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The Indian beverage market, worth ₹10 billion, is increasingly saturated with products from Campa, Smoodh, and Amul Tru, among others.

The Indian beverage market, worth ₹10 billion, is increasingly saturated with products from Campa, Smoodh, and Amul Tru, among others.

by Team Small News | Mar 21, 2025 | Amul, Britannia, Dabur, FMCG, Parle

Gujarat Cooperative Milk Marketing Federation Ltd (GCMMF), the company behind the Amul brand, has launched a new product called Tru, a dairy-based fruit drink priced at ₹10 for 150ml. This move is part of the company’s plan to increase its presence in the...

To mark Avani Lekhara’s outstanding achievement, Britannia Marie Gold pays tribute with a special edition pack in her honour.

by Team Small News | Mar 19, 2025 | Britannia, FMCG

Britannia Industries, a leading fast-moving consumer goods company, has launched a unique initiative to honor Para Olympian Avani Lekhara’s remarkable achievements. In collaboration with Inspire Institute of Sport (IIS), they have launched the...

Britannia: Safeguarding the Seas – Effective Protocols for Minimizing Oil Leaks in Hydraulic Pipelines

by Team Small News | Mar 12, 2025 | Britannia, FMCG

The Britannia P&I Club has highlighted the risks of hydraulic oil leaks in the marine industry, emphasizing the importance of proactive maintenance and risk mitigation. Hydraulic oil leaks can lead to environmental and commercial risks, particularly in port, with...

Embracing the British spirit, be it on a sunny day, Archives – MARKETECH APAC

by Team Small News | Mar 9, 2025 | Britannia, FMCG

Britannia’s latest campaign for Good Day biscuits takes a bold approach by leaving the biscuit out of the advertisement altogether. Instead, the campaign, called “HEADLINES,” focuses on the long-standing connection between Good Day and chai. The idea...
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