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Tax authority slaps ₹25 crore plus demand on Britannia Industries

by Team Small News | May 2, 2025 | Britannia, FMCG

Britannia Industries Ltd, a leading food company, has received an order from the GST authority demanding a significant amount of over ₹25 crore. The order, passed by the Additional Commissioner of CGST & CX, Kolkata North, covers tax periods from July 2017 to...
The Ghee Market Is Witnessing Explosive Growth

The Ghee Market Is Witnessing Explosive Growth

by Team Small News | May 1, 2025 | Amul, Britannia, FMCG, Nestle, Patanjali

The global ghee market is expected to grow at a compound annual growth rate (CAGR) of 6.2% from 2025 to 2032, reaching $95 billion by 2032. The market is driven by the increasing demand for healthy and natural products, particularly among health-conscious consumers...

Britannia’s The Laughing Cow campaign associates richer flavors with more meaningful shared experiences.

by Team Small News | Apr 30, 2025 | Britannia, FMCG

Britannia The Laughing Cow, a joint venture between Britannia Industries and Le Groupe Bel, has launched a new campaign to promote its revamped creamier recipe and locally produced cheese range. The campaign, conceptualized by Schbang, focuses on the idea of cheese...
Parle aims to emulate Amul’s success with Marie biscuits, but its advertisements fall short on clever wordplay.

Parle aims to emulate Amul’s success with Marie biscuits, but its advertisements fall short on clever wordplay.

by Team Small News | Apr 26, 2025 | Amul, Britannia, FMCG, ITC, Parle

Parle, a well-known Indian biscuit brand, has launched a new advertising campaign to strengthen its position in the Marie biscuit market. The campaign aims to reinforce the idea that when it comes to Marie biscuits, it has to be Parle Marie. The TV commercials show...

Daya and ACP Sir’s elite ‘Cakes Investigation Unit’ solves the mystery behind the elusive Britannia Gobbles.

by Team Small News | Apr 25, 2025 | Britannia, FMCG

Britannia Gobbles cake has undergone a significant refresh, making its classic flavors softer and tastier than ever before. The new recipe boasts a melt-in-the-mouth texture and rich flavors, perfect for brightening up everyday moments. Alongside the improved recipe,...

Britannia Milk Bikis were showcased in a massive 15-foot fan-made garland at an event celebrating Ajith Kumar’s film in Chennai.

by Team Small News | Apr 24, 2025 | Britannia, FMCG

In a unique celebration, Britannia Milk Bikis, a beloved biscuit brand in Tamil Nadu, played a significant role in the promotional event of the movie “Good Bad Ugly” featuring actor Ajith Kumar. To commemorate the film’s release, fans created a...
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