Operating primarily in Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, Maharashtra, Odisha, and parts of North India, Heritage Foods reaches consumers through an extensive network. This includes over a thousand owned “Heritage Parlours” and “Heritage Happiness Centres,” alongside general trade, modern retail, and e-commerce platforms, serving over 1.5 million households daily.
Their “Relationship Farming Model” ensures a consistent supply of quality milk, processed in modern facilities with a capacity of 2.78 million liters per day. Heritage Foods is increasingly emphasizing value-added products and expanding its reach in urban centers to meet changing consumer demands. They also utilize renewable energy for their operations.
With revenues of ₹3,805 crore in FY24, Heritage Foods’ integrated approach, diverse product portfolio, and strong distribution network solidify its position as a significant player in the Indian dairy sector.
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Himalaya Wellness introduces the World of Neem initiative, specializing in acne care solutions.
Himalaya Wellness, a leading brand in the Indian skincare market, hosted its inaugural “The World of Neem” event at Taj Lands End, ahead of Pimple Acne Positivity Day. The event aimed to spark a conversation around skincare and confidence, particularly among young Indians who struggle with pimples and acne. According to a recent survey, nearly 4 in 5 young Indians report that pimples and acne make them feel less confident in social settings, with over 20 crore teenagers and young adults affected by the condition.
The event featured an interactive panel discussion on pimple and skin confidence, led by Dr. Rashmi Shetty, a renowned dermatologist, and celebrity voice Nitanshi Goel, who shared her personal skin stories and encouraged young audiences to embrace their skin with positivity and pride. Himalaya also showcased the evolution of its Neem Face Wash, now fortified with a unique 5-parts of Neem formulation for enhanced pimple care.
The brand’s executives, including Rajesh Krishnamurthy, Business Director, and Ragini Hariharan, Marketing Director, emphasized the importance of gentle, effective, and stigma-free skincare. They highlighted the growing trend among Gen Z towards solutions that are both inspired by nature and science-backed, and how Neem, trusted for generations, continues to remain relevant in shaping meaningful change in beauty and personal care.
The event also marked the launch of a school program that aims to reach 5 lakh+ students, educating them about pimple positivity and effective methods of dealing with pimples. Himalaya Wellness aims to spark a nationwide conversation around breaking skincare stigma and encouraging young people to embrace a healthier, more holistic approach to skincare.
Dr. Rashmi Shetty, Skin Specialist and Celebrity Dermatologist, emphasized the importance of using Neem in the right way, saying, “Neem has been trusted for generations in India for its powerful antibacterial and soothing properties. When used in harmony with the skin, it offers care that is gentle, effective, and science-backed.” By hosting this initiative, Himalaya Wellness aims to empower young people to feel confident in their own skin and promote a positive body image. With its rich heritage and expertise in Neem-based solutions, Himalaya Wellness is well-positioned to lead this conversation and make a meaningful impact on the lives of young Indians.
Heritage Foods postpones departure date of its HR chief to ensure a seamless transition.
Heritage Foods, a prominent player in the food industry, has announced the extension of its HR Chief’s resignation date. This move is reportedly aimed at ensuring a smooth transition of leadership and responsibilities within the organization.
The HR Chief, who was initially set to resign on a previously announced date, will now be staying on for a longer period. This extension is likely to provide the company with sufficient time to find a suitable replacement and complete the handover of tasks and responsibilities.
The decision to extend the resignation date is seen as a strategic move by Heritage Foods to maintain continuity and stability within its human resources department. The HR Chief has been instrumental in shaping the company’s HR policies and practices, and their departure could potentially disrupt the functioning of the organization.
By extending the resignation date, Heritage Foods is attempting to mitigate this risk and ensure that the transition process is as seamless as possible. This move also demonstrates the company’s commitment to maintaining a high level of professionalism and expertise within its HR function.
The extension of the resignation date is also likely to provide the incoming HR leader with a comprehensive understanding of the company’s HR operations, policies, and strategies. This will enable them to hit the ground running and make a meaningful contribution to the organization from the outset.
Heritage Foods’ decision to extend the resignation date of its HR Chief has been welcomed by industry experts, who see it as a prudent move to safeguard the company’s interests. The move is also expected to have a positive impact on employee morale, as it demonstrates the company’s commitment to maintaining stability and continuity within its leadership team.
In conclusion, Heritage Foods’ decision to extend the resignation date of its HR Chief is a strategic move aimed at ensuring a smooth transition of leadership and responsibilities. The extension will provide the company with sufficient time to find a suitable replacement and complete the handover of tasks, maintaining continuity and stability within its HR department. This move demonstrates the company’s commitment to professionalism, expertise, and employee morale, and is likely to have a positive impact on its overall operations.
Karthika by CavinKare Honors Uncelebrated Female Freedom Fighters Through the Empowering #VoiceofHerChoice Initiative on Independence Day
Karthika, a heritage hair care brand from CavinKare, has launched a digital campaign called #VoiceofHerChoice to commemorate Independence Day. The campaign aims to honor the sacrifices and spirit of unsung women freedom fighters who played a significant role in India’s independence. Through AI-powered storytelling, the campaign brings to life the untold stories of women such as Usha Mehta, Durgabai Deshmukh, Kamaladevi Chattopadhyay, and Rukmini Lakshmipathi, who dared to challenge norms and ignite change.
The campaign blends heritage, empowerment, and innovation, inspiring the younger generation to celebrate the power of choice. The film features striking, AI-generated visuals that recreate pivotal moments from the lives of these women, offering an immersive glimpse into their struggles and triumphs. The campaign is designed to spark emotional connection and social conversation, echoing the brand’s philosophy “My Life. My Choice. My Karthika.”
According to Mr. Rajat Nanda, Business Head of Personal Care at CavinKare, the campaign is a testament to Karthika’s commitment to empowering women and celebrating individuality. The brand believes in giving women the freedom and confidence to make their own choices in life, and the #VoiceofHerChoice campaign is an extension of this philosophy. By using AI to revive forgotten chapters of history, the brand offers a fresh lens on patriotism through the prism of women’s empowerment.
The campaign stands out from conventional Independence Day narratives, and Karthika reaffirms its place as a brand that honors heritage, celebrates individuality, and inspires women to live by their own choices. The #VoiceofHerChoice campaign is a powerful tribute to the unsung women freedom fighters who shaped India’s independence, and it encourages women to make their own choices and live life on their own terms. With this initiative, Karthika continues to inspire women to be confident, fearless, and proud of their individuality.
KavinKare’s Karthika initiative empowers women through the Voice of Her Choice movement
This Independence Day, Karthika, a heritage hair care brand, has launched a digital campaign called #VoiceofHerChoice to honor the unsung women freedom fighters who played a significant role in shaping India’s independence. The campaign uses AI-powered storytelling to bring to life the untold stories of women like Usha Mehta, Durgabai Deshmukh, Kamaladevi Chattopadhyay, and Rukmini Lakshmipathi, who made fearless choices that challenged norms and ignited change.
The campaign aims to spark an emotional connection and social conversation by blending heritage, empowerment, and innovation. It celebrates the power of choice and inspires today’s generation to make their own choices with confidence. Each frame of the AI-generated visuals is crafted to reflect the determination and individuality of these women, offering viewers an immersive glimpse into their struggles and triumphs.
According to Rajat Nanda, Business Head of Personal Care at CavinKare, the parent company of Karthika, the brand has always believed in empowering women and giving them the freedom to make their own choices. The #VoiceofHerChoice campaign carries this spirit forward by highlighting the stories of unsung women freedom fighters who helped reshape the destiny of the nation. The campaign represents Karthika’s commitment to blending legacy with innovation and creating stories that resonate emotionally and spark conversations.
By using AI to revive forgotten chapters of history, Karthika is offering a fresh lens on patriotism through women’s empowerment. The brand is reinforcing its place as a champion of heritage, individuality, and women’s empowerment, inspiring women to live by their own choices with pride. The campaign’s philosophy, “My Life. My Choice. My Karthika,” reflects the brand’s commitment to celebrating individuality and self-expression. Overall, the #VoiceofHerChoice campaign is a powerful tribute to the unsung women freedom fighters and a call to action for women to make their own choices and live life on their own terms.
Heritage Foods reports 31% decline in Q1 net profit, despite 10% increase in revenue – PTI
Heritage Foods, a leading dairy and retail company, has reported a 31% decline in its net profit for the first quarter of the current fiscal year. The company’s net profit stood at Rs 12.37 crore, down from Rs 24.92 crore in the same period last year. However, the company’s revenue rose by 10% to Rs 571.88 crore, compared to Rs 519.93 crore in the corresponding quarter of the previous year.
The decline in net profit is attributed to the increase in operating expenses, which rose by 14% to Rs 525.65 crore. The company’s operating profit margin declined to 7.9% from 10.4% in the same quarter last year. The rise in revenue is due to the growth in the company’s dairy and retail business.
Heritage Foods’ dairy business, which accounts for the majority of its revenue, reported a 12% increase in sales to Rs 444.88 crore. The company’s retail business, which operates under the brand name “Heritage Fresh”, reported a 5% increase in sales to Rs 111.91 crore. The company’s other business segments, including the bakery and renewable energy businesses, also reported growth in sales.
The company’s chairman, N. Chandrababu Naidu, stated that the decline in net profit is a temporary setback and the company is taking steps to improve its operational efficiency and margins. He also expressed confidence that the company’s revenue growth will continue in the coming quarters, driven by the increasing demand for dairy and retail products.
Heritage Foods has a strong presence in the southern states of India and is expanding its operations to other parts of the country. The company has a diverse portfolio of products, including milk, dairy products, and retail products, and has a strong distribution network. The company is also focusing on improving its digital presence and has launched several initiatives to increase its online sales.
Overall, while Heritage Foods’ net profit declined in the first quarter, the company’s revenue growth and expansion plans indicate a positive outlook for the future. The company’s efforts to improve its operational efficiency and margins are expected to yield results in the coming quarters, and the company is well-positioned to capitalize on the growing demand for dairy and retail products in India. With a strong brand and a diverse portfolio of products, Heritage Foods is expected to continue its growth trajectory in the coming years.
Stock Market Updates for Heritage Foods
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Heritage Foods witnesses 6% slide in Q4 profit, clocking ₹38 crore.
Heritage Foods Ltd, a leading dairy firm, has reported a 5.75% drop in consolidated net profit for the fourth quarter of the 2024-25 fiscal year. The company’s net profit stood at ₹38.16 crore, compared to ₹40.49 crore in the same period last year. Despite the decline in net profit, the company’s total income increased to ₹1,048.4 crore during the January-March period, up from ₹950.5 crore in the previous year.
However, the company’s expenses remained higher at ₹990.5 crore, compared to ₹898.62 crore in the previous year. For the full 2024-25 fiscal year, Heritage Foods reported a significant increase in net profit, rising to ₹188.28 crore from ₹106.54 crore in the previous year.
According to Brahmani Nara, Executive Director at Heritage Foods, the company has achieved its “highest-ever quarterly and annual revenue, crossing ₹4,134.6 crore in FY25”. Nara attributed the company’s success to its strong core portfolio and market strategy, which has enabled it to maintain a consistent revenue growth rate of over 10% per quarter, excluding the bulk B2B segment.
The company has also strengthened its omni-channel presence, with deeper penetration across traditional trade and the fast-growing Q-commerce space. Additionally, Heritage Foods has retained its No.1 position in both ‘Top-of-Mind Awareness’ and ‘Loyalists’ for curd and paneer in its core markets, as per its latest Brand Health Tracker. Overall, despite the drop in quarterly net profit, Heritage Foods has reported a strong financial performance for the 2024-25 fiscal year, driven by its robust business strategy and market presence. The company’s focus on expanding its omni-channel presence and strengthening its brand is likely to drive future growth and success.
FMCG companies adjust their advertising budgets for Q1 of FY26, with some seeing slow growth and others reducing spend.
The Fast-Moving Consumer Goods (FMCG) sector in India has shown a mixed performance in the first quarter of the financial year 2026 (Q1 FY26). According to various reports, some FMCG players have posted record-high sales, while others have faced margin squeezes due to various factors such as inflation and tax breaks.
Heritage, a leading FMCG player, has reportedly achieved record-high sales in Q1 FY26, indicating a strong recovery in the sector. However, other major players like Hindustan Unilever (HUL), ITC, and Britannia have faced margin pressures, which could impact their profitability.
Despite these challenges, the overall sentiment in the FMCG sector is positive, with many players expecting a recovery in urban consumption. The easing of inflation and tax breaks have helped to boost consumer demand, which is expected to drive growth in the sector. As a result, many FMCG majors are planning to increase their advertising spends to capitalize on the recovery trend.
However, concerns remain over low income and job growth, which could impact consumer spending patterns. Urban consumption, which is a key driver of FMCG sales, is still a concern, with many households continuing to feel the pinch of inflation and economic uncertainty.
Despite these challenges, the FMCG sector is expected to show a strong recovery in the coming quarters, driven by the growth of urban consumption and the easing of inflation. Many FMCG players are recalibrating their advertising spends to take advantage of the recovery trend, with some increasing their ad spends to drive sales and growth.
Overall, the FMCG sector in India is showing signs of recovery, driven by the growth of urban consumption and the easing of inflation. While some players have faced challenges, others have posted strong sales growth, indicating a positive outlook for the sector. As the sector continues to evolve, FMCG players will need to adapt to changing consumer trends and preferences to drive growth and profitability.
It’s worth noting that the current economic situation, as of 2025, has a significant impact on the FMCG sector, and the recovery trend may be influenced by various factors such as government policies, inflation, and job growth. The sector’s performance in the coming quarters will be closely watched, and FMCG players will need to be agile and responsive to changing market conditions to drive growth and success.
ITC Hotels signs deal for second Lucknow-based Fortune hotel, slated to launch in 2026.
ITC Hotels has announced the signing of an agreement for its second Fortune hotel in Lucknow, which is expected to open in 2026. This marks the company’s seventh property in Uttar Pradesh, a state that has been a key focus area for ITC Hotels. The new Fortune Select hotel will be a significant addition to the city’s hospitality landscape, catering to the growing demand for business and leisure travel in Lucknow.
The hotel is expected to be a major boost to Uttar Pradesh’s tourism industry, which has been witnessing significant growth in recent years. Lucknow, the state capital, has emerged as a key destination for both business and leisure travelers, with its rich cultural heritage, historical landmarks, and modern infrastructure. The new Fortune Select hotel will be strategically located to cater to the needs of travelers, offering easy access to the city’s major attractions and business hubs.
ITC Hotels has been expanding its presence in North India, and the new Fortune Select hotel in Lucknow is a significant milestone in this journey. The company has been investing heavily in the region, with a focus on creating world-class hospitality experiences that showcase the best of Indian culture and cuisine. The new hotel will be designed to reflect the city’s rich heritage and traditions, with a blend of modern amenities and classic Indian hospitality.
The Fortune Select hotel in Lucknow will be designed to meet the needs of both business and leisure travelers, with a range of rooms, suites, and amenities. The hotel will feature modern conferencing and banqueting facilities, a fitness center, and a range of dining options, including restaurants and bars. The hotel will also offer a range of services and amenities, including Wi-Fi, parking, and concierge services.
Overall, the new Fortune Select hotel in Lucknow is expected to be a major boost to the city’s hospitality industry, offering a world-class experience for business and leisure travelers. With its strategic location, modern amenities, and classic Indian hospitality, the hotel is expected to become a preferred destination for travelers to Lucknow. The opening of the hotel in 2026 is expected to coincide with the growing demand for travel and tourism in the region, and will play a significant role in promoting Uttar Pradesh as a major tourist destination.
Harnessing Growth: India’s Dairy Industry Evolves to Meet New Challenges
The State of the Economy podcast recently featured an interview with Srideep N Kesavan, CEO of Heritage Foods Ltd, to discuss the current state of the dairy sector in India. Despite being the world’s largest milk producer, generating nearly 240 million tons of milk annually, the dairy sector in India faces several challenges. The industry is fragmented, unorganized, and lacks technological advancements, with over 60 million cows and a large number of small-scale dairy farmers.
Kesavan highlighted the slowing growth in milk production, with cow milk production increasing but buffalo milk production stagnating. This has led to a slowdown in the overall growth rate of milk production, from a 10-year CAGR of 5.5% to 3.5% in recent years. He also discussed the recent increase in milk prices, attributing it to inflation and rising production costs. However, he emphasized that the dairy industry has seen price stability for a long time, and the recent price hikes are necessary to maintain balance in the market.
A significant challenge facing Indian dairy farmers is the low milk yield per animal, compared to global standards. Kesavan suggested that improving feeding practices is crucial to increasing milk yield, with balanced diets and concentrated feed essential for boosting productivity. The cost of quality feed remains a significant barrier, but some farmers are beginning to adopt better breeding practices.
The discussion also touched on the evolving consumer behavior in India, with a rise in demand for nutritious dairy products such as probiotic buttermilk and paneer. Kesavan noted that urban dairy consumption is still relatively low, but with increasing organized retail and higher spending power, dairy consumption is poised for substantial growth.
Looking to the future, Kesavan is optimistic about the dairy sector’s potential. With organized retail penetration still below 30% in India, there is significant room for growth. As consumption per capita increases and new dairy products find their place in the market, India’s dairy sector is expected to continue growing, driven by both supply-side improvements and changing consumer preferences. The sector’s growth will be driven by the increasing availability of organized retail, higher spending power, and the adoption of better breeding and feeding practices. Overall, the Indian dairy sector has the potential to become a significant contributor to the country’s rural economy, but it requires addressing the challenges it currently faces.
Andhra Pradesh CM Chandrababu Naidu extends invitation to Singapore-based firm implicated in Inner Ring Road scandal to return to the state.
The CID investigation revealed that the master plan for Amaravati and the Inner Ring Road was altered to benefit several individuals and companies closely associated with Chandrababu Naidu, the former Chief Minister of Andhra Pradesh. Specifically, the changes allegedly favored Heritage Foods, owned by Chandrababu’s wife Nara Bhuvaeshwari, Narayana Educational institutes, run by Andhra Urban development minister P Narayana, and the Lingamaneni group, owned by L Ramesh, a close associate of Chandrababu Naidu.
Chandrababu Naidu was accused of granting Surbana Jurong, a Singapore-based consultancy firm, an unfair advantage in designing the master plan for Amaravati. In 2014, the TDP-led government, with Chandrababu Naidu as the Chief Minister, ratified a Memorandum of Understanding (MoU) with Surbana Jurong to design the master plan for Amaravati. However, the CID alleged that the firm was awarded the contract on a nomination basis, rather than through a transparent tendering process.
As a result, Chandrababu Naidu, P Narayana, and several other officials from the TDP-led government were named as accused in the final chargesheet. The allegations suggest that Chandrababu Naidu and his associates manipulated the master plan to benefit their own interests and those of their associates, rather than following a fair and transparent process. The accusations imply a conflict of interest and a potential abuse of power, highlighting the need for greater accountability and transparency in government decision-making.
The investigation and subsequent chargesheet have raised serious questions about the integrity of the TDP-led government and the involvement of high-ranking officials in potentially corrupt activities. The allegations against Chandrababu Naidu and his associates have sparked controversy and debate, with many calling for greater accountability and transparency in government decision-making. The case serves as a reminder of the importance of ensuring that government contracts and projects are awarded through fair and transparent processes, rather than being influenced by personal interests or associations.
ITC Hotels strengthens its foothold in North India with the launch of its Welcomhotel brand in Prayagraj, Uttar Pradesh.
ITC Hotels Ltd. has launched Welcomhotel Prayagraj in Uttar Pradesh, marking its seventh property in the state. This new hotel is part of the company’s asset-right strategy and will be operated under a management contract. Located in one of the oldest cities in the world, Welcomhotel Prayagraj combines traditional heritage with modern elegance, catering to both business and leisure travelers. The hotel features 60 spacious rooms and suites, a sanctuary of comfort with stunning views of the city’s historic landscape.
The hotel is strategically located near the confluence of the Ganga, Yamuna, and Saraswati rivers, a sacred site in India. This locale offers a unique ambiance imbued with deep historical resonance and divine tranquility, making it an ideal destination for those seeking to explore the city’s rich cultural and spiritual heritage. Welcomhotel Prayagraj is poised to become a premier venue for destination weddings, intimate gatherings, and corporate events, with its versatile indoor and outdoor banqueting spaces.
Anil Chadha, Managing Director of ITC Hotels Ltd., expressed pride in unveiling the new hotel, stating that it fortifies the company’s footprint in Uttar Pradesh and underscores its dedication to crafting immersive hospitality experiences. JK Agrawal, Owning Board, noted that the project brings together the vision for the city with ITC Hotels’ trusted expertise in hospitality, creating a development that contributes to the local community and economy.
The hotel offers a range of dining options, including an all-day dining restaurant, a pastry shop, a concept bar, and a signature cuisine restaurant. Guests can also enjoy recreational activities such as swimming, fitness, and spa treatments. For those seeking to explore the city, Welcomhotel Prayagraj is conveniently located near iconic tourist attractions, including the Triveni Sangam and the Allahabad Fort. The hotel offers guided heritage walks, spiritual trails, and excursions to nearby sites, making it an ideal base for exploring the city’s rich history and culture.
With six more hotels in the pipeline in Uttar Pradesh, ITC Hotels Ltd. is expanding its presence in the state, demonstrating its commitment to providing exceptional hospitality experiences. Welcomhotel Prayagraj is a testament to the company’s dedication to celebrating local culture while upholding the highest standards of service excellence. The hotel’s launch is a significant milestone, not only for ITC Hotels Ltd. but also for the city of Prayagraj, which is poised to become a major destination for travelers seeking to experience India’s rich cultural and spiritual heritage.
Heritage Foods marks its 34th anniversary of founding.
Heritage Foods, a leading dairy brand, is celebrating its 34th Foundation Day. The company has come a long way since its inception, providing nutritional products to millions of consumers while uplifting the lives of countless farmers through fair and transparent practices. The event was attended by Nara Lokesh, Minister of IT Electronics and Communication, Human Resources Development, and RTG in the Andhra Pradesh Government, who praised the company’s visionary leadership and ethical governance.
According to Lokesh, Heritage Foods is an exemplary model of how a company can transform rural economies through its business practices. The company’s chairperson, Angara Venkata Girija Kumar, emphasized that Heritage Foods’ history is defined by its service to farmers, consumers, and the nation. The company has built its business with a governance-first mindset, prioritizing transparency, accountability, and sustainability. This approach has enabled Heritage Foods to stay ahead of compliance and consumer expectations, with a robust institutional framework guided by professional management and board oversight.
The company’s commitment to transparency and accountability was solidified with its public listing in 1994, which underscored its adherence to robust corporate governance. On its 34th Foundation Day, Heritage Foods unveiled its ambition for the next five years, “VISION 2030 – To be the most admired Dairy Nutrition Company in India”. The company is confident that its strategy will help it continue to accelerate and be a leader in the industry. Heritage Foods’ CEO, Srideep Kesavan, emphasized that the company’s legacy is not just about longevity but about staying true to its founding purpose.
The company’s Chief Operating Officer, J Samba Murthy, highlighted that what sets Heritage apart is its consistency in values. The company prioritizes building enduring systems, empowering people, and fostering partnerships that last. Heritage Foods has expanded consumer access through its growing network of Heritage Happiness Points and has directly sourced from thousands of farmers through its Procurement Centres. With its strong foundation and commitment to sustainability, Heritage Foods is poised to continue making a positive impact on the lives of farmers, consumers, and the nation. As the company looks to the future, it remains dedicated to its core values and is excited to achieve its vision of becoming the most admired dairy nutrition company in India.
Haldiram’s launches festive ‘Teej ki Meethi Lehar’ initiative
Haldiram’s, a renowned Indian confectionery and food company, has launched its latest festive campaign, “Teej ki Meethi Lehar”, to celebrate the occasion of Teej. As part of this campaign, Haldiram’s has curated a special range of ghewar and feni gifting hampers that are perfect for gifting to loved ones during the festive season. The hampers include the Teej Ghewar Box, Teej Ki Mithaas Tray, and Teej Ki Mithaas Hamper, each of which offers a selection of traditional Indian sweets and snacks.
The ghewar and feni hampers feature a variety of indulgent flavors, including malai ghewar, kesar ghewar, kaju cream ghewar, rose ghewar, and white and kesar feni. These sweet treats are sure to delight friends and family during the Teej celebrations. According to Kailash Agarwal, President – Retail QSR at Haldiram’s, the company is committed to celebrating Indian cultural heritage and festivals through its signature creations. The “Teej ki Meethi Lehar” campaign is dedicated to spreading happiness and togetherness during the Teej festival.
The campaign is a thoughtful way for Haldiram’s to connect with its customers and help them celebrate the occasion with their loved ones. The company’s festive hampers are carefully curated to provide a taste of traditional Indian sweets and snacks, making them an ideal gift for friends and family during Teej. With its “Teej ki Meethi Lehar” campaign, Haldiram’s aims to bring people together and create sweet memories during the festive season. The company’s commitment to celebrating Indian cultural heritage and festivals is evident in its thoughtful and delicious creations, which are sure to delight customers of all ages. Overall, Haldiram’s “Teej ki Meethi Lehar” campaign is a great way to celebrate the spirit of Teej and indulge in the rich flavors of Indian sweets and snacks.
Haldiram’s launches ‘Teej ki Meethi Lehar’ initiative, offering specially curated Ghewar and Feni hampers for gifting.
Haldiram’s, a leading Indian sweets and snacks brand, has launched a new festive campaign called “Teej ki Meethi Lehar” to celebrate the festival of Teej. Teej is a traditional Indian festival that marks the arrival of monsoons and celebrates the bond of love and tradition. As part of the campaign, Haldiram’s has created a special range of Ghewar and Feni gifting hampers, including the Teej Ghewar Box, Teej Ki Mithaas Tray, and Teej Ki Mithaas Hamper.
These hampers feature an assortment of traditional Indian sweets, such as Malai Ghewar, Kesar Ghewar, Kaju Cream Ghewar, Rose Ghewar, and White and Kesar Feni. The sweets are carefully curated to radiate indulgent flavors and are perfect for gifting to loved ones during the festival. According to Kailash Agarwal, President – Retail QSR at Haldiram’s, the campaign is dedicated to spreading happiness and togetherness during Teej.
Haldiram’s is known for celebrating Indian cultural heritage and festivals through its signature creations, and the “Teej ki Meethi Lehar” campaign is no exception. The brand is excited to bring joy to its customers and their loved ones through these thoughtfully curated festive hampers. The hampers can be purchased at all Haldiram’s stores and restaurants, on the official website, and can also be delivered through Zomato.
The launch of the “Teej ki Meethi Lehar” campaign is a great opportunity for customers to experience the rich flavors and traditions of Indian sweets and snacks. With its wide range of offerings, Haldiram’s is poised to make this Teej festival even more special and memorable for its customers. Overall, the campaign is a testament to Haldiram’s commitment to celebrating Indian culture and tradition, and its dedication to bringing people together through the joy of food.
Bisleri Collaborates with Indian Army’s Manekshaw Centre to Boost Plastic Recycling Efforts.
Bisleri International, a leading Indian beverage company, has partnered with the Indian Army’s Manekshaw Centre in Delhi Cantonment to launch a collaborative environmental initiative called “Bottles For Change”. The partnership aims to reduce plastic waste and promote sustainable practices. Under this initiative, plastic waste generated at the Manekshaw Centre will be collected by Bisleri’s team and sent for recycling. This effort supports the Centre’s ongoing efforts to minimize its environmental impact and manage plastic waste responsibly.
The partnership was formalized through a signing ceremony attended by Angelo George, CEO of Bisleri International, and senior Army personnel. Mr. George expressed his company’s commitment to responsible environmental practices and emphasized the importance of building a sustainable plastic management system. The Manekshaw Centre, a 25-acre landmark facility, hosts various events and represents the Indian Army’s heritage and core values.
Bisleri International, founded over five decades ago, is known for its high-quality packaged drinking water and rigorous quality standards. The company has a strong distribution network across India and the UAE, with 128 manufacturing plants and a large network of distributors and delivery vehicles. In addition to water, Bisleri produces a range of beverages, including flavored carbonated drinks and Vedica Himalayan Spring Water.
The company’s long-term growth strategy prioritizes sustainable practices, including its “Greener Promise” program. This initiative focuses on water conservation, recycling, and reducing plastic waste, demonstrating Bisleri’s commitment to supporting a healthier environment. The partnership with the Manekshaw Centre reinforces Bisleri’s efforts to advance sustainability in collaboration with institutions that have a significant social and civic impact. By working together, Bisleri and the Indian Army aim to make a positive impact on the environment and promote responsible waste management practices.
Parle Products marks a milestone in its illustrious history
Parle Products, a renowned manufacturer of biscuits and confectionery, has launched a new campaign celebrating its rich legacy and deep-rooted presence in the lives of Indian consumers. The campaign, titled “Parle, Since 1929,” is a heartwarming reminder of the emotional bond generations have shared with Parle’s range of sweets. The film takes viewers on a nostalgic journey through decades of Indian life, showcasing how Parle has remained a constant companion in shared joys, festive traditions, and growing-up milestones.
The campaign’s narrative and striking visuals position Parle Confectionery as more than just a product; it’s a part of India’s cultural memory. The ad seamlessly transitions through time, from black-and-white frames to modern-day vignettes, reflecting Parle’s enduring relevance. The confectionery appears as an organic part of daily life, strengthening its emotional and cultural connection with audiences. Mayank Shah, Vice President of Parle Products, stated that the campaign is a way of saying thank you to the generations who have trusted and enjoyed Parle’s products.
The campaign will be amplified through a high-impact media mix, including digital, regional, and youth-centric channels, creating strong visibility and recall across India. The goal is to reinforce Parle’s place in India’s present and future, while revisiting the past and celebrating its timeless memories. The campaign credits include Parle Products Private Limited as the client, Liqvd Asia as the creative agency, and Mayank Shah as the VP Marketing.
The “Parle, Since 1929” campaign is a testament to the brand’s commitment to its consumers and its desire to remain a part of India’s cultural fabric. By highlighting its legacy and heritage, Parle aims to create a sense of nostalgia and familiarity among its audiences, while also appealing to new generations of consumers. The campaign’s success will depend on its ability to resonate with audiences and create a lasting impact on the brand’s image and reputation. Overall, the campaign is a heartwarming tribute to Parle’s enduring presence in Indian lives and a celebration of its rich legacy.
India’s Renaissance Of Ayurvedic Practices: Blending Timeless Traditions With Contemporary Insights
In recent years, Patanjali Ayurved Ltd. has played a crucial role in popularizing traditional Indian medicine, Ayurveda, among the masses. Founded by Swami Ramdev and Acharya Balkrishna, the company has rekindled interest in Ayurveda, emphasizing its relevance in the modern world. Patanjali’s approach to promoting Ayurveda is rooted in the rich traditions of Indian herbal medicine, which date back thousands of years. The company offers a wide range of products derived from natural ingredients, including herbal teas, supplements, skincare, and personal care items.
By making Ayurveda accessible and affordable, Patanjali has bridged the gap between ancient wisdom and contemporary consumer needs. The company’s commitment to purity and authenticity has resonated with consumers seeking safe and holistic health options. Patanjali’s marketing strategies focus on educating the public about the benefits of Ayurveda, encouraging people to incorporate herbal remedies into their daily routines for better health and vitality.
The company’s success has sparked a renewed interest among young people and urban populations who might have previously overlooked traditional medicine. Patanjali’s widespread retail presence, including Ayurvedic clinics, stores, and online platforms, has made Ayurveda more approachable and familiar. This has also inspired other businesses to explore herbal and natural products, further boosting the sector.
Patanjali’s promotion of Ayurveda aligns with a larger movement to preserve and propagate India’s ancient medicinal heritage. The company emphasizes that Ayurveda is not just a system of treatment but a holistic way of living, advocating balanced diets, herbal therapies, and lifestyle modifications. This approach encourages individuals to take responsibility for their health, fostering a culture of self-care rooted in tradition.
Overall, Patanjali’s role in promoting Ayurveda in India is significant. By blending traditional knowledge with modern marketing and production techniques, the company has revitalized interest in herbal medicine and contributed to the broader acceptance of Ayurveda as a viable, safe, and effective healthcare system. As a result, Patanjali continues to inspire a new generation to explore the healing potential of India’s ancient sciences, and its impact is expected to be felt for years to come. With its commitment to promoting Ayurveda, Patanjali has become a household name in India, synonymous with natural health and wellness.
Bisleri Teams Up with Apparel Group to Strengthen Beverage Presence Across Middle East and Africa Markets
Bisleri International, a leading premium beverage company in India, has announced a strategic partnership with Dubai-based retail giant Apparel Group to expand its presence in the Middle East and Africa. The partnership aims to manufacture, market, and distribute Bisleri’s full portfolio of products, including packaged drinking water, carbonated drinks, and other beverages, across the region. The rollout is scheduled to begin in the UAE in 2025.
This move marks Bisleri’s most significant international expansion to date, as the company seeks to tap into the high-growth region with a large Indian diaspora and increasing demand for premium beverages. Bisleri’s CEO, Angelo George, described the partnership as a “decisive step forward” and highlighted the opportunities for value creation in the beverage sector in the Middle East and Africa.
Bisleri already has an established presence in the UAE through sports sponsorships, including the Dubai Marathon. The new partnership aims to deepen this foothold with local manufacturing and broader distribution, leveraging Apparel Group’s retail scale and expertise. Apparel Group manages over 85 brands across 2,300 stores in 14 countries and sees the partnership as a natural extension of its growth strategy.
The partnership between Bisleri and Apparel Group is expected to deliver exceptional beverage experiences to consumers in the Middle East and Africa. Bisleri’s strong heritage, combined with Apparel Group’s operational expertise and deep market understanding, presents a powerful opportunity for growth and expansion in the region. The CEO of Apparel Group, Neeraj Teckchandani, stated that the partnership marks a strategic milestone in the company’s journey to diversify and scale new verticals across high-growth markets.
Overall, the partnership between Bisleri and Apparel Group is a significant development in the beverage industry, as it brings together two leading companies with a shared vision for growth and expansion in the Middle East and Africa. With Bisleri’s premium products and Apparel Group’s retail expertise, the partnership is poised to make a significant impact in the region and deliver value to consumers and stakeholders alike.
ITC Aashirvaad introduces ‘Quality Certificate’ initiative in South Indian market
ITC Aashirvaad has launched a “Quality Certificate” across South India, covering Tamil Nadu, Karnataka, Kerala, and Andhra Pradesh. The certificate guarantees the quality of their Superior MP Atta, a staple ingredient in many households. Aashirvaad has re-appointed renowned actress Sneha as their brand ambassador to promote this initiative. The company aims to address the consumer’s need for transparency and trust in the atta category by providing a written assurance of quality credentials.
The Quality Certificate covers multiple aspects of the atta, including purity, nutritional values, water absorption, and 40+ quality control tests conducted on each batch. This emphasis on transparency and trust is a testament to Aashirvaad’s commitment to delivering high-quality products to consumers. According to Anuj Kumar Rustagi, COO of ITC Foods, the Quality Certificate is a way to empower consumers with information to make informed decisions about the products they choose for their families.
Sneha, the brand ambassador, has expressed her trust in Aashirvaad’s products and commended the company’s dedication to maintaining world-class standards. The brand has also launched a “Quality Assurance TVC” campaign to convey the message to consumers effectively. The TVC features a family searching for evidence of quality, leading to the revelation of Aashirvaad’s 40+ checks for quality and 100% atta 0% Maida assurance.
The campaign includes a participatory pack scan, allowing consumers to check certifications in person and asserting Aashirvaad’s heritage of trust and better softness in each chapati. With this initiative, Aashirvaad is challenging the status quo in the atta category by asking consumers if their current atta product comes with necessary quality credentials. The company is committed to providing excellence and guaranteeing it, not just assuring it. Overall, Aashirvaad’s Quality Certificate is a significant step towards building trust and transparency with consumers in the atta category.
Heritage Foods Launches Uplifting Campaign Emphasizing ‘Knowledge Over Victory’
Heritage Foods, one of India’s leading dairy companies, has launched a new 360-degree brand campaign called “The Power of Learning over Winning”. The campaign, which coincides with Mother’s Day, celebrates the role of mothers and caregivers in shaping the lives of their children. The core message of the campaign is that milk is not just a source of nutrition, but a partner in a child’s growth, resilience, and learning.
The campaign emphasizes the importance of learning and progress over winning and perfection. It highlights the everyday moments where mothers encourage their children to embrace curiosity, lessons, and growth, rather than just focusing on short-term victories. The campaign features a touching TVC that illustrates how pure milk becomes an essential force in a child’s journey, supporting their cognitive, emotional, and physical development.
According to Mrs. Brahmani Nara, Executive Director at Heritage Foods, the campaign is inspired by the thought that “learning is more important than winning”. She notes that as mothers, they often feel pressure to ensure their children’s performance, but true success is built on learning, growth, and resilience. Heritage Foods stands beside mothers in this journey, ensuring that their products provide pure nutrition that supports not only physical growth but also cognitive and emotional development.
The company prides itself on its commitment to purity, with over 500 quality experts conducting more than 25 stringent quality tests daily to guarantee a consistent supply of fresh, high-quality milk. Heritage Foods works closely with its network of dairy farmers, empowering them with modern practices, training, and ethical partnerships to ensure that every product is crafted with care.
The campaign reinforces Heritage Foods’ position as a trusted partner to mothers in delivering nutrition through pure heritage milk. The company’s farm-to-home approach ensures that every product is made with care and tested rigorously, making it a part of the daily lives of millions of families. With this campaign, Heritage Foods aims to remind mothers that every sip of pure heritage milk supports a lesson for tomorrow, and that the company is committed to being a silent partner in their child’s growth and development.
Heritage Foods Emphasizes ‘Knowledge Over Victory’ in its Latest Emotional Advertising Campaign
Heritage Foods, a leading dairy company in India, has launched a 360-degree brand campaign called “The Power of Learning over Winning” to celebrate mothers and caregivers who shape lives with love, nourishment, and invaluable life lessons. The campaign emphasizes the importance of milk as a silent partner in a child’s growth, resilience, and learning, and highlights Heritage Foods’ commitment to providing pure and high-quality milk to support children’s development.
The campaign is centered around the theme of “Pure Heritage Milk” being a trusted partner to mothers in delivering nutrition to their children. It features a touching TVC that illustrates how pure milk becomes an essential force in a child’s journey, reminding mothers that every sip supports a lesson for tomorrow. The campaign also emphasizes the importance of learning over winning, and how mothers can encourage their children to embrace progress over perfection, curiosity over competition, and lessons over short-term victories.
According to Mrs. Brahmani Nara, Executive Director at Heritage Foods, the campaign is inspired by the thought that “learning is more important than winning.” She notes that as mothers, they often feel pressure to ensure their children’s performance, but true success is built on learning, growth, and resilience. Srideep Kesavan, CEO of Heritage Foods, adds that milk is more than a daily staple – it’s a symbol of care and nutrition, and Heritage Foods is committed to being a trusted partner to mothers in delivering nutrition through pure Heritage milk.
Heritage Foods ensures the purity and quality of its milk through a farm-to-home approach, where every product is crafted with care and tested rigorously. The company works closely with its network of dairy farmers, empowering them with modern practices, training, and ethical partnerships. Over 25 stringent quality tests are performed daily by 500+ quality experts, guaranteeing a consistent supply of fresh, high-quality milk that supports learning, growth, and overall well-being.
With a presence across 16 Indian states and deep roots in Andhra Pradesh and Telangana, Heritage Foods continues to meet the aspirations of modern families, providing more than just milk. The company stays committed to its legacy of farm-fresh purity, rigorous quality checks, and a steadfast promise of supporting mothers in raising well-rounded, resilient learners. The campaign emphasizes that “purity is not just what we deliver – it’s what we stand for,” and Heritage Foods is proud to be a part of the daily lives of millions of families.
Patanjali’s Dant Kanti Harnesses the Power of Ayurveda to Deliver Holistic Dental Care Solutions, Ensuring Uncompromising Quality Standards.
The demand for herbal toothpastes in India has been on the rise since the early 2000s, with consumers increasingly seeking natural and Ayurvedic products. Patanjali Ayurved, a leading Indian company, identified this gap in the market and launched its Dant Kanti toothpaste, which it claims uniquely blends Ayurvedic knowledge and modern science. The company’s R&D team studied ancient Ayurvedic texts to select ingredients such as neem, clove, and mint, known for their oral hygiene benefits. These ingredients were incorporated into the toothpaste base in effective doses, and tests showed that the combination was more effective against bacteria than individual components.
To develop Dant Kanti, Patanjali conducted numerous lab tests to optimize texture, taste, pH, viscosity, foaming capacity, and preservative effectiveness. The company also ensured that the product was free from heavy metal contamination and conducted pilot scale-up tests to address commercial production issues. Stability studies were conducted to determine the product’s shelf life, and consumer feedback was also valued, with samples distributed to over 1,000 volunteers. Based on the feedback, the formulation was further refined, and Dant Kanti has since become a successful product in the market.
However, a study conducted by the Department of Consumer Affairs found that many “herbal” toothpastes, including Patanjali’s Dant Kanti, do not justify their use of the term “herbal”. The study found that over 90% of the composition of these toothpastes is the same as regular toothpastes, and they contain only about 2.5% herbal elements. The study tested 12 brands, including Dabur, Vicco, Himalaya, and Colgate, and found that none of them qualified as truly “herbal” toothpastes. Despite this, Patanjali claims that Dant Kanti’s success lies in its blend of Ayurvedic heritage and scientific rigor, and it continues to be a popular choice among consumers seeking natural oral care products. Overall, the Indian market for herbal toothpastes continues to grow, driven by consumer demand for natural and Ayurvedic products.
Key Q4 Highlights on 16th May: Hyundai Motor posts ₹1614.34 cr profit, Emami sees significant profit growth, Dhanuka Agritech and Eureka Forbes report increased profits, BHEL achieves ₹504.45 cr profit, while Delhivery, Reliance Infra, and Heritage Foods are set to release their Q4 results, with Cochin Shipyard and Crompton Greaves closing higher.
Several Indian companies announced their Q4 results on May 15 and 16, 2025. Here are the key highlights:
Companies that reported profits:
- BHEL: Net profit rose 3% to ₹504.45 crore in the March quarter.
- Cochin Shipyard: Consolidated net profit increased 10.93% to ₹287.18 crore.
- Crompton Greaves: Consolidated net profit rose 22.46% to ₹169.48 crore.
- Emami: Consolidated net profit increased 10.51% to ₹162.17 crore.
- Eureka Forbes: Consolidated net profit rose twofold to ₹49.48 crore.
- Hyundai Motor India: Consolidated profit after tax stood at ₹1,614.34 crore, a 4% dip from the previous year.
- Kalpataru Projects International: Consolidated net profit rose over 29% to ₹218.17 crore.
- Kaynes Technology: Consolidated net profit zoomed 43% to ₹116.20 crore.
- NAVA: Consolidated net profit rose to ₹234.40 crore.
- Nucleus Software Exports: Consolidated net profit stood at ₹64.77 crore.
Companies that reported revenue growth:
- BLS International: Reported its highest-ever financial performance in FY25, with revenue reaching ₹2,193.3 crores, a 30.8% year-over-year increase.
- Dhanuka Agritech: Consolidated revenue rose to ₹1,495.
- IndiGrid: Increased its income to ₹920.3 crore from ₹824.3 crore in the year-ago quarter.
- Matrimony.com: Reported a 5% quarter-on-quarter increase in billing to ₹114.8 crores.
Other updates:
- Allied Blenders and Distillers reported record EBITDA and PAT in FY25.
- India Motor Parts and Accessories reported a standalone net profit of ₹23.93 crore.
- Jubilant Pharmova reported a consolidated net profit of ₹153.6 crore.
- Page Industries reported a net profit of ₹164 crore, up 52% year-on-year.
- Websol Energy System reported a profit after tax of ₹48.27 crore.
These results indicate a mixed performance by Indian companies, with some reporting significant profits and revenue growth, while others saw declines. The market reaction to these results has been varied, with some stocks rising and others falling.
How Sanchi overcame challenges posed by Amul to emerge as a symbol of Madhya Pradesh’s rich dairy heritage
The Madhya Pradesh government has partnered with the National Dairy Development Board (NDDB) to revamp the state’s milk cooperatives, specifically the Madhya Pradesh Cooperative Dairy Federation (MPCDF), which operates under the brand name Sanchi. The decision has sparked criticism from the opposition Congress party and dairy unions in the state, who fear that NDDB’s involvement will eclipse the local brand, Sanchi, and benefit Amul, a Gujarat-based dairy cooperative, at the cost of local farmers.
The Congress party has demanded a “white paper” on the deal, questioning which “Gujarat lobby” the state government intends to benefit and whether the agreement is aimed at benefiting Amul. The party has also accused the state government of taking decisions unilaterally without consulting farmers. Milk unions in Madhya Pradesh have also opposed the move, citing concerns that NDDB’s administration of milk federations in the state would rob the local milk cooperative movement of its soul.
The Indore Dairy Sangh, one of the milk unions, has threatened to approach the court to challenge the agreement. The union’s representative, Tawar Singh Chouhan, pointed out that NDDB had not helped the union when it sought a loan, and instead, the union had to use its own funds to set up a milk powder producing plant. Chouhan argued that the government should focus on improving the functioning of loss-making milk unions in Gwalior and Jabalpur instead of handing over control to NDDB.
The NDDB, however, has assured that it will work to increase the footprint of district cooperative societies across the state and reach out to consumers who purchase loose milk. The organization plans to hire senior managers to transform Sanchi and improve the quality of products while equipping the state with better infrastructure. The minister for animal husbandry, Lakhan Patel, has stated that NDDB will continue with the brand name Sanchi and work to deliver upon its strong attachment in Madhya Pradesh.
Despite the assurances, many are still skeptical of NDDB’s capacity to transform Madhya Pradesh’s milk cooperatives. Girish Paliwal, affiliated with the Bhopal Milk Union, pointed out that one of the biggest problems faced by Sanchi was its poor marketing, and it remains to be seen how NDDB plans to increase milk sales across the state over the next five years.
The Madhya Pradesh government’s decision to partner with NDDB is part of its efforts to revamp the state’s dairy sector, which has been struggling with poor marketing, stiff competition from Amul, and low infrastructural investment. The state is the third-largest milk-producing state in India, but it ranks 11th in packet milk sales. The NDDB’s involvement is seen as a way to improve the sector’s performance and increase the sales of packet milk. However, the move has sparked controversy, and it remains to be seen how the partnership will play out in the coming years.
Ramadan Bazaar at Sabindo Plaza Offers Array of Sabah’s Traditional Dishes – Bernama
During the holy month of Ramadan, the Sabindo Plaza in Kota Kinabalu, Sabah, comes alive with a vibrant Ramadan bazaar, showcasing the state’s rich heritage food. The bazaar, which runs throughout the month, offers a wide variety of traditional Sabahan dishes, attracting locals and tourists alike. The event is a celebration of Sabah’s culinary heritage, with over 100 stalls serving up an array of delicious and authentic local cuisine.
Visitors to the bazaar can sample an assortment of traditional Sabahan dishes, including umai (raw fish marinated in lime juice and chillies), hinava (raw fish pickled in vinegar and chillies), and rendang (a spicy meat stew). Other popular dishes include nasi lemak (coconut milk rice), satay (grilled meat skewers), and ayam masak merah (chicken cooked in spicy tomato sauce). The bazaar also features a range of traditional Sabahan desserts, such as bahulu (traditional Malay cake) and kuih wajik (a sweet, coconut milk-based dessert).
The Ramadan bazaar at Sabindo Plaza is not only a food haven but also a cultural event, showcasing Sabah’s rich heritage and traditions. Visitors can witness the preparation of traditional Sabahan dishes, learn about the history and significance of the food, and interact with the friendly vendors. The bazaar is also a great platform for local entrepreneurs to showcase their culinary skills and products, promoting the local economy and preserving Sabah’s culinary heritage.
The Sabah state government has also taken initiatives to promote the Ramadan bazaar, recognizing its importance in preserving the state’s cultural heritage and promoting tourism. The government has provided support to the vendors, including financial assistance and training, to ensure the success of the event. The bazaar has become a significant tourist attraction, with visitors from all over Malaysia and abroad flocking to experience the unique flavors and culture of Sabah.
In conclusion, the Ramadan bazaar at Sabindo Plaza is a must-visit event for foodies and cultural enthusiasts. With its wide variety of traditional Sabahan dishes, rich cultural heritage, and vibrant atmosphere, the bazaar is an unforgettable experience. As the holy month of Ramadan comes to a close, the bazaar will continue to be a symbol of Sabah’s warm hospitality and rich cultural diversity, showcasing the state’s unique heritage food to the world. Whether you’re a local or a tourist, the Ramadan bazaar at Sabindo Plaza is an event not to be missed.
Quench your thirst and cool down with a refreshing glass of orange, the perfect way to beat the summer heat!
As the summer season arrives, nothing beats the heat like a cold and refreshing orange beverage. Orange drinks have been a summer favorite for years, providing a burst of citrusy flavor and a plethora of health benefits. One brand that stands out is Patanjali Orange Beverage, which offers a healthy and refreshing twist on the classic drink. Oranges are packed with vitamin C, antioxidants, and natural sugars, making them an excellent choice to keep you energized and hydrated during the warm summer months.
Patanjali Orange Beverage is a convenient and easy way to reap the benefits of oranges without the hassle of peeling or juicing. Its versatility makes it a great base for various summer drinks, such as mocktails, smoothies, and popsicles. You can add a splash of it to your iced tea for a fruity twist or mix it with mint and soda for a refreshing afternoon cooler. It’s also a great option for health-conscious individuals, as it’s made with natural ingredients and has an Ayurvedic heritage.
This orange beverage is not only delicious but also provides a range of health benefits, making it a popular choice among parents and fitness enthusiasts. It’s a great alternative to sugary drinks and can be consumed after a workout as a hydrating treat. Additionally, it’s a fantastic companion for summer socials, such as garden brunches or evening parties, as it adds a pop of color and flavor to any gathering.
The benefits of Patanjali Orange Beverage extend beyond its taste and health benefits. It’s also a practical choice for outdoor activities, such as road trips or treks, as it helps maintain fluid balance and provides a much-needed refreshment. With its sunny orange color and refreshing taste, Patanjali Orange Beverage is the perfect drink to enjoy during the summer months. Whether you’re looking for a healthy drink option, a refreshing pick-me-up, or a fun addition to your summer gatherings, Patanjali Orange Beverage is an excellent choice. Its unique blend of natural ingredients and Ayurvedic heritage makes it a standout among other orange beverages, making it a must-try for anyone looking to beat the heat this summer.
Bisleri partners with Archaeological Survey of India to revitalize water infrastructure at iconic heritage sites across India.
Bisleri, a leading branded packaged drinking water company in India, has signed a Memorandum of Understanding (MOU) with the Archaeological Survey of India (ASI) to revive and restore water bodies at heritage sites across the country. The initiative aims to restore the historical architecture and water bodies at these iconic sites, making them more accessible and enjoyable for tourists and locals alike.
Under the MOU, Bisleri will collaborate with the ASI to identify and rehabilitate water bodies, such as ponds, lakes, and stepwells, at various heritage sites across India. The project will focus on not only restoring the water bodies but also promoting water conservation and sustainability practices. Bisleri will also undertake initiatives to increase awareness about the importance of water conservation among locals and tourists visiting these heritage sites.
The ASI will provide technical guidance and support to Bisleri in identifying the most suitable sites for restoration and rehabilitation. The organization will also facilitate the necessary clearances and approvals required for the project. Bisleri will be responsible for the actual restoration and rehabilitation work, which will include desilting, dredging, and upgrading the water bodies to make them functional and aesthetically pleasing.
The project will also involve community engagement and outreach activities to educate the locals about the importance of water conservation and sustainability. Bisleri will also organize cultural events and activities to promote cultural heritage and tourism at these restored sites.
The MOU is a significant initiative as many of India’s heritage sites face challenges related to water availability, conservation, and management. The project aims to not only restore the historical architecture but also promote sustainable practices and water conservation among the local communities. By partnering with the ASI, Bisleri hopes to make a positive impact on the country’s cultural heritage and contribute to the conservation of India’s rich historical sites.
The project is expected to commence soon, with the pilot project focusing on the restoration of a heritage site in Delhi. The partnership between Bisleri and the ASI is seen as a unique initiative that combines corporate social responsibility with cultural heritage conservation. The project has the potential to set a new benchmark for corporate-social responsibility initiatives in India and promote sustainable practices in water conservation.
Heritage Foods applauds the unveiling of the Union Budget
Heritage Foods Ltd, a company led by the family of Andhra Pradesh Chief Minister N. Chandrababu Naidu, has welcomed the recent Union Budget, citing several measures aimed at boosting agricultural productivity. The company believes that a holistic approach to strengthening India’s agriculture and dairy sectors, such as improving credit access and increasing the Kisan Credit Card loan limit to Rs 5 lakh, will drive sustainable, long-term growth of the agri-economy.
Brahmani Nara, the Executive Director of Heritage Foods, expressed optimism that these measures will contribute to the growth and prosperity of the agricultural community and the broader economy, while also accelerating India’s journey towards becoming a global agri-food powerhouse. The company is particularly encouraged by the plan to transition one crore farmers to natural farming methods over the next two years, as this aligns with their dedication to sustainable and organic practices.
As the second-largest listed dairy company in India, Heritage Foods is confident that the government’s initiatives will have a positive impact on the agricultural sector and the economy as a whole. The company has identified with the government’s commitment to sustainable and organic practices, citing their own efforts to promote long-term growth and prosperity in the agri-economy. Overall, the company views the Union Budget as a significant step towards realizing India’s potential as a global agri-food powerhouse.
14th East Himalayan Trade Fair, January 23-2025
The 14th East Himalayan Trade Fair 2025 is an annual event that brings together businesses, entrepreneurs, and individuals from the East Himalayan region to showcase their products, services, and opportunities. This year’s fair, held from January 23-31, aims to promote economic growth, cultural exchange, and tourism in the region.
The trade fair, which is organized by the East Himalayan Chamber of Commerce and Industry, features stalls from over 300 exhibitors, showcasing their unique products and services. These include handmade crafts, textiles, handicrafts, traditional medicines, and locally-made food products. The fair also attracts buyers and traders from neighboring countries, including Bangladesh, Nepal, and Bhutan.
Additionally, the fair hosts several special events and exhibitions, including a sports and adventure zone, which offers live demonstrations of trekking, climbing, and other adventure activities. Visitors can also participate in cultural performances, including traditional dances, music, and competitions.
The fair aims to promote the region’s rich cultural and natural heritage, and to attract tourists to the East Himalayan region. The region is home to several UNESCO World Heritage Sites, including the Kaziranga National Park, the Manas Wildlife Sanctuary, and the Nameri National Park.
The 14th East Himalayan Trade Fair 2025 has received support from the government of Assam and other regional authorities, who recognize the importance of boosting economic growth and tourism in the region. The fair is also expected to attract foreign investment and promote the region’s products globally.
In conclusion, the 14th East Himalayan Trade Fair 2025 is an exciting event that showcases the unique culture, products, and opportunities of the East Himalayan region. The fair attracts visitors from around the world and provides a platform for businesses and entrepreneurs to connect and grow. With its focus on promoting economic growth, cultural exchange, and tourism, the fair is an important event for the region’s development.
Heritage Foods faces backlash after backing Waqf Bill, sparking questions about potential ties to Andhra Pradesh Chief Minister Nara Chandrababu Naidu.
The recently passed Waqf Bill in India has sparked a national debate, with the ruling BJP celebrating its passage as a move towards transparency, while critics label it an assault on minority rights. The Telugu Desam Party (TDP), led by Andhra Pradesh Chief Minister Nara Chandrababu Naidu, surprisingly extended support to the bill, which has led to widespread anger among its Muslim supporters.
The Heritage Foods, a company founded by Naidu in 1992, has become the focus of the controversy. Several social media users have called for a boycott of Heritage products, particularly among the Muslim community, due to the TDP’s support for the bill. The company operates in multiple states, including Bengaluru, Chennai, Hyderabad, and Visakhapatnam, and has expanded its business divisions into dairy, retail, and agri sectors.
Naidu’s decision to support the Waqf Bill has created a trust deficit among Muslims, who feel deeply hurt by the removal of key protections for Waqf properties. The backlash against Heritage Foods may grow if the sentiment is not addressed, with some social media users stating that they will not support the company’s products. The TDP’s support for the bill may not only have political consequences but also commercial ones, as the Muslim community forms a significant consumer base in southern India.
The controversy has raised questions about Naidu’s political decision and its impact on his business empire. Whether the boycott leads to actual commercial losses or not, the political message is clear: support for the Waqf Amendment Bill may cost Naidu not just goodwill but also business. The debate highlights the complex intersection of politics and business, where a political decision can have far-reaching consequences for a company’s reputation and commercial success.
Heritage Foods records robust Q3 FY25 performance, boasting a revenue of Rs 10,339 million.
Heritage Foods Limited, a leading dairy company, has announced its impressive financial results for the December 31, 2024 quarter. The company has achieved a 10% year-on-year revenue growth, surpassing Rs 10,000 million for the third consecutive quarter, with a revenue of Rs 10,339 million. This growth is attributed to a 12.62% year-on-year increase in milk procurement volumes, reaching 1.84 million litres per day (MLPD). Additionally, average procurement costs decreased by 2.7% year-on-year to Rs 41.91 per litre.
The company’s value-added products (VAP) segment continued to perform strongly, with a 17.6% year-on-year revenue growth, contributing 28.2% to the total revenue. The segment’s revenue, which includes consumer packs of ghee and butter, grew 19.5% year-on-year to Rs 3,417 million, contributing 33.5% to the total revenue.
The company’s net profit also surged by 60% year-on-year to Rs 431 million, reflecting a 4.2% margin. At the same time, the company’s EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) stood at Rs 741 million, resulting in a 7.2% margin.
Brahmani Nara, Executive Director of Heritage Foods, expressed her satisfaction with the results, stating that the company has achieved a notable growth in both its core and value-added segments. She emphasized the company’s strong financial standing and operational efficiency. With this impressive performance, Heritage Foods continues to solidify its position as a leader in the dairy industry.