CavinKare, a Chennai-based FMCG company, has launched a unique initiative called CK Unavagam, a student-led daily meal service. The service aims to provide affordable meals to students, with prices starting from just ₹10 for breakfast, lunch, and dinner. What’s notable about this initiative is that it is being operated by students themselves, under the guidance of CK Educational Institutions, CavinKare’s philanthropy initiative.
The CK Educational Institutions manage six schools in Cuddalore, offering both State and National curricula to over 6,000 students. By involving students in the operation of CK Unavagam, the company aims to provide them with hands-on experience in managing a full-fledged enterprise. This includes tasks such as managing finances, coordinating with vendors, handling inventory, ensuring quality, engaging customers, leading teams, and marketing.
According to Ms. Amudhavalli Ranganathan, Executive Director of CK Educational Institutions and Director of New Initiatives & E-Commerce at CavinKare, the goal of CK Unavagam is not just to provide affordable meals, but to create responsible citizens who understand the importance of compassion, community spirit, and sustainability. She emphasized that this initiative is not about charity, but about dignity and empowering students to take ownership of their lives.
CK Ranganathan, Chairman & Managing Director of CavinKare, also expressed his support for the initiative, stating that CK Unavagam is a meaningful innovation that blends education with social impact. He believes that this model will serve as an inspiration for many more such initiatives in the future. By involving students in the operation of CK Unavagam, CavinKare aims to create a positive impact on the community and provide students with a unique learning experience that goes beyond the classroom. Overall, CK Unavagam is a innovative initiative that combines social responsibility with education, and has the potential to make a significant impact on the lives of students and the community.