A reflection on his path, illuminated through the landscape of advertising

Bollywood actor Vikrant Massey recently announced his retirement from acting on social media, revealing plans to “return home.” Massey has a strong presence in the advertising world, having worked with several brands over the years. He has appeared in campaigns for InDrive, mCaffeine, Aditya Birla Health Insurance, Man Matters, Cornetto India, and Fibe, among others. His popular ads include a campaign with InDrive, where he promoted the brand’s ride-hailing service, and a campaign with mCaffeine, which focused on the benefits of good caffeine. He has also worked with Aditya Birla Health Insurance to promote its comprehensive health insurance plan, and has broken the stigma around hair loss in a campaign with Man Matters. Additionally, Massey has collaborated with Nivea Men, Cadbury’s, Google Pixel, and other brands. With a relatable persona, Massey has become a trusted face in the advertising world, particularly among younger demographics.