Suzuki Motorcycle India Pvt. Ltd. (SMIPL) reported a 7.4% decrease in total sales for February 2025, with 90,206 units sold. Domestic sales dropped to 73,455 units, while exports increased by 19% to 16,751 units, compared to the same period last year. This mixed performance reflects the fluctuating demand conditions in the Indian two-wheeler market. Despite a temporary slowdown in domestic sales, SMIPL remains committed to offering products that meet customer expectations.
As a subsidiary of Suzuki Motor Corporation, SMIPL has maintained its position as a significant player in the premium two-wheeler segment since its inception in India in 2006. The company’s focus on 125cc scooters and premium motorcycles in the 150cc and above segments has helped it establish a distinct identity in the competitive Indian market. Industry analysts note that while the overall two-wheeler sector is showing signs of recovery, month-to-month fluctuations continue to be driven by broader economic conditions and consumer sentiment.
SMIPL’s manufacturing facility at Kherki Daula, Gurugram, has an annual production capacity of 1 million units, showcasing the company’s commitment to meeting growing demand in the Indian market. The company’s product mix and manufacturing capabilities have enabled it to navigate the challenging market conditions and stay competitive in the industry. Despite the recent decline in sales, SMIPL’s focus on offering customer-centric products and services will help it to bounce back and maintain its position in the Indian two-wheeler market.