Bisleri, a leading branded packaged drinking water company in India, has signed a Memorandum of Understanding (MOU) with the Archaeological Survey of India (ASI) to revive and restore water bodies at heritage sites across the country. The initiative aims to restore the historical architecture and water bodies at these iconic sites, making them more accessible and enjoyable for tourists and locals alike.
Under the MOU, Bisleri will collaborate with the ASI to identify and rehabilitate water bodies, such as ponds, lakes, and stepwells, at various heritage sites across India. The project will focus on not only restoring the water bodies but also promoting water conservation and sustainability practices. Bisleri will also undertake initiatives to increase awareness about the importance of water conservation among locals and tourists visiting these heritage sites.
The ASI will provide technical guidance and support to Bisleri in identifying the most suitable sites for restoration and rehabilitation. The organization will also facilitate the necessary clearances and approvals required for the project. Bisleri will be responsible for the actual restoration and rehabilitation work, which will include desilting, dredging, and upgrading the water bodies to make them functional and aesthetically pleasing.
The project will also involve community engagement and outreach activities to educate the locals about the importance of water conservation and sustainability. Bisleri will also organize cultural events and activities to promote cultural heritage and tourism at these restored sites.
The MOU is a significant initiative as many of India’s heritage sites face challenges related to water availability, conservation, and management. The project aims to not only restore the historical architecture but also promote sustainable practices and water conservation among the local communities. By partnering with the ASI, Bisleri hopes to make a positive impact on the country’s cultural heritage and contribute to the conservation of India’s rich historical sites.
The project is expected to commence soon, with the pilot project focusing on the restoration of a heritage site in Delhi. The partnership between Bisleri and the ASI is seen as a unique initiative that combines corporate social responsibility with cultural heritage conservation. The project has the potential to set a new benchmark for corporate-social responsibility initiatives in India and promote sustainable practices in water conservation.