Haldiram’s, a renowned Indian confectionery and food company, has launched its latest festive campaign, “Teej ki Meethi Lehar”, to celebrate the occasion of Teej. As part of this campaign, Haldiram’s has curated a special range of ghewar and feni gifting hampers that are perfect for gifting to loved ones during the festive season. The hampers include the Teej Ghewar Box, Teej Ki Mithaas Tray, and Teej Ki Mithaas Hamper, each of which offers a selection of traditional Indian sweets and snacks.
The ghewar and feni hampers feature a variety of indulgent flavors, including malai ghewar, kesar ghewar, kaju cream ghewar, rose ghewar, and white and kesar feni. These sweet treats are sure to delight friends and family during the Teej celebrations. According to Kailash Agarwal, President – Retail QSR at Haldiram’s, the company is committed to celebrating Indian cultural heritage and festivals through its signature creations. The “Teej ki Meethi Lehar” campaign is dedicated to spreading happiness and togetherness during the Teej festival.
The campaign is a thoughtful way for Haldiram’s to connect with its customers and help them celebrate the occasion with their loved ones. The company’s festive hampers are carefully curated to provide a taste of traditional Indian sweets and snacks, making them an ideal gift for friends and family during Teej. With its “Teej ki Meethi Lehar” campaign, Haldiram’s aims to bring people together and create sweet memories during the festive season. The company’s commitment to celebrating Indian cultural heritage and festivals is evident in its thoughtful and delicious creations, which are sure to delight customers of all ages. Overall, Haldiram’s “Teej ki Meethi Lehar” campaign is a great way to celebrate the spirit of Teej and indulge in the rich flavors of Indian sweets and snacks.