by Team Small News | Jul 4, 2025 | FMCG, Parle
The iconic Parle-G biscuit has been a staple in Indian households for generations, evoking memories of childhood, school, and comforting tea-time rituals. The biscuit’s recognizable yellow-and-white packaging has become synonymous with nostalgia, but few people...
by Team Small News | Jun 19, 2025 | FMCG, Parle
Parle Agro’s popular mango drink Frooti has ventured into long-form branded storytelling with a six-part web series called YAAR LOG!. The series, produced by Terribly Tiny Tales (TTT), focuses on the dynamics of friendship among a close-knit group of friends,...
by Team Small News | Jun 19, 2025 | FMCG, Heritage, Parle
Parle Products, a renowned manufacturer of biscuits and confectionery, has launched a new campaign celebrating its rich legacy and deep-rooted presence in the lives of Indian consumers. The campaign, titled “Parle, Since 1929,” is a heartwarming reminder...
by Team Small News | Jun 17, 2025 | FMCG, Parle
A video has gone viral on social media showing a Palestinian father, Mohammed Jawad, giving his daughter, Rafif, a packet of Parle-G biscuits, which she loves. However, the biscuits, which normally cost around Rs 100 in international markets, were purchased for over...
by Team Small News | Jun 16, 2025 | FMCG, Parle
The iconic Indian biscuit brand, Parle-G, has been a staple in many households for over 80 years. The brand’s popularity can be attributed to its unique taste, affordability, and widespread availability. However, there has always been a lingering question about...
by Team Small News | Jun 13, 2025 | FMCG, Parle
In 1929, Mohanlal Dayal Chauhan, a tailor-turned-entrepreneur, established a confectionery unit in Vile Parle, a suburb of Mumbai. With a team of 12 workers and German machinery, Chauhan was driven by a strong sense of swadeshi, or self-reliance. He started by...