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If you want to understand the value of every rupee, ask a bootstrapped startup founder. Especially in the early days, literally every rupee counts. The earnings are small, the burn is high, the days long, and the nights short. It’s a time for hustling, for putting everything aside in the service of a dream.
Bootstrapped startup founders are also possibly the most creative people around when it comes to managing costs. You’re scrappy, and you know other scrappy people. You’re bartering where the nature of the…
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