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The Hannover Messe industry fair is taking place at a transformative time, with industries facing rapid changes in technology and their markets. German company Siemens, a leading player in Industrial AI, digital twins, and software-defined automation, is well-positioned to support this transformation. In his opening remarks, Siemens’ CEO Roland Busch emphasized the need for a new operating system for Germany, leaving bureaucracy behind and embracing innovation.

Siemens is showcasing various innovations at the fair, including the Industrial Foundation Model (IFM) and the virtual Programmable Logic Controller (vPLC). The IFM is a new type of AI that will redesign the collaboration between humans and machines, increasing productivity, efficiency, and quality along the value chain. The vPLC, demonstrated with Audi, brings software-defined automation to the shop floor, providing greater flexibility, speed, and entry into AI-supported production.

Siemens is also demonstrating the strength of its partner ecosystem, including its digital business platform, Siemens Xcelerator, which enables the seamless integration of cutting-edge partner technologies into industrial ecosystems. The company has announced a new partnership with Accenture, creating a dedicated practice to develop and market solutions combining Siemens’ industrial AI, software, and automation technology with Accenture’s data and AI capabilities.

Additionally, Siemens is showcasing its partnership with NVIDIA, combining its industrial software and automation portfolio with NVIDIA’s AI and accelerated computing technology to drive efficiency and productivity across industries. At the fair, Siemens is demonstrating how it is bringing the Industrial Metaverse to life, integrating its Xcelerator platform with NVIDIA’s Omniverse technology to create immersive, photorealistic digital twins.

The company is also strengthening its partnership with Microsoft, integrating its real-time data collection tool, Industrial Edge, with Microsoft Azure’s cloud platform to streamline industrial operations and link factory floors to the cloud. Furthermore, Siemens and AWS have entered a strategic collaboration to advance smart and sustainable infrastructure, showcasing how the implementation of Siemens’ digital building platform, Building X, with AWS’ cloud services and AI capabilities, increases efficiency, reduces costs, and automates processes.