Air India Inflight Safety Video Celebrates Indian Classical and Folk Dance Forms

Air India has launched ‘Safety Mudras’, the airline’s new inflight safety video that creatively blends safety instructions with the kaleidoscope of India’s vibrant culture.Conceptualized & Developed in collaboration with Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan, and Bharatbala the video is crafted to engage passengers and showcase the diversity and depth of Indian culture, while delivering essential safety information.For centuries, Indian classical dance and folk-art…
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Source: https://www.brandinginasia.com/air-indias-new-inflight-safety-video-celebrates-indian-classical-and-folk-dance-forms/

Air India Ordered to Pay Compensation for Deficient Business Class Service

In a recent ruling by the District Consumer Disputes Redressal Commission-I, U.T. Chandigarh, M/s Air India Ltd. has been ordered to compensate passengers for providing deficient services during a flight from New York to Delhi. 

The complaint, filed under Section 34 of the Consumer Protection Act 2019, highlighted the distressing experience faced by the complainants during their journey on January 20-21, 2023. Despite booking business class tickets, the passengers were subjected to…
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Source: https://lawtrend.in/air-india-ordered-to-pay-compensation-for-deficient-business-class-service/

CE Plus app launched for all in-flight cabin executives: Air India CEO

IANS | 24 Feb, 2024Tata-owned Air India’s CEO Campbell Wilson said that the Cabin
Executive Plus (CE Plus) app has been launched for all in-flight cabin
executives which will provide easy access to flight rosters, operating
crew information, real-time seat maps and more, including a repository
of documents such as galley loading plans, style, and among others.
“The
app can also generate Cabin Crew Voyage reports in offline mode so that
flight observations, cabin…
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Source: http://www.smetimes.in/smetimes/news/indian-economy-news/2024/Feb/24/ai-ceo757377383.html

Air India uses classical dance, folk art to tell the ‘story’ of inflight safety | Trending

Air India took to X to reveal their new inflight safety video which celebrates the cultural heritage of India. In the video, the various safety guidelines one needs to follow while flying are shown through different classical dance and folk art forms from around the country. This unique concept has amazed netizens and is likely to leave you impressed too. The image is taken from Air India’s new inflight safety video that celebrates different dance forms of India. (X/@airindia) …
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Source: https://www.hindustantimes.com/trending/air-india-uses-classical-dance-and-folk-art-forms-to-tell-the-story-of-inflight-safety-video-wows-people-101708779783073-amp.html

Air India ad makes safety demonstration a dance affair, ET BrandEquity

Which was the best in-flight safety demonstration that you ever watched? Air New Zealand, British Airways, Qantas, Thomson Airlines (now defunct), Turkish Airlines, Virgin Atlantic, Delta Air, Air France are some names that come to mind.Soon, Air India could make it to that elite circle. In a space which is often considered dull and boring, ad agency McCann Worldgroup India has decided to take the unbeaten path. In a safety demonstration video, the…
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Source: https://brandequity.economictimes.indiatimes.com/amp/news/advertising/air-india-ad-makes-safety-demonstration-a-dance-affair/107966632

Air India heroes Indian dance forms in new inflight video

Air India heroes Indian dance forms in new inflight video

On Friday, air india released a brand-new safety film for flights that celebrates indian folk and classical dancing styles. The “Safety Mudras” film has dancers doing Bharatnatyam, Odissi, Kathakali, Mohiniyattam, Kathak, Ghoomar, Bihu, and Giddha while a voiceover explains the passenger safety precautions. Every dancer…
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Source: https://www.indiaherald.com/Breaking/Read/994681693/Air-India-heroes-Indian-dance-forms-in-new-inflight-video

Air India's 737 MAX aircraft to be equipped with Collins' advanced avionics – SME Times

Air India’s 737 MAX aircraft to be equipped with Collins’ advanced avionics  SME TimesRTX’s Collins Aerospace to provide Air India with avionics hardware  PR NewswireRTX’s Collins Aerospace to provide Air India with avionics hardware  The Economic TimesAir India signs 737 Max avionics hardware deal and component-support pact for A320s  FlightglobalAir India to provide Collins Aerospace’ avionics hardware for 737 MAX  Arabian Aerospace
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Source: http://www.smetimes.in/smetimes/news/industry/2024/Feb/23/air-india-collins9859494.html

Air India Express introduces ‘cabin-baggage-only’ fares: How do they work?

Air India Express has recently introduced ‘cabin baggage-only’ fares, marking a renewed effort by an Indian carrier to offer lower-priced options by separating the check-in baggage service, reported The Indian Express. In 2021, the removal of a regulatory restriction that capped the additional charge for standard 15-kg check-in luggage at Rs 200 opened the door for such fare categories. However, airlines hesitated, anticipating a gradual shift in consumer habits, as Indian travelers were…
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Source: https://www.deccanherald.com/india/air-india-express-introduces-cabin-baggage-only-fares-how-do-they-work-2907302