Shree Cement Limited, a leading Indian cement manufacturer, has introduced “Kutumb Utsav”, a monthly Family Inclusive Safety Engagement Program aimed at enhancing workplace health and safety practices. The program involves the families of contract workers to reinforce safe behavior, motivate workers, and build a collective sense of responsibility towards safety. The initiative recognizes the crucial role families play in encouraging workers to prioritize personal safety and return home safely each day.
Under the program, families will be invited to visit the plant to understand the work environment and safety systems in place for their family members. The visit will include an overview of key safety initiatives and a statement from the Unit Head emphasizing the company’s commitment to employee wellbeing. By engaging families in safety awareness, Shree Cement aims to embed a culture of consistent safe practices and discourage unsafe actions.
The program will be implemented across all Shree Cement manufacturing units, covering all contract employees and associates. According to Satish Maheshwari, Chief Manufacturing Officer, Shree Cement, “Kutumb Utsav” extends the company’s safety responsibility beyond the workplace, emphasizing that consistent safe behavior is essential for every individual. By involving families in this dialogue, the company strengthens its culture of care and responsibility to identify and communicate potential hazards.
This initiative is part of Shree Cement’s ongoing efforts to foster a proactive, people-centered, and sustainable safety culture across its operations. By prioritizing the safety and wellbeing of its employees and their families, the company demonstrates its commitment to responsible and sustainable business practices. The “Kutumb Utsav” program is a unique approach to safety engagement, recognizing the importance of family support in promoting safe behavior and encouraging workers to prioritize their personal safety.