The 10th edition of the IndIAA Awards 2025, presented by the India Chapter of the International Advertising Association (IAA), recognized India’s top brands and agencies across 16 categories. The awards marked a decade of creative excellence, with winners including Nestlé India in the Food & Beverages category and Gabit in Consumer Electronics. Leading agencies Ogilvy India and Moonshot emerged as top performers, each winning four awards.

The jury, led by Arun Srinivas, Managing Director & Country Head of Meta India, reviewed hundreds of campaigns across multiple creatives and sectors. Srinivas noted that the awards showcased the creative excellence of Indian brands and agencies, which have kept pace with changing times. The jury also added a digital leg to the awards to understand how brands are excelling in storytelling.

Other notable winners included Hero MotoCorp, HDFC Mutual Fund, Asian Paints, Colgate-Palmolive, and Meta. Shilpa Shetty was recognized as the “Most Disruptive Brand in the Entertainment Industry,” while winners of the AFAA national-level Changemakers for Good awards were felicitated for campaigns with social impact.

Media agencies, including Madison Media, Wavemaker, and Havas Media, were credited for delivering impactful campaigns across platforms. Abhishek Karnani, President of the IAA India Chapter, noted that the IndIAA Awards stand for creative work backed by insight and purpose, and that the integrity of the process makes them unique. Jaideep Gandhi, Vice President of the IAA India Chapter, added that the awards continue to honor work that blends creativity, effectiveness, and a genuine commitment to being a force for good.

The winners of the IndIAA Awards 2025 were selected based on their creative quality, messaging clarity, and storytelling ability. The awards ceremony was a celebration of the best work in the Indian advertising industry, and it highlighted the importance of creativity and innovation in driving business success. The IndIAA Awards have established themselves as one of the most respected recognitions in the industry, and the 10th edition was a testament to the growing importance of creative excellence in Indian advertising.

Overall, the IndIAA Awards 2025 recognized the outstanding work of Indian brands and agencies, and it provided a platform for the industry to come together and celebrate creative excellence. The awards demonstrated the power of advertising to drive business success and to make a positive impact on society, and they highlighted the importance of innovation, creativity, and storytelling in the industry.