Heritage Foods, established in 1992, is a prominent dairy company in South India, focusing on the entire value chain from milk procurement to a diverse product range. Their offerings include various types of milk, curd, buttermilk, lassi, flavored milk, butter, ghee, paneer, cheese, sweets, and ice creams. They also have ventures in value-added products, animal feed (Heritage Nutrivet Ltd.), and yogurt (Heritage Novandie).

Operating primarily in Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, Maharashtra, Odisha, and parts of North India, Heritage Foods reaches consumers through an extensive network. This includes over a thousand owned “Heritage Parlours” and “Heritage Happiness Centres,” alongside general trade, modern retail, and e-commerce platforms, serving over 1.5 million households daily.

Their “Relationship Farming Model” ensures a consistent supply of quality milk, processed in modern facilities with a capacity of 2.78 million liters per day. Heritage Foods is increasingly emphasizing value-added products and expanding its reach in urban centers to meet changing consumer demands. They also utilize renewable energy for their operations.

With revenues of ₹3,805 crore in FY24, Heritage Foods’ integrated approach, diverse product portfolio, and strong distribution network solidify its position as a significant player in the Indian dairy sector.

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Bisleri Teams Up with Apparel Group to Strengthen Beverage Presence Across Middle East and Africa Markets

Bisleri International, a leading premium beverage company in India, has announced a strategic partnership with Dubai-based retail giant Apparel Group to expand its presence in the Middle East and Africa. The partnership aims to manufacture, market, and distribute Bisleri’s full portfolio of products, including packaged drinking water, carbonated drinks, and other beverages, across the region. The rollout is scheduled to begin in the UAE in 2025.

This move marks Bisleri’s most significant international expansion to date, as the company seeks to tap into the high-growth region with a large Indian diaspora and increasing demand for premium beverages. Bisleri’s CEO, Angelo George, described the partnership as a “decisive step forward” and highlighted the opportunities for value creation in the beverage sector in the Middle East and Africa.

Bisleri already has an established presence in the UAE through sports sponsorships, including the Dubai Marathon. The new partnership aims to deepen this foothold with local manufacturing and broader distribution, leveraging Apparel Group’s retail scale and expertise. Apparel Group manages over 85 brands across 2,300 stores in 14 countries and sees the partnership as a natural extension of its growth strategy.

The partnership between Bisleri and Apparel Group is expected to deliver exceptional beverage experiences to consumers in the Middle East and Africa. Bisleri’s strong heritage, combined with Apparel Group’s operational expertise and deep market understanding, presents a powerful opportunity for growth and expansion in the region. The CEO of Apparel Group, Neeraj Teckchandani, stated that the partnership marks a strategic milestone in the company’s journey to diversify and scale new verticals across high-growth markets.

Overall, the partnership between Bisleri and Apparel Group is a significant development in the beverage industry, as it brings together two leading companies with a shared vision for growth and expansion in the Middle East and Africa. With Bisleri’s premium products and Apparel Group’s retail expertise, the partnership is poised to make a significant impact in the region and deliver value to consumers and stakeholders alike.

ITC Aashirvaad introduces ‘Quality Certificate’ initiative in South Indian market

ITC Aashirvaad has launched a “Quality Certificate” across South India, covering Tamil Nadu, Karnataka, Kerala, and Andhra Pradesh. The certificate guarantees the quality of their Superior MP Atta, a staple ingredient in many households. Aashirvaad has re-appointed renowned actress Sneha as their brand ambassador to promote this initiative. The company aims to address the consumer’s need for transparency and trust in the atta category by providing a written assurance of quality credentials.

The Quality Certificate covers multiple aspects of the atta, including purity, nutritional values, water absorption, and 40+ quality control tests conducted on each batch. This emphasis on transparency and trust is a testament to Aashirvaad’s commitment to delivering high-quality products to consumers. According to Anuj Kumar Rustagi, COO of ITC Foods, the Quality Certificate is a way to empower consumers with information to make informed decisions about the products they choose for their families.

Sneha, the brand ambassador, has expressed her trust in Aashirvaad’s products and commended the company’s dedication to maintaining world-class standards. The brand has also launched a “Quality Assurance TVC” campaign to convey the message to consumers effectively. The TVC features a family searching for evidence of quality, leading to the revelation of Aashirvaad’s 40+ checks for quality and 100% atta 0% Maida assurance.

The campaign includes a participatory pack scan, allowing consumers to check certifications in person and asserting Aashirvaad’s heritage of trust and better softness in each chapati. With this initiative, Aashirvaad is challenging the status quo in the atta category by asking consumers if their current atta product comes with necessary quality credentials. The company is committed to providing excellence and guaranteeing it, not just assuring it. Overall, Aashirvaad’s Quality Certificate is a significant step towards building trust and transparency with consumers in the atta category.

Heritage Foods Launches Uplifting Campaign Emphasizing ‘Knowledge Over Victory’

Heritage Foods, one of India’s leading dairy companies, has launched a new 360-degree brand campaign called “The Power of Learning over Winning”. The campaign, which coincides with Mother’s Day, celebrates the role of mothers and caregivers in shaping the lives of their children. The core message of the campaign is that milk is not just a source of nutrition, but a partner in a child’s growth, resilience, and learning.

The campaign emphasizes the importance of learning and progress over winning and perfection. It highlights the everyday moments where mothers encourage their children to embrace curiosity, lessons, and growth, rather than just focusing on short-term victories. The campaign features a touching TVC that illustrates how pure milk becomes an essential force in a child’s journey, supporting their cognitive, emotional, and physical development.

According to Mrs. Brahmani Nara, Executive Director at Heritage Foods, the campaign is inspired by the thought that “learning is more important than winning”. She notes that as mothers, they often feel pressure to ensure their children’s performance, but true success is built on learning, growth, and resilience. Heritage Foods stands beside mothers in this journey, ensuring that their products provide pure nutrition that supports not only physical growth but also cognitive and emotional development.

The company prides itself on its commitment to purity, with over 500 quality experts conducting more than 25 stringent quality tests daily to guarantee a consistent supply of fresh, high-quality milk. Heritage Foods works closely with its network of dairy farmers, empowering them with modern practices, training, and ethical partnerships to ensure that every product is crafted with care.

The campaign reinforces Heritage Foods’ position as a trusted partner to mothers in delivering nutrition through pure heritage milk. The company’s farm-to-home approach ensures that every product is made with care and tested rigorously, making it a part of the daily lives of millions of families. With this campaign, Heritage Foods aims to remind mothers that every sip of pure heritage milk supports a lesson for tomorrow, and that the company is committed to being a silent partner in their child’s growth and development.

Heritage Foods Emphasizes ‘Knowledge Over Victory’ in its Latest Emotional Advertising Campaign

Heritage Foods, a leading dairy company in India, has launched a 360-degree brand campaign called “The Power of Learning over Winning” to celebrate mothers and caregivers who shape lives with love, nourishment, and invaluable life lessons. The campaign emphasizes the importance of milk as a silent partner in a child’s growth, resilience, and learning, and highlights Heritage Foods’ commitment to providing pure and high-quality milk to support children’s development.

The campaign is centered around the theme of “Pure Heritage Milk” being a trusted partner to mothers in delivering nutrition to their children. It features a touching TVC that illustrates how pure milk becomes an essential force in a child’s journey, reminding mothers that every sip supports a lesson for tomorrow. The campaign also emphasizes the importance of learning over winning, and how mothers can encourage their children to embrace progress over perfection, curiosity over competition, and lessons over short-term victories.

According to Mrs. Brahmani Nara, Executive Director at Heritage Foods, the campaign is inspired by the thought that “learning is more important than winning.” She notes that as mothers, they often feel pressure to ensure their children’s performance, but true success is built on learning, growth, and resilience. Srideep Kesavan, CEO of Heritage Foods, adds that milk is more than a daily staple – it’s a symbol of care and nutrition, and Heritage Foods is committed to being a trusted partner to mothers in delivering nutrition through pure Heritage milk.

Heritage Foods ensures the purity and quality of its milk through a farm-to-home approach, where every product is crafted with care and tested rigorously. The company works closely with its network of dairy farmers, empowering them with modern practices, training, and ethical partnerships. Over 25 stringent quality tests are performed daily by 500+ quality experts, guaranteeing a consistent supply of fresh, high-quality milk that supports learning, growth, and overall well-being.

With a presence across 16 Indian states and deep roots in Andhra Pradesh and Telangana, Heritage Foods continues to meet the aspirations of modern families, providing more than just milk. The company stays committed to its legacy of farm-fresh purity, rigorous quality checks, and a steadfast promise of supporting mothers in raising well-rounded, resilient learners. The campaign emphasizes that “purity is not just what we deliver – it’s what we stand for,” and Heritage Foods is proud to be a part of the daily lives of millions of families.

Patanjali’s Dant Kanti Harnesses the Power of Ayurveda to Deliver Holistic Dental Care Solutions, Ensuring Uncompromising Quality Standards.

The demand for herbal toothpastes in India has been on the rise since the early 2000s, with consumers increasingly seeking natural and Ayurvedic products. Patanjali Ayurved, a leading Indian company, identified this gap in the market and launched its Dant Kanti toothpaste, which it claims uniquely blends Ayurvedic knowledge and modern science. The company’s R&D team studied ancient Ayurvedic texts to select ingredients such as neem, clove, and mint, known for their oral hygiene benefits. These ingredients were incorporated into the toothpaste base in effective doses, and tests showed that the combination was more effective against bacteria than individual components.

To develop Dant Kanti, Patanjali conducted numerous lab tests to optimize texture, taste, pH, viscosity, foaming capacity, and preservative effectiveness. The company also ensured that the product was free from heavy metal contamination and conducted pilot scale-up tests to address commercial production issues. Stability studies were conducted to determine the product’s shelf life, and consumer feedback was also valued, with samples distributed to over 1,000 volunteers. Based on the feedback, the formulation was further refined, and Dant Kanti has since become a successful product in the market.

However, a study conducted by the Department of Consumer Affairs found that many “herbal” toothpastes, including Patanjali’s Dant Kanti, do not justify their use of the term “herbal”. The study found that over 90% of the composition of these toothpastes is the same as regular toothpastes, and they contain only about 2.5% herbal elements. The study tested 12 brands, including Dabur, Vicco, Himalaya, and Colgate, and found that none of them qualified as truly “herbal” toothpastes. Despite this, Patanjali claims that Dant Kanti’s success lies in its blend of Ayurvedic heritage and scientific rigor, and it continues to be a popular choice among consumers seeking natural oral care products. Overall, the Indian market for herbal toothpastes continues to grow, driven by consumer demand for natural and Ayurvedic products.

Stock Market Updates for Heritage Foods

Recent Updates

Key Q4 Highlights on 16th May: Hyundai Motor posts ₹1614.34 cr profit, Emami sees significant profit growth, Dhanuka Agritech and Eureka Forbes report increased profits, BHEL achieves ₹504.45 cr profit, while Delhivery, Reliance Infra, and Heritage Foods are set to release their Q4 results, with Cochin Shipyard and Crompton Greaves closing higher.

Several Indian companies announced their Q4 results on May 15 and 16, 2025. Here are the key highlights:

Companies that reported profits:

  1. BHEL: Net profit rose 3% to ₹504.45 crore in the March quarter.
  2. Cochin Shipyard: Consolidated net profit increased 10.93% to ₹287.18 crore.
  3. Crompton Greaves: Consolidated net profit rose 22.46% to ₹169.48 crore.
  4. Emami: Consolidated net profit increased 10.51% to ₹162.17 crore.
  5. Eureka Forbes: Consolidated net profit rose twofold to ₹49.48 crore.
  6. Hyundai Motor India: Consolidated profit after tax stood at ₹1,614.34 crore, a 4% dip from the previous year.
  7. Kalpataru Projects International: Consolidated net profit rose over 29% to ₹218.17 crore.
  8. Kaynes Technology: Consolidated net profit zoomed 43% to ₹116.20 crore.
  9. NAVA: Consolidated net profit rose to ₹234.40 crore.
  10. Nucleus Software Exports: Consolidated net profit stood at ₹64.77 crore.

Companies that reported revenue growth:

  1. BLS International: Reported its highest-ever financial performance in FY25, with revenue reaching ₹2,193.3 crores, a 30.8% year-over-year increase.
  2. Dhanuka Agritech: Consolidated revenue rose to ₹1,495.
  3. IndiGrid: Increased its income to ₹920.3 crore from ₹824.3 crore in the year-ago quarter.
  4. Matrimony.com: Reported a 5% quarter-on-quarter increase in billing to ₹114.8 crores.

Other updates:

  1. Allied Blenders and Distillers reported record EBITDA and PAT in FY25.
  2. India Motor Parts and Accessories reported a standalone net profit of ₹23.93 crore.
  3. Jubilant Pharmova reported a consolidated net profit of ₹153.6 crore.
  4. Page Industries reported a net profit of ₹164 crore, up 52% year-on-year.
  5. Websol Energy System reported a profit after tax of ₹48.27 crore.

These results indicate a mixed performance by Indian companies, with some reporting significant profits and revenue growth, while others saw declines. The market reaction to these results has been varied, with some stocks rising and others falling.

How Sanchi overcame challenges posed by Amul to emerge as a symbol of Madhya Pradesh’s rich dairy heritage

The Madhya Pradesh government has partnered with the National Dairy Development Board (NDDB) to revamp the state’s milk cooperatives, specifically the Madhya Pradesh Cooperative Dairy Federation (MPCDF), which operates under the brand name Sanchi. The decision has sparked criticism from the opposition Congress party and dairy unions in the state, who fear that NDDB’s involvement will eclipse the local brand, Sanchi, and benefit Amul, a Gujarat-based dairy cooperative, at the cost of local farmers.

The Congress party has demanded a “white paper” on the deal, questioning which “Gujarat lobby” the state government intends to benefit and whether the agreement is aimed at benefiting Amul. The party has also accused the state government of taking decisions unilaterally without consulting farmers. Milk unions in Madhya Pradesh have also opposed the move, citing concerns that NDDB’s administration of milk federations in the state would rob the local milk cooperative movement of its soul.

The Indore Dairy Sangh, one of the milk unions, has threatened to approach the court to challenge the agreement. The union’s representative, Tawar Singh Chouhan, pointed out that NDDB had not helped the union when it sought a loan, and instead, the union had to use its own funds to set up a milk powder producing plant. Chouhan argued that the government should focus on improving the functioning of loss-making milk unions in Gwalior and Jabalpur instead of handing over control to NDDB.

The NDDB, however, has assured that it will work to increase the footprint of district cooperative societies across the state and reach out to consumers who purchase loose milk. The organization plans to hire senior managers to transform Sanchi and improve the quality of products while equipping the state with better infrastructure. The minister for animal husbandry, Lakhan Patel, has stated that NDDB will continue with the brand name Sanchi and work to deliver upon its strong attachment in Madhya Pradesh.

Despite the assurances, many are still skeptical of NDDB’s capacity to transform Madhya Pradesh’s milk cooperatives. Girish Paliwal, affiliated with the Bhopal Milk Union, pointed out that one of the biggest problems faced by Sanchi was its poor marketing, and it remains to be seen how NDDB plans to increase milk sales across the state over the next five years.

The Madhya Pradesh government’s decision to partner with NDDB is part of its efforts to revamp the state’s dairy sector, which has been struggling with poor marketing, stiff competition from Amul, and low infrastructural investment. The state is the third-largest milk-producing state in India, but it ranks 11th in packet milk sales. The NDDB’s involvement is seen as a way to improve the sector’s performance and increase the sales of packet milk. However, the move has sparked controversy, and it remains to be seen how the partnership will play out in the coming years.

Ramadan Bazaar at Sabindo Plaza Offers Array of Sabah’s Traditional Dishes – Bernama

During the holy month of Ramadan, the Sabindo Plaza in Kota Kinabalu, Sabah, comes alive with a vibrant Ramadan bazaar, showcasing the state’s rich heritage food. The bazaar, which runs throughout the month, offers a wide variety of traditional Sabahan dishes, attracting locals and tourists alike. The event is a celebration of Sabah’s culinary heritage, with over 100 stalls serving up an array of delicious and authentic local cuisine.

Visitors to the bazaar can sample an assortment of traditional Sabahan dishes, including umai (raw fish marinated in lime juice and chillies), hinava (raw fish pickled in vinegar and chillies), and rendang (a spicy meat stew). Other popular dishes include nasi lemak (coconut milk rice), satay (grilled meat skewers), and ayam masak merah (chicken cooked in spicy tomato sauce). The bazaar also features a range of traditional Sabahan desserts, such as bahulu (traditional Malay cake) and kuih wajik (a sweet, coconut milk-based dessert).

The Ramadan bazaar at Sabindo Plaza is not only a food haven but also a cultural event, showcasing Sabah’s rich heritage and traditions. Visitors can witness the preparation of traditional Sabahan dishes, learn about the history and significance of the food, and interact with the friendly vendors. The bazaar is also a great platform for local entrepreneurs to showcase their culinary skills and products, promoting the local economy and preserving Sabah’s culinary heritage.

The Sabah state government has also taken initiatives to promote the Ramadan bazaar, recognizing its importance in preserving the state’s cultural heritage and promoting tourism. The government has provided support to the vendors, including financial assistance and training, to ensure the success of the event. The bazaar has become a significant tourist attraction, with visitors from all over Malaysia and abroad flocking to experience the unique flavors and culture of Sabah.

In conclusion, the Ramadan bazaar at Sabindo Plaza is a must-visit event for foodies and cultural enthusiasts. With its wide variety of traditional Sabahan dishes, rich cultural heritage, and vibrant atmosphere, the bazaar is an unforgettable experience. As the holy month of Ramadan comes to a close, the bazaar will continue to be a symbol of Sabah’s warm hospitality and rich cultural diversity, showcasing the state’s unique heritage food to the world. Whether you’re a local or a tourist, the Ramadan bazaar at Sabindo Plaza is an event not to be missed.

Quench your thirst and cool down with a refreshing glass of orange, the perfect way to beat the summer heat!

As the summer season arrives, nothing beats the heat like a cold and refreshing orange beverage. Orange drinks have been a summer favorite for years, providing a burst of citrusy flavor and a plethora of health benefits. One brand that stands out is Patanjali Orange Beverage, which offers a healthy and refreshing twist on the classic drink. Oranges are packed with vitamin C, antioxidants, and natural sugars, making them an excellent choice to keep you energized and hydrated during the warm summer months.

Patanjali Orange Beverage is a convenient and easy way to reap the benefits of oranges without the hassle of peeling or juicing. Its versatility makes it a great base for various summer drinks, such as mocktails, smoothies, and popsicles. You can add a splash of it to your iced tea for a fruity twist or mix it with mint and soda for a refreshing afternoon cooler. It’s also a great option for health-conscious individuals, as it’s made with natural ingredients and has an Ayurvedic heritage.

This orange beverage is not only delicious but also provides a range of health benefits, making it a popular choice among parents and fitness enthusiasts. It’s a great alternative to sugary drinks and can be consumed after a workout as a hydrating treat. Additionally, it’s a fantastic companion for summer socials, such as garden brunches or evening parties, as it adds a pop of color and flavor to any gathering.

The benefits of Patanjali Orange Beverage extend beyond its taste and health benefits. It’s also a practical choice for outdoor activities, such as road trips or treks, as it helps maintain fluid balance and provides a much-needed refreshment. With its sunny orange color and refreshing taste, Patanjali Orange Beverage is the perfect drink to enjoy during the summer months. Whether you’re looking for a healthy drink option, a refreshing pick-me-up, or a fun addition to your summer gatherings, Patanjali Orange Beverage is an excellent choice. Its unique blend of natural ingredients and Ayurvedic heritage makes it a standout among other orange beverages, making it a must-try for anyone looking to beat the heat this summer.

Bisleri partners with Archaeological Survey of India to revitalize water infrastructure at iconic heritage sites across India.

Bisleri, a leading branded packaged drinking water company in India, has signed a Memorandum of Understanding (MOU) with the Archaeological Survey of India (ASI) to revive and restore water bodies at heritage sites across the country. The initiative aims to restore the historical architecture and water bodies at these iconic sites, making them more accessible and enjoyable for tourists and locals alike.

Under the MOU, Bisleri will collaborate with the ASI to identify and rehabilitate water bodies, such as ponds, lakes, and stepwells, at various heritage sites across India. The project will focus on not only restoring the water bodies but also promoting water conservation and sustainability practices. Bisleri will also undertake initiatives to increase awareness about the importance of water conservation among locals and tourists visiting these heritage sites.

The ASI will provide technical guidance and support to Bisleri in identifying the most suitable sites for restoration and rehabilitation. The organization will also facilitate the necessary clearances and approvals required for the project. Bisleri will be responsible for the actual restoration and rehabilitation work, which will include desilting, dredging, and upgrading the water bodies to make them functional and aesthetically pleasing.

The project will also involve community engagement and outreach activities to educate the locals about the importance of water conservation and sustainability. Bisleri will also organize cultural events and activities to promote cultural heritage and tourism at these restored sites.

The MOU is a significant initiative as many of India’s heritage sites face challenges related to water availability, conservation, and management. The project aims to not only restore the historical architecture but also promote sustainable practices and water conservation among the local communities. By partnering with the ASI, Bisleri hopes to make a positive impact on the country’s cultural heritage and contribute to the conservation of India’s rich historical sites.

The project is expected to commence soon, with the pilot project focusing on the restoration of a heritage site in Delhi. The partnership between Bisleri and the ASI is seen as a unique initiative that combines corporate social responsibility with cultural heritage conservation. The project has the potential to set a new benchmark for corporate-social responsibility initiatives in India and promote sustainable practices in water conservation.

Heritage Foods applauds the unveiling of the Union Budget

Heritage Foods Ltd, a company led by the family of Andhra Pradesh Chief Minister N. Chandrababu Naidu, has welcomed the recent Union Budget, citing several measures aimed at boosting agricultural productivity. The company believes that a holistic approach to strengthening India’s agriculture and dairy sectors, such as improving credit access and increasing the Kisan Credit Card loan limit to Rs 5 lakh, will drive sustainable, long-term growth of the agri-economy.

Brahmani Nara, the Executive Director of Heritage Foods, expressed optimism that these measures will contribute to the growth and prosperity of the agricultural community and the broader economy, while also accelerating India’s journey towards becoming a global agri-food powerhouse. The company is particularly encouraged by the plan to transition one crore farmers to natural farming methods over the next two years, as this aligns with their dedication to sustainable and organic practices.

As the second-largest listed dairy company in India, Heritage Foods is confident that the government’s initiatives will have a positive impact on the agricultural sector and the economy as a whole. The company has identified with the government’s commitment to sustainable and organic practices, citing their own efforts to promote long-term growth and prosperity in the agri-economy. Overall, the company views the Union Budget as a significant step towards realizing India’s potential as a global agri-food powerhouse.

14th East Himalayan Trade Fair, January 23-2025

The 14th East Himalayan Trade Fair 2025 is an annual event that brings together businesses, entrepreneurs, and individuals from the East Himalayan region to showcase their products, services, and opportunities. This year’s fair, held from January 23-31, aims to promote economic growth, cultural exchange, and tourism in the region.

The trade fair, which is organized by the East Himalayan Chamber of Commerce and Industry, features stalls from over 300 exhibitors, showcasing their unique products and services. These include handmade crafts, textiles, handicrafts, traditional medicines, and locally-made food products. The fair also attracts buyers and traders from neighboring countries, including Bangladesh, Nepal, and Bhutan.

Additionally, the fair hosts several special events and exhibitions, including a sports and adventure zone, which offers live demonstrations of trekking, climbing, and other adventure activities. Visitors can also participate in cultural performances, including traditional dances, music, and competitions.

The fair aims to promote the region’s rich cultural and natural heritage, and to attract tourists to the East Himalayan region. The region is home to several UNESCO World Heritage Sites, including the Kaziranga National Park, the Manas Wildlife Sanctuary, and the Nameri National Park.

The 14th East Himalayan Trade Fair 2025 has received support from the government of Assam and other regional authorities, who recognize the importance of boosting economic growth and tourism in the region. The fair is also expected to attract foreign investment and promote the region’s products globally.

In conclusion, the 14th East Himalayan Trade Fair 2025 is an exciting event that showcases the unique culture, products, and opportunities of the East Himalayan region. The fair attracts visitors from around the world and provides a platform for businesses and entrepreneurs to connect and grow. With its focus on promoting economic growth, cultural exchange, and tourism, the fair is an important event for the region’s development.

Heritage Foods faces backlash after backing Waqf Bill, sparking questions about potential ties to Andhra Pradesh Chief Minister Nara Chandrababu Naidu.

The recently passed Waqf Bill in India has sparked a national debate, with the ruling BJP celebrating its passage as a move towards transparency, while critics label it an assault on minority rights. The Telugu Desam Party (TDP), led by Andhra Pradesh Chief Minister Nara Chandrababu Naidu, surprisingly extended support to the bill, which has led to widespread anger among its Muslim supporters.

The Heritage Foods, a company founded by Naidu in 1992, has become the focus of the controversy. Several social media users have called for a boycott of Heritage products, particularly among the Muslim community, due to the TDP’s support for the bill. The company operates in multiple states, including Bengaluru, Chennai, Hyderabad, and Visakhapatnam, and has expanded its business divisions into dairy, retail, and agri sectors.

Naidu’s decision to support the Waqf Bill has created a trust deficit among Muslims, who feel deeply hurt by the removal of key protections for Waqf properties. The backlash against Heritage Foods may grow if the sentiment is not addressed, with some social media users stating that they will not support the company’s products. The TDP’s support for the bill may not only have political consequences but also commercial ones, as the Muslim community forms a significant consumer base in southern India.

The controversy has raised questions about Naidu’s political decision and its impact on his business empire. Whether the boycott leads to actual commercial losses or not, the political message is clear: support for the Waqf Amendment Bill may cost Naidu not just goodwill but also business. The debate highlights the complex intersection of politics and business, where a political decision can have far-reaching consequences for a company’s reputation and commercial success.

Heritage Foods records robust Q3 FY25 performance, boasting a revenue of Rs 10,339 million.

Heritage Foods Limited, a leading dairy company, has announced its impressive financial results for the December 31, 2024 quarter. The company has achieved a 10% year-on-year revenue growth, surpassing Rs 10,000 million for the third consecutive quarter, with a revenue of Rs 10,339 million. This growth is attributed to a 12.62% year-on-year increase in milk procurement volumes, reaching 1.84 million litres per day (MLPD). Additionally, average procurement costs decreased by 2.7% year-on-year to Rs 41.91 per litre.

The company’s value-added products (VAP) segment continued to perform strongly, with a 17.6% year-on-year revenue growth, contributing 28.2% to the total revenue. The segment’s revenue, which includes consumer packs of ghee and butter, grew 19.5% year-on-year to Rs 3,417 million, contributing 33.5% to the total revenue.

The company’s net profit also surged by 60% year-on-year to Rs 431 million, reflecting a 4.2% margin. At the same time, the company’s EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) stood at Rs 741 million, resulting in a 7.2% margin.

Brahmani Nara, Executive Director of Heritage Foods, expressed her satisfaction with the results, stating that the company has achieved a notable growth in both its core and value-added segments. She emphasized the company’s strong financial standing and operational efficiency. With this impressive performance, Heritage Foods continues to solidify its position as a leader in the dairy industry.