{"id":114614,"date":"2026-01-23T17:26:17","date_gmt":"2026-01-23T17:26:17","guid":{"rendered":"https:\/\/smallnews.in\/fmcg\/2026\/01\/23\/varman-m-appointed-as-head-of-media-and-digital-planning-and-investment-strategy-at-himalaya-wellness-exchange4media\/"},"modified":"2026-01-23T17:26:17","modified_gmt":"2026-01-23T17:26:17","slug":"varman-m-appointed-as-head-of-media-and-digital-planning-and-investment-strategy-at-himalaya-wellness-exchange4media","status":"publish","type":"post","link":"https:\/\/smallnews.in\/fmcg\/2026\/01\/23\/varman-m-appointed-as-head-of-media-and-digital-planning-and-investment-strategy-at-himalaya-wellness-exchange4media\/","title":{"rendered":"Varman M appointed as Head of Media and Digital, Planning and Investment Strategy at Himalaya Wellness &#8211; Exchange4Media"},"content":{"rendered":"<p>Varman M has joined Himalaya Wellness as the Head of Media and Digital, Planning, and Investment Strategy. In this role, Varman will be responsible for developing and implementing the company&#8217;s media and digital strategy, as well as overseeing the planning and investment of media campaigns across various channels.<\/p>\n<p>Varman brings with him over 15 years of experience in the field of media and marketing, having worked with several top brands and agencies in the past. He has a proven track record of developing and executing successful media campaigns that drive business growth and increase brand awareness.<\/p>\n<p>At Himalaya Wellness, Varman will be working closely with the marketing team to develop a comprehensive media strategy that aligns with the company&#8217;s business objectives. He will be responsible for planning and buying media across various channels, including television, print, digital, and outdoor, as well as developing and executing digital marketing campaigns.<\/p>\n<p>Varman&#8217;s expertise in media planning and buying, as well as his knowledge of the latest digital trends and technologies, will be a significant asset to the company. He will be working to optimize the company&#8217;s media spend, ensuring that every rupee spent on media is delivering maximum ROI.<\/p>\n<p>The appointment of Varman M as Head of Media and Digital, Planning, and Investment Strategy is a significant move for Himalaya Wellness, as the company looks to strengthen its media and digital capabilities. With Varman at the helm, the company is expected to see significant improvements in its media and digital marketing efforts, which will in turn drive business growth and increase brand awareness.<\/p>\n<p>Varman&#8217;s experience and expertise will also help the company to navigate the rapidly changing media landscape, where digital media is becoming increasingly important. He will be working to develop a digital-first approach, leveraging the latest digital technologies and trends to reach and engage with the company&#8217;s target audience.<\/p>\n<p>Overall, the appointment of Varman M as Head of Media and Digital, Planning, and Investment Strategy is a significant development for Himalaya Wellness, and is expected to have a major impact on the company&#8217;s media and digital marketing efforts. With his expertise and experience, Varman is well-placed to drive business growth and increase brand awareness for the company.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Varman M has joined Himalaya Wellness as the Head of Media and Digital, Planning, and Investment Strategy. In this role, Varman will be responsible for developing and implementing the company&#8217;s media and digital strategy, as well as overseeing the planning and investment of media campaigns across various channels. Varman brings with him over 15 years [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":112525,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"fifu_image_url":"","fifu_image_alt":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9,13],"tags":[],"class_list":["post-114614","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fmcg","category-himalaya"],"jetpack_featured_media_url":"https:\/\/smallnews.in\/fmcg\/wp-content\/uploads\/sites\/8\/2025\/05\/himalaya.jpg","jetpack_shortlink":"https:\/\/wp.me\/p9pc77-tOC","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":114592,"url":"https:\/\/smallnews.in\/fmcg\/2026\/01\/19\/mediabrief-com-himalaya-wellness-introduces-remember-her-face-initiative-to-shine-a-light-on-upcoming-female-cricket-talent\/","url_meta":{"origin":114614,"position":0},"title":"Mediabrief.com: Himalaya Wellness introduces &#8216;Remember Her Face&#8217; initiative to shine a light on upcoming female cricket talent","author":"Team Small News","date":"January 19, 2026","format":false,"excerpt":"Himalaya Wellness has launched a new campaign called \"Remember Her Face\" to promote and support future women cricketers in India. The campaign aims to create awareness and recognition for the talented young women who are making a mark in the sport. The initiative is part of Himalaya Wellness's efforts to\u2026","rel":"","context":"In &quot;FMCG&quot;","block_context":{"text":"FMCG","link":"https:\/\/smallnews.in\/fmcg\/category\/fmcg\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/smallnews.in\/fmcg\/wp-content\/uploads\/sites\/8\/2025\/05\/himalaya.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":114484,"url":"https:\/\/smallnews.in\/fmcg\/2026\/01\/03\/exclusive-conversation-with-n-v-chakravarthi-director-of-babycare-at-himalaya-wellness-company-on-thecsruniverse\/","url_meta":{"origin":114614,"position":1},"title":"Exclusive Conversation with N. V. Chakravarthi, Director of BabyCare at Himalaya Wellness Company on TheCSRUniverse","author":"Team Small News","date":"January 3, 2026","format":false,"excerpt":"Himalaya BabyCare, a brand under the Himalaya Wellness Company, has extended its commitment to care beyond products by establishing over 700 breastfeeding rooms across India's public infrastructure. The initiative, known as Himalaya Happy Feeding Rooms, aims to provide safe, private, and hygienic spaces for breastfeeding mothers, supporting more than 7\u2026","rel":"","context":"In &quot;FMCG&quot;","block_context":{"text":"FMCG","link":"https:\/\/smallnews.in\/fmcg\/category\/fmcg\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/smallnews.in\/fmcg\/wp-content\/uploads\/sites\/8\/2025\/05\/himalaya.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":114622,"url":"https:\/\/smallnews.in\/fmcg\/2026\/01\/24\/himalaya-wellness-launches-1derwoman-academy-to-nurture-and-empower-future-female-cricketing-talent\/","url_meta":{"origin":114614,"position":2},"title":"Himalaya Wellness Launches 1derwoman Academy to Nurture and Empower Future Female Cricketing Talent","author":"Team Small News","date":"January 24, 2026","format":false,"excerpt":"Himalaya Wellness has launched the 1derwoman Academy, a digital platform that aims to bridge the gap between young girls and women cricketers. The initiative is an extension of the company's 1derwoman program, which was introduced to inspire and motivate young girls to pursue their passions. The 1derwoman Academy is designed\u2026","rel":"","context":"In &quot;FMCG&quot;","block_context":{"text":"FMCG","link":"https:\/\/smallnews.in\/fmcg\/category\/fmcg\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/smallnews.in\/fmcg\/wp-content\/uploads\/sites\/8\/2025\/05\/himalaya.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":114573,"url":"https:\/\/smallnews.in\/fmcg\/2026\/01\/16\/himalaya-wellness-introduces-remember-her-face-initiative\/","url_meta":{"origin":114614,"position":3},"title":"Himalaya Wellness Introduces Remember Her Face Initiative","author":"Team Small News","date":"January 16, 2026","format":false,"excerpt":"Himalaya Wellness has launched a new campaign called \"Remember Her Face\" as part of its fourth year of collaboration with the Royal Challengers Bangalore (RCB) Women's team. The campaign aims to empower young women through sports, particularly cricket, and shift the spotlight from established icons to the next generation of\u2026","rel":"","context":"In &quot;FMCG&quot;","block_context":{"text":"FMCG","link":"https:\/\/smallnews.in\/fmcg\/category\/fmcg\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/smallnews.in\/fmcg\/wp-content\/uploads\/sites\/8\/2025\/05\/himalaya.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":114629,"url":"https:\/\/smallnews.in\/fmcg\/2026\/01\/25\/himalaya-wellness-partners-with-rcb-women-to-introduce-1derwoman-academy-a-mentoring-platform-for-aspiring-female-cricketers\/","url_meta":{"origin":114614,"position":4},"title":"Himalaya Wellness partners with RCB Women to introduce 1derwoman Academy, a mentoring platform for aspiring female cricketers.","author":"Team Small News","date":"January 25, 2026","format":false,"excerpt":"Himalaya Wellness has launched the 1derwoman Academy in partnership with Royal Challengers Bangalore (RCB) Women to provide mentorship and training to young female cricketers. The initiative aims to empower and nurture the talent of aspiring women cricketers in India. The academy will offer a comprehensive program that includes coaching, training,\u2026","rel":"","context":"In &quot;FMCG&quot;","block_context":{"text":"FMCG","link":"https:\/\/smallnews.in\/fmcg\/category\/fmcg\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/smallnews.in\/fmcg\/wp-content\/uploads\/sites\/8\/2025\/05\/himalaya.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":114499,"url":"https:\/\/smallnews.in\/fmcg\/2026\/01\/05\/delhi-high-court-restricts-ayurvedic-brand-with-deceptively-similar-name-over-trademark-dispute-a-legal-development\/","url_meta":{"origin":114614,"position":5},"title":"Delhi High Court Restricts Ayurvedic Brand with Deceptively Similar Name Over Trademark Dispute \u2013 A Legal Development","author":"Team Small News","date":"January 5, 2026","format":false,"excerpt":"The Delhi High Court has granted an ex-parte ad-interim injunction to Himalaya Wellness Company, restraining Greenland Trading Company from using the \"HIMALAYA\" mark or any similar variant. The court's decision aims to protect the sanctity of trademark rights and consumer protection in the health and wellness industry. Himalaya Wellness, a\u2026","rel":"","context":"In &quot;FMCG&quot;","block_context":{"text":"FMCG","link":"https:\/\/smallnews.in\/fmcg\/category\/fmcg\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/smallnews.in\/fmcg\/wp-content\/uploads\/sites\/8\/2025\/05\/himalaya.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/posts\/114614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/comments?post=114614"}],"version-history":[{"count":0,"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/posts\/114614\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/media\/112525"}],"wp:attachment":[{"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/media?parent=114614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/categories?post=114614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smallnews.in\/fmcg\/wp-json\/wp\/v2\/tags?post=114614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}