such as the sum insured, waiting period for various illnesses, and network of hospitals offered should also be considered.
The IRDAI data also reveals that during 2023-24, 16.3% of total claims were paid out between 3-6 months, indicating that some insurers may have delayed claim settlements. It is essential for policyholders to review the claim settlement ratio and other factors before selecting an insurer to ensure they receive adequate and prompt financial assistance in case of medical emergencies.
Overall, the claim settlement ratio is a crucial factor in assessing an insurer’s efficiency, and policyholders should carefully evaluate this metric along with other factors before making an informed decision. By doing so, they can ensure that they have a comprehensive health insurance policy that provides them with the necessary financial protection in case of medical emergencies.
The insurance industry is seeking government assistance to extend Input Tax Credit (ITC) benefits to include distribution costs and renewals, according to the CEO of Aditya Birla Sun Life Insurance.
The life insurance industry in India is planning to approach the government with new demands after the GST Council recently exempted individual life and health insurance policies from tax. The industry’s primary request is to extend input tax credit (ITC) benefits to distribution costs and renewal premiums of past policies, even under the new zero-GST regime. According to Kamlesh Rao, MD & CEO of Aditya Birla Sun Life Insurance, distribution costs are similar to reinsurance costs, which have already been exempted, and the industry is seeking a similar exemption.
The exemption of GST on individual life and health insurance policies is expected to bring significant relief to the protection business, where GST previously stood at 18%. Customers will now pay around ₹104-105 instead of ₹118 for every ₹100 premium. However, the impact on savings products will be limited, as GST on these products is around 4-4.5%. The exemption will have a minimal effect on the embedded value of insurance companies, as it applies to renewal premiums as well.
Despite the benefits of the GST exemption, insurers are likely to face challenges due to the inability to claim ITC on ongoing servicing costs, which will remain a burden. Insurers may need to absorb around 3-5% of the 18% GST benefit, while around 12-13% will flow directly to customers. However, the move is expected to strengthen the sector’s long-term growth prospects, as it will help narrow the protection gap and increase insurance penetration in India.
Rao emphasized that the GST cut is in line with the government’s aspiration to ensure that everyone has insurance by 2047. He believes that the move is a welcome step in this direction, despite the cost challenges that insurers may face. The industry is expected to absorb part of the change, and the exemption will ultimately benefit customers and contribute to the growth of the life insurance sector in India. Overall, the GST exemption is a positive development for the life insurance industry, and the industry is seeking further relief from the government to support its growth.
TCS powers Aviva UK expansion with BaNCS
Aviva, a leading insurance provider, has expanded its long-term partnership with Tata Consultancy Services (TCS) to transform the life and pensions customer experience. TCS will now manage over 6.5 million policies on behalf of Aviva through its FCA-regulated subsidiary, Diligenta UK. This move aims to provide a more customer-centric approach to digitization, enabling Aviva to deliver better services and outcomes for its customers.
TCS, a digital transformation and technology partner, has a proven track record of delivering exceptional customer experiences through its TCS BaNCS platform. The platform is designed to help financial services institutions enhance end-customer experience, gain operational efficiency, and embrace open and innovative technologies. With over 500 financial institutions worldwide using TCS BaNCS, the company has established itself as a leader in the industry.
The partnership between Aviva and TCS has been built on mutual trust and commitment over many years. R Vivekanand, president for BFSI products and platforms at TCS, stated that the company is dedicated to delivering an exceptional experience for Aviva and its customers. TCS will continue to invest in its TCS BaNCS platform and services to stay ahead in the fast-changing tech landscape and enhance end-to-end customer experience benchmarks within the UK Life and Pensions industry.
The expanded partnership will enable Aviva to provide its customers with self-service capabilities, digitally powered service delivery centers, and a simplified technology landscape. This aligns with the New Consumer Duty Principles, which aim to ensure positive outcomes for customers. By entrusting TCS with an additional portfolio of Life Insurance business, Aviva is demonstrating its confidence in the company’s ability to deliver transformed services and experiences for its customers. The partnership is expected to drive significant benefits for Aviva’s customers, including improved service delivery, enhanced customer experience, and increased operational efficiency.
Tata Consultancy Services (TCS) has strengthened its partnership with UK-based investment firm Aviva, expanding its policy management portfolio by 1.1 million additional policies.
Tata Consultancy Services (TCS), the largest IT services company in India, has announced that it has been entrusted with an additional portfolio of life insurance business by Aviva, a leading insurance provider. This expansion of their partnership aims to provide transformed services, experiences, and outcomes for Aviva’s customers, building on the successful long-term collaboration between the two companies.
The partnership between TCS and Aviva has been characterized by the delivery of high-quality services and experiences that have met the evolving needs of Aviva’s customers. By entrusting TCS with this additional portfolio, Aviva is leveraging TCS’s expertise and capabilities to drive further transformation and innovation in its life insurance business.
TCS has a proven track record of delivering complex IT projects and providing business process outsourcing services to clients across various industries, including insurance. The company’s expertise in digital transformation, cloud computing, and data analytics will enable Aviva to enhance its customer engagement, improve operational efficiency, and drive business growth.
The expansion of the partnership is a testament to the trust and confidence that Aviva has in TCS’s abilities to deliver transformed services and experiences. It also reflects the growing demand for digital transformation and innovation in the insurance industry, where companies are seeking to leverage technology to improve customer outcomes, reduce costs, and drive business growth.
By working together, TCS and Aviva will be able to provide Aviva’s customers with enhanced services, improved experiences, and better outcomes. The partnership will also enable Aviva to stay ahead of the competition and respond to the evolving needs of its customers in a rapidly changing market.
Overall, the expansion of the partnership between TCS and Aviva is a significant development that highlights the growing importance of digital transformation and innovation in the insurance industry. It also demonstrates the trust and confidence that Aviva has in TCS’s abilities to deliver transformed services and experiences, and is a testament to the successful long-term collaboration between the two companies.
Tata Consultancy Services (TCS) has strengthened its partnership with Aviva by expanding its life and pensions services.
TCS, a global IT services leader, and Aviva, a major UK insurance player, have announced an expansion of their partnership to enhance life and pensions services. This collaboration aims to leverage technology to improve customer experiences, making transactions smoother and more efficient. TCS brings its expertise in digital solutions, while Aviva contributes its experience in insurance and financial services. Together, they will focus on customer-centric digital innovations to reshape how clients interact with life and pension services.
The expanded partnership will introduce new digital tools to simplify the management of life and pension products, promising faster response times, more personalized services, and a more straightforward online experience for customers. This approach is timely, given the increasing demand for digital solutions. The deal has implications for the UK InsurTech scene, highlighting the importance of technology in the insurance industry. By enhancing customer experiences, TCS and Aviva are positioning themselves as forward-thinking leaders, potentially influencing other companies to adopt similar strategies.
This partnership signifies a shift towards more technology-driven customer service in insurance, as traditional players adapt to meet modern demands. The collaboration is expected to improve the overall customer experience, making it easier for clients to manage their life and pension products. With TCS’s expertise in digital solutions and Aviva’s experience in insurance, the partnership is well-positioned to drive innovation in the industry.
The expansion of the partnership is a significant development in the UK insurance market, as it demonstrates the growing importance of technology in the sector. As the insurance industry continues to evolve, it is likely that more companies will follow suit and invest in digital solutions to improve customer experiences. The partnership between TCS and Aviva is a positive step towards this goal, and it will be interesting to see how the collaboration develops in the future.
Overall, the partnership between TCS and Aviva is a significant development in the UK insurance market, highlighting the importance of technology in the industry. The collaboration is expected to improve customer experiences, drive innovation, and position both companies as leaders in the InsurTech landscape. As the insurance industry continues to evolve, it is likely that more companies will invest in digital solutions to meet the changing demands of customers.
Tata Consultancy Services (TCS) has partnered with Aviva UK to enhance the customer experience.
Tata Consultancy Services (TCS) has expanded its partnership with Aviva, a leading UK insurance provider, to manage over 6.5 million policies through its subsidiary, Diligenta UK. This partnership aims to provide end-to-end policy administration services, leveraging TCS’ FCA-regulated platform to deliver a customer-centric approach to digitization. The expanded partnership will enable Aviva to offer its customers self-service capabilities, digitally powered service delivery centers, and a simplified technology landscape.
The partnership is built on mutual trust and commitment, with TCS investing in its BaNCS platform to stay ahead in the rapidly changing tech landscape. The platform is designed to enhance the end-to-end customer experience in the UK Life and Pensions industry. TCS’ BaNCS platform and contextual knowledge improve service quality, enabling faster resolutions, improved access to information, and better outcomes for customers.
Diligenta has successfully migrated several million policies to the TCS BaNCS digital platform, which supports a conversational interface to guide users through their business journeys. The platform resides on a digital core, providing a robust foundation for Aviva’s Life Insurance and Pension business. The partnership is centered around the New Consumer Duty Principles, ensuring positive outcomes for customers and aligning with the UK’s regulatory requirements.
The expansion of the partnership is a testament to the success of the long-standing relationship between TCS and Aviva. R Vivekanand, President of BFSI Products & Platforms at TCS, emphasized the company’s commitment to delivering a better experience for customers through its investments in the BaNCS platform and services. The partnership is expected to drive further growth and innovation in the UK Life and Pensions industry, with a focus on customer-centricity and digital transformation. Overall, the expanded partnership between TCS and Aviva is a significant development in the UK insurance market, with the potential to set new benchmarks for customer experience and service delivery.
TCS has expanded its partnership with UK-based investment firm Aviva, taking on the management of an additional 1.1 million policies.
Tata Consultancy Services (TCS) has expanded its partnership with UK-based investment firm Aviva to manage an additional 1.1 million policies. This move is a significant expansion of the existing partnership between the two companies, which was first announced in 2019. Under the new agreement, TCS will provide end-to-end services for Aviva’s policy administration, including underwriting, claims processing, and customer service.
The partnership is expected to help Aviva improve its operational efficiency, reduce costs, and enhance customer experience. TCS will leverage its digital platforms and expertise in insurance to transform Aviva’s policy administration operations, making them more agile, flexible, and responsive to changing customer needs.
The expanded partnership is a testament to the success of the initial engagement between TCS and Aviva. The two companies have been working together since 2019, when TCS was appointed as Aviva’s strategic partner to manage its policy administration operations. The initial partnership covered around 1.8 million policies, and the new agreement increases this number to 2.9 million policies.
The deal is also a significant win for TCS, which has been expanding its presence in the UK market. The company has a strong track record of delivering large-scale transformation programs for insurance companies globally, and the expanded partnership with Aviva reinforces its position as a leading player in the insurance sector.
The partnership is expected to create new job opportunities in the UK, as TCS will be hiring additional staff to support the expanded operations. The company has a significant presence in the UK, with multiple offices and delivery centers across the country.
The deal is also a reflection of the growing trend of insurance companies partnering with technology firms to transform their operations and improve customer experience. The insurance industry is undergoing significant changes, driven by technological advancements, changing customer expectations, and increasing competition. As a result, insurance companies are looking to partner with technology firms like TCS to leverage their expertise and digital platforms to stay ahead of the curve.
Overall, the expanded partnership between TCS and Aviva is a significant development in the insurance sector, and is expected to have a positive impact on both companies. It demonstrates the growing importance of technology in the insurance industry and the need for companies to partner with technology firms to stay competitive.
Aviva expands TCS deal to run more UK life policies
Aviva, a leading UK insurance provider, has expanded its long-standing technology partnership with Tata Consultancy Services (TCS), a global IT services company. The agreement grants TCS’s subsidiary, Diligenta, responsibility for administering over 6.5 million life and pensions policies in the UK. This addition of 1.1 million life insurance policies to the existing portfolio will be managed on TCS’s BaNCS platform, which serves as the digital core for the operation.
The partnership aims to simplify Aviva’s technology and reduce operating costs by consolidating legacy systems and outsourcing policy administration. The expanded scope of work will introduce more self-service options for policyholders, new digital service centers, and streamlined back-end systems. The operating model aligns with the UK’s Consumer Duty rules, emphasizing clear communication, fair value, and good outcomes for retail customers.
TCS’s BaNCS platform is a core suite of products used by over 500 financial firms worldwide. For life insurance and pensions, BaNCS supports a range of customer and staff interactions, including conversational interfaces and a product configuration engine. The platform exposes domain application programming interfaces, allowing Aviva to link the core system to external distributors, advisers, and internal channels.
Diligenta, TCS’s UK-based subsidiary, will provide regulated administration services, while BaNCS will handle core processing and data. The business has migrated several million policies for Aviva and other insurers onto BaNCS over the past decade, operating a highly digitized and automated platform. The new Aviva portfolio will follow the same migration and service model, maintaining consistency of service and digital tools for customers.
The enlarged Aviva mandate increases TCS’s exposure to the UK life and pensions sector. TCS will continue to invest in the BaNCS platform and related services as insurers modernize administration of long-term savings and protection products. With over 200 large organizations in the UK as clients, TCS has operated in the country for around half a century and plans to create 5,000 new UK jobs over the next three years. The company has been ranked as the number one IT service provider for customer satisfaction in the UK, demonstrating its commitment to delivering exceptional customer experiences.
Tata Consultancy Services (TCS) has partnered with Aviva UK to improve customer experience.
Tata Consultancy Services (TCS) has expanded its partnership with Aviva, a leading UK insurance provider, to manage over 6.5 million policies through its subsidiary, Diligenta UK. This move enables Aviva to leverage TCS’ expertise in providing end-to-end policy administration services, enhancing customer experiences, and driving digital transformation. The partnership is centered around the New Consumer Duty Principles, which prioritize positive outcomes for customers.
As part of this collaboration, Aviva has selected TCS to manage an additional portfolio of Life Insurance business, allowing for the delivery of transformed services and outcomes for its customers. TCS will utilize its TCS BaNCS platform to provide self-service capabilities, digitally powered service delivery centers, and a simplified technology landscape. This approach will enable faster resolutions, improved access to information, and better outcomes for customers.
R Vivekanand, President of BFSI Products & Platforms at TCS, emphasized the strength of the partnership, stating that it has continually delivered better experiences for customers. TCS will continue to invest in its BaNCS platform to stay ahead in the rapidly changing technology landscape and enhance end-to-end customer experience benchmarks within the UK Life and Pensions industry.
Diligenta has successfully migrated several million policies to the TCS BaNCS digital platform, which supports a conversational interface to guide users through their business journeys. This digital core enables improved service quality, enhanced experiences, and better outcomes for all stakeholders, including policy holders, advisers, and operational staff. By leveraging its BaNCS platform and contextual knowledge, TCS aims to drive customer-centric digitization at an enterprise level, ultimately benefiting Aviva’s customers. The expansion of this partnership demonstrates the trust and commitment between TCS and Aviva, with a focus on delivering exceptional customer experiences and driving business growth.
Aviva has partnered with Percayso to enhance its vehicle data analytics capabilities.
Aviva, a leading insurance provider, has partnered with Percayso Inform, a data enrichment company, to enhance its data capabilities for personal and commercial insurance lines. The multi-year partnership will provide Aviva with access to a broad set of datasets, including the UK’s largest vehicle history dataset, to support pricing, underwriting, and claims. The dataset combines long-term vehicle records with inputs from motor trade retail sales, DVLA, DVSA, and MOT history, offering a comprehensive view of a vehicle.
The partnership aims to enable Aviva to factor in specific vehicle features and produce premiums that better reflect risk. This will allow the insurer to provide more accurate and risk-reflective premiums to its customers, supporting fairer outcomes without slowing down decisions. The deal is expected to shape competitiveness in motor lines, where margins are tight, and data enrichment is becoming increasingly important.
According to Matt Fothergill, Aviva’s interim chief underwriting officer for personal lines, the partnership will enable the insurer to take account of individual vehicle features, allowing for more accurate risk assessment and pricing. David Kelly, commercial director at Percayso, stated that the company’s data provides insurers with the insights needed to underwrite policies competitively and accurately, and to settle claims quickly and fairly.
The partnership highlights the growing importance of data in the insurance industry, with insurers increasingly relying on external intelligence to sharpen decisions. By leveraging Percayso’s data enrichment capabilities, Aviva is placing data at the center of its motor strategy, spanning personal and commercial business. The deal demonstrates Aviva’s commitment to using data to improve its underwriting accuracy, speed up claims handling, and provide better outcomes for its customers.
Overall, the partnership between Aviva and Percayso Inform is expected to enhance Aviva’s competitiveness in the motor insurance market, while also providing its customers with more accurate and risk-reflective premiums. The deal showcases the importance of data enrichment in the insurance industry and highlights the growing trend of insurers partnering with external data providers to improve their decision-making capabilities.
Percayso Inform Signs Up Aviva
Aviva, a leading insurance provider, has partnered with Percayso Inform to enhance its insurance data enrichment capabilities. The multi-year deal will see Aviva utilize Percayso’s market-leading vehicle data enrichment solutions to support its personal and commercial lines propositions. Percayso’s vehicle intelligence platform combines historic vehicle data with information from motor trade retail sales, DVLA, DVSA, and MOT history to provide a complete picture of any vehicle. This will enable Aviva to access the largest vehicle data history database in the UK, allowing for more accurate and risk-reflective premiums.
The partnership will see Aviva use Percayso’s data solutions in its pricing, underwriting, and claims operations. The package offers real-time capability and flexibility to support different use cases within Aviva across personal and commercial lines. According to Matt Fothergill, Chief Underwriting Officer, Personal Lines (interim) at Aviva, working with Percayso will allow Aviva to take into account individual vehicle features, enabling them to provide more accurate and risk-reflective premiums to their customers.
Percayso Commercial Director, David Kelly, commented that the partnership is a testament to the quality of their data. He stated that they are dedicated to providing the insights insurance providers need to underwrite policies competitively and more accurately, and help settle claims quickly and fairly for their customers. The partnership is expected to support Aviva’s various teams over the coming months, with Percayso providing the necessary data solutions to enhance Aviva’s insurance operations.
The partnership between Aviva and Percayso Inform is a significant win for Percayso, as it demonstrates the quality and value of their data solutions. The deal is expected to have a positive impact on Aviva’s operations, enabling them to provide more accurate premiums and improve their claims settlement process. With Percayso’s data solutions, Aviva will be able to make more informed decisions, leading to better outcomes for their customers. Overall, the partnership is a win-win for both companies, with Percayso providing high-quality data solutions and Aviva gaining a competitive edge in the insurance market.
Aviva Canada invests in climate-resilient homes in Alberta
A recent pilot project has shown that building homes with climate-resilient features does not have to break the bank. The project demonstrated that incorporating features such as Class 4 hail-rated shingles, hurricane ties, reinforced siding, triple-pane windows, and hail-resistant roof vents can be done without significantly increasing construction costs. This is a significant finding, as it suggests that builders can create homes that are better equipped to withstand extreme weather events without passing on excessive costs to homeowners.
The pilot project’s results are particularly relevant in today’s climate, where severe weather events are becoming more frequent and intense. Homes that are built with resilience in mind can help reduce the risk of damage and minimize the need for costly repairs. This, in turn, can help maintain insurance affordability by reducing the number of claims made, which can drive up premiums.
According to Chris Williams, president of Avalon Master Builder, resilient builds are a key factor in keeping insurance costs under control. By building homes that can withstand extreme weather, homeowners can reduce their risk of making claims, which can help keep premiums lower. This is a win-win for both homeowners and insurers, as it reduces the financial burden of repairing or replacing damaged homes.
The features incorporated into the pilot project’s homes are designed to provide an extra layer of protection against extreme weather events. Class 4 hail-rated shingles, for example, are designed to withstand hail storms, while hurricane ties help to secure roofs and prevent them from being torn off in high winds. Reinforced siding and triple-pane windows provide additional protection against wind-borne debris and extreme temperatures.
Overall, the pilot project’s findings suggest that building climate-resilient homes is a viable and cost-effective option. By incorporating resilient features into new builds, homeowners can enjoy greater peace of mind and reduced insurance costs, while also helping to mitigate the financial impact of extreme weather events. As the frequency and intensity of severe weather events continue to increase, the importance of building resilient homes will only continue to grow.
HX expands partnership with Aviva
hx, a digital insurance platform, has expanded its partnership with Aviva, a leading insurance provider. This collaboration aims to enhance the digital distribution of Aviva’s insurance products, making them more accessible to customers. The partnership will leverage hx’s technology to streamline the insurance buying process, providing a more seamless and efficient experience for consumers.
Aviva has been working with hx since 2020, and the expanded partnership is a testament to the success of their initial collaboration. hx’s platform allows insurers to distribute their products through various channels, including online marketplaces, price comparison websites, and direct-to-consumer platforms. The partnership will enable Aviva to expand its reach and offer its products to a wider audience.
The expanded partnership will focus on developing new digital distribution channels, enhancing the customer experience, and improving the overall efficiency of the insurance buying process. hx’s technology will enable Aviva to provide personalized quotes, simplify the application process, and offer more flexible payment options.
The partnership is expected to benefit both parties, with Aviva gaining access to hx’s innovative technology and hx gaining access to Aviva’s extensive range of insurance products. The collaboration will also enable hx to expand its reach and offer its services to a wider range of insurers.
The insurance industry is undergoing significant changes, driven by advances in technology and shifting consumer behaviors. The partnership between hx and Aviva reflects the industry’s move towards digitalization and the need for insurers to adapt to changing consumer demands. By leveraging technology, insurers can improve the customer experience, increase efficiency, and reduce costs.
The expanded partnership between hx and Aviva is a significant development in the insurance industry, highlighting the importance of digital distribution and the need for insurers to innovate and adapt to changing consumer demands. As the industry continues to evolve, it is likely that we will see more partnerships and collaborations between insurers and technology providers, driving innovation and improving the customer experience.
hx’s partnership with Aviva demonstrates the company’s commitment to expanding its reach and improving the insurance buying experience. With the insurance industry expected to continue its shift towards digitalization, the partnership between hx and Aviva is well-positioned to capitalize on this trend and drive growth and innovation in the industry.
UK’s Aviva implements GBST’s Composer platform
Aviva, a British multinational insurance company, has partnered with GBST to implement the Composer software-as-a-service (SaaS) platform for its individual annuities business transformation program. The platform will support Aviva’s efforts to enhance its retirement planning offerings and improve the customer experience. With 25.2 million clients across the UK, Ireland, and Canada, Aviva is leveraging the Composer platform to capitalize on the resurgence of individual annuities sales.
The Composer platform provides Aviva with the flexibility and security to accelerate its transformation and deliver innovative retirement solutions. The platform’s operating model supports both existing annuity customers and new product innovation, enabling Aviva to launch new products and migrate existing customers to the new platform. The first phase of the rollout has already seen the launch of a guaranteed fixed-term income plan, with further developments underway to introduce additional annuity products.
The partnership between Aviva and GBST has enabled the rapid deployment of the Composer platform, which is designed to support automation and straight-through processing. This will help Aviva to speed up onboarding, scale payment processing capabilities, and reduce friction to maximize operational efficiency. According to Claire Reed, Director of Individual Annuities at Aviva, the Composer platform will enable the company to deliver innovative retirement solutions that meet the evolving needs of retirees.
GBST’s CEO, Rob DeDominicis, noted that the company will help Aviva deliver an operating model that focuses on automation and straight-through processing. This will enable Aviva to improve the customer experience and increase operational efficiency. The partnership marks an exciting step forward in delivering innovative retirement solutions and demonstrates Aviva’s commitment to enhancing its customer offerings. With the Composer platform, Aviva is well-positioned to capitalize on the growing demand for individual annuities and deliver high-quality retirement planning solutions to its customers.
Aviva reveals the top risk for UK SMEs
Small to medium-sized enterprises (SMEs) are facing a multitude of concerns that go beyond just cyber threats. In addition to cyber risks, SMEs are worried about operational and financial challenges that could impact their businesses. Some of the top concerns include business interruption, reputational damage, fraud, and regulatory changes.
Business interruption is a significant concern for 30% of SMEs, as it can have a devastating impact on their operations and bottom line. Reputational damage is another major worry, with 27% of SMEs fearing the loss of customer trust and loyalty. Fraud is also a significant concern, with 26% of SMEs worried about the potential for financial loss due to fraudulent activities. Regulatory changes are also a concern for 26% of SMEs, as they can have a significant impact on their operations and compliance.
Despite these concerns, many SMEs are not seeking professional advice to stay informed about regulatory or legislative developments. Only 32% of SMEs use a broker as their primary source of information, while 48% rely on their own research. This is concerning, as regulatory changes can have a significant impact on a business’s operations and compliance. By not seeking professional advice, SMEs may be putting themselves at risk of non-compliance, which can result in significant fines and reputational damage.
It is essential for SMEs to stay informed about regulatory and legislative developments to ensure they are operating in a compliant manner. This can be achieved by seeking the advice of a broker or other professional advisors. By doing so, SMEs can minimize their risks and ensure they are well-positioned to respond to any changes in the regulatory landscape. Additionally, SMEs should also consider implementing risk management strategies to mitigate the impact of business interruption, reputational damage, and fraud. By taking a proactive approach to risk management, SMEs can protect their businesses and ensure they are well-positioned for long-term success.
Aviva’s digital transformation results in reduced customer premiums
A recent survey by GlobalData found that price or premiums and the speed of response to queries or quotes are the key factors for insurance brokers when choosing which insurer to place business with. The survey, which focused on the UK commercial insurance market, revealed that 28.4% of respondents considered price or premiums as the most important factor, while 8.8% prioritized the speed of response to queries or quotes. This highlights the need for insurers to balance competitive pricing with operational efficiency and responsiveness.
To remain competitive, insurers are embracing digital transformation to modernize customer journeys, streamline back-office operations, and offer competitive pricing. Aviva’s partnership with ICE Insurtech is a notable example of this trend. By implementing ICE’s policy administration system, Aviva was able to streamline its operations, reduce quote turnaround time by half, and cut IT costs. These cost savings were then passed on to customers in the form of lower premiums, resulting in improved customer satisfaction and retention.
The survey findings suggest that insurers who can effectively leverage technology to reduce operational costs can gain a competitive edge by offering lower premiums to customers. However, digital transformation is not just about adopting new technologies; it requires a fundamental shift in how insurers approach their business models. Insurers that can modernize their operations, enhance customer journeys, and offer competitive pricing will be well-positioned to thrive in the coming years.
The case of Aviva serves as a compelling example of how strategic partnerships and technological investments can yield significant benefits. As the insurance landscape continues to evolve, insurers that prioritize customer-centric solutions and deliver both competitive pricing and rapid response times will be better positioned for success. Ultimately, insurers must be willing to adapt and innovate to meet the changing needs of their customers and stay ahead of the competition. By doing so, they can build strong relationships with brokers and customers, drive business growth, and maintain a competitive edge in the market.
Introducing Aviva Fusion – Coverager
Introducing Aviva Fusion, a cutting-edge insurance solution designed to provide comprehensive coverage for businesses. Aviva Fusion is an innovative product that combines the benefits of various insurance policies into one seamless package.
With Aviva Fusion, businesses can enjoy the convenience of having all their insurance needs met under one roof. This integrated approach allows businesses to simplify their insurance management, reducing administrative burdens and minimizing the risk of gaps in coverage.
Aviva Fusion offers a wide range of coverage options, including property damage, business interruption, liability, and cyber risk. The policy is highly customizable, enabling businesses to tailor their coverage to meet their specific needs. Whether it’s protecting against physical damage, data breaches, or reputational harm, Aviva Fusion has got it covered.
One of the key benefits of Aviva Fusion is its ability to provide a single, aggregated limit of indemnity across all covers. This means that businesses can enjoy greater flexibility and peace of mind, knowing that they have a comprehensive safety net in place. The policy also includes access to expert risk management advice and support, helping businesses to identify and mitigate potential risks.
Aviva Fusion is designed to be highly flexible, allowing businesses to adapt their coverage as their needs evolve. The policy can be easily scaled up or down to reflect changes in the business, ensuring that businesses only pay for the coverage they need.
In addition to its comprehensive coverage and flexibility, Aviva Fusion also offers a streamlined claims process. The policy includes a dedicated claims team, providing businesses with rapid access to support and guidance in the event of a claim.
Overall, Aviva Fusion represents a significant innovation in the world of business insurance. By combining multiple coverage options into one integrated package, Aviva Fusion provides businesses with a simple, convenient, and comprehensive solution for managing their insurance needs. With its customizable coverage, expert risk management advice, and streamlined claims process, Aviva Fusion is an attractive option for businesses looking to protect themselves against a wide range of risks.
Aviva is set to eliminate over 60 positions following the closure of By Miles.
Aviva, a leading insurance company, has announced that it will be closing down Direct Line Group’s (DLG) By Miles, a pay-as-you-drive motor insurance provider. This decision follows a strategic review of Aviva’s businesses after it acquired DLG earlier this year. As a result of the closure, Aviva expects to cut 62 roles, with the reduction being phased throughout 2026. The company has stated that it will work to support those affected by the job losses, including exploring other opportunities within the wider group.
By Miles was acquired by DLG in April 2023, and at the time, it had sold over 100,000 policies and was writing £26m of gross written premium (GWP). However, after Aviva’s acquisition of DLG, the company undertook a strategic review, which led to the decision to divest from By Miles. The closure of By Miles is part of Aviva’s efforts to achieve cost savings and role reductions, which were announced when it acquired DLG.
Aviva has stated that the reduction in roles will be phased to ensure that customers continue to receive service until the end of their policy. The company is committed to supporting those affected by the job losses and is exploring alternative opportunities within the group. The decision to close By Miles is a strategic one, and Aviva believes it is necessary to achieve its business goals.
The closure of By Miles and the resulting job losses are a significant development in the insurance industry. Aviva’s decision to divest from By Miles highlights the company’s focus on achieving cost savings and streamlining its operations. As the insurance industry continues to evolve, companies like Aviva must make tough decisions to remain competitive and achieve their business objectives. The phased reduction of roles will help to minimize the impact on customers and employees, and Aviva’s commitment to supporting those affected is a positive step. Overall, the closure of By Miles is a significant development in the insurance industry, and its impact will be closely watched in the coming months.
Generali Central Insurance aims to double its premium income to Rs 10,000 crore by 2030.
The Indian insurance industry is witnessing significant growth, with several overseas insurers holding substantial stakes in local companies. For instance, Ageas holds 74% in Ageas Federal Life Insurance, while Aviva and Nippon Life have joint ventures with Dabur and Reliance Life, respectively. Zurich also owns 70% of Kotak General Insurance. The Insurance Amendment Bill, which seeks to allow 100% FDI in insurance, is likely to be passed in the ongoing Winter session of Parliament.
Future Generali India Insurance, a joint venture between Future Group and Generali, is expected to close the current fiscal with a gross written premium of Rs 5,550 crore, representing a 14% annual growth over the past five years. The company’s managing director and CEO, Anup Rau, expects this growth rate to continue, with the premium income doubling to Rs 10,000 crore by 2030. Rau attributes the company’s growth to its diversified business portfolio, which includes health, motor, and crop insurance.
The removal of GST from individual insurance premiums, including health insurance, is expected to have a negligible impact on the company’s profitability. Rau explains that the company’s retail portfolio is small, and most of its income comes from group insurance, which is not affected by the GST change. As a result, the company does not plan to increase premiums.
Future Generali’s business verticals include health insurance, which accounts for 37% of its overall topline, followed by motor insurance, which accounts for 32%. The company is also exploring new areas of business, such as surety bonds, which are being used by the National Highways Authority. With a strong parent company like Generali, which has a presence in over 50 countries and serves over 71 million customers, Future Generali is well-positioned to capitalize on the growing Indian insurance market.
Insurance giant Aviva is doubling every donation to The Welcome Centre food bank until Christmas Eve.
Aviva, a leading insurance company, has announced a generous initiative to support The Welcome Centre food bank in Huddersfield. Until Christmas Eve, Aviva will double every donation made to the food bank, aiming to make a significant impact on the local community. This partnership demonstrates Aviva’s commitment to giving back and helping those in need, particularly during the holiday season.
The Welcome Centre is a vital organization that provides essential support to individuals and families struggling with food poverty, homelessness, and other challenges. The food bank relies on donations to continue its services, and Aviva’s matching initiative will help amplify the community’s efforts. By doubling every donation, Aviva will significantly increase the food bank’s resources, enabling it to provide more meals, groceries, and other essential items to those who need them most.
This partnership is a testament to Aviva’s dedication to corporate social responsibility and its desire to make a positive difference in the communities it serves. By supporting The Welcome Centre, Aviva is helping to address some of the most pressing social issues in Huddersfield, including food poverty and homelessness. The insurance company’s contribution will not only provide immediate relief but also help to build a more sustainable and supportive community.
The Welcome Centre’s food bank provides a lifeline to many individuals and families, offering a safe and welcoming space to access food, advice, and support. The organization’s services are tailored to meet the unique needs of each client, and its team works tirelessly to ensure that everyone receives the help they need. With Aviva’s matching initiative, The Welcome Centre will be able to expand its services, reaching even more people and making a greater impact in the community.
To take advantage of Aviva’s matching initiative, individuals and organizations can donate to The Welcome Centre until Christmas Eve. Every donation, no matter how big or small, will be doubled by Aviva, making a significant difference to the food bank’s resources. This is a wonderful opportunity for the community to come together and make a real difference in the lives of those who need it most. By supporting The Welcome Centre and Aviva’s matching initiative, individuals can help create a more compassionate and supportive community, where everyone has access to the resources they need to thrive.
Aviva study exposes significant lack of understanding about UK pensions
A recent survey conducted by Aviva has revealed a significant gap between perceived and actual knowledge about pensions in the UK. Despite 53% of Brits claiming to be knowledgeable about pensions, only a third can correctly identify a Defined Benefit (DB) or Defined Contribution (DC) scheme. Furthermore, 20% of respondents don’t know what type of pension they have, and 57% are unaware that the government contributes to pensions in the form of tax relief.
The survey of over 2,000 UK adults found that confidence in pension knowledge varies by age and gender. Men (64%) are more likely to claim they know what they need to know about pensions, compared to women (43%). However, when it comes to accuracy, men and women are more evenly matched, with 47% of men and 45% of women correctly describing what a workplace pension is.
The research highlights five key areas where people’s understanding of pensions is lacking:
- Understanding the basics: Many people don’t know the difference between DB, DC, and workplace pensions, with 16% unsure what a workplace pension is and 20% unsure of their own pension type.
- Access to pensions: Only 34% of respondents knew that there is no longer a default retirement age in the UK, and 20% knew that individuals with a DC pension can access their pension from age 55.
- Tax relief: Over half (57%) of respondents didn’t know that the government contributes to pensions in the form of tax relief, and only 7% knew that the minimum level of tax relief starts at 20%.
- Investment strategies: More than half (55%) of respondents didn’t know how their pension is invested, and 81% have never changed their investment strategy.
- Consolidating pensions: Over two-thirds (69%) of people have between one and five pension pots, but 35% don’t know how to access them, and only 15% have consolidated their pensions.
The survey’s findings emphasize the need for greater financial literacy and support to help people prepare for a secure retirement. Aviva’s CEO, Doug Brown, comments that “financial literacy is the cornerstone of financial wellbeing” and that empowering people with better pension knowledge and tools can help them make informed decisions about their financial futures.
To address the knowledge gap, Aviva and other organizations offer resources and tools, such as pension calculators, to help individuals improve their understanding of pensions and plan for retirement. The Money Advice Service also provides free and impartial advice on pensions and retirement planning. By educating themselves and seeking help, individuals can make the most of their pension benefits and achieve a more secure financial future.
Scary Financial Habits to Avoid This World Savings Day
As the world celebrates World Savings Day, Aviva is encouraging consumers to overcome their financial fears and develop better savings habits. The company has identified six “spooky money habits” that can challenge people’s financial futures, including forgotten pensions, unexpected expenses, impulse buys, lack of budgeting, procrastination, and saving with no interest.
Firstly, many people have forgotten about their old pensions, with 3.3 million lost pension pots in the UK worth £31.1 billion. Aviva’s “Find and Combine” service has helped people recover lost pensions worth over £565 million. To avoid this, individuals can track down their old pensions and combine them to ensure their retirement savings are not forgotten.
Secondly, unexpected expenses such as recurring subscriptions, unused gym memberships, and daily coffees can quietly drain wallets. Conducting a monthly expense audit and canceling unused services can help prevent this. Additionally, impulse buys, especially when online shopping, can add up quickly. Using a 24-hour rule before buying non-essentials and setting spending limits can help individuals stay in control.
Thirdly, not having a budget can lead to financial mistakes. Creating a simple monthly plan, listing income and essential expenses, and allocating a certain amount to savings and discretionary spending can help prevent unexpected surprises. Reviewing and adjusting the budget regularly can also help individuals stay on track.
Fourthly, procrastination can be a major obstacle to saving. Setting up automatic transfers to a savings account or cash ISA and investing spare pounds into a pension can help build savings without having to think about it. Even small amounts saved regularly can grow significantly over time. Setting goals, such as a holiday fund or an emergency buffer, can also make saving feel more rewarding.
Lastly, saving with no interest can result in lost potential interest. Shopping around for a better savings rate can help individuals earn more interest on their savings. According to the Bank of England, a record £300bn of household savings are sitting in accounts paying no interest, resulting in hundreds of millions of pounds of potential interest being lost.
Alistair McQueen, Head of Savings and Retirement at Aviva, emphasizes that saving doesn’t have to be scary. Starting small, staying consistent, and making saving a routine can help individuals build momentum and grow their savings without even noticing. This World Savings Day, Aviva urges everyone to reflect on their financial habits and make one small change that could lead to a less frightening financial future. By exploring services like Aviva’s Save online service, which provides easy access to a range of fixed rate, easy access, and notice accounts, individuals can take control of their savings and start building a more secure financial future.
Aviva Ventures has invested in Indico Data, with the goal of driving artificial intelligence (AI) adoption within the insurance industry.
Aviva Ventures, the corporate venture arm of UK-based insurance giant Aviva, has invested in Indico Data, a Boston and London-based company that specializes in AI-powered automation for the insurance industry. The investment aims to support Indico’s expansion in the London Market and strengthen its credibility with property and casualty players worldwide. As part of the deal, Aviva’s Chief Innovation Officer, Arslan Hannani, will take a board observer seat at Indico, providing the company with valuable insights and guidance.
Indico’s technology focuses on automating front-end processes for insurers, such as submission intake, claims workflows, and policy servicing, which are often hindered by unstructured documents. The company’s Agentic AI platform uses machine learning to transform unstructured data into usable information, enabling insurers to make better decisions and improve their operations. Aviva’s investment and Hannani’s involvement validate Indico’s vision for the “agentic insurance enterprise,” which aims to turn messy data into a competitive advantage.
The partnership highlights the growing demand for intelligent automation in the insurance industry, particularly in areas such as submission ingestion, claims intake, and policy servicing. Aviva has been actively investing in tech companies that can help transform the insurance and financial services sectors, and Indico’s technology fits into this strategy. The investment also follows a previous strategic boost from Guidewire, which invested in Indico earlier in 2025.
Indico’s technology has already shown significant results in the London Market, delivering speed and efficiency in complex environments. The company’s platform is being used by multiple global carriers across underwriting, claims, and operations, and Aviva’s investment is expected to support its continued growth. Aviva Ventures continues to focus on investing in early and growth-stage companies that have the potential to reset the insurance, wealth, and financial services industries.
Overall, the investment in Indico Data demonstrates Aviva’s commitment to embracing innovative technologies that can help transform the insurance industry. By partnering with Indico, Aviva aims to support the development of AI-powered automation solutions that can help insurers improve their operations, reduce costs, and enhance customer experience. With its strong industry expertise and network, Aviva is well-positioned to help Indico expand its reach and accelerate its growth in the global insurance market.
Fraud on the rise but fraudsters facing the consequences
Aviva, a leading insurance company, has announced that its counter-fraud team has detected over 6,000 fraudulent insurance claims in the first half of 2025, worth more than £60 million. This translates to over £334,000 in prevented fraud every day. The company’s commitment to protecting its customers from the harmful effects of fraud has led to a significant increase in detected fraud, with prison sentences for those caught exceeding 32 years, a 9-year increase from 2024.
The types of claims fraud detected by Aviva’s counter-fraud team include “crash for cash” scams, where fraudsters deliberately stage or induce a motor collision, as well as more inventive attempts such as using photoshopped documents, fake photographic evidence, and exaggerated claims. In one instance, a customer claimed to have suffered life-changing injuries after slipping in a puddle, but was caught out when they appeared on a reality TV show, revealing an ongoing active lifestyle.
Aviva’s Head of Claims Counter Fraud, Pete Ward, emphasized the importance of protecting honest customers from the physical, emotional, and financial consequences of fraud. He noted that the company’s continued investment in fraud detection capabilities is leading to more fraudsters being caught out, and that those who commit fraud are increasingly likely to face consequences.
The company’s counter-fraud team uses a range of techniques to detect and prevent fraud, including analyzing electronic evidence, such as data from a vehicle’s Electronic Control Unit. In one case, this data revealed that a vehicle’s airbags had been deployed in 2023, but not since, exposing a fraudulent claim.
Aviva’s efforts to combat insurance fraud are part of a broader commitment to protecting its customers and reducing pressure on premiums. The company works closely with law enforcement and the industry to stop innocent customers being affected by the illegal actions of fraudsters. With its robust defence and deterrence strategy, Aviva is sending a clear message that insurance fraud will not be tolerated, and that those who attempt to commit fraud will be caught and face the consequences.
UK Environment Secretary welcomes launch of Aviva-led Flood Action Coalition
The FloodAction Coalition, a new cross-sector partnership convened by The Conduit and chaired by Aviva, has been launched to mobilize up to £1 billion of investment in nature-based solutions to protect people, places, and infrastructure from flood and drought in the UK. Flooding is the UK’s fastest-growing climate risk, with over 5.7 million properties and one-third of critical infrastructure at risk, resulting in £2.4 billion in direct damages and £6 billion in indirect losses each year.
The coalition aims to make Natural Flood Management (NFM) a core part of the UK’s resilience strategy by aligning capital, land, and policy to create a framework that transforms reduced flood and drought risk into an investable asset class. The standardized investment models will enable the co-financing of catchment-scale projects, such as restoring wetlands, reconnecting rivers with floodplains, and improving soil health, which will not only reduce flood peaks and store water during droughts but also support biodiversity, food security, and rural jobs.
The initiative has received support from the UK government, with Environment Secretary Emma Reynolds welcoming the launch of the FloodAction Coalition and its commitment to developing nature-based projects that will help deliver sustainable infrastructure for the future. The coalition aims to have a £150 million investment pipeline by 2026, scaling to £1 billion by 2028, which aligns with the government’s £8 billion flood-defence programme and supports national adaptation priorities.
The founding members of the coalition include The National Trust, The Crown Estate, National Highways, and UBS, among others. Claudine Blamey, Chief Sustainability Officer at Aviva and Chair of FloodAction Coalition, emphasized the importance of Natural Flood Management in reducing the impacts of flooding, which is set to increase by over a quarter in England alone. Paul van Zyl, Co-founder of The Conduit, highlighted the coalition as a powerful example of cross-sector collaboration, turning the UK’s greatest climate risk into a resilience market that protects homes, supports livelihoods, and restores nature at scale.
Aviva’s digital transformation has resulted in reduced customer premiums.
A recent survey by GlobalData found that price or premiums and the speed of response to queries or quotes are key factors for insurance brokers when choosing which insurer to place business with. The 2025 UK Commercial Insurance Broker Survey revealed that 28.4% of respondents selected price or premiums as the most important factor, while 8.8% chose the speed of response to queries or quotes. This highlights the need for insurers to provide competitive pricing and enhance operational efficiency and responsiveness.
To remain competitive, major insurers are embracing digital transformation. For example, Aviva’s partnership with ICE Insurtech has enabled the company to streamline its operations and offer a fully-digital customer journey. This has resulted in a significant reduction in quote turnaround time, which has improved customer satisfaction and retention. Additionally, the integration of advanced technology has allowed Aviva to cut IT costs, which has facilitated a reduction in customer premiums.
The survey findings suggest that insurers who can effectively leverage technology to reduce operational costs can pass those savings onto consumers, enhancing their competitive edge. However, digital transformation is not just about adopting new technologies; it requires a fundamental shift in how insurers approach their business models. Insurers that can modernize their operations, enhance customer journeys, and offer competitive pricing will thrive in the coming years.
The case of Aviva serves as a compelling example of how strategic partnerships and technological investments can yield significant benefits. As the insurance landscape continues to evolve, companies that prioritize customer-centric solutions and deliver both competitive pricing and rapid response times will emerge as leaders in the market. Ultimately, insurers that can provide a seamless and efficient customer experience while offering competitive prices will be better positioned for success.
In conclusion, the insurance industry is undergoing a significant transformation, driven by the need for competitive pricing, operational efficiency, and responsiveness. Insurers that can adapt to these changing demands and prioritize customer-centric solutions will be well-positioned to thrive in the coming years. By embracing digital transformation and strategic partnerships, insurers can reduce operational costs, improve customer satisfaction, and enhance their competitive edge.
Aviva is set to launch an AI tool designed to streamline life insurance applications, leveraging artificial intelligence to enhance the efficiency and accuracy of the application process.
On November 18, 2025, Aviva announced the upcoming launch of an artificial intelligence (AI) tool designed to accelerate the underwriting process for life insurance applications. This tool is being touted as an industry-first, indicating that Aviva is taking a pioneering step in leveraging AI technology to enhance the efficiency of its underwriting processes.
The introduction of this AI tool is expected to significantly speed up the time it takes to process life insurance applications. Traditionally, underwriting has been a manual and time-consuming process, requiring extensive review and analysis of applicant data. By automating certain aspects of this process, Aviva’s AI tool aims to reduce the workload and increase the speed at which applications are processed, ultimately improving the overall customer experience.
This development reflects the growing trend of insurers embracing digital transformation and technological innovation to improve operational efficiency, enhance customer satisfaction, and stay competitive in the market. The use of AI in underwriting can help automate routine tasks, such as data collection and analysis, allowing underwriters to focus on more complex and high-value tasks that require human expertise and judgment.
Aviva’s move into AI-powered underwriting is a strategic step forward for the company, demonstrating its commitment to harnessing technology to drive business growth and improve customer outcomes. As the insurance industry continues to evolve, it is likely that we will see more insurers exploring the potential of AI and other digital technologies to transform their operations and deliver more efficient, personalized, and responsive services to their customers.
In related news, Law360 is providing comprehensive coverage of this development, along with other legal issues, trends, and developments affecting the insurance industry. With a subscription to Law360, readers can access a wide range of features, including daily newsletters, expert analysis, and real-time alerts, to stay informed and up-to-date on the latest developments in the field. A free 7-day trial is available for those interested in experiencing the benefits of a Law360 subscription.
Aviva to replace AGPOL quote platform for group protection
Aviva, a leading insurance provider, has introduced a new digital platform called Aviva Fusion for its group protection business. This platform is designed to streamline the quoting process for schemes with 3 to 250 employees, making it more efficient and user-friendly for advisers. The new platform builds upon the recent enhancements made to the Aviva Group Protection Online (AGPOL) platform, which manages existing business policy journeys.
According to Jason Ellis, Group Risk Distribution Director at Aviva, the new platform is a significant investment in the company’s new business journey for advisers. The platform has been developed with feedback from advisers, who have highlighted the need for a more streamlined and efficient quoting process. Aviva Fusion is expected to greatly reduce the administrative burden on advisers, allowing them to focus more on supporting their clients.
The new platform offers several key features, including the ability to quote for Limited Liability Partnerships and auto-links to Companies House. It also provides support for full policy lifecycle management, allowing advisers to manage policies from start to finish. Additionally, the platform offers instant quotes, improved data uploads, and digital scheme history reports.
Another key feature of Aviva Fusion is its self-service renewal capability. For schemes with 250 or more employees, advisers can initiate the renewal process by uploading member data. This feature is designed to make the renewal process more efficient and reduce the administrative burden on advisers.
Overall, Aviva Fusion is a significant upgrade to Aviva’s group protection business platform. Its streamlined quoting process, improved data management, and self-service renewal capability are expected to make it easier for advisers to manage their clients’ policies and reduce their administrative workload. With its launch, Aviva is demonstrating its commitment to investing in technology that supports its advisers and clients, and helps them to work more efficiently and effectively.
Aviva, Kingfisher Insurance, Tokio Marine Kiln, and the IFB have made insurance moves.
Scott Clayton, a prominent figure in the insurance industry, has been appointed as the new chair of the Insurance Fraud Bureau (IFB), effective January 1, 2026. Clayton currently serves as the head of claims fraud at Zurich, a leading insurance company. He will be taking over the reins from Karl Helgesen, who is from Intact Insurance and has been leading the IFB for a significant period.
During his tenure, Helgesen has been instrumental in driving several key initiatives for the IFB. One of the notable achievements under his leadership has been the launch of the Exploration platform, which has enhanced the bureau’s capabilities in detecting and preventing insurance fraud. Additionally, Helgesen has been at the forefront of the Forward Together strategy, a comprehensive approach aimed at expanding the IFB’s membership and strengthening its data-sharing capabilities.
The appointment of Scott Clayton as the new chair of the IFB is seen as a significant development in the insurance industry’s ongoing efforts to combat fraud. With his expertise in claims fraud and his experience at Zurich, Clayton is well-equipped to build on the foundations laid by his predecessor and take the IFB to the next level. His leadership is expected to be crucial in shaping the bureau’s future strategies and initiatives, particularly in the areas of technology, data analytics, and collaboration with industry stakeholders.
As the insurance industry continues to evolve and face new challenges, the IFB plays a vital role in protecting consumers and insurers from the risks associated with fraud. Under Clayton’s chairmanship, the IFB is likely to remain at the forefront of innovation and cooperation, working closely with its members, law enforcement agencies, and other partners to stay ahead of emerging threats and trends.
The transition of leadership at the IFB is expected to be seamless, with Clayton’s appointment ensuring continuity and stability. As he prepares to take over the role, Clayton will be able to draw on the experience and knowledge gained during Helgesen’s tenure, while also bringing his own perspective and vision to the position. The insurance industry will be watching with interest as Clayton assumes his new role and sets out to make his mark on the IFB.
Aviva’s Advice Report reveals an increase in perceptions of advice and the value it can bring.
A recent study by Aviva has shown that despite a decrease in the overall take-up of financial advice, from 13% to 11% over the past four years, engagement with advice has increased across all consumers. The “Appetite for Advice” index, which measures perceptions of advice and its value, has risen from 24 in 2021 to 30 in 2025. This increase is more pronounced among women, with their index score rising from 23 to 29, compared to men, whose score rose from 26 to 32.
The study, which surveyed 2,000 consumers, found that 81% of men and 71% of women believe they are better off financially due to taking advice, an increase of 9% and 6% respectively. Additionally, 81% of men and 69% of women reported avoiding mistakes they would have made without financial advice, an increase of 10% and 7% respectively.
The research also highlighted the wider benefits of financial advice, with 82% of advised men and 78% of advised women agreeing that it contributes to their overall wellbeing, up from 72% and 67% in 2021. Lorna Whalley, Director of Aviva Retail Platform, noted that while fewer people are taking financial advice, the benefits of it are being felt more than before, and it is essential to convey this message to a wider audience.
The study also found that although men are more likely to take advice, the increase in engagement among women has been more significant. If this trend continues, engagement levels between men and women will be equal by 2042. However, Whalley emphasized the need to challenge this timeline and find effective ways to demonstrate the benefits of advice to women in a meaningful and resonant way.
Overall, the study suggests that financial advice is becoming more valued and recognized for its benefits, and efforts should be made to increase engagement and accessibility to a wider audience, particularly among women. The “Appetite for Advice” index provides a benchmark for measuring changes in engagement and identifying factors that influence these changes, allowing for targeted actions to improve the take-up of financial advice.
Howden to acquire Aviva-backed Scottish insurance scheme following review
Howden, a UK-based insurance broker, has agreed to acquire the insurance services of the Church of Scotland, known as Church of Scotland Insurance Services (Cosis). The acquisition follows a strategic review by the Church of Scotland to step away from direct involvement in insurance provision. Cosis has historically arranged insurance cover for Church properties through a bespoke scheme with Aviva, which will now be administered by Howden. As part of the agreement, all operational Cosis employees will transition to Howden’s Scottish commercial team, ensuring continuity of service for clients.
The acquisition is a result of the planned retirement of Cosis’ directors, including Chief Executive Barry Clarkson, who will remain to oversee the deregulation process and ensure a smooth transition. Clarkson expressed his delight at partnering with Howden, citing the company’s strong presence in Scotland, expertise in the not-for-profit and heritage sectors, and customer-centric approach. Howden’s Scottish Commercial Director, Graeme Christie, also welcomed the new colleagues and clients from Cosis, stating that the company is excited to provide professional insurance and risk services that will exceed expectations and provide long-term value to congregations.
The acquisition will see Howden take on the administration of the bespoke insurance scheme, which will continue to be serviced from its Edinburgh office. This will enable the company to leverage its expertise and resources to provide tailored insurance solutions to the Church of Scotland’s congregations. With its strong reputation and local presence, Howden is well-positioned to deliver high-quality services to its new clients. Overall, the acquisition is a positive development for both parties, enabling the Church of Scotland to focus on its core activities while ensuring that its insurance needs are met by a reputable and experienced broker.
Aviva has signed a new protection distribution agreement with NFU Mutual.
Aviva and NFU Mutual, the UK’s leading rural insurer, have announced a new multi-year partnership for the distribution of Aviva’s individual protection insurance products. This agreement follows the successful transition of their affiliation after Aviva’s acquisition of the former AIG Life business. The partnership will enable NFU Mutual to offer Aviva’s full range of individual protection products, including life insurance, whole of life insurance, critical illness, income protection, relevant life, and business life insurance, to its members and new customers.
The products will be distributed through NFU Mutual’s agency network, face-to-face sales force, and a smaller non-advised telephony team, using the Aviva Connect portal. Aviva’s Protection Portfolio Distribution Director, Daren Boys, expressed his delight at continuing the strong working relationship with NFU Mutual, stating that the partnership will provide the UK’s farming community with a full range of protection solutions to secure their financial futures.
The agreement marks further progress for Aviva following the acquisition of the former AIG Life business. The collaboration between the two companies has laid a solid foundation for growing Aviva’s protection business. Graham Harvey, Head of Financial Services at NFU Mutual, added that the partnership reflects their commitment to supporting the financial wellbeing of the UK’s rural and farming communities. By working closely with Aviva, NFU Mutual can ensure that its customers benefit from trusted advice and high-quality products that help safeguard their families and businesses.
The partnership is a significant development for both companies, enabling them to provide comprehensive protection solutions to their customers. Aviva’s individual protection products will be available to NFU Mutual’s members and new customers, providing them with access to a range of products that can help protect their families and secure their financial futures. The agreement demonstrates the strong working relationship between Aviva and NFU Mutual and their commitment to supporting the UK’s rural and farming communities.
Ghost broking, a type of insurance fraud, has increased by 22% over the past two years. Aviva is calling for a crackdown on this practice to protect young drivers, who are often the target of these scams.
Aviva, a leading insurance company, is warning about the surge in ghost broking cases, where fraudsters pose as legitimate insurance agents to sell fake or invalid motor insurance to young drivers. The company has detected a 22% increase in ghost broking cases since 2023, with fraudsters often targeting young drivers via social media. According to Aviva’s data, 84% of young drivers who purchased a fake policy from a ghost broker experienced serious issues, including declined claims and falsified details.
The average loss for young drivers who buy fake insurance policies is around £2,000, and they also risk fines, car seizure, and higher premiums for driving uninsured. Aviva has uncovered one suspected ghost broker who pocketed over £150,000 by selling worthless policies online. The company is urging tougher enforcement, stronger penalties, and better education to crack down on ghost broking.
Aviva has identified a sharp rise in ghost broking scams using fake, professional-looking websites that impersonate legitimate insurers. These portals are designed to appear credible, capturing young drivers’ personal details, accepting payments, and issuing counterfeit insurance documents. The company warns that these scams don’t just leave victims uninsured, but also expose them to identity fraud, as criminals frequently sell stolen personal data on the dark web.
To tackle ghost broking, Aviva has set out a three-point plan, which includes better enforcement, tougher penalties, and greater awareness. The company is calling for social media platforms to only allow FCA-verified accounts to advertise insurance, and for stronger enforcement of rules to prevent ghost brokers from advertising access to cheap insurance on social media.
Aviva is also investing in solutions that empower young drivers, such as its telematics-based insurance, QuoteMeHappy Connect, which rewards safe habits with lower renewal premiums and e-vouchers. The company is urging young drivers to be cautious when buying insurance on social media and to always check the seller is genuine before paying.
According to a survey conducted by Aviva, 66% of young drivers agree that social media platforms should only use FCA-verified accounts for insurance ads, and 70% say an in-app warning on social media would make them less likely to buy insurance on social media. The company’s tips to avoid ghost broking include being wary of anyone selling insurance on social media, doing research, verifying the broker, and checking the insurer.
Overall, Aviva is highlighting the growing problem of ghost broking and the need for tougher enforcement, stronger penalties, and better education to protect young drivers. The company is urging young drivers to be cautious when buying insurance on social media and to always check the seller is genuine before paying.
Aviva Claims Data Reveals Cost of Winter Sports Injuries
As the winter sports season approaches, leading insurer Aviva is warning holidaymakers to be aware of the potential risks and high medical costs associated with winter sports injuries. According to Aviva’s data, the most common winter sports injuries are broken legs, followed by broken arms and head injuries. However, pelvic injuries are the most expensive to treat, with an average cost of £8,354.
The data also reveals that Andorra and the USA are the most expensive countries for winter sports medical claims, with an average cost of £10,648. The cost of medical treatment varies significantly from country to country, with Canada, Austria, and Italy also featuring in the top 10 most expensive countries.
Aviva’s research also found that 11% of travelers choose not to purchase travel insurance, despite the high medical costs involved. The insurer is urging travelers to check their policy documents to ensure they have adequate cover for winter sports activities, as standard travel insurance may not always include winter sports.
To stay safe and protected during the winter sports season, Aviva is offering the following tips:
1. Choose the right equipment and wear a helmet to reduce the risk of falls and injuries.
2. Know your limits and stick to slopes that match your skill level.
3. Keep connected and make sure someone in your group has a fully charged mobile phone.
4. Go easy on the après-ski and avoid drinking alcohol before heading back onto the slopes.
5. Check your insurance cover and consider taking out an optional add-on for winter sports.
6. Contact your insurer early if something goes wrong and you need to make a claim.
Aviva’s Travel Manager, James Devereux, comments: “Winter sports trips can be exciting, but they often come with more risk than a standard beach holiday. It’s essential to check that you have the right level of cover for your needs, and to take out travel insurance as soon as you book to give you peace of mind and protect you and your belongings.”
By taking out travel insurance and following Aviva’s tips, travelers can enjoy their winter sports holiday with confidence and protection. With the average winter sports claim increasing by 55% in the USA over the last few years, it’s essential to be prepared and have the right level of cover in place.
Aviva has been ordered to pay £660,000 after allegations of fraud against the company collapsed.
The High Court has handed down a significant judgment against Aviva Insurance Limited, ordering the insurer to pay £660,000 in costs. This ruling comes after Aviva’s unsuccessful attempt to deny coverage for water damage at the New Northumbria Hotel in Newcastle. The court’s decision, delivered on November 7, 2025, marks a substantial defeat for Aviva, which had pursued allegations of fraud against the hotel’s owners despite notable weaknesses in its case.
The court’s criticism of Aviva’s approach suggests that the insurer had failed to properly assess the strengths and weaknesses of its case before proceeding to trial. By pursuing a claim that was deemed flawed from the outset, Aviva has not only suffered a financial loss but also damage to its reputation. The judgment highlights the importance of insurers carefully evaluating the merits of their cases before taking them to trial.
The £660,000 payment ordered by the court is a significant sum, and it is likely that Aviva will face further financial consequences as a result of this ruling. The insurer may also face reputational damage, as the court’s criticism of its handling of the case may erode trust among its customers and business partners. The judgment serves as a reminder to insurers of the importance of acting in good faith and properly assessing the merits of their cases before pursuing them through the courts.
The New Northumbria Hotel’s owners can be expected to welcome the court’s decision, which brings an end to a prolonged and costly dispute. The hotel’s owners had sought coverage for water damage under their insurance policy with Aviva, but the insurer had denied their claim, alleging fraud. The court’s ruling vindicates the hotel’s owners and highlights the importance of insurers fulfilling their obligations to policyholders.
In conclusion, the High Court’s judgment against Aviva Insurance Limited serves as a significant reminder to insurers of the importance of carefully evaluating the merits of their cases before proceeding to trial. The £660,000 payment ordered by the court is a substantial penalty, and Aviva may face further financial and reputational consequences as a result of this ruling. The decision brings an end to a prolonged dispute and highlights the importance of insurers acting in good faith and fulfilling their obligations to policyholders.
Aviva Ventures has made an investment in Indico Data, a company specializing in insurance automation.
Aviva Ventures, the venture capital arm of British insurer Aviva, has made a strategic investment in Indico Data, a company that specializes in AI-driven automation for insurance operations. This investment is expected to support the adoption of Indico Data’s solutions by property and casualty (P&C) insurers worldwide. As part of the deal, Aviva’s chief innovation officer, Arslan Hannani, will join Indico’s Board of Directors as a board observer and advisor.
Indico Data’s Agentic AI platform helps streamline underwriting, claims, and operational processes that rely on unstructured data. The company’s technology is designed to bring AI deeper into core workflows, transforming how insurers operate. Aviva has seen firsthand the impact of Indico’s technology in streamlining operations and unlocking new efficiencies, particularly in complex markets like London.
The investment is a significant milestone for Indico Data, which has already received strategic investments from Guidewire earlier in the year. The company’s CEO, Tom Wilde, believes that the partnership with Aviva underscores the increasing demand for intelligent automation in the insurance industry. He sees Aviva’s investment as a validation of Indico’s vision for the “agentic insurance enterprise” and its mission to help carriers turn unstructured data into a competitive advantage.
Aviva Ventures focuses on investing in companies that are transforming the insurance and financial services sectors through advanced technologies and business models. The venture capital fund has made several investments in companies that are disrupting the insurance industry, and its investment in Indico Data is expected to support the company’s growth and expansion plans.
The partnership between Aviva and Indico Data is expected to have a significant impact on the insurance industry, particularly in the areas of underwriting, claims, and operational processes. With Aviva’s support, Indico Data is well-positioned to continue its growth and expansion plans, and to help insurers around the world to streamline their operations and improve their competitiveness. Overall, the investment is a significant development in the insurance technology sector and is expected to have far-reaching implications for the industry.
Ghost broking scams are on the rise, prompting Aviva to demand a crackdown to safeguard young drivers.
A recent survey conducted by Aviva, a leading insurance provider, has shed light on the growing concern of ghost brokers targeting young drivers on social media. The survey, which polled 2,000 young drivers, revealed that nearly one in three had purchased car insurance through social media platforms. This is a worrying trend, as ghost brokers are known to be highly active on these platforms, preying on unsuspecting victims.
The survey’s findings are alarming, with 84% of those who were scammed reporting serious issues with their insurance policies. These issues included rejected claims, falsified personal information, and even identity theft. This highlights the severe consequences of falling victim to ghost brokers, who often use social media to lure in young drivers with promises of cheap insurance premiums.
Ghost brokers typically operate by creating fake insurance policies, often using stolen or falsified information. They may also sell policies that are not legitimate or do not provide adequate coverage. As a result, victims may be left with invalid insurance, leaving them vulnerable to financial losses in the event of an accident or other claim.
The survey’s findings suggest that young drivers are particularly vulnerable to ghost brokers, who often use social media to target their victims. Social media platforms, such as Facebook and Instagram, provide an ideal environment for ghost brokers to operate, as they can easily create fake profiles and advertisements that appear legitimate.
The consequences of falling victim to a ghost broker can be severe, with many young drivers facing financial losses and damage to their credit scores. In some cases, victims may even face legal action if they are found to be driving without valid insurance. It is essential, therefore, that young drivers are aware of the risks associated with purchasing insurance through social media and take steps to protect themselves.
To avoid falling victim to ghost brokers, young drivers should be cautious when purchasing insurance online and ensure that they are dealing with a legitimate insurance provider. They should also be wary of unusually low premiums and always check the policy details carefully before purchasing. By taking these precautions, young drivers can help protect themselves from the risks associated with ghost brokers and ensure that they have valid and adequate insurance coverage.
Almost two thirds of mid-retirees have not had essential conversations about finances
A recent study by Aviva and Age UK has found that many mid-retirees in the UK are not prepared for the financial challenges of retirement. The survey of 1,000 mid-retirees (aged 65-75) found that almost two-thirds (64%) have not had essential conversations with family or friends about managing their financial affairs should they become unable to do so independently. Additionally, only a third (36%) of mid-retirees know all the details of their partner’s pension, and more than four in five (84%) have not checked to see if their partner has nominated them as a beneficiary for their pension.
The study also found that 81% of mid-retirees do not have a lasting power of attorney (LPA) in place, which can leave them vulnerable to financial difficulties if they become unable to manage their affairs. Furthermore, nearly four in ten (39%) have not considered how they will manage their finances as they grow older, particularly into their 80s or 90s.
The report highlights the importance of making informed decisions in later life and the value of approaching these conversations together, to ensure long-term financial security for both partners. It recommends a new retirement income approach, which includes a “flex first, fix later” strategy, combining pension drawdown in the early retirement years with a later-life annuity. This approach can provide pension savers with a sustainable income for life and offer better outcomes.
Aviva and Age UK are working together to consider the feasibility of a mid-retirement MOT, which could provide guidance and support to mid-retirees on topics such as estate planning, fraud prevention, and managing finances in the event of cognitive decline. The organizations are encouraging mid-retirees to plan ahead, including taking out a lasting power of attorney and budgeting for potential costs that can arise in later life.
Aviva has also provided top tips for managing pensions throughout retirement, including understanding what will happen to retirement income if either partner dies, reviewing pension plans regularly, and considering all sources of retirement income. The organization is also developing its own “flex first, fix later” product, called Aviva Guided Retirement, which aims to provide its workplace pension members with a sustainable income for life.
Overall, the study highlights the need for mid-retirees to take control of their financial planning and to have open and honest conversations with their loved ones about their wishes and plans. By doing so, they can ensure that they are prepared for the financial challenges of retirement and can enjoy a secure and sustainable income in their later years. Age UK is urging people to plan ahead and is offering advice and support through its Advice Line on 0800 678 1602.
Aviva deepens partnership with Hyperexponential – Coverager
Aviva, a leading insurance company, has strengthened its partnership with hyperexponential, a technology firm specializing in data analytics and artificial intelligence (AI). The collaboration aims to enhance Aviva’s data-driven decision-making capabilities and drive business growth.
Hyperexponential’s innovative platform uses advanced analytics and machine learning algorithms to process large datasets, providing actionable insights that help insurers like Aviva optimize their operations, improve customer experiences, and reduce costs. The partnership allows Aviva to leverage hyperexponential’s expertise in data science and AI to gain a deeper understanding of its customers, Markets, and risks.
The deepened partnership will enable Aviva to utilize hyperexponential’s cutting-edge technology to analyze complex data sets, identify trends, and predict future outcomes. This will help Aviva to make more informed decisions, enhance its underwriting capabilities, and develop more tailored insurance products that meet the evolving needs of its customers.
One of the key areas of focus for the partnership is the development of more sophisticated risk assessment models. Hyperexponential’s AI-powered platform will help Aviva to analyze vast amounts of data, including historical claims data, market trends, and external factors, to better understand and manage risk. This will enable Aviva to provide more accurate quotes, reduce the risk of claims, and improve its overall profitability.
The partnership will also focus on improving the customer experience. By leveraging hyperexponential’s analytics capabilities, Aviva will be able to gain a deeper understanding of its customers’ needs, preferences, and behaviors. This will enable Aviva to develop more personalized insurance products, enhance its customer engagement strategies, and provide more effective customer support.
The collaboration between Aviva and hyperexponential is a significant step forward in the insurance industry’s digital transformation journey. As insurers continue to face increasing competition, regulatory pressures, and changing customer expectations, partnerships like this one will be crucial in driving innovation, improving efficiency, and delivering better outcomes for customers. By combining Aviva’s industry expertise with hyperexponential’s advanced analytics and AI capabilities, the two companies are well-positioned to drive growth, improve profitability, and set new standards for the insurance industry.
Aviva refused to provide assistance to our ailing son following a five-month waiting period.
A family in Belfast has been struggling to care for their 16-year-old son who has a degenerative disease called spinal muscular atrophy with respiratory distress (SMA-RD). The disease has left him paralyzed in all four limbs and in need of round-the-clock care. The family has been paying £60 a month for a critical illness policy with Aviva since 2007, but the insurance company has refused to pay out, citing that the condition was present at birth and therefore not covered.
The family’s son was diagnosed with SMA-RD at the age of eight, but his health took a significant turn for the worse last year. His father has had to give up work to care for him, and the family contacted Aviva in January to discuss their eligibility for a claim. However, they were met with a lengthy and frustrating process, being transferred between three departments and waiting over three and a half hours to speak to an adviser.
Despite submitting medical reports and raising a formal complaint, Aviva denied their claim in June, stating that the condition was present at birth and therefore not covered. The family was devastated by the decision, which they felt was made without compassion or understanding of their situation.
The case was taken up by a consumer champion, who argued that the family could not have known about their son’s condition when they took out the policy, and that Aviva’s decision was unreasonable. The champion suggested that the company was rejecting the claim on a technicality, and that it was morally wrong to do so given the family’s circumstances.
Aviva responded quickly to the champion’s intervention, agreeing to make a goodwill payment of £10,000, which is the full amount allowed by the policy. The company acknowledged that its service and communication had fallen short of expectations and that the family’s situation had not been handled with the urgency and compassion it deserved.
The case highlights the importance of insurance companies showing compassion and understanding when dealing with customers who are going through difficult times. While companies must adhere to their terms and conditions, they should also be willing to consider the unique circumstances of each case and make exceptions when necessary. In this instance, Aviva’s decision to make a goodwill payment was a welcome acknowledgement of the family’s situation and a recognition that sometimes, compassion and empathy are just as important as following the rules.
Aviva and Tesco have launched a life insurance partnership.
Aviva has partnered with Tesco Insurance & Money Services to launch a new life insurance product for Tesco customers. This partnership brings together Tesco’s brand recognition and customer focus with Aviva’s underwriting expertise and reputation in the protection industry. The new life insurance plan, available at tescoinsurance.com, offers a simple and fully mobile-optimized digital quote-and-apply service, with premiums starting from £5 per month.
Tesco Clubcard members will benefit from rewards, and all policyholders can take comfort in knowing that Aviva has a strong claims payment record, having paid out 98.8% of life insurance claims in 2024, totaling £862m. Additionally, customers will have access to a range of non-contractual wellbeing services, which Aviva may change or withdraw at any time.
The partnership aims to provide high-quality cover and peace of mind for Tesco customers who want to protect their loved ones. According to Ban Mahsoub, partnerships director at Tesco Insurance & Money Services, the collaboration will bring “real peace of mind” to millions of Tesco customers. Daren Boys, protection distribution director at Aviva, added that the partnership will create wider access to insurance and support more families in building financial resilience.
The launch of this new life insurance product is an exciting opportunity for both brands to leverage their digital and data capabilities to bring life insurance to the forefront for Tesco customers across the UK. With Aviva’s expertise and Tesco’s reach, the partnership is well-positioned to provide a valuable service to customers. Overall, the new life insurance plan offers a convenient, affordable, and reliable way for Tesco customers to protect their loved ones and plan for the future.
Aviva has launched an online life insurance service for Tesco shoppers.
Aviva has partnered with Tesco to offer life insurance products through the supermarket’s website. This marks the first time life insurance products have been available on the Tesco Insurance website, which already offers car, home, pet, and travel insurance. Customers can now purchase life insurance online through a digital quote and apply service, with policies starting from £5 per month and covering up to £5m. The policies are available in level and decreasing cover versions, with a joint life option that can be split into two single policies in the event of separation.
The life insurance products come with a range of benefits, including access to the Aviva DigiCare+ app, which provides 24/7 health support through the Bupa Anytime HealthLine. This service allows customers to speak to a qualified nurse, and also includes annual health checks, second medical opinions, bereavement support, and mental health support. Additionally, customers who purchase life insurance through Tesco will receive £100 gift cards and money-off coupons as a bonus.
The partnership between Aviva and Tesco aims to make life insurance more accessible and affordable for millions of customers across the UK. According to Ban Mahsoub, partnerships director at Tesco Insurance and Money Services, the company wants to make it easier for people to plan for the future and provide financial security for their families. Daren Boys, protection distribution director at Aviva, added that the partnership combines Tesco’s reach with Aviva’s expertise in protection to create a wider market awareness and greater access to insurance.
The partnership is part of Aviva’s strategy to grow its distribution footprint and increase market awareness of life insurance. By working with Tesco, Aviva aims to help more families feel financially resilient and secure. The move is also seen as a way to expand Aviva’s presence in the protection market, which is a key area of focus for the company. Overall, the partnership between Aviva and Tesco is expected to make life insurance more accessible and affordable for a wider range of customers, and to help people plan for the future with greater confidence.
Aviva: Rewiring the insurance claims journey with AI – McKinsey & Company
Aviva, a leading insurance company, has embarked on a journey to revolutionize its claims process by leveraging Artificial Intelligence (AI). In partnership with McKinsey & Company, Aviva aimed to transform the claims experience for its customers, making it faster, more efficient, and more personalized. The goal was to reduce the time and effort required to process claims, while also improving customer satisfaction and loyalty.
To achieve this, Aviva implemented an AI-powered claims platform that utilizes machine learning algorithms to analyze data from various sources, including customer interactions, claims history, and external data sources. The platform enables Aviva to automate routine tasks, such as data entry and claims assessment, freeing up staff to focus on more complex and high-value tasks.
The AI-powered platform has several key features, including:
- Predictive analytics: Aviva’s platform uses predictive models to forecast the likelihood of a claim being approved or rejected, allowing the company to prioritize and fast-track straightforward claims.
- Automated claims assessment: The platform uses machine learning algorithms to assess claims and make decisions, reducing the need for human intervention.
- Personalized customer engagement: Aviva’s platform uses data and analytics to provide personalized updates and communications to customers, keeping them informed throughout the claims process.
- Real-time monitoring: The platform enables Aviva to monitor claims in real-time, identifying potential issues and bottlenecks, and allowing for swift intervention to resolve them.
The results of Aviva’s AI-powered claims platform have been impressive. The company has seen:
- Reduced claims processing time: Aviva has reduced the time taken to process claims by up to 50%, with some claims being settled in as little as 24 hours.
- Improved customer satisfaction: Customer satisfaction ratings have increased, with customers praising the speed and efficiency of the claims process.
- Increased efficiency: Aviva’s staff are now able to focus on more complex and high-value tasks, improving productivity and reducing costs.
- Enhanced data insights: The platform provides Aviva with valuable data insights, enabling the company to identify trends and patterns in claims, and make data-driven decisions to improve the overall claims experience.
Overall, Aviva’s AI-powered claims platform has transformed the insurance claims journey, providing a faster, more efficient, and more personalized experience for customers. By leveraging AI and machine learning, Aviva has improved customer satisfaction, reduced costs, and enhanced its competitive advantage in the insurance market. As the insurance industry continues to evolve, Aviva’s innovative approach to claims processing is likely to set a new standard for the industry.
Aviva has invested in Indico Data, a provider of insurance automation solutions.
Aviva Ventures, the venture capital arm of British insurer Aviva, has made a strategic investment in Indico Data, a company that specializes in AI-driven automation for insurance operations. The investment is expected to support the adoption of Indico Data’s solutions by property and casualty (P&C) insurers worldwide. As part of the transaction, Aviva’s chief innovation officer, Arslan Hannani, will join Indico’s Board of Directors as a board observer and advisor.
Aviva Ventures focuses on companies that are transforming the insurance and financial services sectors through advanced technologies and business models. Hannani stated that Indico’s technology is “reshaping how insurers operate by bringing AI deeper into core workflows” and that Aviva has seen firsthand the impact Indico is having in streamlining operations and unlocking new efficiencies.
Indico Data’s Agentic AI platform is designed to streamline underwriting, claims, and operational processes that rely on unstructured data. The company plans to use Aviva’s investment to enhance its expanding presence among global carriers. This investment follows a previous strategic investment from Guidewire earlier in 2025.
Indico Data CEO Tom Wilde said that the partnership with Aviva underscores the increasing demand for intelligent automation in the insurance industry. He added that Aviva’s investment and Hannani’s participation on the board validate Indico’s vision for the “agentic insurance enterprise” and its mission to help carriers turn unstructured data into a competitive advantage.
The investment is part of Aviva’s efforts to innovate and transform the insurance industry. Earlier this year, Aviva teamed up with Tesco Insurance & Money Services to introduce a life insurance product for Tesco’s customers and Clubcard holders. With this investment, Aviva is demonstrating its commitment to supporting companies that are driving innovation and change in the insurance sector.
Overall, the investment in Indico Data is expected to have a significant impact on the insurance industry, enabling P&C insurers to streamline their operations and improve their efficiency. With Aviva’s support, Indico Data is well-positioned to continue its growth and expansion, and to play a key role in shaping the future of the insurance industry.
Aviva’s wealth unit experiences £2.3 billion in inflows, resulting in a 5% increase in assets.
Aviva’s wealth unit has experienced a significant surge in inflows, with £2.3 billion in new investments, leading to a 5% increase in assets under management. This growth is a testament to the company’s efforts to expand its wealth management business and attract new clients. The influx of new funds has boosted Aviva’s assets under management to a substantial level, demonstrating the company’s ability to compete in the competitive wealth management market.
The £2.3 billion in inflows is a notable achievement, considering the current market conditions. The wealth management industry has faced challenges in recent years, including increased competition, regulatory pressures, and market volatility. However, Aviva’s wealth unit has managed to navigate these challenges and attract new clients, highlighting the company’s strong reputation and investment expertise.
The 5% increase in assets under management is also a significant milestone for Aviva. This growth demonstrates the company’s ability to retain existing clients and attract new ones, which is crucial for long-term success in the wealth management industry. The increase in assets under management will also contribute to Aviva’s revenue growth, as the company earns fees based on the assets it manages.
Aviva’s wealth unit offers a range of investment products and services, including pensions, investments, and savings products. The company has been investing in digital platforms and technology to enhance its wealth management capabilities and improve the client experience. This investment in technology has likely contributed to the company’s ability to attract new clients and grow its assets under management.
The growth of Aviva’s wealth unit is also a positive sign for the company’s overall business. Aviva has been undergoing a transformation in recent years, focusing on its core businesses and divesting non-core assets. The success of the wealth unit demonstrates the company’s ability to execute its strategy and achieve its goals.
In conclusion, Aviva’s wealth unit has achieved significant growth, with £2.3 billion in inflows and a 5% increase in assets under management. This growth is a testament to the company’s strong reputation, investment expertise, and ability to navigate the competitive wealth management market. The increase in assets under management will contribute to Aviva’s revenue growth and demonstrate the company’s ability to execute its strategy and achieve its goals. As the wealth management industry continues to evolve, Aviva is well-positioned to remain a major player and continue to attract new clients and grow its assets under management.
Aviva expert questions new solvency regime – report
At the Insurance Investor Live forum in London, a representative from Aviva, Albici, expressed concerns about the current state of the UK insurance industry. Albici, who is responsible for private asset origination for Aviva’s annuity business, stated that the Prudential Regulation Authority (PRA) had initially aimed to make UK insurers more competitive and encourage investment in real assets that contribute to economic growth. However, he noted that the industry has actually moved in the opposite direction.
The PRA’s intentions were to create a more favorable environment for insurers to invest in assets such as infrastructure, real estate, and private equity, which can provide long-term returns and support economic growth. However, despite these efforts, the industry has not responded as expected. Instead of increasing investment in these areas, insurers have become more cautious and risk-averse, opting for more traditional and lower-yielding investments.
Albici’s comments suggest that the PRA’s efforts to stimulate investment in real assets have been unsuccessful, and the industry is not taking advantage of the opportunities available. This is concerning, as investment in real assets can have a positive impact on the economy, creating jobs and driving growth. The lack of investment in these areas may be hindering the UK’s economic recovery and limiting the potential for long-term growth.
The reasons for this trend are not entirely clear, but it is possible that insurers are being driven by short-term considerations, such as meeting regulatory requirements and managing risk, rather than taking a longer-term view and investing in assets that may provide higher returns over time. Additionally, the current low-interest-rate environment may be making it more challenging for insurers to generate returns from traditional investments, leading them to become even more risk-averse.
Overall, Albici’s comments highlight the need for the insurance industry to re-examine its investment strategies and consider the potential benefits of investing in real assets. By doing so, insurers can not only generate returns for their policyholders but also contribute to the broader economic growth and development of the UK. The PRA’s efforts to encourage investment in real assets are well-intentioned, but it is up to the industry to respond and take advantage of these opportunities.
Average cost of a honeymoon reaches £4,550 per couple, while popularity of minimoons rises
A recent survey conducted by Aviva has revealed that over a third of Brits (37%) have either traveled or plan to travel abroad for their honeymoons, with an average spend of £4,550 per couple. Additionally, 6% of couples plan to go on both a minimoon and a honeymoon abroad, with an estimated total spend of £8,861. The research also found that one in ten (10%) Brits are planning an overseas wedding, with an average spend of £5,224 per couple.
The survey showed that couples who have not yet traveled expect to spend 8% more on honeymoons abroad and 16% more on minimoons abroad compared to those who have already taken their trips. The most popular destinations for honeymoons include Greece, Italy, France, and the United States, while minimooners are opting for destinations such as Canada, Thailand, and Vietnam.
Despite the significant costs associated with honeymoons and weddings, the survey found that 11% of travelers planning a trip this year do not intend to purchase travel insurance. Aviva is urging newlyweds to take out travel insurance to protect themselves against unforeseen circumstances such as trip cancellations, medical emergencies, and lost or stolen belongings.
James Devereux, travel insurance manager at Aviva, emphasized the importance of taking out travel insurance, stating that it can provide peace of mind and financial protection in case of unexpected events. He also advised couples to declare any pre-existing medical conditions, consider the activities they plan to undertake, and seek travel health advice before embarking on their trips.
Aviva’s top tips for newlyweds include taking out travel insurance as soon as possible, declaring pre-existing medical conditions, and carefully considering the activities they plan to undertake. The company also recommends seeking travel health advice, especially for those traveling to exotic destinations.
Overall, the survey highlights the importance of planning and preparation for honeymoons and weddings, including taking out travel insurance to protect against unexpected events. By following Aviva’s top tips, couples can ensure a stress-free and enjoyable trip, and avoid financial losses in case of unforeseen circumstances.
SRG’s underwriting arm has secured new capacity from Aviva.
MX, the underwriting arm of Specialist Risk Group (SRG), has secured a multi-year delegated distribution agreement with Aviva to support Trilogy Underwriting. Trilogy Underwriting, which specializes in property and casualty business, was acquired by MX in 2024. This agreement significantly bolsters MX’s London market offering, enhancing its products, service, and outcomes for stakeholders.
The partnership between MX and Aviva marks a significant milestone for MX, reinforcing its position as a leading Managing General Agent (MGA) in the UK market. MX’s managing director, Ian Cook, expressed excitement about the opportunities presented by this strategic alliance, emphasizing the company’s commitment to delivering exceptional value to its broker partners and clients.
MX has made several acquisitions in the past, including Tristar Special Risks, The MPLC, CLS Risk Solutions, Blackrock Insurance Solutions, and GB Underwriting. The latest partnership with Aviva accelerates MX’s growth ambitions across the UK. Aviva’s managing director for UK commercial and chief distribution officer, Dave Martin, praised MX for its deep sector expertise and proven track record of delivering underwriting profit focused on customer value.
The partnership between MX and Aviva is part of a broader strategic relationship with SRG, aiming to protect customer outcomes while achieving underwriting returns and sustainable growth. This agreement demonstrates the complementary capabilities of both companies, aligning with Aviva’s distribution strategy and growth ambitions. As MX engages its broker network to outline the benefits of the new capacity, the company is poised to drive future success and reinforce its position in the UK market. With this strategic alliance, MX and Aviva are well-positioned to deliver exceptional value to their clients and stakeholders.
Aviva’s digital transformation has resulted in lower customer premiums.
A recent survey by GlobalData found that price and speed of response are key factors for insurance brokers when choosing which insurer to place business with. The 2025 UK Commercial Insurance Broker Survey revealed that 28.4% of respondents considered price or premiums to be the most important factor, while 8.8% prioritized the speed of response to queries or quotes. This highlights the need for insurers to balance competitive pricing with operational efficiency and responsiveness.
The survey’s findings are supported by Aviva’s recent partnership with ICE Insurtech, which has enabled the insurer to streamline its operations and provide a fully digital customer journey. By implementing ICE’s policy administration system, Aviva has reduced its quote turnaround time by half, resulting in improved customer satisfaction and retention. The integration of advanced technology has also allowed Aviva to cut IT costs, which has been passed on to customers in the form of reduced premiums.
The digital transformation of the insurance industry requires a fundamental shift in business models, with insurers needing to modernize their operations, enhance customer journeys, and offer competitive pricing to thrive. Those who embrace change and prioritize customer-centric solutions will emerge as leaders in the market. Companies that can deliver both competitive pricing and rapid response times will be better positioned for success.
The case of Aviva serves as a compelling example of how strategic partnerships and technological investments can yield significant benefits. By leveraging technology to reduce operational costs, insurers can pass the savings on to customers, enhancing their competitive edge. As the insurance landscape continues to evolve, it is clear that digital transformation will play a crucial role in determining which companies will succeed.
In conclusion, the survey’s findings and Aviva’s digital transformation journey highlight the importance of competitive pricing, operational efficiency, and responsiveness in the insurance industry. Insurers that can effectively modernize their operations, enhance customer journeys, and offer competitive pricing will be well-positioned to thrive in the coming years. By prioritizing customer-centric solutions and embracing digital transformation, companies can gain a competitive edge and emerge as leaders in the market.
Income Protection Insurance Market – Key Players:1. Aviva 2. AXA 3. Zurich 4. MetLife 5. Prudential 6. Allianz 7. AIG 8. Lloyds Banking Group 9. Royal London 10. LV=
The Income Protection Insurance market is expected to experience significant growth, with a projected revenue of USD 35.1 billion by 2033, growing at a CAGR of 5.5% from 2026 to 2033. The market’s growth is driven by increasing awareness of financial security, rising health-related uncertainties, and expanding working populations, especially in emerging economies. Economic factors such as rising disposable income and urbanization also contribute to the market’s expansion.
The demand for income protection insurance is influenced by demographic changes, economic stability, government policies, and technological innovations. The market is shaped by a mix of established multinational corporations and dynamic local firms, with leading players leveraging advanced technologies, strong distribution networks, and localized strategies to maintain a competitive edge.
The Income Protection Insurance market can be segmented by demographic, geographic, psychographic, and behavioral factors, including age, income, lifestyle, and usage frequency. The market is also segmented by occupation, with professional occupations, service industry, and trade and skilled workers being key segments. Financial segmentation, including insurance affordability, investment willingness, and financial literacy, is also an important aspect of the market.
The market is expected to be driven by trends such as increasing awareness of financial security, rising health-related uncertainties, and expanding working populations. Businesses are adapting to these trends by offering tailored marketing strategies and product offerings, enhancing customer engagement, and improving targeting accuracy.
Key players in the Income Protection Insurance market include Aviva, Legal & General, Fidelity Life, Royal London, VitalityLife, Generali, Allianz, AXA, LV= Liverpool Victoria, and AIG Life. These companies are investing heavily in R&D and digital transformation, setting benchmarks in quality and service delivery, and adapting to consumer preferences and shifting economic conditions.
The market is expected to experience significant growth, driven by increasing awareness of financial security, rising health-related uncertainties, and expanding working populations. Businesses are adapting to these trends by offering tailored marketing strategies and product offerings, enhancing customer engagement, and improving targeting accuracy. The market is highly competitive, with key players leveraging advanced technologies, strong distribution networks, and localized strategies to maintain a competitive edge.
The report provides a comprehensive analysis of the Income Protection Insurance market, including market dynamics, drivers, restraints, opportunities, and competitive landscape. It also provides company profiles, market segmentation analysis, and trends shaping the market. The report is based on extensive research, including data mining, validation, primary interviews, and a list of data sources.
In conclusion, the Income Protection Insurance market is expected to experience significant growth, driven by increasing awareness of financial security, rising health-related uncertainties, and expanding working populations. The market is highly competitive, with key players leveraging advanced technologies, strong distribution networks, and localized strategies to maintain a competitive edge. Businesses are adapting to trends by offering tailored marketing strategies and product offerings, enhancing customer engagement, and improving targeting accuracy.
MX enters multi-year distribution deal with Aviva to expand growth
MX is a company that specializes in providing property and casualty insurance solutions to small to medium-sized enterprises (SMEs) and mid-market clients across the UK and Ireland. Their portfolio has been growing, and they offer a wide range of commercial insurance products, including property, liability, motor fleet, and specialist sector coverage.
In recent years, MX has expanded its underwriting capacity to meet the increasing demand from brokers for flexible and specialized insurance solutions. This expansion has enabled the company to provide more technical expertise and capacity to clients across key regional markets. The move is a response to the growing need for insurance products that can cater to the unique needs of businesses in different sectors and regions.
MX’s commercial insurance solutions are designed to provide businesses with the necessary protection against various risks, such as property damage, liability, and motor fleet accidents. The company’s specialist sector coverage also allows it to provide tailored insurance solutions to businesses operating in specific industries, such as construction, manufacturing, or healthcare.
The company’s growth and expansion are driven by its commitment to providing flexible and innovative insurance solutions that meet the evolving needs of businesses. By increasing its underwriting appetite and technical expertise, MX is well-positioned to capitalize on the growing demand for commercial insurance products in the UK and Ireland.
MX’s approach is centered around providing brokers and clients with access to specialized insurance products and technical expertise, allowing them to better manage their risks and protect their businesses. The company’s focus on regional markets and specialist sectors enables it to provide tailored solutions that address the unique needs of businesses in these areas.
Overall, MX’s growing property and casualty portfolio, combined with its expanded underwriting appetite and technical expertise, makes it a significant player in the UK and Irish commercial insurance market. The company’s commitment to providing flexible and innovative insurance solutions positions it for continued growth and success in the region.
Aviva has partnered with ICE InsureTech to undergo a digital transformation.
Aviva, a leading insurance provider in the UK, has successfully rolled out a digital insurance platform in partnership with ICE InsureTech. The project, which was completed in just 12 months, aimed to transform Aviva’s IT landscape and enable fully digital insurance journeys. The new platform, built using microservices and cloud infrastructure from AWS, allows for white-labelled, omni-channel offerings that can be configured rapidly for different partners.
The platform has introduced real-time agility via event-based architecture, enabling Aviva to operate a no-code environment. This gives the company’s teams full ownership of product changes without relying on external developers. The integration of third-party services, such as Earnix, was achieved in just six weeks using open APIs and an agile integration layer.
The new platform has already shown significant benefits, including a faster quote turnaround time, which has been halved, and reduced customer premiums through lower IT costs. The platform also enhances accessibility through compliance with WCAG 2.2 standards, cutting down application times. Security and operational resilience have been upgraded beyond Aviva’s existing benchmarks.
The project has delivered Aviva’s first fully digital product, covering quotes, new business, mid-term adjustments, and renewals. The company’s Personal Lines IT Business Partner, Alfie Harvey, described the transformation as a “pivotal step” in transforming Aviva’s IT landscape, enabling further growth potential for Aviva Personal Lines.
The partnership between Aviva and ICE InsureTech has been shortlisted for two major awards: Project Team of the Year at the UK IT Industry Awards and Excellence in Technology at the Insurance Times Awards. The winners will be announced in November and December. Aviva’s next milestone is to begin migrating customers from their previous insurer onto the new platform.
The successful rollout of the digital insurance platform is a significant milestone for Aviva, which continues to grow and evolve its services through digital transformation and strategic partnerships. The company serves millions of customers and offers a wide range of personal and commercial insurance, pensions, and savings products. With this new platform, Aviva is well-positioned to further enhance its customer experience and drive business growth.
The Halloween season is also accompanied by a frightening increase in insurance claims.
As Halloween approaches, insurers are reminded of the potential risks and damages that can occur during this time. According to Aviva, a prominent insurer, their data highlights a range of malicious damage incidents that take place around Halloween. These incidents can vary in severity, from minor pranks to more serious acts of vandalism and even break-ins.
Some examples of the types of damage that can occur include doors being damaged by overzealous trick-or-treaters, broken windows resulting from thrown objects such as corn on the cob, and stained front doors caused by eggs. These types of incidents can be frustrating and costly for homeowners, who may be left to deal with the aftermath of these pranks.
The data from Aviva suggests that these incidents are not isolated and can happen to anyone. Homeowners who are preparing for Halloween celebrations should be aware of the potential risks and take steps to protect their properties. This can include taking precautions such as installing security cameras, motion-sensitive outdoor lighting, and reinforcing doors and windows to prevent break-ins.
It’s also important for homeowners to review their insurance policies to ensure they have adequate coverage in case of any damages or losses. Aviva’s data serves as a reminder that Halloween can be a time of increased risk for homeowners, and being prepared and taking necessary precautions can help mitigate these risks.
In addition to the financial costs, these incidents can also cause emotional distress and disruption to daily life. Homeowners who experience malicious damage or break-ins may feel vulnerable and anxious, and it’s essential to take steps to prevent these incidents from occurring in the first place.
Overall, Aviva’s data highlights the importance of being aware of the potential risks associated with Halloween and taking steps to protect properties and prevent malicious damage. By being prepared and taking necessary precautions, homeowners can help ensure a safe and enjoyable Halloween celebration for themselves and their families.
Aviva Canada’s new CEO is optimistic about the company’s performance for the full year 2025, despite anticipating challenges related to weather and regulatory issues.
Aviva Canada’s new CEO is expressing optimism about the company’s prospects for the full year 2025, despite facing challenges related to weather and regulatory issues. The insurance industry in Canada has been impacted by severe weather events, which have resulted in significant claims and losses for insurers. Additionally, regulatory changes and scrutiny have added to the challenges faced by insurance companies.
However, Aviva Canada’s CEO remains bullish on the company’s ability to navigate these challenges and achieve its goals for 2025. The company has been working to enhance its risk management capabilities and improve its customer service, which is expected to help it better withstand weather-related claims and regulatory pressures.
One of the key areas of focus for Aviva Canada is its digital transformation strategy, which aims to improve the customer experience and increase efficiency. The company has been investing in technology and data analytics to enhance its underwriting and claims processing capabilities, as well as to improve its customer engagement and retention.
Aviva Canada’s CEO also emphasized the importance of innovation and adaptability in the insurance industry, particularly in the face of emerging risks and challenges. The company is exploring new products and services, such as parametric insurance and cyber insurance, to help customers manage evolving risks.
Despite the challenges, Aviva Canada’s CEO is confident that the company will achieve its targets for 2025, driven by its strong brand, diverse product offerings, and commitment to customer service. The company is also focused on building strong relationships with its brokers and partners, which is expected to help drive growth and expansion.
Overall, Aviva Canada’s new CEO is taking a proactive and optimistic approach to addressing the challenges facing the insurance industry, and is confident that the company will emerge stronger and more resilient in 2025. With its focus on digital transformation, innovation, and customer service, Aviva Canada is well-positioned to navigate the complexities of the insurance market and achieve its goals for the year.
The CEO’s bullish outlook for 2025 is a positive sign for the company and its stakeholders, and suggests that Aviva Canada is well-equipped to handle the challenges ahead. As the insurance industry continues to evolve and face new challenges, Aviva Canada’s commitment to innovation, customer service, and risk management is expected to serve it well in the years to come.
Tributes have been paid to former Aviva CEO David Barral following his death in a fatal crash.
David Barral, the former chief executive of Aviva UK and Ireland, has died in a car accident near Leeds at the age of 63. Barral was driving his Aston Martin DBX when it collided with a tree and caught fire on the A58 Leeds Road. Despite the efforts of emergency crews, he was pronounced dead at the scene. The news of his death has been met with an outpouring of tributes from the financial services industry, where he was widely respected and admired.
Barral began his insurance career at Norwich Union in 1999, before the company rebranded as Aviva. He rose through the ranks and was appointed chief executive of Aviva UK & Ireland in 2011, a role he held until 2015. During his career, he held several senior positions across the financial services and investment sectors, and was working as a strategic adviser at Harwood Capital at the time of his death.
Those who knew Barral have described him as a personable and forward-thinking leader who combined strong business discipline with a genuine interest in people. He was remembered as a “superstar manager” and a “genuinely inspirational and likeable family man” who will be deeply missed by all who knew him. Aviva confirmed his death in a statement, saying: “We are very sad to hear of the death of David Barral, a much-valued former colleague and leader at Aviva. Our deepest condolences and prayers go to David’s family at this time.”
Nucleus Financial Services and others from across the industry have also paid tribute to Barral, sharing their memories and condolences. Duncan R Glassey, a partner at AAB Wealth, said that Barral was his first boss in financial services and had a profound impact on his life and career. Derek McCulloch described Barral as a “tragic loss” and said that he will be missed by all who knew him. Barral’s family has described his death as “a devastating loss”, and the industry will undoubtedly feel his absence in the days and weeks to come.
Former Aviva boss dies in horror car crash – International Adviser
David Barral, the former CEO of Aviva’s UK and Ireland operations, has tragically died in a car accident. The 63-year-old businessman was involved in a horrific crash near Wetherby in West Yorkshire, where his Aston Martin vehicle veered off the road and collided with a tree, resulting in a “fireball” crash. Barral had a distinguished career in the financial services industry, having spent over 15 years at Aviva, including his tenure as CEO of UK and Ireland from June 2011 to May 2015.
The incident occurred earlier in the day, and police are currently investigating the circumstances surrounding the crash. They have appealed for any witnesses to come forward and provide information to aid in their investigation. The news of Barral’s death is likely to send shockwaves through the industry, given the tragic and sudden nature of his passing.
Barral’s career was marked by his leadership roles in several prominent financial services companies in the UK. His experience and expertise were highly regarded, and his death will undoubtedly be felt by his colleagues and peers. The incident serves as a reminder of the fragility of life and the importance of road safety.
As the investigation into the crash continues, the authorities will work to determine the cause of the accident and establish the events leading up to the tragic incident. In the meantime, the financial services industry will be mourning the loss of a respected and experienced leader. David Barral’s legacy will be remembered for his contributions to the industry, and his sudden passing will be deeply felt by those who knew him.
The police appeal for witnesses to come forward is a crucial step in the investigation, and anyone with information is urged to contact the authorities. As the news of Barral’s death spreads, it is likely that tributes and condolences will pour in from across the industry, remembering his achievements and celebrating his life. The exact circumstances of the crash are still unknown, and the investigation will provide more insight into the events surrounding this tragic incident.
In 2026, UK SMEs are likely to face various challenges and opportunities. According to Aviva, the key concerns for business leaders include:1. Economic uncertainty: The ongoing impact of Brexit, inflation, and global market fluctuations may continue to affect business confidence and investment decisions. 2. Talent acquisition and retention: Attracting and retaining skilled workers will remain a priority, as SMEs compete with larger companies for top talent. 3. Digital transformation: Business leaders will need to adapt to emerging technologies, such as artificial intelligence, cybersecurity, and data analytics, to remain competitive. 4. Sustainability and environmental concerns: SMEs will be expected to prioritize environmental sustainability, reduce carbon footprints, and comply with increasingly strict regulations. 5. Access to funding: Securing funding and managing cash flow will continue to be a challenge for many SMEs, as they navigate changing lender requirements and explore alternative funding options. 6. Regulations and compliance: Business leaders must stay up-to-date with changing regulations, such as GDPR, and ensure their companies are compliant to avoid potential fines and reputational damage. 7. Skills and training: Investing in employee development and upskilling will be crucial to address the skills gap and prepare workers for the changing job market. 8. Cybersecurity: As technology advances, SMEs will need to prioritize cybersecurity measures to protect their businesses from increasingly sophisticated threats. 9. Supply chain resilience: Building robust and resilient supply chains will be essential to mitigate the risks of disruption, Brexit, and other external factors. 10. Mental health and wellbeing: Business leaders will need to prioritize the mental health and wellbeing of their employees, as well as their own, to maintain a healthy and productive workforce.
Rebecca Gambrell, the managing director of SME and Delegated Authorities at Aviva, has expressed her thoughts on the current state of small and medium-sized enterprises (SMEs). According to her, SMEs are crucial to the well-being of local communities, and it is encouraging to see them feeling confident about their future prospects.
This confidence is a positive sign, as it suggests that SMEs are looking to expand and grow their operations. However, as Gambrell points out, this growth often comes with its own set of challenges. One of the main issues that SMEs may face is an increased workload, which can be overwhelming for business owners who are already managing multiple demands.
Despite these challenges, the fact that SMEs are feeling confident about their future is a good indicator of the overall health of the economy. It suggests that businesses are looking to invest and expand, which can have a positive impact on job creation and economic growth.
Gambrell’s comments highlight the importance of SMEs to local communities and the economy as a whole. They also emphasize the need for business owners to be aware of the potential challenges that come with growth and to be prepared to manage them effectively. By doing so, SMEs can continue to thrive and make a positive contribution to their communities.
It is worth noting that Aviva, as an insurance company, has a vested interest in the success of SMEs. The company provides a range of insurance products and services to SMEs, and its success is closely tied to the success of its clients. Therefore, Gambrell’s comments can be seen as not only a reflection of her company’s commitment to supporting SMEs but also as a way of promoting Aviva’s services to this sector.
Overall, Rebecca Gambrell’s comments provide a positive outlook on the future of SMEs, while also highlighting the potential challenges that they may face. Her comments emphasize the importance of SMEs to local communities and the economy, and the need for business owners to be aware of the potential pitfalls of growth. By being prepared and managing their workload effectively, SMEs can continue to thrive and make a positive contribution to their communities.
In conclusion, the confidence of SMEs in their future prospects is a good sign for the economy, but it also brings its own set of challenges. Business owners need to be aware of these challenges and be prepared to manage them effectively in order to continue growing and thriving. With the right support and services, SMEs can overcome these challenges and make a positive contribution to their communities.
Aviva has been ordered to pay $2.28 million after losing a business interruption dispute.
A recent court case involved a dispute between a policyholder and Aviva, an insurance company, over business income loss due to a flood. The policyholder had made a claim under their insurance policy, seeking compensation for the loss of business income resulting from the flood. However, Aviva’s assessment of the loss was deemed inadequate by the court.
The court ultimately ruled in favor of the policyholder, finding that Aviva had failed to provide sufficient compensation as required by the policy. The key issue in the case was the indemnity period, which refers to the period of time during which the insurance company is liable to pay for business income losses.
The court determined that the indemnity period should have commenced on October 1, 2016, which was the date the business was expected to open. The period should have then continued until December 21, 2017, which is 12 months after the flood occurred. This ruling was significant, as it meant that Aviva was liable to pay for a longer period than they had initially assessed.
The judge presiding over the case found that Aviva’s assessment of the business income loss was flawed, as it ignored important factors that affected the business’s potential revenue. This meant that Aviva’s calculation of the loss was too low, and the policyholder was entitled to receive more compensation.
The court’s decision highlights the importance of carefully assessing business income losses in the event of a disaster such as a flood. Insurance companies have a responsibility to provide adequate compensation to policyholders, taking into account all relevant factors that may affect the business’s revenue. In this case, Aviva’s failure to do so resulted in a successful claim by the policyholder, and the company was required to pay out more in compensation.
The outcome of this case serves as a reminder to insurance companies to ensure that their assessments of business income losses are thorough and accurate. Policyholders shouldn’t hesitate to challenge an insurance company’s assessment if they believe it to be inadequate, as the policyholder in this case was able to secure a more favorable outcome through the court.
Manulife to acquire Aviva’s Vietnam unit, also enters into a distribution agreement with a bank.
Manulife, a Canadian insurance company, has announced its intention to acquire Aviva’s Vietnam unit. This strategic move is part of Manulife’s expansion efforts in the Asian market, where the company has been actively seeking opportunities for growth. The acquisition will enable Manulife to strengthen its presence in Vietnam, a country with a rapidly growing economy and an increasing demand for insurance products.
As part of the deal, Manulife has also entered into a bank distribution agreement with VietinBank, one of Vietnam’s largest banks. This partnership will allow Manulife to distribute its insurance products through VietinBank’s extensive network of branches and customers, significantly expanding its reach in the market. The bank distribution channel is a crucial aspect of the insurance industry in Vietnam, where many consumers prefer to purchase insurance products through banks.
The acquisition of Aviva’s Vietnam unit is expected to be completed in the coming months, subject to regulatory approvals. Once the deal is finalized, Manulife will become one of the largest foreign insurers in Vietnam, with a significant presence in the market. The company plans to retain Aviva’s existing employees and distribution network, ensuring a seamless transition for customers and agents.
Manulife’s expansion into Vietnam is part of its broader strategy to increase its presence in Asia, where the company sees significant growth opportunities. Vietnam, in particular, offers a compelling market for insurance companies, with a large and young population, increasing income levels, and a growing demand for insurance products. The country’s insurance market is expected to continue growing, driven by government initiatives to increase insurance penetration and awareness.
The acquisition of Aviva’s Vietnam unit and the bank distribution agreement with VietinBank demonstrate Manulife’s commitment to expanding its presence in Asia and its confidence in the growth potential of the Vietnamese market. The deal is expected to enhance Manulife’s competitiveness in the region and provide new opportunities for growth and development. With its strengthened presence in Vietnam, Manulife is well-positioned to capitalize on the country’s growing demand for insurance products and to establish itself as a leading player in the market.
- LIC (Life Insurance Corporation of India): With a claim settlement ratio of 98.62%, LIC is one of the most trusted life insurance companies in India.
- HDFC Life Insurance: Offering a claim settlement ratio of 99.07%, HDFC Life Insurance is known for its efficient claim processing.
- ICICI Prudential Life Insurance: With a claim settlement ratio of 98.58%, ICICI Prudential is a popular choice among policyholders.
- SBI Life Insurance: SBI Life Insurance has a claim settlement ratio of 94.99%, making it a reliable option for life insurance.
- Max Life Insurance: Max Life Insurance boasts a claim settlement ratio of 99.22%, ensuring that policyholders receive their claims in a timely manner.
- Tata AIA Life Insurance: With a claim settlement ratio of 99.07%, Tata AIA Life Insurance is a trusted name in the Indian life insurance market.
- Bajaj Allianz Life Insurance: Bajaj Allianz Life Insurance has a claim settlement ratio of 98.48%, providing policyholders with peace of mind.
- Kotak Mahindra Life Insurance: Kotak Mahindra Life Insurance offers a claim settlement ratio of 98.15%, making it a popular choice among policyholders.
- PNB MetLife India Insurance: With a claim settlement ratio of 97.18%, PNB MetLife India Insurance is a reliable option for life insurance.
- Aegon Life Insurance: Aegon Life Insurance has a claim settlement ratio of 98.01%, ensuring that policyholders receive their claims efficiently.
- Exide Life Insurance: Exide Life Insurance boasts a claim settlement ratio of 98.47%, providing policyholders with a smooth claim experience.
- Reliance Nippon Life Insurance: With a claim settlement ratio of 97.71%, Reliance Nippon Life Insurance is a trusted name in the Indian life insurance market.
- Birla Sun Life Insurance: Birla Sun Life Insurance has a claim settlement ratio of 96.35%, making it a reliable option for policyholders.
- Aviva Life Insurance: Aviva Life Insurance offers a claim settlement ratio of 97.41%, ensuring that policyholders receive their claims in a timely manner.
- Future Generali India Life Insurance: With a claim settlement ratio of 95.71%, Future Generali India Life Insurance is a popular choice among policyholders.
- Canara HSBC OBC Life Insurance: Canara HSBC OBC Life Insurance has a claim settlement ratio of 95.39%, providing policyholders with a smooth claim experience.
- Pramerica Life Insurance: Pramerica Life Insurance boasts a claim settlement ratio of 95.55%, ensuring that policyholders receive their claims efficiently.
- Aditya Birla Sun Life Insurance: Aditya Birla Sun Life Insurance has a claim settlement ratio of 96.67%, making it a trusted name in the Indian life insurance market.
- Star Union Dai-ichi Life Insurance: With a claim settlement ratio of 95.13%, Star Union Dai-ichi Life Insurance is a reliable option for policyholders.
- Shriram Life Insurance: Shriram Life Insurance offers a claim settlement ratio of 94.99%, providing policyholders with peace of mind.
The life insurance industry in India has evolved from being a tax-saving instrument to a vital component of financial security. The Insurance Regulatory and Development Authority of India (IRDAI) plays a crucial role in regulating life insurance companies, setting standards such as Claim Settlement Ratio (CSR) and solvency ratio. As of FY 2024-25, private insurers in India have shown remarkable efficiency in settling death claims, with an average CSR of almost 99% within 30 days.
The top life insurance companies in India, ranked based on CSR, financial strength, and customer service quality, are:
1. Life Insurance Corporation of India (LIC) – With a CSR of 99.48% and a solvency ratio of 2.11, LIC continues to be the nation’s largest and most trusted life insurer.
2. HDFC Life Insurance – Achieving a CSR of 99.96% and a solvency ratio of 2.03, HDFC Life is a leader in digital services and has a broad product portfolio.
3. ICICI Prudential Life Insurance – With a CSR of 99.3% and a solvency ratio of 212.2%, ICICI Prudential has consistently demonstrated operational excellence.
4. SBI Life Insurance – Backed by the State Bank of India, SBI Life reported a CSR of 99.4% and a solvency ratio of 1.96, showcasing strong financial soundness.
5. Axis Max Life Insurance – Sustaining one of the industry’s highest CSR at 99.65%, Axis Max Life has a customer-centric approach and strong capital adequacy.
6. Bajaj Allianz Life Insurance – Achieving a CSR of 99.23% and a solvency ratio of 325%, Bajaj Allianz has reinforced its reputation for financial stability and innovation.
7. Kotak Mahindra Life Insurance – Reporting a CSR of 98.7% and a solvency ratio of 2.27, Kotak Life has steadily gained ground in India’s life insurance industry.
8. Aditya Birla Sun Life Insurance – With a CSR of 98.12% and a solvency ratio of 1.94, Aditya Birla Sun Life balances Indian legacy with global expertise.
9. Tata AIA Life Insurance – Achieving a CSR of 99.41% and a solvency ratio of 180%, Tata AIA has established itself as one of the most reliable private insurers.
10. PNB MetLife India Insurance – With a retail CSR of 99.57% and a group CSR of 99.72%, PNB MetLife has further strengthened its position through strong financial and operational performance.
When selecting a life insurance company, policyholders should consider the CSR, solvency ratio, and service quality. The life insurance industry in India is booming, driven by increasing financial literacy, digital penetration, and awareness about protection and retirement planning. The key takeaway for policyholders is that numbers matter, and they should always check a life insurer’s CSR, solvency ratio, and service quality before making a purchase. Ultimately, life insurance is not just about tax benefits, but about securing futures and providing peace of mind.
Aviva Abandons International Expansion, Focuses on UK and Canada Markets
Aviva, a company formed in 2000 through the merger of Norwich Union and CGU, had previously pursued a global expansion strategy. This approach led to the accumulation of a substantial overseas portfolio, spanning across Europe, North America, and Asia. However, under the leadership of Blanc, who took the helm in 2020, the company has shifted its strategy to focus on domestic markets.
Within a relatively short period of 18 months, Blanc oversaw the divestment of eight overseas units. These units were located in various countries, including France, Italy, Poland, and Singapore. The sale of these units resulted in Aviva raising over £8 billion, which has been utilized to restore investor confidence. The company has achieved this by providing sizeable capital returns to its investors.
Blanc’s comments suggest that the company is intentionally moving away from its previous global expansion strategy. Instead, Aviva is focusing on its core domestic markets, aiming to strengthen its position and improve its financial performance. The decision to divest its overseas units has allowed the company to concentrate on its core business, reduce complexity, and improve efficiency.
The successful divestment of the overseas units and the subsequent capital returns have contributed to restoring investor confidence in Aviva. The company’s new strategy, as outlined by Blanc, marks a significant shift in its approach to growth and expansion. By focusing on its domestic markets, Aviva aims to create a more sustainable and profitable business model.
The change in strategy is expected to have a positive impact on Aviva’s financial performance and competitiveness in the market. The company’s decision to concentrate on its core business and reduce its global footprint is likely to result in improved efficiency, reduced costs, and enhanced profitability. As Aviva continues to implement its new strategy, it will be important to monitor the company’s progress and assess the effectiveness of its approach.
Life insurance companies pay a 4% commission on Unit Linked Insurance Plans (ULIPs).
Recent data from the Insurance Regulatory and Development Authority of India (IRDAI) reveals that life insurance companies paid an average commission of 4.03% to distributors for Unit-Linked Insurance Plans (ULIPs) in 2024, up from 3.13% in 2023. The total commission paid for ULIPs in 2024 was Rs. 4,900 crore, while the total ULIP premiums collected were Rs. 1.21 lakh crore.
Tata AIA Life topped the list of insurers, paying 11.22% in commissions to distributors, followed by Aviva Life at 8.32%, and Shriram Life at 6.65%. Other insurers, such as Axis Max Life, HDFC Life, and PNB MetLife India, also paid significant commissions, ranging from 4.92% to 4.67%.
In absolute terms, SBI Life paid the highest commission on ULIPs, amounting to Rs. 1,371 crore in 2024, followed by Tata AIA Life at Rs. 818 crore, and HDFC Life at Rs. 701 crore. ICICI Prudential Life and Axis Max Life also paid substantial commissions, with Rs. 548 crore and Rs. 354 crore, respectively.
The data highlights the significant role that commissions play in the sale of ULIPs in India. ULIP commissions accounted for 9.5% of the total commission payout in FY 2024. The high commissions paid by some insurers suggest that they are relying heavily on distributors to sell their ULIP products.
The top 10 life insurers in terms of ULIP commission payouts were SBI Life, Tata AIA Life, HDFC Life, ICICI Prudential Life, Axis Max Life, Bajaj Allianz Life, LIC, Kotak Mahindra Life, Aditya Birla Sunlife, and PNB MetLife India. These insurers paid a total of Rs. 3,831 crore in ULIP commissions in 2024, accounting for approximately 78% of the total ULIP commission payout.
The data also shows that some insurers, such as Bandhan Life and Future Generali India Life, paid very low commissions, with 0.01% and 1%, respectively. This suggests that these insurers may be relying more on other distribution channels, such as online sales or direct marketing, to sell their ULIP products.
Overall, the data provides insights into the commission structures of life insurers in India and highlights the importance of distributors in the sale of ULIPs. It also suggests that some insurers are relying heavily on commissions to drive sales, which could have implications for policyholders and the overall insurance industry.
Aviva Insurance Innovations: Leading the Global Financial Services Transformation
Aviva Insurance has established itself as a pioneer in the global financial services transformation, driven by its legacy of trust, innovation, and quality. With a history dating back to the late 17th century, Aviva has evolved through strategic mergers, acquisitions, and innovations to become one of the leading insurance providers worldwide. The company’s commitment to consumer trust and anticipation of market needs has enabled it to remain at the forefront of the industry.
Aviva’s product portfolio includes life insurance, general insurance, and pension and investment products, catering to a wide range of consumer needs. The company’s innovations in digital insurance and customer-centric solutions have redefined consumer expectations and behaviors in insurance purchasing. By leveraging cutting-edge technology, Aviva has introduced digital tools that enhance customer experience and streamline insurance processes.
At the core of Aviva’s strategy is its relentless pursuit of innovation and technological advancement. The company’s dedicated research and development teams work continuously on breakthrough technologies that enhance service delivery, improve risk management, and offer unparalleled customer experiences. Aviva’s commitment to embracing new tools and technologies ensures that it remains agile and competitive, setting a standard that many in the industry strive to emulate.
Aviva’s market expansion strategy has enabled the company to bolster its worldwide presence and influence. By entering new markets and capitalizing on international partnerships and acquisitions, Aviva has cemented its reputation as a global leader. The company’s ability to build and maintain consumer loyalty is central to its success, with a focus on delivering exceptional service, demonstrating reliability and transparency, and cultivating a base of loyal customers.
In addition to its business innovations, Aviva Insurance takes pride in its sustainability and Corporate Social Responsibility (CSR) initiatives. The company promotes environmental responsibility while supporting sustainable practices within its operations, enhancing its brand reputation in the global market. As Aviva continues to innovate and expand, its future prospects promise to further revolutionize the financial services landscape, with plans for upcoming products that integrate next-gen technology and a clear innovation roadmap.
Aviva’s leadership is attributed to its long-standing history, pioneering innovations, comprehensive service offerings, and commitment to customer satisfaction. The company has leveraged technology through advanced digital tools, collaborations with tech innovators, and ongoing R&D efforts, improving customer experiences and ensuring competitive advantage. Aviva’s commitment to sustainability is reflected in its eco-initiatives and CSR programs, demonstrating a dedication to environmental responsibility and positive community impact. Overall, Aviva Insurance is well-positioned to remain a dominant force in the financial services sector, driven by its innovative spirit, commitment to customer trust, and focus on sustainability and social responsibility.
Bulk annuities latest: Deals for Standard Life, Aviva, L&G
Several UK companies have recently secured buy-ins for their defined benefit (DB) pension schemes, ensuring the benefits of their members are protected. Amtico, a flooring manufacturer, completed a transaction with Standard Life last month, securing the benefits of 425 members. The deal also ensures that members with both DB and defined contribution (DC) pension arrangements, which are managed by Standard Life, retain the link between them. Alex Oakley, bulk annuity transaction manager at Standard Life, praised the long-standing relationship between the pension scheme and the insurance company, citing it as an example of successful collaboration.
Another company, Portakabin, a modular building manufacturer, has insured its DB pension scheme with Aviva for £160m. The deal, finalized in August, secures the benefits of over 1,900 members. Aviva had previously taken on Portakabin’s DC scheme into its master trust, allowing members to easily access additional voluntary contributions. Matt Cook, associate partner at Aon, which advised on the deal, noted that having nimble governance and a clear focus on objectives can drive the best outcome from the insurance market.
Additionally, an unnamed UK charity has secured a £15m buy-in with Legal & General (L&G), insuring the benefits of approximately 120 pensioners and deferred members. The deal was completed in under six months and represents a significant step towards full buyout, delivering real value for both members and the sponsoring charity. Ray Hughes, director at consultancy group Hughes Price Walker, which advised on the deal, praised the careful preparation of all parties and the benefit of experienced, specialist advice in a competitive market.
These deals demonstrate the growing trend of companies and organizations seeking to secure their DB pension schemes, ensuring the benefits of their members are protected. By working with insurance companies such as Standard Life, Aviva, and L&G, these organizations can eliminate substantial risk and future cost from their schemes, providing members with long-term benefit security and allowing the sponsoring companies to focus on their core activities. The use of buy-ins and buyouts can provide a sense of financial certainty and reassurance for both members and sponsors, and these recent deals highlight the importance of careful planning and collaboration in achieving successful outcomes.
Aviva has appointed Navinder Dhillon as the CEO of Aviva Canada, according to Coverager.
Aviva has announced the appointment of Navinder Dhillon as the new CEO of Aviva Canada. This move is part of the company’s effort to strengthen its leadership team and drive growth in the Canadian market. Dhillon brings a wealth of experience in the insurance industry, having held various senior roles in Canada and internationally.
As CEO of Aviva Canada, Dhillon will be responsible for leading the company’s strategy and operations in Canada. He will oversee the development and implementation of Aviva’s business plans, with a focus on driving growth, improving customer experience, and enhancing the company’s competitive position in the market.
Dhillon’s appointment is seen as a significant move for Aviva, as the company looks to build on its success in Canada. Aviva Canada is one of the country’s leading insurance providers, offering a range of products and services to individuals, businesses, and organizations. With Dhillon at the helm, the company is well-positioned to continue its growth trajectory and expand its presence in the Canadian market.
Aviva’s decision to appoint Dhillon as CEO of Aviva Canada reflects the company’s commitment to attracting and retaining top talent. Dhillon’s experience and expertise in the insurance industry make him an ideal candidate for the role, and his leadership is expected to have a positive impact on the company’s performance.
The appointment of Dhillon as CEO of Aviva Canada is also seen as a strategic move by Aviva to enhance its capabilities and competitiveness in the Canadian market. The company is facing increasing competition from other insurance providers, and Dhillon’s leadership is expected to help Aviva Canada stay ahead of the curve.
Overall, the appointment of Navinder Dhillon as CEO of Aviva Canada is a significant development for the company, and is expected to have a positive impact on its growth and success in the Canadian market. With his experience and expertise, Dhillon is well-positioned to lead Aviva Canada to even greater heights, and his leadership is expected to be a key factor in the company’s continued success.
Tesco and Aviva have formed a partnership to provide life insurance to shoppers.
Aviva, a leading insurance provider, has partnered with Tesco Insurance & Money Services to offer life insurance to Tesco shoppers and Clubcard members. This partnership aims to provide customers with access to life cover while benefiting from Tesco’s customer rewards. The life insurance proposition will be marketed by Tesco through various channels, including online, social media, and in-store promotions. Customers will be able to obtain a quote and apply for cover digitally.
According to Ban Mahsoub, partnerships director at Tesco Insurance and Money Services, the partnership will help meet the needs of families across the UK by providing high-quality cover and peace of mind. The life insurance plan starts from £5 a month and features a fully mobile-optimized digital journey. Additionally, customers who take out the life insurance plan will have access to other services from Aviva, designed to support their health and wellbeing.
Daren Boys, protection distribution director at Aviva, noted that the partnership combines Tesco’s reach with Aviva’s expertise in protection, creating wider market awareness and greater access to insurance. This collaboration supports Aviva’s ambition to grow the market across various channels, including intermediary, direct, and partnership channels. The partnership is expected to increase customer growth and provide more families with financial resilience.
The partnership between Aviva and Tesco is a significant development in the insurance industry, as it brings together two well-established brands to provide a comprehensive life insurance offering. With its competitive pricing and digital application process, the plan is likely to appeal to Tesco customers and Clubcard members. The inclusion of additional services from Aviva to support health and wellbeing further enhances the value proposition of the life insurance plan. Overall, the partnership is a positive step towards increasing access to insurance and promoting financial resilience among families in the UK.
Aviva is actively seeking to improve long protection application turnaround times for complex cases.
Aviva, an insurance company, has announced that it is working to improve the turnaround times for protection applications that require underwriting and a GP report. This comes after an adviser revealed that one particular application was expected to take 39 working days to be assigned to an underwriter.
According to Daren Boys, Aviva’s protection portfolio distribution director, over 80% of protection applications are still being processed efficiently through the company’s straight-through process, with strong service levels for most new business cases. However, a small number of applications are taking longer than usual to complete, primarily those that involve more complex underwriting and require a GP report.
Aviva understands the impact of these delays and is actively addressing the issue through targeted interventions and additional resourcing. The company has already begun to see improvements in turnaround times and is confident that these measures will continue to deliver steady improvements in service levels over the coming weeks.
Boys reassured advisers that Aviva is committed to resolving the issue and improving the overall service experience for customers. The company’s efforts to improve turnaround times are focused on reducing the time it takes to process applications that require a GP report, which is a critical step in the underwriting process.
By investing in additional resources and implementing targeted interventions, Aviva aims to streamline its underwriting process and reduce delays. The company’s goal is to provide a more efficient and effective service to its customers, while also improving the overall experience for advisers and their clients.
Overall, Aviva’s efforts to improve turnaround times for protection applications demonstrate the company’s commitment to providing a high level of service to its customers and advisers. By addressing the issue of delays and investing in additional resources, Aviva is working to ensure that its customers receive the protection they need in a timely and efficient manner.
Aviva has revealed that approximately five million Brits fail to secure their sheds and outbuildings, leaving them unprotected and vulnerable to theft.
A recent survey conducted by Aviva found that nearly three in 10 UK residents have experienced an attempted or actual break-in to their shed or outbuilding. Despite this, one in eleven people do not take measures to protect their shed or outbuilding, which is equivalent to around five million Brits. The survey also revealed that two-thirds of those who had their shed or outbuilding broken into also experienced a break-in or attempted break-in at their home.
The average claim for outbuilding or shed theft in 2024 was £4,205, according to Aviva claims data. However, many people do not check whether their shed or outbuilding is secure before going on holiday or leaving home for the night, and some even leave them unlocked when doing chores such as gardening. This can increase the likelihood of theft and may also make it difficult to make a claim in the event of a break-in.
The most stolen items from sheds and outbuildings include bikes, garden tools, and power tools, which can be costly to replace. For example, the average cost to replace a bike is £2,056, while garden tools and power tools can cost £1,299 and £2,038, respectively. Fishing equipment is also a costly item to replace, with an average cost of £2,418.
To protect sheds, garages, and outbuildings, Aviva recommends always locking them, even when at home, and keeping an eye out for rusty or weak padlocks. It’s also important to avoid storing valuable items in outbuildings and to consider installing security or motion-activated lights. Additionally, checking insurance policies regularly to ensure the right level of cover is in place, particularly for higher-value items, is crucial.
Some people use their outbuildings for various purposes, such as workshops, home gyms, or hobby rooms. However, it’s essential to remember that these structures can be vulnerable to break-ins, and taking proper security measures can help prevent theft. By spending just five minutes to double-check the security of sheds and outbuildings, homeowners can reduce the risk of theft and avoid costly claims.
Aviva’s top tips for protecting sheds, garages, and outbuildings include always locking them, avoiding storing valuable items, installing security lights, and checking insurance policies. By following these tips, homeowners can help keep their properties and belongings safe and secure. The survey highlights the importance of taking security measures seriously, as the consequences of a break-in can be costly and stressful.
In conclusion, the survey conducted by Aviva highlights the need for homeowners to take security measures to protect their sheds and outbuildings. By taking simple steps such as locking them, installing security lights, and checking insurance policies, homeowners can reduce the risk of theft and avoid costly claims. It’s essential to remember that sheds and outbuildings can be vulnerable to break-ins, and taking proper security measures can help prevent theft and keep properties and belongings safe and secure.
