Bisleri International Pvt Ltd, a leading beverage company in India, celebrated World Earth Day 2025 through its flagship initiative, “Bottles for Change”. The campaign aimed to promote environmental stewardship and sustainability, bringing together communities, students, volunteers, and local champions across 36 cities in 16 states. The events included tree plantation drives, used plastic collection campaigns, awareness rallies, poster-making competitions, and expert-led symposiums on environmental preservation.
The campaign witnessed enthusiastic participation from over 6,000 interns and volunteers, engaging more than 1,14,000 individuals. A total of 234 events were conducted, resulting in the planting of 510 trees and the collection of over 4.40 Metric Tonnes of plastic waste. The Indian Army’s 137 CETF BN (TA) 39 Gorkha Regiment also participated, showcasing their commitment to environmental protection.
Mr. K. Ganesh, Director – Sustainability & Corporate Affairs, Bisleri International Pvt. Ltd., stated that the initiative is a part of Bisleri’s Greener Promise, a commitment to build a circular economy through sustained efforts in recycling, plastic neutrality, and environmental education. The “Bottles for Change” platform aims to educate citizens on the value of plastic as a resource and the need for responsible disposal.
Bisleri International has a legacy of over 54 years and is one of the largest premium beverage businesses in India. The company follows a stringent process of 114 quality tests and a 10-stage purification process to provide consumers with pure, safe, and healthy water. With a strong presence of 128 operational plants and a robust distribution network, Bisleri offers a range of beverages, including mineral water, spring water, and carbonated drinks.
The company’s core values lie in yielding growth and embedding sustainability by being responsible in all aspects of the business. Bisleri has unveiled Sustainability 2.0 with Bisleri Greener Promise, focusing on creating a greener future through initiatives such as recycling, water conservation, and sustainability. The company’s efforts demonstrate its commitment to protecting the environment and promoting sustainability, inspiring others to take collective action towards a cleaner and greener future.