Schauna and Nadia Chauhan, daughters of Parle Agro founder Prakash Chauhan, are leading the company’s efforts to become the largest beverage company in India. The sisters have been instrumental in revamping traditional brands and introducing new products, such as Smoodh, a ready-to-drink dairy beverage, to strengthen the company’s portfolio. Despite facing challenges, including a 40% “sin tax” on sparkling drinks, which led to a decline in revenue and profit in FY24, the sisters remain committed to their goal. Parle Agro’s revenue fell by 12.3% to Rs 3,126.06 crore, and its profit plummeted 89.1% to Rs 17.29 crore.
The company is investing in scaling its manufacturing units, creating local employment, and diversifying into dairy beverages to meet consumer needs and market demands. The introduction of Smoodh, priced at Rs 10, has helped fill the gap in the ready-to-drink dairy segment. Parle Agro has also introduced 100% recyclable PET packaging, aiming to reduce its carbon footprint while scaling up operations.
The sisters attribute their success to their ability to support each other, both personally and professionally. They have built a culture of encouragement and mutual respect, which has helped them navigate the challenges of the family business. With a network of 84 manufacturing facilities and a presence in over 50 countries, Parle Agro is well-positioned for growth. Frooti, one of the company’s flagship brands, still dominates the basket, contributing over 48% of its total sales.
The Chauhan sisters’ vision is to expand Parle Agro’s revenue base to Rs 20,000 crore by 2030. They are leveraging technology and artificial intelligence to strengthen their systems and adapt to changing market conditions. Through their joint efforts, Schauna and Nadia Chauhan aim to create a balanced portfolio across fruit-based beverages and dairy, while promoting sustainability and reducing the company’s environmental impact. Their commitment to innovation, sustainability, and teamwork has earned them a spot on Fortune India’s Most Powerful Women list for 2025.