Zydus Lifesciences Ltd., a global innovation-led healthcare company, has announced its collaboration with Pinkathon, India’s largest women’s run, to raise awareness about breast cancer and women’s health. The 10th edition of the Mumbai Pinkathon, scheduled for December 21st, 2025, will be the first of six events across India, covering cities such as Bengaluru, Delhi, Hyderabad, Kolkata, and Chennai. The run, led by women, aims to encourage women to prioritize their health, with a focus on regular self-breast exams and early detection of breast cancer.
The event was unveiled by Dr. Sharvil Patel, Managing Director of Zydus Lifesciences, Meha Patel, Vice-Chairperson of Zydus Foundation, actor and fitness icon Milind Soman, and Ankita Konwar, Founder of Invincible Women. They emphasized the importance of regular self-breast exams, highlighting that a simple 3-minute exam can make a life-saving difference. Dr. Sharvil Patel stated that the “Easiest Exam” campaign, launched by Zydus, aims to empower women with knowledge and inspire collective action against breast cancer.
Milind Soman, founder of Pinkathon, emphasized the mission to encourage women to take charge of their health and fitness, while building a community that celebrates strength and inclusivity. Meha Patel, Vice-Chairperson of Zydus Foundation, highlighted the importance of women prioritizing their health, stating that a healthy woman is at the core of a happy and well-functioning family.
The Mumbai edition of Zydus Pinkathon will feature various categories, including 3 km, 5 km, 10 km, and ultra-distances. Registrations are now open for all categories. The association between Zydus and Pinkathon will engage over 30,000 women nationwide, with the journey beginning in Mumbai and traveling to other cities over the next nine months.
Breast cancer is a significant concern in India, with over 2 lakh women diagnosed every year, and every 8 minutes, a woman dies due to late-stage diagnosis. Early detection is crucial, and Zydus’ campaign, “The Easiest Exam,” urges women to perform regular self-breast exams. The second edition of the campaign, scheduled to launch in October, will emphasize the importance of early detection and dispel myths and misconceptions associated with breast cancer. Through awareness campaigns, podcasts, and on-ground events, the initiative aims to address the stigma around breast cancer and inspire women to take control of their health.