Marico has launched Saffola Cuppa Oats, a new snack option that combines flavor, nutrition, and convenience for fast-paced consumers. This product is designed to be quick and easy to prepare, requiring only 4 minutes to make by adding boiling hot water. Saffola Cuppa Oats comes in two flavors, Magic Masala and Spicy Mexicana, and is a blend of oats, millets, and crunchy multigrain bites.
This product is not only delicious but also high in fiber and a source of protein. It meets Marico’s “No Nasties” promise, as it is free from maida, artificial flavors, colors, preservatives, and palm oil, making it a better-for-you snack option. Saffola Cuppa Oats is designed for busy professionals, young adults, and students who want a quick and satisfying snack without compromising on flavor or nutrition.
The product is available in retail stores and quick-commerce platforms, making it a convenient option for modern consumers. Nilanjan Roy Choudhury, Business Head of Marico’s Foods Business, stated that the company is committed to innovation that meets the evolving health needs of its consumers. Saffola Cuppa Oats is designed to fill the gap between flavor and nutrition, offering a quick, easy, and nutritious snack that fits into a dynamic lifestyle. This product represents a fusion of modern convenience and wholegrain goodness, catering to the needs of fast-paced consumers.