ICICI Prudential Life Insurance, in partnership with Reinsurance Group of America (RGA), has launched a unique health insurance product called ICICI Pru Wish, designed specifically for women. This product addresses specific health concerns, including breast, cervical, and uterine cancers, as well as heart diseases, and offers a lump sum payout of up to 100% of the health cover amount upon diagnosis. Unlike traditional plans, ICICI Pru Wish provides a fixed lump sum payment, offering customers greater flexibility in managing their medical expenses.
The product also offers a 30-year premium guarantee, providing customers with peace of mind and financial stability. Additionally, it allows for a premium sabbatical of up to 12 months, enabling customers to focus on their health-related responsibilities. ICICI Pru Wish also covers maternity complications and newborn congenital illnesses.
According to Amit Palta, Chief Product and Distribution Officer at ICICI Prudential Life Insurance, “ICICI Pru Wish is a first-of-its-kind health product that empowers women to be financially prepared for medical exigencies. We have combined our customer-focused approach with RGA India’s expertise to design a product that addresses the insurance needs of women.” Sunil Sharma, CEO of RGA India, added, “We are excited to collaborate with ICICI Prudential Life Insurance on ICICI Pru Wish, a pioneering health product that addresses the unique needs of Indian women.”
ICICI Pru Wish is designed to relieve financial distress caused by the unique health risks faced by women, providing a compelling proposition with a premium guarantee for 30 years, multiple claims for certain medical incidents, and an additional payout to cover rehabilitation expenses. This innovative product is a testament to the partnership between ICICI Prudential Life Insurance and RGA, highlighting their commitment to offering customer-focused solutions for evolving market demands.