Energy prices in Europe have fallen to record lows, with 7,841 hours of negative pricing in the first eight months of 2024. This is due to the rapid expansion of wind and solar farms, causing surplus energy to be sold at a loss. The wind industry is saturated in Denmark and other European countries that started renewable buildout early, with little return on investment due to rock-bottom power prices. The offshore wind industry has been troubled globally due to supply chain issues and rising operational costs. In response, energy trading firms have emerged, using automated trading desks to buy and sell energy contracts based on forecasted weather conditions. These firms are making a profit and helping to balance supply and demand on the grid. The search for long-term energy storage solutions is also underway, as the current lack of technology makes it impossible to have an electricity system solely based on wind and solar. The professor Brian Vad Mathiesen states that there are “stark technical and economic limits to how much we can integrate into the grid.”