LiveWire was a cool experiment hampered by high costs and lackluster vision. Apr 26, 2024 at 1:31pm ET 4 min read There was a single glaring problem from the start: Price. When Harley-Davidson announced that, after its botched acquisition of Alta, it was launching the all-electric LiveWire, the Milwaukee-based outfit committed the cardinal sin of failing to read the room. It’s understandable, though, as Harley had made its bones on expensive motorcycles built for folks who…
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Harley-Davidson Should Give Up On Electric Motorcycles
