Bank of Baroda (Bank), one of India’s leading public sector banks, announced the release of its #PehchaanCon 3.0 Banking Fraud Awareness campaign. Building upon the success of the earlier two editions, the latest campaign seeks to raise awareness about new-age financial frauds such as Artificial Intelligence-generated Deepfake scams that can succeed in duping even the most vigilant customers.
In Phase 3 of the #PehchaanCon campaign, the Bank has released two new ad films featuring actor Kunaal Roy Kapur. Combining the use of humour with informative content, these videos illustrate how anyone – even the smartest and strongest amongst us – can end up getting conned. Using the…
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Bank of Baroda teams up with Kunaal Roy Kapur for PehchaanCon 3.0
