Parle Agro unveils new campaign for Appy Fizz with actor Kriti Sanon – Brand Wagon News

Parle Agro amps up its beverage Appy Fizz with the launch of a 360-degree multimedia campaign. As per the company, the latest ad featuring brand ambassador, Kriti Sanon, highlights Gen-Z’s desire for an elevated experience in every moment, triggered by the pop of an Appy Fizz.

Additionally, the ad film revolves around the idea of elevating any moment into an extraordinary one, triggered by the crisp taste and fizz of Appy Fizz. Reflecting the brand’s philosophy of injecting…
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Source: https://www.financialexpress.com/business/brandwagon-parle-agro-unveils-new-campaign-for-appy-fizz-with-actor-kriti-sanon-3434365/lite/

Ankit Kapoor joins Parle Agro as head of marketing and international business: Best Media Info

Ankit Kapoor

Ankit Kapoor has joined Parle Agro as head of marketing and international business. He announced the development on LinkedIn.

He said, “Thrilled to be joining one of India’s foremost FMCG companies as Head of Marketing and Head of International Business. Parle Agro is known for building and scaling world class brands and products and it’s…
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Source: https://bestmediainfo.com/2024/3/ankit-kapoor-joins-parle-agro-as-head-of-marketing-and-international-business

Meet woman who turned a small business into Rs 8000 crore empire with apples and mangos, she began India’s most iconic…

There is a notion that people who have family businesses have no story of hard work and hustling, but one woman has proved this wrong by her stupendous efforts to revive her business successfully.COMMERCIAL BREAKSCROLL TO CONTINUE READING
We are talking about Nadia Chauhan who joined her father Prakash Chauhan’s company, Parle Agro, in 2003, when the company’s earnings were just Rs 300 crore. Thereafter in 2017, the company grew its revenue to Rs 4200 crore. The earnings in 2022-2023 were…
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Source: https://www.dnaindia.com/business/report-meet-woman-who-turned-a-small-business-into-rs-8000-crore-empire-nadia-chauhan-frooty-appy-parle-agro-3077881/amp