Their business focuses on creating “head-to-heel” wellness solutions, encompassing pharmaceuticals, personal care, baby care, mother care, wellness and nutrition, and animal health. Key product categories include face washes (like the popular Neem Face Wash), shampoos, oral care, baby care items, health supplements (such as Liv.52 and Ashwagandha), and various personal care products like creams, lotions, and lip balms.
Himalaya emphasizes a “seed-to-shelf” policy, ensuring quality through meticulous sourcing of herbs and advanced manufacturing processes that adhere to international standards. They invest significantly in research and development, conducting clinical trials to validate the safety and efficacy of their herbal formulations.
The company reaches consumers through a multi-channel approach, including pharmacies, general stores, modern retail outlets, and a growing online presence. They also operate their own “Himalaya Wellness Stores” to enhance brand visibility and provide a personalized shopping experience. With a strong brand reputation built on trust and natural efficacy, Himalaya Wellness continues to expand its global footprint, driven by a vision of bringing “Wellness in every Home and Happiness in every Heart.
Latest News on Himalaya Personal Care
Himalaya launches enhanced Neem Face Wash with improved formula
Himalaya Wellness, a renowned brand in natural personal care products, has revamped its iconic Purifying Neem Face Wash, a staple for pimple-prone skin in India for 25 years. The updated formulation features a 5-part neem composition, comprising matured leaves, tender leaves, flower, fruit, and stem, to more effectively address recurring pimples. This new formulation aims to break the cycle of pimples and reduce their recurrence, going beyond mere cleansing.
The relaunch marks a significant milestone for the brand, which has been a trusted skincare companion for millions in India. According to Rajesh Krishnamurthy, Business Director – Consumer Products Division, Himalaya Wellness Company, the new formulation combines the power of neem with advanced research to provide a reliable solution for clearer, healthier skin. Ragini Hariharan, Marketing Director – Beauty & Personal Care, emphasizes that the new formulation is a game-changer, addressing the long-standing issue of recurring pimples and providing a solution that is both natural and scientifically validated.
Clinically tested for effectiveness and gentleness, the new Himalaya Neem Face Wash reduces pimples from Day 5 and helps fade pimple marks, delivering clearer skin and greater confidence. Abhishek Ashat, General Manager – Face Care Category, notes that the relaunch sets a new benchmark, shifting from short-term fixes to long-term skin confidence. The brand’s commitment to science-led innovation grounded in natural ingredients is reflected in this reformulation, which encourages a new generation to switch from soap to skincare and from reaction to prevention.
The updated Neem Face Wash is designed to be a comprehensive solution for pimple-prone skin, addressing the root cause of recurring pimples. With its unique 5-part neem formulation, the product is poised to become a trusted companion for those seeking to break the cycle of pimples and achieve clearer, healthier skin. By combining the power of nature with scientific research, Himalaya Wellness aims to provide a reliable and effective solution for pimple-prone skin, setting a new standard in the skincare industry.
Himalaya Wellness collaborates with Unicommerce to fuel its omnichannel growth strategy
Himalaya Wellness, a prominent player in the wellness industry, has partnered with Unicommerce, a leading e-commerce solutions provider, to drive its omnichannel expansion. This strategic partnership aims to leverage Unicommerce’s expertise in e-commerce technology to enhance Himalaya Wellness’s online presence and streamline its operations across multiple channels.
Unicommerce’s platform will enable Himalaya Wellness to manage its inventory, orders, and shipping processes more efficiently, ensuring a seamless customer experience across online and offline channels. The partnership will also facilitate the integration of Himalaya Wellness’s physical stores, website, and social media platforms, allowing customers to interact with the brand effortlessly.
By adopting an omnichannel approach, Himalaya Wellness seeks to increase its market reach, improve customer engagement, and boost sales. The brand will be able to offer a unified shopping experience, enabling customers to browse products online, reserve them, and then pick them up in-store or have them delivered to their doorstep.
Unicommerce’s solutions will also provide Himalaya Wellness with real-time insights into customer behavior, preferences, and purchasing patterns. This data will enable the brand to make informed decisions, develop targeted marketing strategies, and optimize its product offerings to meet the evolving needs of its customers.
The partnership is expected to drive business growth for Himalaya Wellness, enhancing its competitiveness in the wellness market. With Unicommerce’s support, the brand will be able to expand its customer base, increase its online sales, and strengthen its position as a leading wellness provider.
In today’s digital age, an omnichannel strategy is crucial for businesses seeking to stay ahead of the curve. Himalaya Wellness’s partnership with Unicommerce demonstrates its commitment to embracing this approach and providing customers with a cohesive, engaging, and personalized experience across all touchpoints.
By combining its expertise in wellness with Unicommerce’s e-commerce capabilities, Himalaya Wellness is poised to revolutionize the way it interacts with customers and drives business growth. As the brand continues to expand its online presence and enhance its offline channels, it is likely to experience significant benefits, including increased revenue, improved customer satisfaction, and a strengthened market position.
Himalaya Wellness Collaborates with Unicommerce to Fuel Multi-Channel Growth
Himalaya Wellness, a leading Indian brand in the personal care and wellness industry, has partnered with Unicommerce, a prominent e-commerce enablement SaaS platform, to streamline its online operations and drive omnichannel growth. The partnership aims to enhance the customer shopping experience across both online and offline platforms, with faster deliveries and improved inventory management.
Himalaya Wellness has a legacy of trust, quality, and innovation, with a wide range of products in personal care, baby care, and wellness. To support its growing digital ambitions, the company has deployed Unicommerce’s Uniware platform, which integrates multi-channel order, warehouse, and omnichannel retail management systems. This integration will enable the automation of order processing across multiple touchpoints, including online marketplaces and over 150 physical stores across India.
Unicommerce’s platform offers extensive integrations across marketplaces, brand webstores, logistics service providers, ERPs, PoS solutions, and accounting systems, allowing organizations to manage their entire e-commerce stack with ease. By adopting this unified ecosystem, Himalaya Wellness will gain end-to-end visibility and control over its operations, ensuring a seamless and consistent experience across all touchpoints.
Renu Reddy K, Senior Manager of Consumer Experience & Engagement at Himalaya Wellness, stated that the company has shifted its approach from traditional to digital-first, focusing on evolving with consumer expectations in the digital era. The partnership with Unicommerce will equip the company with the necessary tools, visibility, and control to streamline operations and provide a better customer experience.
Kapil Makhija, MD & CEO of Unicommerce, expressed excitement about the partnership, highlighting Unicommerce’s role in empowering brands to achieve omnichannel growth. The collaboration will support Himalaya Wellness in its digital growth journey, providing a unified e-commerce platform to adapt to evolving market demands and elevate customer experiences. With this partnership, Himalaya Wellness is poised to strengthen its position in the Indian market and provide a seamless shopping experience to its customers across online and offline channels.
Best Baby Care Brands to Consider in India for 2025
The Indian baby care market is growing rapidly, expected to reach USD 8.46 billion by 2030. With hundreds of brands available, parents are prioritizing safe, dermatologically-tested, and chemical-free products. The top 10 baby care brands in India include Mamaearth, Johnson’s Baby, Himalaya, Baby Dove, Sebamed, Mee Mee, The Moms Co., Cetaphil Baby, Mother Sparsh, and Chicco. These brands offer a range of products, including skincare, nutrition, diapers, wipes, and gear.
When choosing baby care products, parents should look for products that are gentle, safe, and free from harsh chemicals. Some of the top-selling baby care products in India include diapers, wipes, baby food, skincare products, clothing, and accessories. Brands like Huggies, MamyPoko Pants, Pampers, Nestle, Similac, and Enfamil are popular among parents.
Shiprocket, a leading logistics partner, plays a crucial role in ensuring timely and reliable delivery of baby care products across India. With features like extensive research, strategic warehousing, reduced return rates, and seamless integration, Shiprocket helps sellers of baby care products reach their customers efficiently.
For new parents, some essential products to buy first include diapers, wipes, baby lotion, shampoo, feeding bottles, and baby clothes. When it comes to Ayurvedic baby products, they are generally safe for newborns, but parents should always check labels and do a patch test before regular use.
The top baby care brand in India is subjective, with Johnson’s Baby being one of the most trusted brands, but newer brands like Mamaearth, Himalaya, and Sebamed are quickly gaining popularity. Ultimately, parents should prioritize their baby’s health and hygiene by choosing products that are safe, gentle, and suitable for their child’s needs.
Key statistics and trends in the Indian baby care market include:
* The market is expected to reach USD 8.46 billion by 2030
* Parents prioritize safe, dermatologically-tested, and chemical-free products
* The top 10 baby care brands in India offer a range of products, including skincare, nutrition, diapers, wipes, and gear
* Shiprocket plays a crucial role in ensuring timely and reliable delivery of baby care products across India
* New parents should prioritize essential products like diapers, wipes, baby lotion, shampoo, feeding bottles, and baby clothes
* Ayurvedic baby products are generally safe for newborns, but parents should always check labels and do a patch test before regular use.
In Himalaya Babycare’s new campaign, toddlers reveal the significant influence their mothers have on them.
Himalaya BabyCare has launched a new campaign, “Prescribed by Doctors, Trusted by Moms and Loved by Babies,” which features a unique and imaginative press conference setting where babies are given a voice through the use of AI technology. In the film, the babies answer questions and express their love and trust for their mothers and doctors, symbolizing the brand’s three pillars of trust. The campaign aims to reinforce Himalaya BabyCare’s position as a gentle, Ayurveda-based brand that is recommended by pediatricians and preferred by mothers.
The campaign has been adapted into eight languages to connect with diverse Indian families and will be supported by digital and social platforms. According to Rajesh Krishnamurthy, Business Director of Himalaya Wellness Company, the campaign captures the sentiment of putting babies first and giving them a voice. He stated that being loved by babies is the highest form of trust the brand could earn, and it is made possible by the confidence mothers and doctors place in their products.
The campaign emphasizes the brand’s commitment to delivering nature’s best for babies and providing a worry-free experience for mothers. Himalaya BabyCare remains dedicated to nurturing babies with care and confidence, with safety being at the forefront of their product design. The film can be viewed online, and the campaign is expected to resonate with parents and caregivers across India.
The use of AI technology to create talking babies is a creative and attention-grabbing approach, and the campaign’s message of prioritizing babies’ needs and well-being is likely to resonate with parents. By emphasizing the brand’s commitment to safety, natural ingredients, and trust, Himalaya BabyCare aims to strengthen its position in the baby care market and build a loyal customer base. Overall, the campaign is a unique and effective way to communicate the brand’s values and mission, and it is likely to generate interest and engagement among parents and caregivers.
Recent Updates
Himalaya Partners with Indian Women’s Ice Hockey Team to Introduce Nourishing Serum-Infused Body Lotion
Himalaya Wellness, a trusted personal care brand in India, has launched a new campaign called #StrongWomenSoftSkin to introduce its innovative Cocoa Butter Intensive Serum Body Lotion. The campaign partners with the Indian Women’s Ice Hockey Team to celebrate women who push boundaries and face challenges with resilience. The digital video campaign features the team using the lotion before taking to the ice, highlighting its ability to keep skin moisturized even in extreme winter conditions.
The lotion is a first in its category, combining the benefits of serum and 100% natural-origin extracts for deep, lasting care. It provides 48-hour moisturization and maintains skin-friendly pH 5.5 protection, making it the gold standard in moisturization. According to Rajesh Krishnamurthy, Business Director- Consumer Products Division, Himalaya Wellness, the partnership with the Indian Women’s Ice Hockey Team allows the brand to celebrate strength and resilience, values that have always been at the heart of Himalaya Wellness.
The campaign aims to inspire confidence and remind women that while they chase their goals, Himalaya Lotion cares for their skin every step of the way. Ragini Hariharan, Marketing Director – Beauty & Personal Care, Himalaya Wellness, added that the brand is committed to nurturing potential and powering dreams, and is proud to stand behind women who play with heart, lead with purpose, and inspire a generation to rise both on and off the field.
The partnership with the Indian Women’s Ice Hockey Team is a perfect match, as both the team and Himalaya Wellness value care, protection, and resilience. Harjinder Singh, General Secretary, Ice Hockey Association of India, commented that playing on ice demands exceptional strength, focus, and resilience, and the partnership with Himalaya Wellness feels like a perfect match.
The campaign #StrongWomenSoftSkin shows that just as athletes rely on resilience and endurance to face challenges, the skin too deserves care that stands strong in every condition. With this launch and partnership, Himalaya Wellness reinforces its commitment to delivering personal care that blends nature and science, and celebrates the strength, resilience, and confidence of the women it aims to empower. Overall, the campaign is a celebration of women’s strength and resilience, and the importance of taking care of one’s skin in the face of challenges.
Himalaya Wellness collaborates with the Indian Women’s Ice Hockey Team to launch the empowering #StrongWomenSoftSkin initiative.
Himalaya Wellness, a personal care brand, has launched a new campaign called #StrongWomenSoftSkin in partnership with the Indian Women’s Ice Hockey Team. The campaign introduces the new Himalaya Cocoa Butter Intensive Serum Body Lotion, which combines the benefits of serum with 100% natural-origin extracts to provide deep and lasting nourishment to the skin. The lotion is designed to provide 48-hour moisturization and skin-friendly pH 5.5 protection, making it an ideal choice for harsh winter environments.
The digital video campaign features the Indian Women’s Ice Hockey Team and showcases how the lotion’s deep protective care is similar to the athletes’ strength and resilience in the face of challenges. The campaign aims to inspire confidence in women and remind them that while they chase their goals, Himalaya Lotion cares for their skin every step of the way. According to Rajesh Krishnamurthy, Business Director of Himalaya Wellness, the partnership with the Indian Women’s Ice Hockey Team allows the brand to celebrate strength and resilience, values that are at the heart of Himalaya Wellness.
The campaign also highlights Himalaya Wellness’s commitment to innovation and its focus on natural ingredients. Ragini Hariharan, Marketing Director of Himalaya Wellness, stated that the campaign reflects the brand’s commitment to innovation rooted in nature and aligned with evolving consumer needs. The brand has a history of supporting women’s empowerment initiatives, including the Women’s Premier League and the 1derwoman program, which aims to nurture potential and power dreams.
The partnership with the Indian Women’s Ice Hockey Team is a perfect match, according to Harjinder Singh, General Secretary of the Ice Hockey Association of India, as both the team and Himalaya Wellness value care, protection, and resilience. The campaign’s concept was developed by Chapter 5, a creative agency, which aimed to create a narrative that connects the spirit of sport with personal care. Sunita Murthi, Co-founder of Chapter 5, explained that the idea was to show that just as athletes rely on resilience and endurance to face challenges, the skin too deserves care that stands strong in every condition.
Overall, the #StrongWomenSoftSkin campaign reinforces Himalaya Wellness’s commitment to combining nature and science in personal care while celebrating women who embody strength, confidence, and perseverance. The campaign is a testament to the brand’s dedication to empowering women and providing them with the best possible products to care for their skin. With its innovative approach and focus on natural ingredients, Himalaya Wellness is poised to make a significant impact in the personal care industry.
Mithila Palkar Partners with Himalaya to Introduce New Turmeric Product Line
Himalaya, a well-known health and wellness brand, has launched a new turmeric range with Mithila Palkar, a popular Indian actress and social media influencer. The brand has partnered with Palkar to promote its latest product line, which includes a variety of turmeric-based products such as capsules, powders, and teas.
Palkar, who is known for her passion for marketing and her large social media following, has been appointed as the brand ambassador for Himalaya’s turmeric range. She will be featured in a series of advertisements and promotional campaigns to showcase the benefits of turmeric and the products offered by Himalaya.
The turmeric range launched by Himalaya is designed to provide customers with a natural and holistic approach to health and wellness. Turmeric, which is a key ingredient in the products, is known for its anti-inflammatory properties and its ability to boost immunity. The range includes products such as turmeric capsules, turmeric powder, and turmeric tea, which can be consumed on a daily basis to promote overall health and well-being.
Himalaya has chosen Palkar as its brand ambassador due to her popularity and influence among young Indians. The brand believes that Palkar’s passion for marketing and her large social media following will help to promote its products and reach a wider audience.
The partnership between Himalaya and Palkar is expected to be a successful one, with both parties benefiting from the collaboration. Himalaya will benefit from Palkar’s influence and reach, while Palkar will benefit from the opportunity to promote a brand that aligns with her values and interests.
In terms of marketing strategy, Himalaya has planned a series of promotional campaigns to showcase its turmeric range. The campaigns will feature Palkar and will highlight the benefits of turmeric and the products offered by Himalaya. The brand will also be utilizing social media platforms to promote its products and engage with customers.
Overall, the launch of Himalaya’s turmeric range with Mithila Palkar is an exciting development in the health and wellness industry. With its natural and holistic approach to health, the brand is well-positioned to capitalize on the growing demand for natural and organic products. The partnership with Palkar is expected to be a successful one, and the brand is likely to benefit from her influence and reach.
Himalaya Wellness honors strong women with its innovative serum-infused skincare line, featuring India’s fearless female Ice Hockey champions.
Himalaya Wellness, a leading wellness and personal care company in India, has launched its new Cocoa Butter Intensive Serum Body Lotion, along with a campaign called #StrongWomenSoftSkin. The campaign features the Indian Women’s Ice Hockey Team and aims to promote the brand’s commitment to combining scientific innovation with natural care. The initiative celebrates the shared values of strength, endurance, and compassion between the athletes and the brand’s philosophy of holistic wellness.
The campaign film showcases the Indian Women’s Ice Hockey Team preparing for a match, highlighting the balance between inner resilience and external care. The lotion, designed to protect skin in extreme conditions, mirrors the team’s determination to perform in one of the toughest sporting environments. The product is formulated with natural-origin ingredients, including cocoa butter, and offers up to 48-hour moisturization.
The collaboration between Himalaya Wellness and the Indian Women’s Ice Hockey Team is a celebration of strength and resilience, values that are at the heart of the brand. The campaign aims to inspire confidence in women and remind them that while they chase their goals, Himalaya Lotion cares for their skin every step of the way. The partnership also reflects the brand’s commitment to innovation rooted in nature and aligned with evolving consumer needs.
The campaign #StrongWomenSoftSkin is a refreshing blend of empowerment and innovation, spotlighting the strength of India’s women athletes while positioning Himalaya Wellness as a champion of real-world endurance and authenticity in beauty communication. The initiative is part of the brand’s mission to blend science with nature, while supporting platforms that amplify women’s confidence, resilience, and representation in sport and society.
The launch of the Cocoa Butter Intensive Serum Body Lotion and the #StrongWomenSoftSkin campaign marks a significant milestone for Himalaya Wellness, as it continues to strengthen its position in the market. The brand’s commitment to innovation, natural care, and women’s empowerment is evident in this initiative, and it is likely to resonate with consumers who value these aspects. Overall, the campaign is a powerful tribute to the strength and resilience of women, both on and off the field.
Himalaya Wellness launches its Unspot Your Natural Glow campaign, featuring Mithila Palkar in a new beauty initiative.
Himalaya Wellness has launched a new campaign for its Turmeric Range, a collection of skincare products that combines natural ingredients with cutting-edge science to deliver radiant skin. The campaign, featuring actor Mithila Palkar, aims to redefine skincare for the modern Indian woman and promote the idea of embracing one’s natural beauty. The key message of the campaign is “Unspot Your Natural Glow,” which speaks to the aspirations of women who seek a real, authentic glow rather than artificial perfection.
The Turmeric Range, which includes a face wash, serum, and dark spot clearing cream, is designed to address common skincare concerns such as dark spots and uneven skin tone. The products feature organically sourced turmeric, niacinamide, and glycolic acid, which work together to reveal the skin’s natural glow. According to studies, 80% of Indian women experience uneven skin tone and dark spots, and Himalaya’s Turmeric Range is positioned as a solution to this problem.
The campaign’s visual storytelling is set in a natural setting and features Mithila Palkar, who brings the message to life with her charismatic personality and authenticity. The brand film captures the confidence that comes with embracing one’s natural beauty, and the campaign is being rolled out across digital platforms, retail touchpoints, and festive outdoor activations.
Himalaya Wellness is positioning the Turmeric Range as a movement towards authenticity, confidence, and nature-powered beauty. The brand is celebrating International Turmeric Day on October 8th with an influencer-led activation, where influencers will speak about the benefits of turmeric in skincare. With this launch, Himalaya Wellness is not only entering the beauty category but also redefining it by promoting a more natural and authentic approach to skincare.
The campaign is a celebration of the modern woman, who is discerning, confident, and looking for skincare that aligns with her values. Himalaya’s message of embracing natural beauty and promoting authenticity is refreshing and empowering, and the brand is confident that its Turmeric Range will resonate with consumers. Overall, the campaign is a significant step for Himalaya Wellness as it enters the beauty category and promotes a new approach to skincare that is rooted in natural ingredients and authenticity.
Purchase Himalaya Shallaki 60 Tablets online at the most competitive price, part of our Speciality Medicines range.
The Himalaya Wellness Shallaki Tablets are a natural supplement designed to support joint health and promote overall well-being. The tablets are crafted with the potent extract of Boswellia serrata, a renowned tree known for its anti-inflammatory properties. The key features of the tablets include joint comfort and flexibility, as well as holistic wellness. The Boswellia serrata extract in the tablets contributes to improved joint function and reduced stiffness, allowing individuals to maintain an active and healthy lifestyle.
The tablets are formulated to provide relief from joint discomfort and enhance flexibility, making them an ideal choice for individuals who want to promote holistic wellness. The herbal approach used by Himalaya Wellness ensures that the tablets not only address joint concerns but also promote overall health, leading to a balanced and fulfilling life.
To use the tablets, it is recommended to take one tablet twice daily after meals or as directed by a healthcare professional. Results may vary, but consistent use of the tablets can lead to noticeable improvements in joint comfort and flexibility within a few weeks. The tablets are generally well-tolerated, but if any unusual reactions occur, it is advised to discontinue use and consult with a healthcare professional.
The benefits of the Himalaya Wellness Shallaki Tablets include:
* Joint comfort and flexibility
* Anti-inflammatory properties
* Holistic wellness
* Improved joint function
* Reduced stiffness
Overall, the Himalaya Wellness Shallaki Tablets are a natural and effective way to support joint health and promote overall well-being. With their potent extract of Boswellia serrata and holistic approach, the tablets offer a comprehensive solution for individuals seeking to maintain an active and healthy lifestyle. By incorporating the tablets into their daily routine, individuals can experience the natural power of Boswellia serrata and discover a healthier and more active lifestyle.
Himalaya Wellness introduces its new ‘Unspot Your Natural Glow’ campaign, starring popular actress Mithila Palkar.
Himalaya Wellness has launched a campaign called “Unspot Your Natural Glow” ahead of International Turmeric Day, which is observed on October 8th. The campaign features actor Mithila Palkar and highlights the Himalaya Turmeric Range, a skincare line that includes a face wash, serum, and dark spot clearing cream. The range combines natural ingredients, such as turmeric, with scientific formulation to address common skincare concerns like dark spots and uneven skin tone.
According to the brand, 80% of Indian women experience uneven skin tone and dark spots, making this range a necessary solution. The campaign’s key message reflects the brand’s approach to skincare for modern Indian women, emphasizing the importance of revealing one’s natural glow. The campaign film is set in a natural golden-hour environment, representing glowing skin, and features Mithila Palkar, who connects with the idea of celebrating natural skin.
Ragini Hariharan, Marketing Director of Himalaya Wellness, stated that the campaign is a celebration of the modern woman, who is discerning, confident, and looking for skincare that aligns with her values. The brand has combined turmeric with niacinamide and glycolic acid to create a clinically tested formula that clears dark spots and reveals natural glow. Abhishek Ashat, General Manager of Face Care Category, added that the range addresses one of the most common skin concerns and stays true to Himalaya’s promise of effective, nature-backed skincare.
The campaign will run across digital platforms, retail touchpoints, and festive outdoor activations, and will also feature influencer-led activities on International Turmeric Day. The launch is part of Himalaya Wellness’ broader move into the beauty category, combining natural ingredients and science-driven formulations. The brand aims to provide effective and trustworthy skincare solutions that align with the values of modern women. Overall, the “Unspot Your Natural Glow” campaign is a refreshing and empowering message that celebrates natural skin and promotes the use of turmeric in skincare.
Himalaya Wellness launches Unspot Your Natural Glow campaign featuring Mithila Palkar in a strategic beauty initiative.
Himalaya Wellness has launched a new campaign for its Turmeric Range, featuring actor Mithila Palkar, ahead of International Turmeric Day on October 8th. The campaign, “Unspot Your Natural Glow,” aims to promote the brand’s skincare products that blend natural ingredients with cutting-edge science to deliver radiant skin. The range includes a face wash, serum, and dark spot clearing cream, designed to address common skincare concerns such as dark spots and uneven skin tone.
The campaign speaks to the aspirations of modern Indian women who seek a natural glow, rather than artificial perfection. According to studies, 80% of Indian women experience uneven skin tone and dark spots, and Himalaya’s Turmeric Range is designed to address this need. The range features organically sourced turmeric, niacinamide, and glycolic acid, which work together to reveal the skin’s natural glow.
The campaign’s visual storytelling is set in a natural setting lit by fireflies, which represents glowing skin. Mithila Palkar brings the message to life, saying that she connects with the idea of celebrating natural skin in a world obsessed with filters and perfection. The brand’s marketing director, Ragini Hariharan, added that the campaign is a celebration of the modern woman who is discerning, confident, and looking for skincare that aligns with her values.
The Himalaya Turmeric Range is being promoted across digital platforms, retail touchpoints, and festive outdoor activations, creating a 360° brand presence. The brand is also partnering with influencers to promote the benefits of turmeric in skincare on International Turmeric Day. With this launch, Himalaya Wellness is redefining the beauty category by promoting nature-powered beauty and authenticity. The Turmeric Range is more than just skincare; it’s a movement towards confidence and self-care.
Himalaya Wellness’s business director, Rajesh Krishnamurthy, said that the range is a fusion of nature and science that not only clears dark spots but reveals the skin’s natural glow. The brand’s general manager, Abhishek Ashat, added that the range addresses one of the most common skin concerns and offers a clinically tested formula that clears dark spots and reveals natural glow. Overall, the campaign aims to empower women to celebrate their natural beauty and skin, rather than striving for artificial perfection.
Himalaya Wellness unlocks radiant beauty with Unspot, revealing your innate natural glow.
Himalaya Wellness has launched a new campaign for its Turmeric Range, featuring actress Mithila Palkar, ahead of International Turmeric Day on October 8th. The campaign, “Unspot Your Natural Glow,” aims to redefine skincare for the modern Indian woman by combining the power of science and natural ingredients. The range, which includes a face wash, serum, and cream, targets common skincare concerns such as dark spots and uneven tone, using organically sourced turmeric, niacinamide, and glycolic acid.
According to studies, 80% of Indian women experience uneven skin tone and dark spots, and the Himalaya Turmeric Range is designed to address this need. Rajesh Krishnamurthy, Business Director of Himalaya Wellness, stated that the range is a fusion of nature and science that not only clears dark spots but reveals the skin’s natural glow. The campaign’s visual storytelling features Mithila Palkar in a natural setting, surrounded by fireflies, which symbolize glowing skin.
Mithila Palkar expressed her connection to the campaign’s message, stating that it feels refreshing and empowering to celebrate natural skin in a world obsessed with filters and perfection. Ragini Hariharan, Marketing Director of Himalaya Wellness, said that the campaign is a celebration of the modern woman who is discerning, confident, and looking for skincare that aligns with her values.
The campaign will be rolled out across digital platforms, retail touchpoints, and festive outdoor activations, creating a 360-degree brand presence. On International Turmeric Day, influencers around the country will speak about the benefits of turmeric in skincare as part of an influencer-led activation. With this launch, Himalaya Wellness is not only entering the beauty category but also redefining it, with the Turmeric Range being more than just skincare – it’s a movement towards authenticity, confidence, and nature-powered beauty.
Abhishek Ashat, General Manager of Face Care Category at Himalaya Wellness, stated that the Unspot Your Natural Glow campaign addresses one of the most common skin concerns – dark spots – by blending organically sourced turmeric with niacinamide and glycolic acid. The range has been clinically tested and is designed to clear dark spots and reveal natural glow, staying true to Himalaya’s promise of effective, nature-backed skincare. Overall, the campaign aims to empower women to celebrate their natural skin and find confidence in their own glow.
Himalaya Wellness teams up with Mithila Palkar for the Unspot Your Natural Glow campaign to enhance skincare rituals.
Himalaya Wellness has launched a new campaign for its Turmeric Range, featuring actress Mithila Palkar, ahead of International Turmeric Day on October 8. The campaign, titled “Unspot Your Natural Glow”, aims to promote the range as a solution for dark spots and uneven skin tone, while celebrating authentic beauty for modern Indian women. The Turmeric Range includes a face wash, serum, and dark spot clearing cream, all powered by organically sourced turmeric, niacinamide, and glycolic acid.
According to Rajesh Krishnamurthy, Business Director of Himalaya Wellness’ Consumer Products Division, the range combines nature and science to deliver effective skincare solutions. The campaign targets the 80% of Indian women who experience uneven skin tone and dark spots. Mithila Palkar, the face of the campaign, expressed her connection to the idea of celebrating natural skin, finding it refreshing and empowering in a world obsessed with filters and perfection.
Ragini Hariharan, Marketing Director of Beauty and Personal Care, added that the campaign celebrates the modern woman who values effective and trustworthy skincare. Abhishek Ashat, General Manager of Face Care Category, noted that the range addresses one of the most common skin concerns – dark spots – with a clinically tested formula that clears dark spots and reveals natural glow.
The campaign will be rolled out across digital platforms, retail touchpoints, and outdoor activations, with an influencer-led initiative on International Turmeric Day. Himalaya Wellness aims to redefine the beauty segment by championing authenticity, confidence, and nature-powered beauty. With this launch, the company is promoting a message of self-acceptance and natural beauty, encouraging women to embrace their unique skin tone and texture.
The use of turmeric, a traditional Indian ingredient, is a key aspect of the campaign. Turmeric has long been known for its skincare benefits, and by combining it with niacinamide and glycolic acid, Himalaya Wellness has created a range that is both effective and trustworthy. The campaign’s focus on natural ingredients and authenticity is likely to resonate with Indian women who are looking for skincare solutions that align with their values. Overall, the “Unspot Your Natural Glow” campaign is a bold and refreshing take on the traditional beauty narrative, promoting a message of self-love and acceptance.
Comprehensive Analysis of Himalaya Baby Massage Oil on MomJunction
The Himalaya Baby Massage Oil is a popular product designed for infant massage, and a review by MomJunction provides an in-depth analysis of its benefits, ingredients, and usage. The oil is part of the Himalaya brand’s baby care range, which focuses on using natural and herbal ingredients to promote healthy skin and overall well-being for infants.
One of the primary advantages of the Himalaya Baby Massage Oil is its gentle and non-greasy texture, which makes it easy to apply and absorb into the skin. The oil is enriched with olive oil, which helps to moisturize and nourish the skin, leaving it soft and supple. Additionally, the oil contains vitamin E, which has antioxidant properties that help to protect the skin from damage caused by free radicals.
The review highlights the benefits of massaging babies with the Himalaya Baby Massage Oil, including improved skin health, enhanced muscle tone, and better sleep quality. Massaging with the oil can also help to strengthen the bond between the parent and child, promoting a sense of calm and relaxation. The oil is also free from harsh chemicals, artificial fragrances, and dyes, making it suitable for sensitive skin.
In terms of ingredients, the Himalaya Baby Massage Oil contains a blend of natural oils, including olive oil, coconut oil, and almond oil. These ingredients work together to provide long-lasting moisturization and nourishment to the skin. The oil is also hypoallergenic and clinically tested, ensuring that it is safe for use on sensitive skin.
The review provides a step-by-step guide on how to massage a baby using the Himalaya Baby Massage Oil, including tips on the best time to massage, the amount of oil to use, and the different massage strokes to try. It also emphasizes the importance of consulting with a pediatrician before starting any massage routine, especially if the baby has any underlying medical conditions.
Overall, the Himalaya Baby Massage Oil is a gentle, effective, and natural product that is suitable for infant massage. Its unique blend of herbal ingredients and natural oils makes it an excellent choice for promoting healthy skin and overall well-being in babies. With its numerous benefits, easy-to-use texture, and affordable price, the Himalaya Baby Massage Oil is a popular choice among parents and caregivers.
Purchase Himalaya Triphala Wellness Tablets, 60 count, at a discounted rate online
The Himalaya Wellness Triphala Tablets are a dietary supplement designed to promote digestive wellness and harmony. These tablets are made with natural ingredients and offer several key benefits, including digestive cleansing, healthy digestion, and an antioxidant boost. The tablets support natural detoxification, aiding in the gentle cleansing of the digestive system, and promote regular bowel movements to maintain digestive regularity. They also harness the antioxidant properties of Triphala to combat oxidative stress and promote cellular health.
To take the Himalaya Wellness Triphala Tablets, it is recommended to take 1-2 tablets daily with water after meals, or as directed by a healthcare professional. Users can expect to see improvements in digestive regularity within a few weeks of consistent use, although individual responses may vary. The tablets are generally well-tolerated, but if any adverse reactions occur, it is advised to discontinue use and consult with a healthcare professional.
The Himalaya Wellness Triphala Tablets are a holistic approach to health, aiming to elevate the user’s health journey by supporting digestive cleansing, promoting regularity, and boosting antioxidants. By incorporating these tablets into their daily routine, individuals can experience the power of nature and take a step towards achieving digestive wellness.
The supplement is carefully crafted with natural ingredients, making it a popular choice for those seeking a holistic approach to health. With its unique blend of benefits, the Himalaya Wellness Triphala Tablets offer a comprehensive solution for digestive wellness, making it an ideal choice for individuals looking to promote digestive harmony and overall well-being.
Overall, the Himalaya Wellness Triphala Tablets are a natural and effective way to support digestive health, promoting a balance of digestive cleansing, healthy digestion, and antioxidant boosting properties. By taking these tablets as directed, individuals can embark on a journey to digestive wellness and elevate their overall health and well-being. With its natural ingredients and holistic approach, the Himalaya Wellness Triphala Tablets are a great option for those seeking a comprehensive solution for digestive wellness.
Himalaya Cystone 60 Tablets – Plant-Based Kidney Stone Breaker & Urinary Tract Infection Relief Supplement
The Himalaya Cystone Tablet is a natural herbal formulation designed to manage urinary stones and urinary tract infections. This Ayurvedic remedy contains various medicinal herbs with diuretic, antiseptic, and stone-dissolving properties. The tablets work by breaking down existing stones, preventing further stone formation, and relieving burning urination and discomfort associated with urinary tract infections.
The product is suitable for both men and women, and the recommended dosage is 2 tablets taken twice daily after meals. While it is considered safe for most individuals, it is recommended to consult a healthcare professional before use, especially to discuss potential side effects.
The Himalaya Cystone Tablet has several benefits, including dissolving urinary stones, preventing their recurrence, and providing relief from urinary tract infections. The product’s natural herbal formulation makes it a popular choice for those seeking an alternative to traditional medications.
Results from using the Himalaya Cystone Tablet may vary, but consistent use of the product, combined with a healthy lifestyle, can lead to improvements over time. It is essential to note that individual results may differ, and it is crucial to be patient and persistent when using the product.
In terms of safety, the Himalaya Cystone Tablet is generally considered safe for most individuals. However, as with any supplement or medication, it is recommended to consult a healthcare professional before use, especially for those with pre-existing medical conditions or taking other medications.
Overall, the Himalaya Cystone Tablet is a natural and effective solution for managing urinary stones and urinary tract infections. Its unique blend of medicinal herbs and natural properties makes it a popular choice for those seeking a holistic approach to urinary health. With its ease of use, safety, and potential benefits, the Himalaya Cystone Tablet is an excellent option for those looking to improve their urinary health and overall well-being.
Himalaya BabyCare unveils ‘Maa Ka Bharosa’ initiative, a tribute to the unwavering faith of Indian mothers in the brand.
Himalaya BabyCare has launched a new campaign called “Maa Ka Bharosa”, which aims to celebrate the trust and bond between mothers and their babies. The campaign consists of six digital video commercials that showcase everyday moments of motherhood, such as massage time and bath time, and highlight the importance of gentle and nurturing care. Each film features a hero product from the Himalaya BabyCare range, including Gentle Baby Lotion, Gentle Baby Shampoo, and Baby Crème.
The campaign is rooted in the ancient Ayurvedic science of infant care, known as Kaumarabhritya, which emphasizes the use of natural ingredients and gentle care to promote healthy development. Himalaya BabyCare’s products are designed to provide safe and effective care from the first day, with up to 99% of ingredients being of natural origin and pH 5.5 balanced to support a baby’s sensitive skin.
According to Chakravarthi N V, Director of BabyCare at Himalaya Wellness Company, the campaign is a tribute to the strength and care of mothers and a celebration of the trust they have placed in the brand over the years. The products feature ingredients such as Olive Oil, Almond Oil, Licorice, and Aloe Vera, which are designed to protect and nourish a baby’s skin while supporting its natural barrier.
The “Maa Ka Bharosa” campaign will be rolled out across Himalaya’s digital and social media platforms, reinforcing the brand’s core belief that gentle and trusted care is essential for building deeper bonds between mothers and their babies. By highlighting the importance of natural ingredients, gentle care, and trust, the campaign aims to reassure mothers that they are making the right choice for their baby’s care and well-being. Overall, the campaign is a heartfelt tribute to the unwavering trust shared between mothers and the Himalaya BabyCare brand.
Purchase Himalaya Ashvagandha 60 tablets online at a discounted rate from Netmeds, a trusted platform for specialty medicines.
The Himalaya Ashvagandha Tablets are a specialty medicine available for purchase online at Netmeds. Ashvagandha, also known as Indian ginseng, is an adaptogenic herb that has been used in Ayurvedic medicine for centuries to promote overall health and wellness. The tablets are manufactured by Himalaya, a well-known and reputable brand in the pharmaceutical industry.
Each pack of Himalaya Ashvagandha Tablets contains 60 tablets, making it a convenient and affordable option for those looking to incorporate the benefits of ashvagandha into their daily routine. The tablets are designed to help reduce stress and anxiety, improve sleep quality, and enhance cognitive function. Ashvagandha is also known to have antioxidant properties, which can help protect the body against free radicals and oxidative stress.
The recommended dosage of Himalaya Ashvagandha Tablets is 1-2 tablets per day, taken with milk or water. It is essential to consult with a healthcare professional before starting any new supplement regimen, especially if you have any underlying medical conditions or are taking other medications.
Netmeds offers a hassle-free online shopping experience, with fast and reliable shipping options. The website provides a secure and convenient way to purchase the Himalaya Ashvagandha Tablets, with options for payment via credit/debit card, net banking, or cash on delivery.
The benefits of buying Himalaya Ashvagandha Tablets online from Netmeds include:
* Competitive pricing: Netmeds offers the best price for Himalaya Ashvagandha Tablets, making it an affordable option for those looking to try ashvagandha supplements.
* Convenience: Online shopping allows you to purchase the tablets from the comfort of your own home, without having to visit a physical store.
* Fast shipping: Netmeds provides fast and reliable shipping options, ensuring that you receive your order quickly and efficiently.
* Authenticity: Netmeds sources its products directly from the manufacturer, ensuring that you receive genuine and authentic Himalaya Ashvagandha Tablets.
Overall, the Himalaya Ashvagandha Tablets are a high-quality supplement that can help promote overall health and wellness. With its competitive pricing, convenient online shopping experience, and fast shipping options, Netmeds is an excellent choice for those looking to purchase this product online.
Gen Z is seeking more than just products, according to Ragini Hariharan of Himalaya Wellness.
The Himalaya brand has been a trusted name in the skincare industry for over 25 years, particularly with its iconic neem face wash. However, with the rise of Gen Z, the brand recognized the need to refresh its narrative to resonate with this new generation of consumers who value authenticity, inclusivity, and education. To achieve this, Himalaya launched “The World of Neem” event, an interactive and educative experience designed to showcase the power of neem beyond just product showcases.
The event aimed to educate attendees about the benefits of neem, addressing skincare myths and encouraging interactive learning. Himalaya’s strategy is centered around staying real and accessible, with a focus on transparency and inclusivity. The brand has partnered with influencers and creators to create a two-way conversation, listening to their feedback and engaging with them in a more meaningful way.
Himalaya’s neem face wash, affectionately known as the “OG face wash,” has been a market favorite for decades. However, the brand has continuously evolved, reflecting confident and city-smart women who tackle life head-on, even with skin challenges. The newly launched neem face wash takes a step further, using not just neem leaf but five parts of the plant to maximize benefits, while also aligning with the brand’s sustainability ethos.
The brand has also shifted its approach to influencer collaborations, focusing on authenticity and long-term partnerships. Influencers are seen as partners, not just promoters, and are educated on the science and story behind the products before sharing them with their audience. This approach has been successful, as seen in the brand’s recent “Skip the Pimple” campaign, which resonated with young audiences.
Looking forward, Himalaya plans to strengthen its storytelling and influencer strategy, with a focus on digital and influencer-led storytelling that stays true to the brand’s core: nature backed by science. By doing so, the brand aims to continue earning trust with its consumers, not just functionally but emotionally. The “World of Neem” event marks just the beginning of this new chapter for Himalaya, as the brand looks to connect with Gen Z consumers and establish itself as a leader in the skincare industry.
Exclusive Interview: Ragini Hariharan from Himalaya Wellness shares insights on Pitch BrandTalk via Exchange4media
In an exclusive interview with Exchange4media, Ragini Hariharan, the General Manager of Marketing at Himalaya Wellness, discussed the brand’s approach to marketing and advertising. Hariharan emphasized the importance of staying true to the brand’s heritage and values while evolving to meet the changing needs of consumers.
Hariharan explained that Himalaya Wellness has a strong foundation in Ayurveda, which is reflected in its products and marketing strategies. The brand aims to promote a holistic approach to health and wellness, rather than just focusing on individual products. This approach has helped Himalaya Wellness build a loyal customer base and establish itself as a trusted brand in the industry.
When it comes to marketing, Hariharan stated that the brand takes a multi-channel approach, using a combination of digital, print, and television advertising to reach its target audience. However, she emphasized that digital marketing is becoming increasingly important, as it allows the brand to engage with customers in a more personalized and effective way.
Hariharan also discussed the role of social media in Himalaya Wellness’s marketing strategy. She explained that the brand uses social media platforms to educate consumers about the benefits of Ayurveda and to promote its products. The brand also engages with its customers on social media, responding to their queries and concerns, and using their feedback to improve its products and services.
In terms of innovation, Hariharan mentioned that Himalaya Wellness is constantly looking for new ways to innovate and stay ahead of the competition. The brand has introduced new products and variants, such as its men’s grooming range, and has also partnered with influencers and experts in the field of wellness to promote its products.
Overall, Hariharan’s interview with Exchange4media provided valuable insights into the marketing and advertising strategies of Himalaya Wellness. The brand’s commitment to its heritage and values, its multi-channel approach to marketing, and its focus on innovation and customer engagement are all key factors that have contributed to its success. As the brand continues to evolve and grow, it will be interesting to see how it adapts to changing consumer needs and preferences.
Hariharan’s comments also highlighted the importance of building a strong brand identity and staying true to one’s values. In a crowded market, it can be tempting to try to emulate others or to follow the latest trends. However, Hariharan’s approach suggests that it is better to focus on what sets your brand apart and to build on those strengths. By doing so, Himalaya Wellness has established itself as a leader in the wellness industry and has built a loyal customer base.
Non-timber forest products offer a viable means of conserving biodiversity and enhancing livelihoods in the central Himalayan region.
Non-timber forest products (NTFPs) have emerged as a viable option for biodiversity conservation and livelihood enhancement in the central Himalaya region. The central Himalaya is home to a rich array of flora and fauna, with many species found nowhere else in the world. However, the region is facing numerous challenges, including deforestation, habitat fragmentation, and climate change, which threaten the very existence of its biodiversity.
NTFPs, which include products such as fruits, nuts, herbs, and medicinal plants, offer a sustainable and environmentally-friendly alternative to traditional forestry practices. By harnessing the potential of NTFPs, local communities can generate income and improve their livelihoods while also contributing to the conservation of the region’s biodiversity.
The central Himalaya is endowed with a wide range of NTFPs, many of which have been used for centuries by local communities for food, medicine, and other purposes. Some of the most important NTFPs in the region include fruits such as seabuckthorn and apricot, nuts such as walnut and hazelnut, and medicinal plants such as ashwagandha and tulsi.
Studies have shown that NTFPs can play a significant role in enhancing the livelihoods of local communities in the central Himalaya. For example, a study in the Uttarakhand region of India found that NTFPs contributed up to 30% of the total income of local households. Another study in the Nepal Himalaya found that NTFPs were an important source of income for women, who were responsible for collecting and processing many of these products.
In addition to their economic benefits, NTFPs can also contribute to biodiversity conservation in the central Himalaya. By promoting the sustainable harvesting and trade of NTFPs, local communities can help to maintain the health and integrity of the region’s forests. This, in turn, can help to conserve the many plant and animal species that depend on these forests for their survival.
To realize the full potential of NTFPs for biodiversity conservation and livelihood enhancement in the central Himalaya, several challenges need to be addressed. These include the lack of awareness and knowledge about NTFPs among local communities, the limited access to markets and credit, and the need for policy and regulatory support. Addressing these challenges will require a concerted effort from governments, NGOs, and local communities, but the potential rewards are significant. By harnessing the potential of NTFPs, the central Himalaya can become a model for sustainable development and biodiversity conservation, where local communities thrive and the region’s unique natural heritage is protected for future generations.
Overall, NTFPs offer a promising approach to achieving biodiversity conservation and livelihood enhancement in the central Himalaya. With the right support and policy framework, NTFPs can help to promote sustainable development and improve the lives of local communities, while also protecting the region’s unique and fragile ecosystem.
Himalaya Wellness Introduces ‘World of Neem’ Initiative Prior to Pimple Acne Positivity Day Celebration
Himalaya Wellness, a trusted brand for over 25 years, hosted its inaugural “The World of Neem” event at Taj Lands End, ahead of Pimple Acne Positivity Day. The event aimed to spark an important conversation around skin care and confidence, as nearly 4 in 5 young Indians report feeling less confident in social settings due to pimples and acne. The event brought together dermatological experts, celebrity voices, influencers, and brand advocates to inspire confidence and change the narrative around pimples and acne.
The event featured an interactive panel discussion led by Dr. Rashmi Shetty, a dermatologist and cosmetologist, who addressed common myths and emphasized the importance of holistic care. Celebrity voice Nitanshi Goel shared her personal skin stories, proving that pimples are just a part of growing up and not something to hide. Together, they inspired young audiences to embrace their skin with positivity and pride.
Himalaya showcased the evolution of its iconic Neem Face Wash, now fortified with a unique 5-parts of Neem formulation for enhanced pimple care. The brand believes that skincare should be gentle, effective, and stigma-free, and with the new formulation, they are strengthening their legacy and empowering people, especially the youth, to embrace their skin with confidence.
The event saw the presence of Bollywood celebrity Nitanshi Goel, who resonated with the campaign’s theme of real skin confidence. Dr. Rashmi Shetty emphasized the role of Neem in everyday skincare, mentioning that it has been trusted for generations in India for its powerful antibacterial and soothing properties. By hosting this event, Himalaya Wellness aims to spark a nationwide conversation around breaking skincare stigma and encouraging young people to embrace a healthier, more holistic approach to skincare.
The “World of Neem” is not just an event, but a movement to make Pimple Acne Positivity Day about self-acceptance, confidence, and care powered by nature. With this initiative, Himalaya also kicks off a nationwide school program reaching 5 lakh+ students, educating them about pimple positivity and effective methods of dealing with pimples. The brand’s goal is to create a space where skincare is gentle, effective, and rooted in care, and to inspire young people to feel confident and natural in their own skin.
Himalaya Wellness introduces its ‘World of Neem’ initiative in anticipation of Pimple Acne Positivity Day.
Himalaya Wellness has launched the “World of Neem” initiative ahead of Pimple Acne Positivity Day. The campaign aims to promote the benefits of neem in maintaining healthy skin and combating acne. Neem, also known as Azadirachta indica, is a plant native to India and has been used for centuries in traditional medicine for its antibacterial, anti-inflammatory, and antifungal properties.
The “World of Neem” initiative is a comprehensive program that highlights the importance of neem in skincare. It includes a range of products that utilize neem as a key ingredient, such as face washes, creams, and spot treatments. The products are designed to help reduce acne, prevent future breakouts, and promote overall skin health.
Himalaya Wellness has also partnered with dermatologists and skincare experts to educate consumers about the benefits of neem in skincare. The company has created a series of educational materials, including videos, blogs, and social media posts, that provide tips and advice on how to use neem to achieve healthy and clear skin.
Pimple Acne Positivity Day, which is observed on October 14th, aims to raise awareness about acne and promote positivity and self-acceptance among individuals who suffer from the condition. Himalaya Wellness’s “World of Neem” initiative is timed to coincide with this day, and the company hopes to use the campaign to help reduce the stigma associated with acne and promote a more positive and inclusive conversation around skincare.
The launch of the “World of Neem” initiative is significant, as it highlights the growing awareness of the importance of natural ingredients in skincare. Neem, in particular, has been shown to be effective in reducing acne and promoting healthy skin, and its use is becoming increasingly popular among consumers who are looking for natural and effective skincare solutions.
Overall, the “World of Neem” initiative is a comprehensive program that aims to promote the benefits of neem in skincare and educate consumers about the importance of natural ingredients in maintaining healthy skin. By partnering with dermatologists and skincare experts, Himalaya Wellness hopes to raise awareness about the benefits of neem and promote a more positive and inclusive conversation around skincare, particularly ahead of Pimple Acne Positivity Day.
The “World of Neem” initiative is a step towards promoting natural skincare and reducing the stigma associated with acne. With its range of neem-based products and educational materials, Himalaya Wellness is well-positioned to make a positive impact on the skincare industry and help consumers achieve healthy and clear skin.
Himalaya Wellness’s commitment to natural skincare is evident in its “World of Neem” initiative, which is a testament to the company’s dedication to providing effective and natural skincare solutions to its consumers. As the skincare industry continues to evolve, it is likely that we will see more companies following in Himalaya Wellness’s footsteps and promoting the use of natural ingredients in skincare.
Himalaya Wellness introduces the World of Neem initiative, specializing in acne care solutions.
Himalaya Wellness, a leading brand in the Indian skincare market, hosted its inaugural “The World of Neem” event at Taj Lands End, ahead of Pimple Acne Positivity Day. The event aimed to spark a conversation around skincare and confidence, particularly among young Indians who struggle with pimples and acne. According to a recent survey, nearly 4 in 5 young Indians report that pimples and acne make them feel less confident in social settings, with over 20 crore teenagers and young adults affected by the condition.
The event featured an interactive panel discussion on pimple and skin confidence, led by Dr. Rashmi Shetty, a renowned dermatologist, and celebrity voice Nitanshi Goel, who shared her personal skin stories and encouraged young audiences to embrace their skin with positivity and pride. Himalaya also showcased the evolution of its Neem Face Wash, now fortified with a unique 5-parts of Neem formulation for enhanced pimple care.
The brand’s executives, including Rajesh Krishnamurthy, Business Director, and Ragini Hariharan, Marketing Director, emphasized the importance of gentle, effective, and stigma-free skincare. They highlighted the growing trend among Gen Z towards solutions that are both inspired by nature and science-backed, and how Neem, trusted for generations, continues to remain relevant in shaping meaningful change in beauty and personal care.
The event also marked the launch of a school program that aims to reach 5 lakh+ students, educating them about pimple positivity and effective methods of dealing with pimples. Himalaya Wellness aims to spark a nationwide conversation around breaking skincare stigma and encouraging young people to embrace a healthier, more holistic approach to skincare.
Dr. Rashmi Shetty, Skin Specialist and Celebrity Dermatologist, emphasized the importance of using Neem in the right way, saying, “Neem has been trusted for generations in India for its powerful antibacterial and soothing properties. When used in harmony with the skin, it offers care that is gentle, effective, and science-backed.” By hosting this initiative, Himalaya Wellness aims to empower young people to feel confident in their own skin and promote a positive body image. With its rich heritage and expertise in Neem-based solutions, Himalaya Wellness is well-positioned to lead this conversation and make a meaningful impact on the lives of young Indians.
In-Depth Analysis of Himalaya Nature Touch Water Wipes on MomJunction
Himalaya Nature Touch Water Wipes are a popular choice among parents for cleaning their babies’ sensitive skin. In this review, MomJunction provides an in-depth analysis of these wipes, covering their ingredients, features, and benefits.
The wipes are infused with the goodness of natural ingredients such as aloe vera, vitamin E, and honey, which are known for their soothing and moisturizing properties. These ingredients help to gently cleanse and nourish the baby’s skin, leaving it soft and supple. The wipes are also fragrance-free, making them suitable for babies with sensitive skin.
One of the standout features of Himalaya Nature Touch Water Wipes is their unique water-based formula, which is designed to be gentle on the skin. The wipes are enriched with antioxidants that help to protect the skin from damage caused by free radicals. Additionally, the wipes are hypoallergenic, reducing the risk of allergic reactions.
The wipes are also designed to be durable and long-lasting, with a thickness that allows for effective cleaning without tearing. The packaging is also convenient, with a resealable lid that keeps the wipes fresh and moist.
In terms of benefits, Himalaya Nature Touch Water Wipes offer several advantages. They are gentle on the skin, making them suitable for use on sensitive areas such as the face, hands, and bottom. The wipes are also effective at removing dirt and grime, leaving the skin feeling clean and fresh. Furthermore, the natural ingredients used in the wipes help to soothe and calm the skin, reducing the risk of irritation and redness.
Overall, Himalaya Nature Touch Water Wipes are a great choice for parents looking for a gentle and effective cleaning solution for their babies. With their natural ingredients, unique water-based formula, and durable design, these wipes offer a range of benefits that make them a popular choice among parents. Whether you’re looking for a wipe to clean your baby’s face, hands, or bottom, Himalaya Nature Touch Water Wipes are a great option to consider.
The review also highlights the importance of choosing a gentle and effective wipe that is suitable for a baby’s sensitive skin. With so many options available on the market, it can be overwhelming for parents to make a decision. However, with their natural ingredients and unique formula, Himalaya Nature Touch Water Wipes stand out as a great choice for parents who want the best for their babies.
Himalaya’s contemporary strategy for OTX: Grounded in traditional ayurvedic principles, driven by innovative data analysis – Exchange4media
The Himalaya Drug Company, a well-known Indian healthcare and wellness brand, has embarked on a modern OTX (Over-the-counter) game plan that blends its traditional roots in Ayurveda with data-driven insights. The company, which was founded in 1930, has been leveraging its rich legacy in Ayurveda to develop innovative products that cater to the evolving needs of consumers.
At the heart of Himalaya’s game plan is a deep understanding of consumer behavior and preferences, which is fueled by data analytics. The company has been investing heavily in digital transformation, leveraging tools such as artificial intelligence, machine learning, and data mining to gain valuable insights into consumer patterns and trends. This data-driven approach enables Himalaya to develop targeted marketing campaigns, optimize its product offerings, and enhance its overall customer engagement.
One of the key pillars of Himalaya’s OTX strategy is its focus on Ayurveda, which is an ancient Indian system of traditional medicine. The company has been working closely with Ayurvedic experts to develop products that combine the wisdom of traditional medicine with modern science and technology. This approach has enabled Himalaya to create a unique portfolio of products that cater to the growing demand for natural and holistic healthcare solutions.
Himalaya’s product portfolio includes a range of categories such as digestive care, pain management, and skincare, among others. The company has been leveraging its expertise in Ayurveda to develop innovative products such as Liv.52, a popular liver tonic, and Septilin, an immune system booster. These products have gained significant traction in the market, thanks to their efficacy and safety profile.
The company’s modern OTX game plan is also focused on digital marketing and e-commerce. Himalaya has been investing heavily in digital channels such as social media, search engine optimization, and influencer marketing to reach out to its target audience. The company has also partnered with leading e-commerce platforms such as Amazon and Flipkart to expand its online presence.
In conclusion, Himalaya’s modern OTX game plan is a strategic blend of traditional Ayurveda and modern data analytics. The company’s focus on digital transformation, innovative product development, and targeted marketing campaigns has enabled it to stay ahead of the competition and cater to the evolving needs of consumers. With its rich legacy in Ayurveda and a strong commitment to data-driven insights, Himalaya is well-positioned to continue its growth trajectory and become a leading player in the Indian healthcare and wellness market.
What Is The Most Suitable Option For Your Little One?
As a new parent, one of the biggest challenges is keeping your baby clean and hygienic, especially during diaper changes and sudden spills. To tackle this, you need premium-quality baby wipes that are gentle on your child’s delicate skin and free of chemicals and allergens. Two popular options are the Himalaya Nature Touch Water Wipes and the Johnson’s Baby Skincare Wipes. In this review, we’ll compare these two products to help you decide which one is best for your baby.
Both wipes are safe, skin-friendly, and gently formulated to maintain your baby’s hygiene. They are alcohol- and soap-free, irritation-free, and moisturizing to keep your baby’s skin clean and hydrated. However, they differ in composition and packaging. The Himalaya Nature Touch Water Wipes are made with 99% purified water and enriched with organic coconut oil, while the Johnson’s Baby Skincare Wipes are enriched with moisturizing lotion and glycerin.
The Himalaya Nature Touch Water Wipes are eco-friendly, biodegradable, and fragrance-free, making them a great option for parents looking for a natural and gentle product. They are suitable for newborns and babies with sensitive skin and can be used daily or as required. The Johnson’s Baby Skincare Wipes, on the other hand, have an advanced and ultra-thin fabric with fiber technology that works like a sponge to hold moisturizing lotion.
In terms of price, the Himalaya Nature Touch Water Wipes are more affordable, with a pack of 72 wipes costing ₹238, while the Johnson’s Baby Skincare Wipes cost ₹432 for a pack of 216 wipes. Both products have their pros and cons, but ultimately, the choice between them depends on your personal preferences and your baby’s specific needs.
It’s essential to consult your pediatrician before selecting any baby wipes to ensure the product is suitable for your baby’s skin. Both the Himalaya Nature Touch Water Wipes and the Johnson’s Baby Skincare Wipes are gentle, safe, and suitable for newborns and babies, making them excellent options for new parents. Whether you prefer a natural and eco-friendly product or a product with advanced fabric technology, both of these baby wipes are reliable choices for maintaining your baby’s daily hygiene.
Some frequently asked questions about these products include:
1. At what age can I use the Himalaya water wipes and Johnson’s baby wipes?
Answer: The safe and gentle Himalaya Nature Touch Water Wipes and Johnson’s Baby Skincare Wipes can be used on your baby’s skin from day one.
2. Can I use these baby wipes on my baby’s face?
Answer: Yes, the Himalaya Nature Touch Water Wipes and the Johnson’s Baby Skincare Wipes are safe and gentle enough to be used on a baby’s face and diaper area.
3. Can I clean my baby’s eyes with Johnson’s skincare wipes and Himalaya water wipes?
Answer: You may use these wipes to clean around your baby’s eyes, but avoid direct contact with the eyes to prevent discomfort and irritation.
4. What are the ingredients in Himalaya baby wipes and Johnson’s baby wipes?
Answer: The key ingredients in Himalaya Nature Touch Water Wipes are 99% purified water and organic coconut oil, while Johnson’s baby wipes contain water, glycerin, phenoxyethanol, and sodium benzoate.
5. How should I dispose of Himalaya baby water wipes and Johnson’s baby wipes?
Answer: You may dispose of the wipes in a waste bin after use. Do not flush the baby wipes.
6. How should I keep the baby wipes from drying out?
Answer: Keep the lid or seal closed after each use, and ensure you keep the packaging away from heat and direct sunlight.
Himalaya Wellness showcases its Aloe Vera face wash in Water bottles.
Wahter, a packaged drinking water brand, has partnered with Himalaya Wellness, a renowned healthcare brand with a legacy of over 90 years in Ayurveda. As part of this collaboration, Himalaya’s Hydrating Aloe Vera face wash will be featured on 1.1 million bottles of Shot by Wahter, a variant of Wahter’s water bottles, across the Mumbai region. This unique partnership brings together Himalaya’s trusted reputation and Wahter’s innovative advertising model, providing a platform for brands to connect with consumers in high-traffic retail spaces.
Shot by Wahter’s distinctive design and widespread availability make it an attractive medium for brands to reach their target audience. The partnership aims to create awareness about skin hydration through Himalaya’s Hydrating Aloe Vera Face Wash, and Wahter’s platform provides a novel and impactful way to convey this message. The collaboration is a significant milestone for Wahter, validating its vision of transforming its water bottles into a dynamic advertising platform.
Launched in November 2024, Shot by Wahter has already gained significant traction in the market, selling over 200,000 bottles in the off-season across various retail outlets. This partnership highlights a growing trend of brands leveraging unconventional advertising platforms to connect with younger, digitally connected audiences while maintaining their legacy of trust. By partnering with Wahter, Himalaya can effectively reach its target audience and create awareness about its products in a unique and engaging way.
The partnership between Wahter and Himalaya Wellness is a testament to the evolving advertising landscape, where brands are increasingly looking for innovative and effective ways to connect with their target audience. With its unique advertising model and widespread reach, Shot by Wahter is poised to become a popular platform for brands to showcase their products and create awareness about their services. As the partnership continues to unfold, it will be interesting to see how other brands follow suit and explore unconventional advertising platforms to reach their target audience.
Compare Himalaya Gentle Baby Shampoo and Sebamed Baby Shampoo with MomJunction’s in-depth review.
The debate about the best baby shampoo can be overwhelming for new parents. Two popular options are Himalaya Gentle Baby Shampoo and Sebamed Baby Shampoo. In this comparison, we will delve into the ingredients, benefits, and drawbacks of each shampoo to help parents make an informed decision.
Himalaya Gentle Baby Shampoo is a popular choice among parents due to its gentle and natural ingredients. The shampoo is formulated with a blend of herbs, including aloe vera, chamomile, and hibiscus, which help to soothe and calm the baby’s scalp. It is also free from harsh chemicals, artificial fragrances, and dyes, making it suitable for sensitive skin. The shampoo is pH-balanced, ensuring that it does not disrupt the baby’s natural skin barrier.
Sebamed Baby Shampoo, on the other hand, is a German-made shampoo that is known for its high-quality and gentle formulation. The shampoo has a pH level of 5.5, which is close to the natural pH of the skin, ensuring that it does not irritate the baby’s scalp. It contains ingredients such as aloe vera, chamomile, and panthenol, which help to moisturize and protect the skin. Sebamed Baby Shampoo is also free from harsh chemicals, fragrances, and dyes, making it a great option for babies with sensitive skin.
In terms of differences, Himalaya Gentle Baby Shampoo has a more herbal and natural formulation, while Sebamed Baby Shampoo has a more scientific and medically-driven approach. Sebamed Baby Shampoo is also more expensive than Himalaya Gentle Baby Shampoo. Additionally, Sebamed Baby Shampoo has a thicker consistency, making it easier to lather and rinse, while Himalaya Gentle Baby Shampoo has a more watery consistency.
Both shampoos are gentle and effective, but the choice ultimately depends on the individual baby’s skin type and needs. If you prefer a more natural and herbal formulation, Himalaya Gentle Baby Shampoo may be the better choice. However, if you prefer a more scientific and medically-driven approach, Sebamed Baby Shampoo may be the better option. It is also important to note that every baby’s skin is different, and what works for one baby may not work for another. It is always a good idea to do a patch test and consult with a pediatrician before introducing any new products to your baby’s skincare routine.
MomJunction Compares Himalaya Baby Lotion With Pure Cow Ghee, Cetaphil Baby Daily Lotion, And Sebamed Baby Body Lotion In A Detailed Review.
When it comes to choosing a baby lotion, parents want the best for their little ones. Three popular options in the market are Himalaya Baby Lotion with Pure Cow Ghee, Cetaphil Baby Daily Lotion, and Sebamed Baby Body Lotion. Here’s a detailed comparison of these three lotions to help parents make an informed decision.
Himalaya Baby Lotion with Pure Cow Ghee
Himalaya Baby Lotion is a natural and gentle lotion that moisturizes and nourishes baby’s skin. It contains pure cow ghee, which is rich in antioxidants and vitamins A, D, and E. This lotion is free from harsh chemicals, artificial fragrances, and dyes, making it suitable for sensitive skin. It is also non-comedogenic, hypoallergenic, and dermatologically tested.
Cetaphil Baby Daily Lotion
Cetaphil Baby Daily Lotion is a fragrance-free and hypoallergenic lotion that provides long-lasting moisturization to baby’s skin. It is designed to be gentle and non-irritating, making it suitable for sensitive skin. This lotion is also free from artificial fragrances, dyes, and harsh chemicals. Cetaphil is a trusted brand among pediatricians and dermatologists, and their baby lotion is no exception.
Sebamed Baby Body Lotion
Sebamed Baby Body Lotion is a pH-balanced lotion that is specifically designed for baby’s sensitive skin. It contains natural ingredients like chamomile and allantoin, which soothe and calm the skin. This lotion is also fragrance-free, hypoallergenic, and non-comedogenic, making it suitable for babies with sensitive skin. Sebamed is a German brand that is known for its high-quality skincare products.
Comparison
All three lotions are gentle, non-irritating, and suitable for sensitive skin. However, there are some key differences. Himalaya Baby Lotion contains pure cow ghee, which provides additional nourishment and moisturization. Cetaphil Baby Daily Lotion is fragrance-free and hypoallergenic, making it a great option for babies with extremely sensitive skin. Sebamed Baby Body Lotion is pH-balanced and contains natural ingredients like chamomile and allantoin.
Conclusion
Ultimately, the best baby lotion for your little one will depend on their individual skin type and needs. If you’re looking for a natural and nourishing lotion, Himalaya Baby Lotion with Pure Cow Ghee may be the best option. If your baby has extremely sensitive skin, Cetaphil Baby Daily Lotion may be a better choice. If you’re looking for a pH-balanced lotion with natural ingredients, Sebamed Baby Body Lotion is a great option. Always consult with your pediatrician before introducing any new skincare products to your baby’s routine.
Patanjali’s Dant Kanti Harnesses the Power of Ayurveda to Deliver Holistic Dental Care Solutions, Ensuring Uncompromising Quality Standards.
The demand for herbal toothpastes in India has been on the rise since the early 2000s, with consumers increasingly seeking natural and Ayurvedic products. Patanjali Ayurved, a leading Indian company, identified this gap in the market and launched its Dant Kanti toothpaste, which it claims uniquely blends Ayurvedic knowledge and modern science. The company’s R&D team studied ancient Ayurvedic texts to select ingredients such as neem, clove, and mint, known for their oral hygiene benefits. These ingredients were incorporated into the toothpaste base in effective doses, and tests showed that the combination was more effective against bacteria than individual components.
To develop Dant Kanti, Patanjali conducted numerous lab tests to optimize texture, taste, pH, viscosity, foaming capacity, and preservative effectiveness. The company also ensured that the product was free from heavy metal contamination and conducted pilot scale-up tests to address commercial production issues. Stability studies were conducted to determine the product’s shelf life, and consumer feedback was also valued, with samples distributed to over 1,000 volunteers. Based on the feedback, the formulation was further refined, and Dant Kanti has since become a successful product in the market.
However, a study conducted by the Department of Consumer Affairs found that many “herbal” toothpastes, including Patanjali’s Dant Kanti, do not justify their use of the term “herbal”. The study found that over 90% of the composition of these toothpastes is the same as regular toothpastes, and they contain only about 2.5% herbal elements. The study tested 12 brands, including Dabur, Vicco, Himalaya, and Colgate, and found that none of them qualified as truly “herbal” toothpastes. Despite this, Patanjali claims that Dant Kanti’s success lies in its blend of Ayurvedic heritage and scientific rigor, and it continues to be a popular choice among consumers seeking natural oral care products. Overall, the Indian market for herbal toothpastes continues to grow, driven by consumer demand for natural and Ayurvedic products.
Himalaya Wellness unleashes comedic charm with AI in latest #ItStartsWithGums campaign sequel
The Himalaya Wellness Company has launched the second edition of its #ItStartsWithGums campaign on Gum Health Day. The campaign aims to raise awareness about the importance of gum health and its impact on overall oral health. This year’s initiative takes a humorous approach, using digital films to highlight the importance of healthy gums in a relatable and engaging way. The films, titled “SOS” and “Breath-checker,” feature conversations with AI to drive home the message that lasting oral health starts with healthy gums.
The campaign will be rolled out across multiple platforms, including YouTube, Facebook, and influencer activations led by oral health experts. The goal is to spark conversations, encourage early gum check-ups, and educate people about the importance of looking after their gums to prevent bigger issues down the road. Ragini Hariharan, Marketing Director at Himalaya Wellness Company, emphasized that oral health begins with the gums and that the company is committed to addressing this often-overlooked aspect of health.
Himalaya has developed a holistic Ayurvedic formulation, Himalaya Ayurveda Gum Care Toothpaste, which features 13 time-tested herbs to remove plaque, fight gum-harmful bacteria, and tighten and strengthen gum tissue. The company is championing simple, preventive routines to help bridge the gap in awareness about gum health. Studies show that many people suffer from gum disease without realizing the early warning signs, such as bleeding, swelling, or bad breath.
The campaign is designed to change behavior and empower consumers to take charge of their gum health. By emphasizing the importance of gum health, Himalaya aims to encourage people to adopt simple, preventive steps to maintain good oral health. Sunitha Natarajan, Director of Digital Strategy at Social Panga, noted that the campaign blends traditional care with digital curiosity, creating a relatable and impactful message that is hard to ignore. Overall, the #ItStartsWithGums campaign is a timely reminder of the importance of gum health and the need for preventive care to maintain good oral health.
Best Pet Food Companies in India Ranked
The Indian pet care market has experienced significant growth over the past two years, driven by increasing awareness about pet health and wellness. As a result, pet owners are seeking high-quality products and services to provide the best possible care for their pets. This has led to the emergence of various pet care brands in India, catering to different needs and budgets.
The top 10 pet care brands in India include Pedigree, Royal Canin, Himalaya Pet Care, Drools, Captain Zack, Wiggles.in, Heads Up For Tails (HUFT), Petsy, PurePet, and Vetina. These brands offer a range of products and services, from nutrition and grooming to health and luxury.
Pedigree and Royal Canin are leading brands in the pet food segment, offering scientifically developed and nutritionally balanced products. Himalaya Pet Care and Captain Zack focus on natural and Ayurvedic products, while Drools offers premium pet food at affordable prices. Wiggles.in and HUFT provide holistic wellness products and services, including veterinary consultations and subscription boxes. Petsy is an e-commerce marketplace that offers a wide range of premium pet care products, while PurePet provides cost-effective pet food without compromising on nutritional value. Vetina offers veterinarian-recommended products that cater to specific medical requirements.
The Indian pet care market is expected to continue growing, driven by increasing awareness about pet health and wellness. These brands are well-positioned to cater to the evolving needs of pet owners, offering high-quality products and services that prioritize the health and happiness of pets.
Himalaya Extra Moisturizing Baby Soap Review: Nourishing And Refreshing Your Little One’s Skin To Perfection – MomJunction
The Himalaya Extra Moisturizing Baby Soap is a gentle and nourishing soap designed for babies’ delicate skin. This soap is part of the Himalaya range of baby care products, which are known for using natural and herbal ingredients. The Extra Moisturizing Baby Soap is specifically formulated to keep baby skin clean, moisturized, and refreshed.
The soap contains olive oil and almond oil, which are rich in antioxidants and fatty acids that help moisturize and protect baby skin. These natural oils help to lock in moisture, leaving the skin soft, supple, and hydrated. The soap also contains aloe vera, which is known for its soothing and calming properties, and is gentle on the skin.
One of the key benefits of this soap is that it is free from harsh chemicals, artificial fragrances, and dyes, making it suitable for sensitive skin. The soap is also pH-balanced, ensuring that it does not disrupt the natural pH of the baby’s skin. This reduces the risk of skin irritation and allergic reactions.
The Himalaya Extra Moisturizing Baby Soap is easy to lather and rinse, making bath time a convenient and stress-free experience for parents. The soap is also gentle enough for daily use and can be used on babies of all ages, from newborns to toddlers.
The benefits of using the Himalaya Extra Moisturizing Baby Soap include:
* Moisturized and nourished skin
* Soothing and calming properties
* Gentle and non-irritating
* Suitable for sensitive skin
* pH-balanced
* Free from harsh chemicals and artificial fragrances
Overall, the Himalaya Extra Moisturizing Baby Soap is a great option for parents looking for a gentle and effective soap for their baby’s skin. With its natural ingredients, gentle formulation, and moisturizing properties, it is an excellent choice for keeping baby skin clean, nourished, and refreshed. As with any new skincare product, it’s always a good idea to do a patch test before using it on your baby’s skin to ensure there are no adverse reactions.
Ragini Hariharan shares insights on innovation, building trust, and shaping the future of the beauty industry
The beauty and wellness industry has undergone significant changes in recent years, driven by consumers’ increasing demand for transparency, personalized solutions, and science-backed products. Himalaya Wellness, a legacy brand founded in 1930, has successfully evolved to meet these changing needs. The company has a long history of innovation, from launching the world’s first natural antihypertensive drug, Serpina, to introducing a range of personal care products, including the popular Purifying Neem Face Wash and Gentle Baby Care range.
Today, consumers prioritize transparency in ingredients and sourcing, which has become a key factor in building trust with brands. Himalaya Wellness has adapted to this shift by emphasizing the use of natural ingredients, such as Turmeric, Neem, and Aloe Vera, in their products. The brand has also expanded its focus to lifestyle-driven wellness products, such as the PartySmart Gummies, which cater to the growing demand for holistic self-care.
The digital age has played a pivotal role in transforming the brand’s strategies, with consumers relying heavily on social media, influencers, and peer recommendations before making purchase decisions. Himalaya Wellness has responded by creating engaging content, partnering with influencers, and emphasizing data security and personalized engagement. The brand has also recognized the importance of regional and hyper-localized engagement, using vernacular content and community-driven outreach to connect with consumers in tier-2 and rural markets.
In terms of distribution, Himalaya Wellness has seen significant growth across both traditional retail and e-commerce channels. While brick-and-mortar stores remain strong in tier-2 and rural markets, e-commerce is rapidly growing, driven by convenience and product variety. The brand has observed a shift towards premiumization in urban centers, with consumers willing to invest in high-quality skincare and hair care solutions. In tier-2 and rural markets, affordability and trust remain crucial factors in driving adoption.
Looking ahead, Himalaya Wellness is committed to making wellness products accessible and effective for all, while focusing on sustainability, AI-driven personalization, and science-backed wellness solutions. The brand’s Marketing Director, Ragini Hariharan, notes that the most rewarding part of her journey has been seeing Himalaya’s formulations become an integral part of people’s daily routines, whether in metro cities or rural communities. As the brand continues to evolve, it remains driven by its purpose of providing holistic wellness solutions that cater to the evolving needs of its audience.
Himalaya Wellness Unveils Revolutionary HiOra-D Toothpaste for Diabetes Patients
Himalaya Wellness, a leading Ayurvedic healthcare company, has launched a new toothpaste specifically designed for diabetics called HiOra-D. The product is designed to help manage oral health issues commonly associated with diabetes, such as gum disease, bad breath, and dry mouth.
HiOra-D toothpaste contains a unique blend of natural ingredients that are safe to use with antidiabetic medication, including essential oils of Eucalyptus, Peppermint, and Tea Tree. These ingredients help to:
* Reduce gum inflammation and prevent further damage to gums and teeth
* Combat bad breath and freshen the mouth
* Soothe and moisturize dry mouth, reducing discomfort and pain
The toothpaste also contains the ancient Ayurvedic herb, Neem, which is known for its anti-inflammatory and antimicrobial properties, making it an effective ingredient for oral health care. Neem helps to:
* Reduce plaque and bacteria that can lead to gum disease
* Clean and nourish the gums and teeth
* Freshen breath and leave a pleasant aftertaste
According to the company, diabetes is a significant risk factor for oral health problems, as high blood sugar levels can lead to dry mouth, gum disease, and tooth decay. In addition, many oral health issues can contribute to poor blood sugar control, making it essential for diabetics to prioritize their oral health.
Dr. Tapan Kehl, Chief Scientific Officer at Himalaya Wellness, emphasized the importance of this new product, stating, “At Himalaya, we understand the unique challenges faced by diabetics, and we’re committed to providing them with innovative, effective, and natural solutions that address their specific needs. HiOra-D toothpaste is a vital tool in their daily oral care routine, helping to prevent and manage oral health issues associated with diabetes.”
HiOra-D is now available on Amazon and other online platforms, as well as leading health food stores and pharmacies.
Himalaya’s ‘Liv.52’ mark receives permanent protection from trademark infringement in a Delhi High Court judgment, with a hefty fine of ₹30.91 lakh in damages and costs imposed.
The Delhi High Court has issued a permanent injunction in favor of Himalaya Global Holdings Ltd, a company specializing in personal care and herbal health, against the unauthorized use of its “Liv.52” mark for liver care products by unaffiliated manufacturers and sellers. The court ruling noted that considering the products are medicinal, even a minimal degree of confusion could have serious consequences for public health.
Himalaya Global Holdings Ltd filed a lawsuit against Rajasthan Aushdhalaya Private Limited and its sellers, alleging that these parties infringed on their “Liv.52” mark by selling products under the “Liv-333” mark. The company discovered the infringing products on various e-commerce websites, including Amazon, Flipkart, JioMart, and IndiaMart. Despite a preliminary injunction, the defendants continued to sell infringing products, which led the court to grant a permanent injunction in favor of Himalaya.
The court emphasized that the use of the term “LIV” in both marks creates a high degree of similarity, leading to a likelihood of confusion among consumers, medical practitioners, and pharmacists. The court also observed that the defendants received undue benefits from the unauthorized use of the impugned mark and continued to sell the products despite the injunction, resulting in the imposition of costs and damages on the defendants. The court granted Rs. 10.91 lakhs to Himalaya as costs and Rs. 10 lakhs each to defendant nos. 1 and 2 as damages.
The court’s ruling highlights the importance of protecting unique and distinctive marks, particularly in the medical industry, to prevent confusion and ensure the health and well-being of consumers.
‘Deceptive Video Claim: Himalaya Founder Asks People to Boycott Reliance and Ayurvedic Products, but the Rumour is Completely Untrue’
A fact-checking investigation was conducted by Team WebQoof to verify the claim that Himalaya’s founder called for a boycott against Reliance and Patanjali products. The investigation began with a keyword search, which led to the discovery of a video from 2021. Upon further investigation, the logo in the viral video hinted at the possibility of the video being from the YouTube channel “Times Express”. A subsequent search using the keywords “Times Express voice of democracy” led to the discovery of the original video on the YouTube channel, but it had been removed.
The investigation also found that similar claims were made in 2021, and Team WebQoof had published a story about it at that time. The conclusion reached was that the original video was false, and the claim was debunked. This, in essence, means that Himalaya’s founder did not call for a boycott against Reliance and Patanjali products. The investigation highlights the importance of verifying information before sharing it, as false claims can be damaging and misleading.
In today’s digital age, misinformation can spread rapidly, and it’s crucial to have independent fact-checking organizations like Team WebQoof to verify the accuracy of information. This investigation demonstrates the diligence and thoroughness of such fact-checking efforts, which not only ensure the accuracy of information but also help to combat the spread of false news. By debunking this claim, the investigation maintains public trust in the news and media, and reinforces the importance of fact-checking in a rapidly changing media landscape.
