Legendary filmmaker Spike Lee and Emmy-nominated actor Giancarlo Esposito have teamed up for their first-ever national advertising campaign, bringing a touch of Italy to America with the launch of the all-new, all-electric 2024 Fiat 500e. This marks Stellantis’ debut of its first battery-electric vehicle (BEV) in North America. The campaign, aptly titled “Italy in America,” directed by Lee, made its debut today across various digital and social media platforms.
A Fusion of Italian…
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Spike Lee and Giancarlo Esposito Star in the Fiat 500e’s Electrifying New Campaign
