Audi, a German luxury car manufacturer, has announced plans to increase the prices of its vehicles in India by up to 3% from January 2023. The price hike is aimed at offsetting the rising costs of raw materials, commodities, and other expenses. The company has not specified the exact date of the price increase, but it is expected to take effect from January 1, 2023.
Audi has been facing increasing competition in the Indian market, with other luxury car brands such as Mercedes-Benz and BMW offering similar products at competitive prices. The price hike is likely to affect the company’s sales and profitability in the short term, but it is also expected to help Audi maintain its profit margins.
The price increase is expected to vary across different models, with some vehicles likely to see a smaller hike than others. Audi has not announced any specific details on which models will be affected or by how much.