Over the years, CavinKare strategically diversified its portfolio beyond personal care to include food, snacks, beverages, dairy, and professional care segments. Key brands under its umbrella include Chik, Nyle, Fairever, Meera, and Cavin’s. The company’s business model emphasizes understanding consumer insights, offering value-priced products, and ensuring extensive distribution reach, particularly in rural markets through innovative approaches like marketing in haats and melas.
CavinKare’s growth has been fueled by a focus on converting consumer needs into successful products and a commitment to innovation, supported by a dedicated Research and Development center in Chennai. This has enabled them to introduce differentiated products and compete effectively against larger multinational corporations. The company has also expanded its presence to over 21 countries and formed strategic alliances to further its growth. With a vision to be the preferred choice of consumers, CavinKare continues to focus on innovation and leadership across its diverse business verticals
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Person Killed in Fatal Incident at New Colgate Powerhouse Revealed
A tragic construction accident occurred on August 7, 2025, near the New Colgate Powerhouse in Dobbins, Yuba County, California. The Yuba County Sheriff’s Office has confirmed the identity of the victim as 33-year-old Daniel Bustos Mendez, a resident of Hayward, California. Mendez was operating construction equipment at the time of the accident, which tragically tumbled down a steep embankment adjacent to the powerhouse site, resulting in fatal injuries.
The Yuba County Sheriff’s Office has released a statement expressing their deepest condolences to Mendez’s family, friends, and colleagues during this difficult time. The community is coming together to support those affected by the loss, and people are being asked to keep them in their thoughts as they navigate through their grief.
The accident is a sobering reminder of the risks and dangers associated with construction work, and the importance of prioritizing safety protocols to prevent such tragedies from occurring. The investigation into the accident is likely to be ongoing, and it is hoped that it will provide valuable insights into what went wrong and how similar accidents can be prevented in the future.
The loss of Daniel Bustos Mendez is a devastating blow to his loved ones, and the community is rallying around them to offer support and condolences. As the news of the accident spreads, people are taking to social media to pay their respects and offer words of comfort to those affected. The thoughts and prayers of the community are with Mendez’s family and friends during this incredibly difficult time.
The New Colgate Powerhouse, where the accident occurred, is a significant construction project in the area, and the incident is likely to have a profound impact on the workers and contractors involved in the project. The accident serves as a reminder of the importance of prioritizing safety and taking all necessary precautions to prevent accidents and ensure the well-being of workers on construction sites.
India’s toothpaste giant Colgate signs K-pop sensation worth more than BTS and Blackpink as new face of the brand
In a surprising move, Colgate India has roped in K-pop queen IU as its new brand ambassador, marking a significant departure from traditional Bollywood endorsements. IU, whose real name is Lee Ji Eun, is a multi-faceted artist known for her hit K-dramas and chart-topping music. Her appointment as the face of Colgate India’s Visible White Purple campaign has sent shockwaves of excitement among Indian K-pop fans, who have taken to social media to express their enthusiasm.
IU’s rise to fame in India can be attributed to her successful acting comeback in the hit K-drama “When Life Gives You Tangerines,” which also stars Park Bo Gum. Her performance earned her a Best Actress nomination at the 2025 Blue Dragon Series Awards, which she eventually won. With a net worth estimated to be around $40-45 million, IU is considered one of South Korea’s top singers and the richest K-pop idol.
IU’s collaboration with Colgate India is not her first foray into luxury brand endorsements. She has previously worked with prominent brands like Gucci, Estee Lauder, and Samsung Korea, among others. Her partnership with Colgate India is seen as a significant milestone in the growing popularity of K-pop and K-drama in India.
In recent years, India has witnessed a significant surge in K-pop and K-drama fandom, with top idols like EXO, GOT7, and BLACKPINK gaining a massive following in the country. The success of K-pop music festivals and collaborations with Indian brands has further cemented the Hallyu wave’s presence in India. IU’s appointment as Colgate India’s brand ambassador is expected to further boost the popularity of K-pop and K-drama in the country.
The Visible White Purple campaign featuring IU has been well-received by Indian K-pop fans, who have praised the singer’s “million-dollar smile” and applauded her “beauty hack” in the advertisement. With IU on board, Colgate India is likely to tap into the growing K-pop fandom in India and capitalize on the singer’s massive following in the country. As India continues to ride the Hallyu wave, it will be interesting to see how IU’s collaboration with Colgate India impacts the brand’s popularity and the broader K-pop and K-drama landscape in the country.
Colgate-Palmolive introduces a fresh corporate brand image – Exchange4media
Colgate-Palmolive, a leading global consumer goods company, has announced the launch of its new corporate brand identity. The rebranding effort aims to reflect the company’s evolving values, mission, and purpose, while also showcasing its commitment to innovation, sustainability, and customer satisfaction. The new identity is designed to unify the company’s diverse portfolio of brands and products under a single, cohesive visual and narrative framework.
At the heart of the new brand identity is a fresh logo, which features a stylized letter “C” made up of interconnected circles. The logo represents the company’s connection to people, planet, and communities, as well as its focus on oral care, personal care, and home care. The color palette has also been updated to a brighter, more vibrant blue, symbolizing trust, quality, and approachability.
The rebranding effort is more than just a visual overhaul; it’s a reflection of Colgate-Palmolive’s renewed commitment to its core values of caring, global teamwork, and continuous improvement. The company has outlined a set of guiding principles, including a focus on sustainability, diversity, equity, and inclusion, and a promise to deliver innovative products and experiences that make a positive impact on people’s lives.
As part of the rebranding initiative, Colgate-Palmolive has also introduced a new corporate purpose statement, which emphasizes the company’s dedication to “improving the health and well-being of people, pets, and the planet.” This statement serves as a reminder of the company’s responsibility to make a positive difference in the world, while also driving business growth and success.
The new corporate brand identity will be rolled out across all of Colgate-Palmolive’s operations, including its website, social media channels, advertising, and product packaging. The company is confident that the rebranding effort will help to strengthen its connection with customers, employees, and stakeholders, while also enhancing its reputation as a leader in the consumer goods industry. By embracing a more modern, dynamic, and purpose-driven brand identity, Colgate-Palmolive is poised to continue its legacy of innovation, quality, and customer satisfaction, while making a lasting impact on the world.
Spreading Healthy Smiles: The Crucial Role of Family Oral Health | Colgate Oral Health Movement Conference
A recent panel discussion, moderated by Mandira Bedi, emphasized the significance of cultivating good oral health habits in children from a young age. The discussion featured Dr. Ashok Dhoble, Kishwer Merchant, and Dr. Sunita Swaraj, who shared their insights on how family routines and school environments play a crucial role in shaping children’s hygiene habits.
The panellists highlighted the importance of making oral care a part of daily family routines, such as brushing teeth together. This simple practice not only helps to establish a consistent oral hygiene routine but also sets a good example for children to follow. By involving the entire family in oral care activities, parents can make the experience more enjoyable and help their children develop healthy habits from an early age.
The discussion also underscored the need for schools to incorporate oral health education into their curriculum. By making oral care a part of classroom learning, schools can help children understand the importance of maintaining good oral health and provide them with the knowledge and skills necessary to develop healthy habits. This, in turn, can help to prevent oral health problems and promote overall well-being.
The panellists emphasized that building lifelong habits begins early, and it is essential for parents, teachers, and influencers to work together to raise a healthier generation. By collaborative efforts, they can help children develop good oral health habits that will benefit them throughout their lives. The discussion also highlighted the role of technology in promoting oral health, with the launch of a mobile app that provides access to oral health resources and information.
In conclusion, the panel discussion stressed the importance of good oral health habits in children and highlighted the role of family routines and school environments in shaping these habits. By working together and making oral care a part of daily life, parents, teachers, and influencers can help raise a healthier generation. The full panel discussion is available to watch, providing valuable insights and tips for promoting good oral health habits in children. By watching the panel discussion, viewers can gain a deeper understanding of the importance of oral health and how to make it a priority in their daily lives.
Lawsuit alleges Colgate’s Hello Kids Fluoride Rinse poses health risks to young children, sparks class action claim.
A recent class action lawsuit has been filed against Colgate, alleging that their Hello Kids Fluoride Rinse is not safe for young children to use. The lawsuit claims that the product’s packaging and labeling are deceptive, leading parents to believe that it is suitable for children of all ages, when in fact, it contains high levels of fluoride that can be harmful to young children.
The complaint argues that Colgate’s Hello Kids Fluoride Rinse contains sodium fluoride, which can be toxic to children under the age of 6. The American Dental Association (ADA) and the Centers for Disease Control and Prevention (CDC) recommend that children under 6 years old use a fluoride rinse that contains no more than 0.05% sodium fluoride. However, Colgate’s Hello Kids Fluoride Rinse contains 0.2% sodium fluoride, which is four times the recommended amount.
The lawsuit alleges that Colgate’s packaging and labeling of the product are misleading, as they feature colorful cartoons and claims that the product is “gentle” and “safe” for kids. The complaint also states that Colgate failed to provide adequate warnings about the potential risks of using the product, particularly for young children.
The plaintiffs in the lawsuit are seeking damages and injunctive relief, including a recall of the product and changes to its packaging and labeling. They also want Colgate to provide clear warnings about the potential risks of using the product and to educate consumers about the safe use of fluoride rinses for children.
This lawsuit highlights the importance of careful labeling and packaging of children’s oral care products. Parents rely on manufacturers to provide safe and effective products for their children, and it is the responsibility of companies like Colgate to ensure that their products meet high standards of safety and quality. The outcome of this lawsuit could have significant implications for the oral care industry and may lead to changes in the way that children’s fluoride rinses are formulated, labeled, and marketed.
In the meantime, parents are advised to exercise caution when using fluoride rinses for their young children. It is recommended that parents consult with their child’s dentist or healthcare provider to determine the best oral care products for their child’s age and needs. Additionally, parents should always follow the recommended dosage and instructions for use, and be aware of any potential risks or side effects associated with the product.
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Honoring Trailblazers of Inclusion and Triumph Over Adversity
The 23rd CavinKare Ability Awards, organized by CavinKare in collaboration with Ability Foundation, honored six individuals with disabilities who have challenged societal norms and driven change. The awards, which recognize outstanding achievements of people with disabilities, were presented in three categories: Eminence, Mastery, and Special Recognition. A panel of esteemed jurors, including Madhan Karky, Soumya Swaminathan, and Justice Prabha Sridevan, selected the award recipients.
The CavinKare Ability Special Recognition Award was given to Sarah Sunny, India’s first lawyer with hearing impairment to argue before the Supreme Court. Despite facing barriers such as the lack of legal sign language interpreters, Sunny continues to advocate for judicial accessibility. The CavinKare Ability Award for Eminence was awarded to Poonam Shroti, a disability rights advocate born with osteogenesis imperfecta. Shroti defied societal expectations by thriving in the corporate world and founding Uddip Social Welfare Society, which empowers individuals with disabilities through education and employment.
The CavinKare Ability Mastery Awards were presented to four individuals who have demonstrated exceptional mastery in their respective fields. Mohammad Shams Aalam Shaikh, a para swimmer and disability rights advocate from Gujarat, has won 31 national medals and holds a world record for the longest open-sea swim by a paraplegic. Miranda Tomkinson, from Chennai, is India’s first individual with visual and hearing impairment to major in Special Education and holds three postgraduate degrees. Jilumol Mariet Thomas, from Kerala, and Arshad Pandit, from Srinagar, were also recognized for their achievements. Pandit, who became paraplegic after a terrorist attack in 1995, is now an Associate Professor at Sher-i-Kashmir Institute of Medical Sciences and has secured significant research funding.
These individuals have not only overcome personal challenges but have also made significant contributions to their communities. They are an inspiration to others, demonstrating that people with disabilities can achieve great things with determination and hard work. The CavinKare Ability Awards provide a platform to recognize and celebrate their achievements, promoting inclusivity and accessibility in all aspects of life. By honoring these exceptional individuals, the awards aim to create a more inclusive and equitable society, where people with disabilities have equal opportunities to pursue their dreams and make a positive impact.
Chennai-based deafblind lecturer receives prestigious CavinKare Ability Award
Miranda Tomkinson, a 45-year-old lecturer, has defied all odds to achieve his dreams despite being born blind and experiencing hearing loss during his middle school days. He is a contract lecturer in the Department of Special Education at the National Institute for Empowerment of Persons with Multiple Disabilities (NIEPMD), where he teaches diploma, B.Ed, and M.Ed courses to a majority of able-bodied students. Miranda’s story is one of sheer grit and determination, and his achievements were recently recognized at the 23rd edition of the CavinKare Ability Awards.
Miranda navigates the world with the help of special tools, including a “refreshable braille” device that helps him with text messages. He is independent and uses public transport to commute to work. Despite his disabilities, Miranda has pursued higher education, earning three postgraduate degrees and clearing the UGC NET exams in Sociology and Education. However, his journey has not been without challenges, including a protracted battle to get question papers in Braille for exams and facing isolation and social distancing during the pandemic years.
Miranda’s wife, Rexy Vinotha, has been a constant source of support, helping him to adopt new teaching methods and advocating for greater inclusion and awareness for individuals with deafblindness and multiple disabilities. Miranda has been using his blog, YouTube channel, and upcoming book to promote awareness and inclusion. He is currently working on a book featuring extraordinary persons with disabilities in India and hopes to become an author like Helen Keller.
The director and faculty at NIEPMD have been supporting Miranda, pushing for the implementation of the four percent reservation in government jobs for persons with disabilities, which could lead to Miranda getting a permanent job. Miranda’s colleagues praise his perseverance and resilience, emphasizing the importance of societal compassion and support for persons with multiple disabilities to grow and achieve their potential. Despite the challenges, Miranda remains determined and optimistic, inspiring others with his remarkable story.
CK’s Bakery launches its maiden Karnataka outlet in Bengaluru
CK’s Bakery, a Chennai-based bakery chain, has expanded to Karnataka with its flagship outlet in Bengaluru’s Jayanagar. The outlet aims to set up 25 more stores across Bengaluru within the next 12 months. CK’s Bakery, a part of CavinKare, aims to capitalize on the growing demand for bakery and quick-service restaurants (QSR) in urban India.
The bakery chain targets to offer high-quality, freshly prepared products at affordable prices, striking a balance between aspiration and affordability. To cater to the new market, CK’s Bakery has launched a new line of desserts specifically designed for Bengaluru customers.
The outlet has been strategically located and designed to cater to the city’s urban, on-the-go consumers with quick service. To enhance customer convenience, CK’s Bakery has partnered with leading quick-commerce platforms. This expansion is part of the company’s south expansion strategy, which aligns with its value proposition of fresh, high-quality offerings at affordable prices.
The bakery chain’s MD, Manuranjith Ranganathan, said, “India’s bakery and QSR segment is undergoing a significant transformation, fueled by urban lifestyles and exposure to global food formats. At CK’s Bakery, we have successfully tapped into these shifting preferences.” The company aims to capitalize on the growth potential of Bengaluru, which represents a key market in its south expansion strategy.
Overall, the expansion of CK’s Bakery in Bengaluru is expected to create new job opportunities and bring fresh, high-quality bakery products to the city’s consumers.
Six individuals with diverse abilities were recognized for their outstanding achievements at the CavinKare Ability Awards 2025.
The 23rd CavinKare Ability Awards 2025 was held in Chennai on Saturday, honouring six individuals with disabilities from across India. The event, in collaboration with the Ability Foundation, recognized the recipients’ resilience, talent, and indomitable spirit. C.K. Ranganathan, chairman and managing director of CavinKare Private Limited, presented the awards, stating that they stood as a testament to the honorees’ remarkable achievements.
Sarah Sunny, India’s first deaf lawyer to argue before the Supreme Court, received the Special Recognition Award. Poonam Shroti, a disability rights advocate born with osteogenesis imperfecta, was awarded the Eminence Award. She has dedicated her life to empowering individuals with disabilities, particularly in tier 2 cities, through her organization, Uddip Social Welfare Society.
The Mastery Awards went to four individuals: Mohammad Shams Aalam Shaikh, a paraplegic Indian Para Swimmer; Miranda Tomkinson, a lecturer in special education who is the first deafblind individual in India to complete a major; Jilumol Mariet Thomas, a self-employed graphic designer who is a member of the Mouth and Foot Painting Artists Association; and Arshad Pandit, a paraplegic Associate Professor at Sher-i-Kashmir Institute of Medical Sciences (SKIMS) and researcher in medical genetics and cancer diagnostics.
Speaking at the event, Jayshree Raveendran, founder and executive director of the Ability Foundation, emphasized the importance of recognizing the potential of individuals with disabilities and fostering an environment that allows them to contribute to society. She noted that each recipient embodied the resilience of countless others who are still striving to break free from societal constraints and stressed the need for society to acknowledge and support their contributions.
Six extraordinary individuals with disabilities receive top honors at the esteemed 23rd CavinKare Ability Awards 2025, as reported by APN News.
The 23rd CavinKare Ability Awards 2025 honored six exceptional individuals with disabilities for their remarkable achievements, recognizing their extraordinary skills, talents, and contributions to their respective fields. The annual awards ceremony, held on [date], was a celebration of the abilities and potential of individuals with disabilities, showcasing their remarkable capabilities in various areas, including education, entrepreneurship, and social impact.
The six awardees, selected from a pool of nominations, were honored for their outstanding achievements in different categories. The categories included:
1. Education: Ms. Anmol Raj, a blind graduate from Delhi University, was recognized for her impressive academic record and innovative approach to learning.
2. Entrepreneurship: Vijay Singh, a visually impaired entrepreneur from Bengaluru, won the award for his innovative mobile app, which helps people with disabilities access information and services.
3. Social Impact: Ranjana Kumari, a wheelchair-bound social worker from Lucknow, was recognized for her tireless efforts to promote disability rights and inclusion in her community.
4. Arts & Culture: Ms. Ritu Singh, a artist with a physical disability from Jaipur, was awarded for her remarkable talent in creating intricate and beautiful artworks despite her physical limitations.
5. Sports: Kavita Rana, a paralympic athlete from Haryana, was honored for her exceptional performance in badminton and table tennis tournaments, breaking numerous records.
6. Corporate & Social Responsibility: Mr. Pradeep Srinivas, a neurodiverse professional from Mumbai, was recognized for his work in promoting corporate social responsibility and creating a more inclusive work environment.
The CavinKare Ability Awards, now in its 23rd year, has been a flagship initiative to recognize and celebrate the talents and abilities of individuals with disabilities. The awards aim to promote awareness, inclusion, and equity, and to shatter stereotypes and misconceptions surrounding disabilities. The event was attended by dignitaries, celebrities, and organizations, all coming together to support and celebrate the exceptional achievements of individuals with disabilities.
Indica Crème by CavinKare celebrates diversity and self-love, painting the world with vibrant colors this Holi
Indica, the flagship hair color brand from CavinKare, is rebranding Holi celebrations with its #AddColorToYourLife campaign. The campaign focuses on inclusivity, self-care, and meaningful connections, highlighting the benefits of the newly launched Indica Crème Hair Color. The brand has launched two digital campaigns that go beyond colors, emphasizing the power of togetherness and confidence.
The first campaign challenges societal norms, promoting unity and inclusion. The story follows a young boy who, when his friends are denied entry to his residential complex, decides to color their lives with joy, making a bold statement against exclusion. His mother reinforces the message that Holi is a festival of togetherness, not division.
The second campaign focuses on self-care and confidence, addressing concerns about hair damage from chemical-laden Holi colors. The story features a young woman who is hesitant to participate in the festivities due to hair damage concerns. A friend introduces her to safe gulaal and Indica Crème Hair Color, enriched with natural oils and fewer chemicals, giving her the confidence to fully enjoy the festival.
Indica Crème’s purpose-driven campaigns champion inclusivity, self-care, and meaningful celebrations. This Holi, the brand encourages everyone to “add color to their life” with joy, confidence, and care, ensuring that everyone can experience the festival in its true spirit. By redefining Holi celebrations, Indica Crème is setting a new standard for a more inclusive and responsible festive season.
Introducing CavinKare’s Indica Crème, a champion of inclusivity and self-care, empowering you to add vibrancy to your life.
Indica, a flagship hair color brand from CavinKare, a leading FMCG company in India, has redefined the concept of Holi celebrations with its #AddColorToYourLife initiative. The brand has launched two digital campaigns, the #AddColorToYourLife and #AddColorToSomeone’sLife, aimed at reimagining the festival as a symbol of togetherness and inclusivity. The first campaign, #AddColorToSomeone’sLife, showcases a young boy who challenges social norms and stereotypes by including his less fortunate friends in his Holi celebrations, promoting unity and acceptance. The second campaign, #AddColorToYourLife, focuses on self-care and confidence, highlighting the importance of using safe and gentle holi colors to avoid causing harm to one’s skin and hair. Indica Crème Hair Color, with its natural oils and fewer chemicals, is the perfect solution for a damage-free Holi experience.
These campaigns, which will run across YouTube and Instagram, aim to foster meaningful connections and spread joy. Indica Crème is committed to making Holi more enriching by embracing inclusivity, well-being, and belonging. The brand encourages consumers to join the #AddColorToYourLife movement, embracing the festival with vibrancy, confidence, and care. By redefining Holi celebrations, Indica Crème is helping to create a more positive and inclusive environment, making it a truly special occasion for everyone.